Boost Your Biz - Leveraging Visual Content for Growth
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BOOST YOUR BIZ March 1, 2016 Leveraging Visual Content for Growth Marketing
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Transcript of Boost Your Biz - Leveraging Visual Content for Growth
BOOST YOUR BIZ
March 1, 2016
Leveraging Visual Content for Growth Marketing
#BoostYourBiz • @BHmediaCo
FOUNDING DIRECTOR
MINDNODE APP
#BoostYourBiz • @BHmediaCo
CUSTOM MULTIMEDIA
#BoostYourBiz • @BHmediaCo
CLIENT VIDEOS
#BoostYourBiz • @BHmediaCo
OUR ETHOS
CREATE SYNDICATE GENERATE
#BoostYourBiz • @BHmediaCo
VIDEO BEATS TEXT
60,000 X Faster than
Text
39% more likely to Share
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#1 Educational + Value Add
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#2 Share Your Story + Journey
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#3 Website Conversions
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#4 Complex Tutorial Videos
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#5 Importance of Services
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#6 Capture Testimonials
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#7 Create Live Videos
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#8 Vlog + Video Series
Youtube
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#9 Convert PPT to MOV
#BoostYourBiz • @BHmediaCo
TOP 10 VIDEO TIPS#10 Dev Thought Leadership
#BoostYourBiz • @BHmediaCo
ARE YOU ONE?THOUGHT LEADERS
#BoostYourBiz • @BHmediaCo
BHMC DEFINITION
“Someone that is leading their market, not just an expert but dictating their career or industry in a new direction.
Not reserved for Ph.Ds, Authors or Global Speakers!
Experts Transforming into Leaders!
#BoostYourBiz • @BHmediaCo
BHMC 80 / 20 RULE
OPC -SHARED CONTENT
YOUR PROMOTIONAL CONTENT
#BoostYourBiz • @BHmediaCo
CONTENT STRATEGY
“This information is out there, all around us… you simply need to know how to grab it, I know how!”
Heat 1995
#BoostYourBiz • @BHmediaCo
TRAITS + PERCEPTIONS
Innovator
Game Changer
Disruptor
Iconic
Break the MoldDriver
Rule Breaker
Rebel
Fighter
HerderReputation
Leader
RenegadeCowboyExpert
Respected
Authority InventorSpecializer
BrillianceAuthor Speaker
Deep Diver
Thinker
#BoostYourBiz • @BHmediaCo
MOBILE + VIDEO
1 > MANY4 > MANY
#BoostYourBiz • @BHmediaCo
AUDIENCES + ADS
VIDEO CONTENTSOCIAL CONTENT PRO CONTENT
#BoostYourBiz • @BHmediaCo
MOVING ON + FORWARDS
chX
#BoostYourBiz • @BHmediaCo
VIDEO SET-UP REQUIREMENTS
blah!
HD Cam Phone + mic
Tripod
Side LightSide Light
Green Screen
Script it or freeflow
#BoostYourBiz • @BHmediaCo
EFFICIENCY TECH TOOLS
#BoostYourBiz • @BHmediaCo
STOP SHARING… SYNDICATE
#BoostYourBiz • @BHmediaCo
ARTICLE POST TOOL
#BoostYourBiz • @BHmediaCo
CONTENT GENESIS
Podcast
VIDEOS
WEBSITE + BLOG
POSTS
Youtube PulseMediumEvergreen
InstagramPinterest
Cover Shot
IMAGES
#BoostYourBiz • @BHmediaCo
CREATE VISUAL ORGINALS
