Bosch - HYDRO TRANS Nigeria Limited1994 EBV Electronic Brake-force Distribution 2005 ESPplus ESP...
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AA/SIA-MA Customer Marketing | 05/2013 | © Robert Bosch Middle East FZE 2013. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch – Product Training Automotive Aftermarket Braking Systems Bosch : The World‘s No.1 Brake Supplier 1
Transcript of Bosch - HYDRO TRANS Nigeria Limited1994 EBV Electronic Brake-force Distribution 2005 ESPplus ESP...
AA/SIA-MA Customer Marketing | 05/2013 | © Robert Bosch Middle East FZE 2013. All rights reserved, also regarding any disposal, exploitation,
reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Bosch – Product Training
Automotive Aftermarket
Braking Systems
Bosch :
The World‘s No.1
Brake Supplier
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Milestones
1978 ABS Anti-lock braking system
1987 TCS Traction control system
Bosch – Product Training
AA/SIA-MA Customer Marketing | 05/2013 | © Robert Bosch Middle East FZE 2013. All rights reserved, also regarding any disposal, exploitation,
reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
1994 EBV Electronic Brake-force Distribution
2005 ESPplus ESP with safety functions from the SBC
2001 SBC Sensotronic Brake Control
Automotive Aftermarket
1927 Bosch brake booster
2000 ACC Adaptive Cruise Control
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AA/SIA-MA Customer Marketing | 05/2013 | © Robert Bosch Middle East FZE 2013. All rights reserved, also regarding any disposal, exploitation,
reproduction, editing, distribution, as well as in the event of applications for industrial property rights.
Bosch – Product Training
Automotive Aftermarket
Braking Systems
3
Bosch Brake Components
(BBC)
4
Bosch – Product Training
BBC | 01/28/2010 | © 2009 Robert Bosch LLC and affiliates. All rights reserved.
Automotive Aftermarket
Bosch Brake Components (BBC)
5
Bosch – Product Training
BBC | 01/28/2010 | © 2009 Robert Bosch LLC and affiliates. All rights reserved.
Automotive Aftermarket
Bosch Brake Components (BBC)
Bosch aquisition: Sep/2008
Employees: 1.600
Plants: C.Juárez /México, Shanghai/China
Distribution Center and Warehouse: El Paso/TX (USA) & Shanghai, China
Second Largest U.S Friction Manufacturer
In house Tooling on U.S & China – simultaneous design and
release of products for European, Latin American and U.S Markets
Prime Manufacturer – Friction formulations, disc pad & brake shoe
production and assembly
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Bosch – Product Training
BBC | 01/28/2010 | © 2009 Robert Bosch LLC and affiliates. All rights reserved.
Automotive Aftermarket
Brake Pads
Ciudad Juárez, Mexico
2 Plants
Total 15.000 m² Facility
7 Hectares Property
Annual Production
Capacity:
15 million sets (flash)
4 million sets (positive)
Flash mold & positive mold
press technology
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Bosch – Product Training
BBC | 01/28/2010 | © 2009 Robert Bosch LLC and affiliates. All rights reserved.
Automotive Aftermarket
Distribution Center
Socorro, Texas
Building area: 14.000 m2
8 AA/MKT1-LA | 06/22/2009 | © Robert Bosch GmbH reserves all rights even in the event of industrial property rights. We reserve all rights of
disposal such as copying and passing on to third parties.
Automotive Aftermarket
Bosch Brake Pads - MPP Line
BOSCH BLUE
Product’s Benefits
100% Shimmed Program
470 Parts numbers: 390 Mexico / 80 China
6 Semi met & 2 NAO Formulations
Slots, Chamfers and Sensors per OE
Equipment
Paper wrap & lubricant
Consumer Market
To compete w/
Raybestos (Red),
AC Delco, Wagner
9 AA/MKT1-LA | 06/22/2009 | © Robert Bosch GmbH reserves all rights even in the event of industrial property rights. We reserve all rights of
disposal such as copying and passing on to third parties.
Automotive Aftermarket
Bosch Brake Pads
BOSCH BLUE
Main Features
Low Noise Shim
Fiberglass Shim
Absorbs vibration
Free Noise
Brake Performance
Lubricant content
Friction Material
Adhesive
Backing Plate
Bosch Technolgy
Fiberglass shim
10 AA/MKT1-LA | 06/22/2009 | © Robert Bosch GmbH reserves all rights even in the event of industrial property rights. We reserve all rights of
disposal such as copying and passing on to third parties.
Automotive Aftermarket
Bosch Ceramic - HPP Line, High Volume
BOSCH BLACK
Features & Benefits
• 100% Shimmed Program
•Ideal for Higher End Vehicles
• High Performance – 4 Ceramic
Formulas
•Low Dust Braking
• Paper wrap & lubricant
Consumer Market
To compete w/ Raybestos
(Blue), Wagner TQ
11 AA/MKT1-LA | 06/22/2009 | © Robert Bosch GmbH reserves all rights even in the event of industrial property rights. We reserve all rights of
disposal such as copying and passing on to third parties.
Automotive Aftermarket
Bosch Ceramic
BOSCH BLACK
Main Features
Bosch Technology VSS: Vulcanized Silencing System
Vulcanized Rubber Shim
Absorbs Vibration
Reduces Noise
Braking Comfort
Steel Shim
Vulcanized
Rubber
Steel Shim
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Bosch Blue and Bosch Black
BBC | 01/28/2010 | © 2009 Robert Bosch LLC and affiliates. All rights reserved.
Automotive Aftermarket
Finished Products
