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Transcript of Bootcamp Curriculum
Week 3: Entice Your Prospects
Week 4: Instant Traffic
Week 2: Investigate Your Market
Week 5: Natural Traffic
Week 1: Master The Basics
Week 6: To Infinity & Beyond
ONLINE BOOTCAMP 2.0
How am I going to learn?
We have tried and tested a new age way of learning. Its simple, you learn on the job and use your business idea
as your project.
Learn by doing and build a profitable business as a result. The training has been designed keeping you in mind. We
understand time is always a barrier, so we have structured the learning in to bite-sized information that is
easily consumable.
Grab & Go Training
Your training is released in weekly modules within our private, member only website.
Each module is filled with step-by-step training videos, done-for-
you templates, resource lists and action guides. You will watch and learn from your computer, or stream it on your tablet! Our goal is to make your online learning experience as easy and enjoyable as
possible!
Bootcamp Forum
Downloadable Content
Weekly Modules
Member’s Dashboard
Informative Videos
Get Expert Answers
An Overview Of
What Exactly Is Inside
ONLINE BOOTCAMP
A weekly break-down of the Onlinebusiness.org course
Week 1: Master The Basics
: MASTER THE BASICS:
Keyword Research
MASTER THE BASICS:
Hosting & Email Configuration
MASTER THE BASICS:
Domain Selection
MASTER THE BASICS:
Build an E-commerce Website
MASTER THE BASICS:
Outsourcing MASTER THE BASICS:
Accepting Payments
Keyword Analysis • Learn how to identify the most profitable and converting keywords for your online business.
• How to have a keyword list ready and keep it updated regularly.
• Get estimates of traffic volume even before you begin.
Domain Selection • Domain name selection tips.
• What makes a good domain name.
• Selecting the right extension.
• Using vanity domains creatively.
Build An E-commerce Website • Having an objective for your website.
• Building a website using CMS.
• The right website structure from Google’s perspective.
Accepting Payments • Identify the right gateway for your business.
• Legalities & Documents required.
Week 1: Master The Basics
Hosting & Email Configuration • Clear guidelines on hosting so you don’t spend too much
• Importance of having a professional email address
•Get set-up on the internet and go live.
Outsourcing • Things you can outsource
• Building your virtual team
• What are the best platforms for you to find quality outsourcers
• Pitfalls to watch out for while working with outsourcers.
Week 1: Master The Basics
INVESTIGATE YOUR MARKET:
Identifying Your Target Market
INVESTIGATE YOUR MARKET:
Ideal Buyer Persona
INVESTIGATE YOUR MARKET:
Competition Analysis
INVESTIGATE YOUR MARKET:
Marketing Plan
Week 2: Investigate Your Market
INVESTIGATE YOUR MARKET:
Creating Content
INVESTIGATE YOUR MARKET:
Ninja Tricks
Identify Your Target Market • Find out who your target market is and have a full description of them.
• Learn how to position yourself and stand out from the crowd.
Ideal Buyer Persona • Importance of creating a customer avatar.
• How to market to your ideal customer.
Analyze Your Competition • Know your 5 closest direct and indirect competitors. •What’s working for them and how you can benefit.
Marketing Plan • Build a strategic marketing plan that you can action.
• Compete heads-on with big brands and other market leaders.
Creating Content • Learn how to create proven content that converts.
• Engage with your customers at a whole different level.
Ninja Tricks • Learn how to surf the graph with Facebook. • Build your first list of 100 potential buyers.
Week 2: Investigate Your Market
ENTICE YOUR PROSPECTS:
Give Them Something ENTICE YOUR PROSPECTS:
Construct Your Offer
ENTICE YOUR PROSPECTS:
Build Your List ENTICE YOUR PROSPECTS:
Automate Your Email Marketing
Week 3: Entice Your Prospects
Give Them Something • Understand how to create an appealing offer that will keep your visitors loyal.
• Create multiple offers to segment and profit from the market.
Construct Your Offer • Find out a way to create high converting landing pages for your offer.
• Know how to structure the content of your landing page without using any coding.
• Publish your offer with a clear call to action.
Build Your List • Tips to build your list of loyal subscribers.
• Best practices for collecting leads for your list. Automate Your Email Marketing • How to create, deliver & monitor emails sent in large numbers.
• Discover the various management software for Email Marketing.
• Convert your warm leads into sales with Auto-Responders.
• Get accurate analytics about your email campaigns .
Week 3: Entice Your Prospects
Week 4: Instant Traffic
INSTANT TRAFFIC:
Overview INSTANT TRAFFIC:
Facebook Ads
INSTANT TRAFFIC:
Google Ads INSTANT TRAFFIC:
Re-targeting
Overview
• The need for qualified traffic.
• The relationship between traffic and sales.
• The difference between paid and organic traffic.
Facebook Ads • How do Facebook Ads work. • Learn how to create campaigns with custom audience. • How much do Facebook Ads cost and understand what should be your ad spend.
Week 4: Instant Traffic
Google Ads
• Learn how to leverage Google tools and networks.
• Learn how to create and manage your ad campaigns.
• Understand campaign reporting and performance.
Re-targeting • How you can benefit with re-targeting.
• Keep your brand in front of your targeted audience.
Week 5: Natural Traffic
NATURAL TRAFFIC:
SEO NATURAL TRAFFIC:
Classifieds
NATURAL TRAFFIC:
Social Networks NATURAL TRAFFIC:
Blogs & Forums
Search Engine Optimization
• White-hat SEO practices for online marketing.
• Learn how to get website listed among the top search engines.
• Enable Google and other search engines to index your website periodically (using Sitemaps & Robots.txt).
Classifieds • Communicate with your prospective client.
• Learn how to optimize your ad to drive targeted traffic.
Week 5: Natural Traffic
Social Media
• Understanding the various social media platforms.
• Gaining traffic and attention through social media.
• Using the power of social media for brand recognition & lead generation.
• How to boost your fans, followers and connections to maximize your social reach.
Blogs & Forums • Increasing authority & credibility by leaving comments /posts on related blogs.
• Generate leads with relevant and useful content.
Week 6: To Infinity And Beyond
TO INFINITY & BEYOND:
Key Metrics TO INFINITY & BEYOND:
Split Testing
TO INFINITY & BEYOND:
Growth Hacking TO INFINITY & BEYOND:
Affiliate Marketing
Key Metrics
• Which campaigns provide the most ROI.
• Understand your Customer Acquisition Metrics and your Visitor Value.
Split Testing • Strategies that will help you go to the next level in online business.
• Understand customer behavior and preferences and where you should go with your campaigns.
• Acting on test results.
Week 6: To Infinity & Beyond
Growth Hacking • Mapping out user lifecycle of your product.
• Viral growth of your product.
Affiliate Marketing • Understanding the concept of affiliate marketing,
• Recognizing the best affiliate programs.
• How to promote affiliate products.
• Setting up affiliate programs for your own products.
Video Marketing
Bonus Week
Video Marketing • Setting up your green screen
• Equipment you require
• How to make quality videos with minimal cost & efforts
• Methods for effective distribution of videos
• Simple guide to YouTube strategies
Who Can Benefit From Online Bootcamp?
Whether you’re a start-up, small business or an aspiring entrepreneur. Whether you want to take offline business online, enhance an existing online business or even start a fresh business over the Internet. Whether you’re selling a product or a service.
You’ll learn skills and strategies to build and implement a successful business online.
Learn At Your Own Pace
Absolutely! You’ll go through the training as it’s released over six weeks. We get that you’re busy and may have to take a break. Do not worry about lagging behind . You’ll be able to go through the training at your own pace, convenience and comfort with Online Bootcamp’s video trainings. The training materials are yours to keep. You can revisit and review them at any time.
What Exactly Will I Know After Completing The Bootcamp?
Our bootcamp is fairly intensive yet presented in an intuitive manner ensuring you will be able to implement all the tactics and strategies
closely held by the most successful online business pros.
You can expect to continually increase your customer base by drawing new leads.
Automate parts of your sales process while increasing your sales conversion rates.
Increase both your brand and customer loyalty.
Gain new market share in your industry.
Raise your average lifetime customer value as well as your bottom line profits.
Dramatically increase the value of your business.
BONUS
As a special bonus, our Online Bootcamp members will receive access to the same state of the art online tracking and reporting dashboard software we use, to run all our online businesses. If you were to buy access to this software for just one year, you would have to spend more than 8x times the cost of your enrolment to Online Bootcamp.
We’re offering the online bootcamp, helping you supercharge your business with the power of online marketing for the unbelievably low price
of $167.
Online Bootcamp is available all across India.
ONLINE BOOTCAMP TRAINING INVESTMENT?
So what are you waiting for?
Enroll in Online Bootcamp Training program before its too late and we will
see you soon.
We dedicate ourselves to your success!
Dream Big in 2014