Book our coittage - Marketing advice
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Share this: Like this: Be the first to like this. Written by Vicky December 12, 2011 at 11:21 am I couldn’t agree more with the first point. Google places is great way to find a cottage in the location you require. Type ‘holiday cottage wales’ into Google maps and see how you can move around and zoom in to find the location you require. Its takes about 10mins and a few pictures to get going on Google place and as mentioned its free. Also its worth thinking and reading around what the best website name would be for your potential new site. Keywords are king and you should read about them prior to registering your website. Neil February 21, 2012 at 3:37 pm Thank you Neil. Key words are indeed King at the moment. Colin Vicky March 7, 2012 at 11:20 am Welcome with 2 comments Welcome. This website is for owners of holiday cottages and it’s purpose is to introduce them to new ways to help market and promote their holiday homes. Whilst it has been written primarily for owners in Northumberland it is in fact equally applicable to any cottage in the UK. We have kept each post brief and to the point. There are no distractions, just plenty of interesting advice. Whilst all the articles are interesting we would suggest the top five are : 1. Google places. Your only chance to compete with the larger agencies and directories.It’s free and low maintenance. 2. Repeat visitors. The only way you will get the high occupancy rates. Whilst mainly free the marketing work here can be time consuming. 3. Review websites like Tripadvisor. These review websites are both a problem and a challenge. You have to learn how to manage them to your advantage. 4. Your own website. It takes time to get going and rarely will bring enough business to replace agencies. But you can be up and running for nothing or for a minimal cost. The sooner you commit the better. 5. Videos and Youtube. You can get videos either for free or have a professionally produced video at a decent rate. With faster broadband access this is now very important. Why are you explaining all these marketing secrets, the advice would cost many thousands of pounds in consultancy fees? Answer: We know that 2012 is going to be a hard year for cottage owners. Using some of these tips will definitely help improve your bookings. You can save a lot of money by doing it yourself but be warned some of the advice will take up a lot of your time. Alternatively you can pay a marketing professional or persuade your holiday letting agent to help. If you would like to discuss any of these issues please contact us by email on [email protected] Our sponsor can also help answer questions. Google+ 2 Responses Subscribe to comments with RSS. Reply Reply Pages Welcome Our sponsor Recent Posts Using document websites What does EMD mean? Adwords Scam? List your cottage with Nokia Panoramio and embedded links Google maps with link embedded Furnished holiday lettings – rules for number of days Author markup code Anchor text and marketing Local citations Penguins and Pandas Pinterest and holiday cottages Badges of trust Use a marketing agency? Tell a story Adwords Trip Advisor – benefit or problem? Booking fees Facebook Marketing a courtyard of cottages Advertising Photographs Dual agencies Repeat visitors Change over days Occupancy rates Google places Youtube Videos Do I need a website? Little things Email campaigns Brochures Google analytics Chosing an agency Ma r ke t i ng suppo r t f o r owne r s o f ho l i day co t t ages Promote your cottage on a budget converted by Web2PDFConvert.com
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Marketing advice for holiday cottage owners.
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Like this: Be the first to like this.
Written by VickyDecember 12, 2011 at 11:21 am
I couldn’t agree more w ith the first point. Google places is great way to find acottage in the locat ion you require. Type ‘holiday cottage wales’ into Google mapsand see how you can move around and zoom in to find the locat ion you require. Itstakes about 10mins and a few pictures to get going on Google place and asmentioned its free.
Also its worth thinking and reading around what the best website name would be foryour potent ial new site. Keywords are king and you should read about them prior toregistering your website.
Neil
February 21, 2012 at 3:37 pm
Thank you Neil.
Key words are indeed King at the moment.
Colin
Vicky
March 7, 2012 at 11:20 am
Welcomewith 2 comments
Welcome.
This website is for owners of holiday cottages and it’s purpose is to introduce them to new ways to help market andpromote their holiday homes. Whilst it has been written primarily for owners in Northumberland it is in fact equallyapplicable to any cottage in the UK.
We have kept each post brief and to the point. There are no distractions, just plenty of interesting advice.
Whilst all the articles are interesting we would suggest the top five are :
1. Google places. Your only chance to compete with the larger agencies and directories.It’s free and low maintenance.
2. Repeat visitors. The only way you will get the high occupancy rates. Whilst mainly free the marketing work here can betime consuming.
3. Review websites like Tripadvisor. These review websites are both a problem and a challenge. You have to learn how tomanage them to your advantage.
4.Your own website. It takes time to get going and rarely will bring enough business to replace agencies. But you can beup and running for nothing or for a minimal cost. The sooner you commit the better.
5. Videos and Youtube. You can get videos either for free or have a professionally produced video at a decent rate. Withfaster broadband access this is now very important.
Why are you explaining all these marketing secrets, the advice would cost many thousands of pounds in consultancy fees?
Answer: We know that 2012 is going to be a hard year for cottage owners. Using some of these tips will definitely helpimprove your bookings. You can save a lot of money by doing it yourself but be warned some of the advice will take up alot of your time. Alternatively you can pay a marketing professional or persuade your holiday letting agent to help.
If you would like to discuss any of these issues please contact us by email on [email protected]
Our sponsor can also help answer questions.
Google+
2 Responses
Subscribe to comments w ith RSS.
Reply
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PagesWelcome
Our sponsor
Recent PostsUsing document websites
What does EMD mean?
Adwords Scam?
List your cottage w ith Nokia
Panoramio and embedded links
Google maps w ithlink embedded
Furnished holiday lett ings – rulesfor number of days
Author markup code
Anchor text and market ing
Local citat ions
Penguins and Pandas
Pinterest and holiday cottages
Badges of trust
Use a market ing agency?
Tell a story
Adwords
Trip Advisor – benefitor problem?
Booking fees
Market ing a courtyardof cottages
Advert ising
Photographs
Dual agencies
Repeat visitors
Change over days
Occupancy rates
Google places
Youtube
Videos
Do I need a website?
Litt le things
Email campaigns
Brochures
Google analyt ics
Chosing an agency
Marketing support for owners of holidaycottages
Promote your cottage on a budget
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