BOARD OF TRUSTEES BOARDS OF EGENTS AND URRICULUM …

GENERAL INFORMATION

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AGENDA BOARD OF TRUSTEES, BOARDS OF REGENTS, AND CURRICULUM COMMITTEE MEETINGS

OCTOBER 5 – OCTOBER 6, 2017 U.S. CHAMBER OF COMMERCE

WASHINGTON, D.C.

THURSDAY, OCTOBER 5

8:30 a.m. – 9:00 a.m. Continental Breakfast for the Curriculum Committee 3M/RJR

Curriculum Committee Members Only 9:00 a.m. – 12:00 p.m. Curriculum Committee Meeting 3M/RJR

Curriculum Committee Members Only 12:00 p.m. – 12:30 p.m. Joint Lunch

Hall of Flags Board of Trustees, Boards of Regents, Curriculum Committee 12:30 p.m. – 3:30 p.m. Afternoon Joint Session and Reception

Hall of Flags Board of Trustees, Boards of Regents, Curriculum Committee 5:30 p.m. – 7:30 p.m. Board Dinner Fogo de Chão Board of Trustees, Boards of Regents, Curriculum Committee

GENERAL INFORMATION

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FRIDAY, OCTOBER 6 8:00 a.m. – 8:30 a.m. Continental Breakfast for the Board of Trustees

Lee Anderson Veterans Center Board of Trustees Members Only

8:30 a.m. – 10:00 a.m. Board of Trustees Meeting Lee Anderson Veterans Center

Board of Trustees Members Only 10:15 a.m. – 12:00 p.m. Boards of Regents Meetings

Winter Board – Amway Midwest Board – 3M Southeast Board – Library West Board – RJR Nabisco Northeast Board – Emerson Electric

12:00 p.m. – 12:45 p.m. Board Luncheon

Rob Schroeder, Senior Vice President, International Affairs U.S. Chamber of Commerce Hall of Flags

Board of Trustees, Boards of Regents 12:45 p.m. – 2:15 p.m. Education Session

Steven Swafford, IOM, Ed.D., Balance Warrior and CEO Leadership Outfitters, LLC Hall of Flags Board of Trustees, Boards of Regents

2:15 p.m. Formal Meeting Agenda Concludes

GENERAL INFORMATION STAFF CONTACTS

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Raymond P. Towle, IOM, CAE Vice President, Federation Relations and Institute for Organization Management U.S. Chamber of Commerce 202-463-5853 [email protected]

Karyn K. MacRae, IOM, CAE, CMP Director, Institute for Organization Management U.S. Chamber of Commerce Foundation 202-463-5704 [email protected]

Shelby A. Parish, IOM, CAE, CMP Senior Manager, Institute for Organization Management U.S. Chamber of Commerce Foundation 202-463-5973 [email protected] Alyssa Kobernick Program Coordinator, Institute for

Organization Management U.S. Chamber of Commerce Foundation 202-463-5050 [email protected]

Caitlin Gayles Associate Manager, Institute for Organization

Management U.S. Chamber of Commerce Foundation 202-463-5524 [email protected] Andrew Weller, IOM Senior Coordinator, Marketing and Communications, Institute for Organization … ….Management U.S. Chamber of Commerce Foundation 202-463-5802 [email protected]

BOARD OF TRUSTEES 2017 ROSTER

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CHAIR Joseph B. Henning, IOM, CAE, ACE President and CEO Aurora Regional Chamber of Commerce 43 West Galena Boulevard Aurora, IL 60506 630-256-3181 [email protected] Term: 2016-2017

CHAIR ELECT Chris E. Wallace, IOM, CCE President Texas Association of Business 1209 Nueces Street Austin, TX 78701 512-477-1006 [email protected] Term: 2016-2017

VICE CHAIR Megan A. Lucas, IOM, CCE, CEcD Chief Executive Officer and Chief Economic …Development Officer Lynchburg Regional Business Alliance 828 Main Street, 12th Floor Lynchburg, VA 24504 434-847-1447 ext. 314 [email protected] Term: 2016-2017

PAST CHAIR Robert E. Thomas, IOM, CAE, CMP Vice President of Operations Michigan Chamber of Commerce Executive Director Michigan Chamber Foundation 600 South Walnut Street Lansing, MI 48933 517-371-7639 [email protected] Term: 2016-2017

Jeremy L. Arthur, IOM President and CEO Chamber of Commerce Association of Alabama 2 North Jackson Street, Suite 603 Montgomery, AL 36104 334-240-8758 [email protected] Term: 2012-2017

Christin W. Berry, CAE Senior Director, Business Analytics ASAE: The Center for Association Leadership 1575 I Street, NW, Suite 1100 Washington, DC 20005 202-326-9514 [email protected] Term: Standing

Steve Clark, IOM, J.D., CFE President and CEO Fayetteville Chamber of Commerce PO Box 4216 Fayetteville, AR 72701 479-521-1710 [email protected] Term: Through 2017

Kimberly Dahlsten, IOM Vice President of Operations Catawba County Chamber of Commerce 1055 Southgate Corporate Park, SW Hickory, NC 28601 828-431-7230 [email protected] Term: Through 2017


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Catherine S. Dority, IOM Director of Marketing Charleston Area Convention and Visitors Bureau 423 King Street Charleston, SC 29403 843-805-3090 [email protected] Term: 2011-2018

Teresa L. Eyet, IOM Senior Director, Conference Programming and …Educational Development American Health Care Association 1201 L Street, NW Washington, DC 20005 202-898-2837 [email protected] Term: 2015-2017

Kimberly Guida, IOM, CAE Director of Insurance Services Rochester Automobile Dealers Association 2024 West Henrietta Road, Building #4 Rochester, NY 14623 585-272-7232 [email protected] Term: 2014-2017

David Johnson, IOM, CAE Vice President, Membership American Society of Interior Designers 1152 15th Street, NW, Suite 910 Washington, DC 20005 202-675-2374 [email protected] Term: 2015-2017

Kelle Marsalis, IOM, CCE Vice President, Strategic Initiatives Dallas Regional Chamber 500 North Akard, Suite 2600 Dallas, TX 75201 214-712-1901 [email protected] Term: Through 2017

Matt R. McCormick, IOM, CCE President Columbia Chamber of Commerce 300 South Providence Road Columbia, MO 65205 573-817-9108 [email protected] Term: 2013-2017

Timothy M. McKee, IOM Chief Executive Officer Olathe Chamber of Commerce 18001 West 106th Street, Suite 160 Olathe, KS 66061 913-764-1050 [email protected] Term: 2012-2018

Crystal Moore, CAE Vice President, Professional Development and …Convention Association of Chamber of Commerce …Executives 1330 Braddock Place, Suite 300 Alexandria, VA 22314 703-998-3550 [email protected] Term: Standing


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Stephanie M. Parton, IOM, CAE Vice President, Communications Indiana CPA Society 8250 Woodfield Crossing Boulevard #100 Indianapolis, IN 46240 317-726-5026 [email protected] Term: Through 2018

Jodie A. Perry, IOM, CCEO-AP President Richland Area Chamber of Commerce 55 North Mulberry Street Mansfield, OH 44902 419-522-3211 [email protected] Term: Through 2017

Corey Rosenbusch, IOM, CAE President and CEO Global Cold Chain Alliance 1500 King Street, Suite 201 Alexandria, VA 22314 703-373-4300 ext. 213 [email protected] Term: 2015-2017

Raymond P. Towle, IOM, CAE Vice President, Institute for Organization …Management Vice President, Political Affairs and Federation …Relations U.S. Chamber of Commerce 1615 H Street, NW Washington, DC 20062 202-463-5853 [email protected] Term: Standing Marnie L. Uhl, IOM, ACE

President and CEO Prescott Valley Chamber of Commerce 7120 Pav Way, Suite 102 Prescott Valley, AZ 86314 928-772-8857 [email protected] Term: 2012-2018

Tony Vedda, IOM, CCE President and CEO North Texas GLBT Chamber of Commerce 3824 Cedar Springs Road, Suite 429 Dallas, TX 75219 214-821-4528 [email protected] Term: 2015-2017

Scott Waller, IOM Interim President and CEO Mississippi Economic Council PO Box 23276 Jackson, MS 39225 601-969-0022 [email protected] Term: 2015-2018

BOARD OF TRUSTEES AGENDA FALL 2017 MEETING

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OCTOBER 6, 2017 8:30 A.M.–10:00 A.M. EDT

U.S. CHAMBER OF COMMERCE WASHINGTON, D.C.

I. Welcome and Introductions Joseph B. Henning, IOM, CAE, ACE Chair, Institute for Organization Management President and CEO, Aurora Regional Chamber of Commerce

II. Approval of Minutes February 7, 2017 Webinar Meeting

III. Approval of Nominating Committee Reports

IV. Consent Agenda a. Winter Board of Regents report b. Midwest Board of Regents report c. Southeast Board of Regents report d. West Board of Regents report e. Northeast Board of Regents report

V. Curriculum Committee Report

VI. Updates and Discussion a. Scholarships and Incentives Update b. Previous Meetings Discussion Follow-Up

i. Diversity Taskforce ii. Former Board Member Engagement

c. Individual Site Value Add

VII. Chairman’s Report

VIII. Looking Ahead Chris E. Wallace, IOM, CCE Chair Elect, Institute for Organization Management National Board of Trustees President, Texas Association of Business

IX. Other Business

X. Adjournment

Next Meeting via Conference Call: February 6, 2018 from 11:30 a.m. to 1:00 p.m. EST Next In-Person Meeting: October 5, 2018, Washington, DC

BOARD OF TRUSTEES AGENDA 2017 WINTER MEETING MINUTES

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FEBRUARY 7, 2017

11:30 A.M.–1:00 P.M. EST WEBINAR

In attendance: Joseph B. Henning, IOM, CAE, ACE; Chris E. Wallace, IOM, CCE; Megan A. Lucas, IOM, CEcD; Robert E. Thomas, IOM, CAE, CMP; Blain Andera, IOM; Jeremy L. Arthur, IOM; Steve Clark, IOM, J.D., CFE; Kimberly Dahlsten, IOM; Catherine S. Dority, IOM; Kimberly Guida, IOM, CAE; DJ Johnson, IOM, CAE; Kelle Marsalis, IOM, CCE; Matt R. McCormick, IOM, CCE; Jodie A. Perry, IOM; Corey Rosenbusch, IOM, CAE; Marnie L. Uhl, IOM, ACE; Tony Vedda, IOM, CCE; Scott Waller, IOM; Raymond P. Towle, IOM, CAE; Karyn K. MacRae, IOM, CAE, CMP; Shelby A. Parish, IOM, CAE, CMP; Andrew Weller, IOM; Carly R. Flick Not in attendance: Christin W. Berry, CAE; Teresa L. Eyet, IOM; Timothy M. McKee, IOM; Crystal Moore, CAE

I. Welcome and Introductions Joseph B. Henning, IOM, CAE, ACE welcomed everyone to the call and introductions were made.

II. Approval of Minutes

The minutes from the September 30, 2016 meeting were unanimously approved.

III. Approval of Nominating Committee Report The Board of Trustees, Curriculum Committee, Winter Board of Regents, and Northeast Board of Regents nominating committee reports were all approved.

BOARD OF TRUSTEES

NEW TRUSTEE Stephanie M. Parton, IOM, CAE Director, Marketing Communications Indiana CPA Society Indianapolis, IN Term: Through 2018 as Chair of Winter BOR ROTATING OFF Blain Andera, IOM Executive Director Spirit Lake Chamber of Commerce Spirit Lake, IA Term: Through 2017 as Chair of Winter BOR

CURRICULUM COMMITTEE

NEW MEMBER Nick Kieffer, IOM, CP Vice President Goshen Chamber of Commerce Goshen, IN Term: Through 2018 as Vice Chair of Winter BOR ROTATING OFF COMMITTEE Stephanie M. Parton, IOM, CAE Director, Marketing Communications Indiana CPA Society Indianapolis, IN Term: Through 2017 as Vice Chair of Winter BOR


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WINTER BOARD OF REGENTS Chair Stephanie M. Parton, IOM, CAE Director, Marketing Communications Indiana CPA Society Indianapolis, IN Term: 2017-2018 Vice Chair Nick Kieffer, IOM, CP Vice President, Business Development Goshen Chamber of Commerce Goshen, IN Term: 2017-2018 Past Chair Blain Andera, IOM Executive Director Spirit Lake Chamber of Commerce Spirit Lake, IA Term: 2017-2018 The following individuals are nominated: Erin Carney, IOM President Metrocrest Chamber of Commerce Carrollton, TX Term: 2017-2019 Rodolfo P. Flores, IOM Executive Director Lincoln Square Ravenswood Chamber of Commerce Chicago, IL Term: 2017-2019 Brenda Gudex, IOM Director of Agricultural Programs Fond du Lac Area Association of Commerce Fond du Lac, WI Term: 2017-2019 Lynn Olberding, IOM Executive Director Marshalltown Area Chamber of Commerce Marshalltown, IA Term: 2017-2019

Term Renewals (two-year term): Steven Baas, IOM Vice President for Government Affairs Metropolitan Milwaukee Association of Commerce Milwaukee, WI Term: 2015-2019 Steve Halter, IOM, EDFP, PCED President Greater Poplar Bluff Area Chamber of Commerce Poplar Bluff, MO Term: 2015-2019 REMAINING ON BOARD, NO ACTION REQUIRED Kara Beer, IOM President Battle Creek Area Chamber of Commerce Battle Creek, MI Term: 2016-2018 Karri Clark, IOM Director of Sales and Membership Operations Bozeman Area Chamber of Commerce Bozeman, MT Term: 2016-2018 Mike Hofman, IOM Executive Director Orange City Chamber of Commerce Orange City, IA Term: 2016-2018 Rick Howe, IOM Vice President Jackson Hole Chamber of Commerce Jackson, WY Term: 2014-2018 William Lee, IOM Chief Executive Officer Gallup-McKinley County Chamber of Commerce Gallup, NM Term: 2014-2018


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Douglas “Duffy” MacKay, IOM, N.D. Senior Vice President, Scientific and Regulatory …Affairs Council for Responsible Nutrition Washington, DC Term: 2016-2018 Robert Medler, IOM Vice President, Government Affairs Tucson Metro Chamber Tucson, AZ Term: 2014-2018 Ed Stolmaker, IOM President and CEO Marana Chamber of Commerce Marana, AZ Term: 2012-2018

ROTATING OFF BOARD Jack Lank, IOM President and CEO The United Regional Chamber of Commerce Attleboro, MA Term: 2010-2017

NORTHEAST BOARD OF REGENTS ROTATING OFF Joanne White, IOM Executive Director Greater West Plains Area Chamber of Commerce West Plains, MO Term: 2015-2017

IV. Program Updates Staff provided overviews of various aspects of the program. Karyn K. MacRae, IOM, CAE, CMP briefly spoke about goals and opportunities and gave recognition to the volunteers and staff.

a. Marketing (Andrew Weller, IOM)

Ads were placed in a number of publications, such as ACCE’s Chamber Executive magazine and ASAE’s website, in the Winter Institute offseason. These were supplemented with online ads and other hard-copy marketing materials.

Past video testimonials resulted in high engagement numbers. Moving forward, a new video will be posted each month.

Once again, the on-site photo contest helped garner many new photos from attendees that will be useful for social media over the next few months. These authentic photos from attendees leverage engagement when attendees see their personal photos on Institute’s account.

Usage of the Snapchat Geofilter was in line with numbers seen from the summer sites. This service will continue to be used, as it has a minimal cost and attendees enjoy it.

b. Social Media (Andrew Weller, IOM)

All Institute social media platforms experienced positive growth in the past year. o Facebook and Instagram continue to stand out with higher engagement.

The number of tweets with the hashtag #IOMeducates did dip down compared to last year, which may be due to lower overall Twitter usage combined with the lack of classroom signs.

The IOM Alumni Facebook group was discontinued in November of 2016.


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c. State Partnerships (Shelby A. Parish, IOM, CAE, CMP)

Following up on the conversation from the Fall Board Meeting, two incentive programs have been re-named. o The Pay It Forward program has been renamed to the State Partner Scholarship (SPS),

which more accurately describes the incentive. The 2017 Summer SPS notification went out in mid-January notifying Institute’s partners of the name change. Many positive comments on the new name have been received.

o The Friends and Family incentive has also been renamed to the Premier Investor Discount incentive. Now U.S. Chamber members at the elite and advantage rate, as well as members of C100 and CCC100, can use the Premier Investor Discount when registering.

d. Scholarships (Shelby A. Parish, IOM, CAE, CMP)

All funds for summer 2017 have been recorded and a total of $46,312 in scholarships will be allocated this year.

Winter Institute raised over $8,100 toward their 2018 scholarship fund.

Board Scholarship: each board member has one $500 scholarship to use a recruitment tool. Once they decide to whom to award their scholarship, they need to send him or her the previously provided link to fill out by the given deadline. Once that deadline passes, staff will provide the attendee with the promotion code to use during registration.

e. Fundraising (Shelby A. Parish, IOM, CAE, CMP)

Institute had a great fundraising year. o Raised just over $40,000. o This year saw the most successful #GivingTuesday and annual appeal yet. o Had 72% participation from board. Thank you to all of you who donated to Institute.

2017 fundraising goal is $45,000, to be raised through the means below. o Bi-annual solicitation. o Annual appeal from Board of Trustees chair. o On-site fundraising. o #GivingTuesday.

Goal is to raise donor participation amongst alumni. o Ask volunteers to reach out to their networks. o Social media. o Keeping an updated database.

f. Winter geographic breakdown (Shelby A. Parish, IOM, CAE, CMP)

2017 Winter had 216 attendees from 40 states, D.C., and Ethiopia.

The highest number of attendees was from Texas, with 22.

The top increase in attendees was from Missouri, with 5 additional attendees.


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V. Boards of Regents’ Reports

Each of the five Board of Regents Chairs highlighted one success/best practice and one support question to share with the Board of Trustees.

a. Winter Board of Regents report

Blain Andera, IOM shared the success of the Kickoff event at Winter Institute, highlighting that the new interactive icebreaker encouraged high engagement amongst attendees from various years and classes. The concern posed to the trustees was about how to best continue to integrate associations and chambers in the classroom, thus ensuring that content is still relevant.

b. Midwest Board of Regents report Jodie Perry, IOM reported how the Midwest regents made it a point to focus on recruitment in the fall and that they recently shared success stories amongst the board. She shared that regents appreciated time to share best practices between the five sites at the Fall Board Meeting.

c. Southeast Board of Regents report

Kim Dahlsten, IOM referenced the high engagement amongst the attendees and the Southeast Board of Regents, thus correlating to higher retention rates. She asked the trustees for assistance with ideas to grow association participation at the Southeast site, an area the board is continuously trying to address.

d. West Board of Regents report

Kelle Marsalis, IOM, CCE shared the success of fundraising at the West site, referencing that West accounts for approximately 25% of Institute’s overall fundraising efforts. She asked the trustees for their support in driving attendees to the West site, highlighting the mix of diversity.

e. Northeast Board of Regents report

Steve Clark, IOM, J.D., CFE reported that the Northeast regents continue to focus on making customer service a priority to help create a full attendee experience. He asked the trustees for advice on how associations and chambers can be tied together at home in their own communities, in an effort to continue to grow and enrich relationships.

VI. Discussion and Brainstorming

Joseph B. Henning, IOM, CAE, ACE led the discussion and brainstorming section. Highlights from each discussion are included below.

a. Absences and Response Plan

After reviewing the plan, the group agreed that the make-up policy is more than fair and is not laborious nor too much to ask of attendees.

Trustees shared that it’s the best option Institute has had and that it should not be changed.

A recommendation was made to provide links and resources to assist those responsible for submitting make-up work. It was mentioned that while faculty can provide assistance at their own discretion, staff would like to keep the strain placed on them to a minimum.


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It was suggested that the importance behind and reasoning for the strict attendance policy be made more clear up front and reiterated once on-site.

The group decided not to make the absence response plan public knowledge.

b. Course Audits and Evaluations

Trustees were not concerned with auditors missing chunks of class.

The group agreed that the audit form could be expanded to solicit feedback on faculty members in addition to the curriculum.

The recommendation to sometime in the near future, move away from paper course evaluations and instead gather real-time feedback through the on-site app was made.

It was mentioned that Institute needs to keep up with trends.

The thought is that those who want to share feedback will continue to do so, through whichever medium is available.

c. Volunteer Offboarding

Suggestions were made to keep former board members up-to-date and informed on program changes and announcements and to potentially utilize them as mentors and/or to provide industry consultations throughout the year. In addition, the ways to remain engaged and involved can be more clearly spelled out.

The group agreed that they can continue to serve as ambassadors at programs in helping to promote Institute.

A recommendation to award the emeritus title to former board members was made.

d. Trustee Recruitment Efforts Trustees were asked to share thoughts and names of anyone they recommend to join the Board of Trustees moving forward.

VII. Chairman’s Report Joseph B. Henning, IOM, CAE, ACE delivered his chairman’s report, which included the points below.

The work done by the Curriculum Committee was recognized and it was reiterated that curriculum changes made at the 2016 Fall Board Meeting were incorporated at the 2017 Winter site.

Blain Andera and the rest of the Winter Board of Regents were congratulated.

Joe shared his positive experience at Winter and expressed excitement for the remaining four sites.


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2017 registration goals were shared: o Overall: 309 first-years/938 overall o Winter:

Goal: 94 first-years/258 overall

Actual: 67 first-years/216 overall o Midwest: 50 first-years/148 overall o Southeast: 78 first-years/247 overall o West: 30 first-years/117 overall o Northeast: 56 first-years/170 overall

VIII. Other Business

It was reported that the Diversity Statement Taskforce is currently exploring examples and that they will report back with suggestions in the coming months.

IX. Adjournment Excitement for 2017 was expressed and everyone was encouraged to continue actively promoting the program and utilize their Board Scholarships. There being no other business the meeting was adjourned.

Next In-Person Meeting: October 6, 2017 in Washington, D.C.

NOMINATIONS 2018 BOARD OF TRUSTEES

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Chair Chris E. Wallace, IOM, CCE President Texas Association of Business Austin, TX Term: 2017-2018

Chair Elect Megan A. Lucas, IOM, CCE, CEcD Chief Executive Officer and Chief Economic Development Officer Lynchburg Regional Chamber Alliance Lynchburg, VA Term: 2017-2018 Vice Chair Jeremy L. Arthur, IOM President and CEO Chamber of Commerce Association of Alabama Montgomery, AL Term: 2017-2018 Past Chair Joseph B. Henning, IOM, CAE, ACE President and CEO Aurora Regional Chamber of Commerce Aurora, IL Term: 2017-2018 Board of Regents Chairs (one-year term): Bryan Daniels, IOM, CCE, CEcD President and CEO Blount Partnership Maryville, TN Term: Through 2018 as Chair of Southeast Board of Regents Dawn Johnson, IOM Vice President Muskegon Lakeshore Chamber of Commerce Muskegon, MI Term: Through 2018 as Chair of Midwest Board of Regents


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Brad Lacy, IOM, CCE President and CEO Conway Area Chamber of Commerce Conway, AR Term: Through 2018 as Chair of West Board of Regents Stephanie M. Parton, IOM, CAE Vice President, Communications Indiana CPA Society Indianapolis, IN Term: Through Winter 2018 as Chair of Winter Board of Regents (confirmed February 7, 2017) Carrie Stuart, IOM President Gettysburg Adams Chamber of Commerce Gettysburg, PA Term: Through 2018 as Chair of Northeast Board of Regents Curriculum Committee Chair: Jeremy L. Arthur, IOM President and CEO Chamber of Commerce Association of Alabama Montgomery, AL Term: Through 2019 as Chair of Curriculum Committee

At-large position (one-year term): Rich Cantillon, IOM President and CEO Ponca City Area Chamber of Commerce Ponca City, OK Term: 2017-2018 Karen DelVecchio, IOM, CAE Executive Vice President Bridgeport Regional Business Council Bridgeport, CT Term: 2017-2018 Jack Lank, IOM President United Regional Chamber of Commerce Attleboro, MA Term: 2017-2018


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At-large position (two-year term): Kelle Marsalis, IOM, CCE Vice President, Strategic Initiatives Dallas Regional Chamber Dallas, TX Term: 2016-2019* *Includes one-year term as Chair of West Board of Regents (2016-2017) Term Renewals (At-large, two-year terms): Kimberly Guida, IOM, CAE Director of Insurance Services Rochester Automobile Dealers Association Rochester, NY Term: 2015-2019 DJ Johnson, IOM, CAE Director, Chapter Program Development American Society of Interior Designers Washington, DC Term: 2015-2019 Matt R. McCormick, IOM, CCE President Columbia Chamber of Commerce Columbia, MO Term: 2013-2019

REMAINING ON BOARD, NO ACTION REQUIRED Standing: Christin Berry, CAE Senior Director, Business Analytics ASAE: The Center for Association Leadership Washington, DC Term: Standing Crystal Moore, CAE Vice President, Professional Development and Convention Association of Chamber of Commerce Executives Alexandria, VA Term: Standing


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Raymond P. Towle, IOM, CAE Vice President Federation Relations and Institute for Organization Management U.S. Chamber of Commerce Washington, DC Term: Standing At-large (two-year term): Catherine S. Dority, IOM Director of Marketing Charleston Area Convention and Visitors Bureau Charleston, SC Term: 2012-2018 Timothy M. McKee, IOM Chief Executive Officer Olathe Chamber of Commerce Olathe, KS Term: 2012-2018 Marnie L. Uhl, IOM, ACE President and CEO Prescott Valley Chamber of Commerce Prescott Valley, AZ Term: 2012-2018 Scott Waller, IOM Executive Vice President and COO Mississippi Economic Council Jackson, MS Term: 2015-2018* *Includes one-year at-large term (2015-2016)

ROTATING OFF BOARD Board of Regents Chairs (one-year term): Blain Andera, IOM Executive Director Spirit Lake Chamber of Commerce Spirit Lake, IA Term: Through Winter 2017 as Chair of Winter Board of Regents (confirmed February 10, 2016)


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Steve Clark, IOM, J.D., CFE President and CEO Fayetteville Chamber of Commerce Fayetteville, AR Term: Through 2017 as Chair of Northeast Board of Regents Kimberly Dahlsten, IOM Vice President, Operations Catawba County Chamber of Commerce Hickory, NC Term: Through 2017 as Chair of Southeast Board of Regents Jodie A. Perry, IOM, CCEO-AP President Richland Area Chamber of Commerce Mansfield, OH Term: Through 2017 as Chair of Midwest Board of Regents At-large (one-year term): Teresa Eyet, IOM Senior Director, Conference Programming and Education Development American Health Care Association Washington, DC Term: 2015-2017* *Includes one-year term as Chair of Midwest Board of Regents (2015-2016) Corey Rosenbusch, IOM, CAE President and CEO Global Cold Chain Alliance Alexandria, VA Term: 2015-2017* *Includes two one-year at-large terms Tony Vedda, IOM, CCE President and CEO North Texas GLBT Chamber of Commerce Dallas, TX Term: 2015-2017* *Includes one-year term as Chair of West Board of Regents (2015-2016)


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Past Chair: Robert E. Thomas, IOM, CAE, CMP Vice President of Operations, Michigan Chamber of Commerce Executive Director, Michigan Chamber Foundation Lansing, MI Term: 2016-2017

NOMINATIONS 2018 CURRICULUM COMMITTEE

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Chair Jeremy L. Arthur, IOM President and CEO Chamber of Commerce Association of Alabama Montgomery, AL Term: 2017-2019 Vice Chair Matt R. McCormick, IOM, CCE President Columbia Chamber of Commerce Columbia, MO Term: 2017-2019 Board of Regents Vice Chairs (one-year term): Tony Felker, IOM, CCE President and CEO Frisco Chamber of Commerce Frisco, TX Term: 2017-2018 as Vice Chair of West Board of Regents Nick Kieffer, IOM, CP President and CEO Goshen Chamber of Commerce Goshen, IN Term: 2017-2018 as Vice Chair of Winter Board of Regents (confirmed February 7, 2017) Christine Kennedy, IOM, CPC, ELI-MP Chief Operating Officer and Executive Vice President Lynchburg Regional Business Alliance Lynchburg, VA Term: 2017-2018 as Vice Chair of Southeast Board of Regents Peter J. McNamara, IOM, CAE, J.D. President New Hampshire Automobile Dealers Association Concord, NH Term: 2017-2018 as Vice Chair of Northeast Board of Regents Angela Whitcomb, IOM President and CEO Shakopee Chamber of Commerce Shakopee, MN Term: 2017-2018 as Vice Chair of Midwest Board of Regents


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At-large (two-year term): Desiree Bennyhoff, IOM, ACE President and CEO Edwardsville/Glen Carbon Chamber of Commerce Edwardsville, IL Term: 2017-2019 Allison B. Walden, IOM, CFRE Senior Vice President of Resource Development Tulsa Regional Chamber Tulsa, OK Term: 2017-2019 Kelle Marsalis, IOM, CCE Vice President, Strategic Initiatives Dallas Regional Chamber Dallas, TX Term: 2017-2019 Term Renewals (two-year term): Catherine S. Dority, IOM Director of Marketing Charleston Area Convention and Visitors Bureau Charleston, SC Term: 2013-2019 Morri Yancy, IOM President Lake Guntersville Chamber of Commerce Guntersville, AL Term: 2015-2019 Faculty Member (two-year term): Steven Swafford, IOM, Ed.D. Balance Warrior and CEO Leadership Outfitters Santa Monica, CA Term: 2015-2019


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REMAINING ON COMMITTEE, NO ACTION REQUIRED Standing: Crystal Moore, CAE Vice President, Professional Development and Convention Association of Chamber of Commerce Executives Alexandra, VA Term: Standing

Christin W. Berry, CAE Senior Director, Business Analytics ASAE: The Center for Association Leadership Washington, DC Term: Standing Faculty Member (two-year term): Brian Baker Vice President, Sales and Marketing Chateau Montelena Winery Santa Rosa, CA Term: 2014-2018 At-large (two-year term): Robert Medler, IOM Vice President, Government Affairs Tucson Metro Chamber Tucson, AZ Term: 2016-2018 Timothy M. McKee, IOM Chief Executive Officer Olathe Chamber of Commerce Olathe, KS Term: 2014-2018 Jacqueline Rakers, IOM, PFMM Executive Director Illinois Association of Mutual Insurance Companies Ohlman, IL Term: 2016-2018


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Robert E. Thomas, IOM, CAE, CMP Vice President of Operations, Michigan Chamber of Commerce Executive Director, Michigan Chamber Foundation Lansing, MI Term: 2012-2018

ROTATING OFF COMMITTEE

Chair: Megan A. Lucas, IOM, CCE, CEcD Chief Executive Officer and Chief Economic Development Officer Lynchburg Regional Business Alliance Lynchburg, VA Term: 2015-2017 Board of Regents Vice Chairs (one-year term): Bryan Daniels, IOM, CCE, CEcD President and CEO Blount Partnership Maryville, TN Term: 2016-2017 as Vice Chair of Southeast Board of Regents Dawn Johnson, IOM Vice President Muskegon Lakeshore Chamber of Commerce Muskegon, MI Term: 2016-2017 as Vice Chair of Midwest Board of Regents Brad Lacy, IOM, CCE President and CEO Conway Area Chamber of Commerce Conway, AR Term: 2016-2017 as Vice Chair of West Board of Regents Stephanie M. Parton, IOM, CAE Vice President, Communications Indiana CPA Society Indianapolis, IN Term: 2016-2017 as Vice Chair of Winter Board of Regents (confirmed February 7, 2017)


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Carrie Stuart, IOM President Gettysburg Adams Chamber of Commerce Gettysburg, PA Term: 2016-2017 as Vice Chair of Northeast Board of Regents At-large (two-year term): Robert J. Foulks, IOM, CAE, CPA, CGMA Interim CEO and Chief Financial Officer Wisconsin Medical Society Madison, WI Term: 2011-2017 Kellie K. Lowery, IOM, CAE, CPA Controller NTCA – The Rural Broadband Association Arlington, VA Term: 2011-2017

NOMINATIONS 2018 MIDWEST BOARD OF REGENTS

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Chair Dawn Johnson, IOM Vice President Muskegon Lakeshore Chamber of Commerce Muskegon, MI Term: 2017-2018 Vice Chair Angela Whitcomb, IOM President Shakopee Chamber of Commerce Shakopee, MN Term: 2017-2018 Past Chair Jodie A. Perry, IOM, CCEO-AP President Richland Area Chamber of Commerce Mansfield, OH Term: 2017-2018 The following individuals are nominated: Andrew Johnston, IOM Vice President, Government and Corporate Affairs Grand Rapids Area Chamber of Commerce Grand Rapids, MI Term: 2017-2019 Peter Murphy, IOM President and CEO Illinois Association of Park Districts Springfield, IL Term: 2017-2019 Term Renewals (two-year term): Jeffrey Griffin, IOM President and CEO Peoria Area Chamber of Commerce and The CEO Council Peoria, IL Term: 2015-2019


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Heidi Gullickson, IOM Executive Director Brookings Area United Way Brookings, SD Term: 2015-2019 Tracey Halliday, IOM Vice President, Communications American Beverage Association Washington, DC Term: 2015-2019 Heidi Zich, IOM Executive Vice President Home Builders Association of the Fox Cities Appleton, WI Term: 2015-2019

REMAINING ON BOARD, NO ACTION REQUIRED Jenna Armstrong, IOM Chief Executive Officer Lake Houston Area Chamber of Commerce Humble, TX Term: 2016-2018 William T. Fleming, IOM Executive Director Pekin Area Chamber of Commerce Pekin, IL Term: 2016-2018 Lisa Hoyt, IOM Membership Director Petoskey Regional Chamber of Commerce Petoskey, MI Term: 2014-2018 Lisa Weitzel, IOM, CAE President Illinois Association of Chamber of Commerce Executives Springfield, IL Term: 2016-2018


14

ROTATING OFF BOARD Teresa L. Eyet, IOM Senior Director, Conference Programming and Education Development American Health Care Association Washington, DC Term: 2012-2018 Rene Gellerman, IOM Senior Vice President, Membership Quad Cities Chamber of Commerce Davenport, IA Term: 2011-2017 Stacey L. Wilson, IOM, CAE Director, Learning and Collaboration Indiana CPA Society Indianapolis, IN Term: 2015-2017

NOMINATIONS 2018 SOUTHEAST BOARD OF REGENTS

15

Chair Bryan Daniels, IOM, CCE, CEcD President and CEO Blount Partnership Maryville, TN Term: 2017-2018 Vice Chair Christine Kennedy, IOM, CPC, ELI-MP President Lynchburg Regional Business Alliance Lynchburg, VA Term: 2017-2018 Past Chair Kimberly Dahlsten, IOM Vice President, Operations Catawba County Chamber of Commerce Hickory, NC Term: 2017-2018 The following individuals are nominated: Skip Alford, IOM, FCCP President and CEO Greater Palm Harbor Chamber of Commerce Palm Harbor, FL Term: 2017-2019 Michelle Kiely, IOM Vice President of Development Knoxville Chamber of Commerce Knoxville, TN Term: 2017-2019 Beth Morrison, IOM Vice President of Member Services Greater Dalton Chamber of Commerce Dalton, GA Term: 2017-2019


16

Carlton Tidwell, IOM President Terrell Chamber of Commerce Terrell, TX Term: 2017-2019 Term Renewals (two-year term): Elizabeth Horton, IOM Senior Vice President of Operations Greenville Chamber of Commerce Greenville, SC Term: 2013-2019 Rick Roden, IOM President and CEO Greater Jackson County Chamber of Commerce Scottsboro, AL Term: 2015-2019 Teri H. Smiley, IOM, GCCE President Walton County Chamber of Commerce Walton, GA Term: 2013-2019 Raymund Villegas, IOM Vice President and COO Seminole County Regional Chamber of Commerce Heathrow, FL Term: 2015-2019 Scott Waller, IOM Interim President and CEO Mississippi Economic Council Jackson, MS Term: 2013-2019

REMAINING ON BOARD, NO ACTION REQUIRED Rita Berry, IOM, CCEC President and CEO Greater Summerville/Dorchester County Chamber of Commerce Summerville, SC Term: 2014-2018


17

Elisabeth Deville, IOM Vice President, Finance and Administration SWLA Alliance Lake Charles, LA Term: 2016-2018 Henry Florsheim, IOM President and CEO Wichita Falls Chamber of Commerce Wichita Falls, TX Term: 2016-2018 Pammie Jimmar, IOM Small Business and Events Director Chamber of Commerce of Huntsville/Madison County Huntsville, AL Term: 2016-2018 Allison B. Walden, IOM, CFRE Senior Vice President of Resource Development Tulsa Regional Chamber Tulsa, OK Term: 2016-2018

ROTATING OFF BOARD Mark L. Field, IOM, CCE Senior Vice President of Membership Knoxville Chamber of Commerce Knoxville, TN Term: 2011-2017

NOMINATIONS 2018 WEST BOARD OF REGENTS

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Chair Brad Lacy, IOM, CCE President and CEO Conway Area Chamber of Commerce Conway, AR Term: 2017-2018 Vice Chair Tony Felker, IOM, CCE President and CEO Frisco Chamber of Commerce Frisco, TX Term: 2017-2018 Past Chair Kelle Marsalis, IOM, CCE Vice President, Strategic Initiatives Dallas Regional Chamber of Commerce Dallas, TX Term: 2017-2018 The following individuals are nominated: Juliet Abdel, IOM President and CEO Westminster Chamber of Commerce Westminster, CO Term: 2017-2019 William Cobb, IOM Chief Operating Officer Little Rock Regional Chamber of Commerce Little Rock, AR Term: 2017-2019 Robert Newman, IOM, CAE Vice President and Chief Financial Officer Independent Film and Television Alliance Los Angeles, CA Term: 2017-2019


19

Thane Phelan, IOM Vice President Greater Yakima Chamber of Commerce Yakima, WA Term: 2017-2019 Term Renewals (two-year term): Jason E. Camis, IOM President and CEO Gardner Edgerton Chamber of Commerce Gardner, KS Term: 2015-2019 Lisa Hermes, IOM President McKinney Chamber of Commerce McKinney, TX Term: 2015-2019 Heidi Peterson, IOM Manager, Marketing and Membership Wyoming Taxpayers Association Cheyenne, WY Term: 2015-2019

REMAINING ON BOARD, NO ACTION REQUIRED Ryan Evans, IOM President Utah Solar Energy Association Salt Lake City, UT Term: 2016-2018 Jim Johnson, IOM President and CEO Lufkin/Angelina County Chamber of Commerce Lufkin, TX Term: 2016-2018 Gene Terry, IOM, CAE Executive Director, American Society of Hand Therapists Association Headquarters, Inc. Mt. Laurel, NJ Term: 2016-2018


20

Jennifer Reiser, IOM Chief Operating Officer Billings Area Chamber of Commerce Billings, MT Term: 2016-2018 Katie Stice, IOM, ACE Vice President of Core Services, Regional President Greater Coachella Valley Chamber of Commerce Indio, CA Term: 2016-2018

ROTATING OFF BOARD Alysia Bell, IOM Director, Education Business Coalition Los Angeles Area Chamber of Commerce Los Angeles, CA Term: 2015-2019 Russell Lahodny, IOM Vice President, Local Chamber Relations California Chamber of Commerce Sacramento, CA Term: 2011-2017 Tony Vedda, IOM, CCE President and CEO Dallas, TX North Texas GLBT Chamber of Commerce, Inc. Term: 2011-2017

NOMINATIONS 2018 NORTHEAST BOARD OF REGENTS

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Chair Carrie Stuart, IOM President Gettysburg Adams Chamber of Commerce Gettysburg, PA Term: 2017-2018 Vice Chair Peter J. McNamara, IOM, CAE, J.D. President New Hampshire Automobile Dealers Association Concord, NH Term: 2017-2018 Past Chair Steve Clark, IOM, J.D., CFE President and CEO Fayetteville Chamber of Commerce Fayetteville, AR Term: 2017-2018 The following individuals are nominated: Cheryl Kuhn, IOM President and CEO Southern Chester County Chamber of Commerce West Grove, PA Term: 2017-2019 Michael Smith, IOM, CAE, CPA Vice President, Finance and Operations Solar Energy Industries Association Washington, DC Term: 2017-2019 Term Renewals (two-year term): Kate Conroy, IOM Director, Member Services and Programs New Jersey Business & Industry Association Trenton, NJ Term: 2015-2019


22

Elizabeth Knowlton, IOM, CCE Executive Director of Economic Development City of DeRidder DeRidder, LA Term: 2015-2019 Douglas OFlaherty, IOM South Carolina Director of Operations South Carolina Restaurant and Lodging Association Columbia, SC Term: 2015-2019

REMAINING ON BOARD, NO ACTION REQUIRED Jeffrey S. Albright, IOM Director, Membership PA Chamber of Business and Industry Harrisburg, PA Term: 2016-2018 Marvin Bond, IOM Vice President, Investor Relations Greater Irving-Las Colinas Chamber of Commerce Irving, TX Term: 2016-2018 Dan Lemyre, IOM, CAE Executive Director, Society for Biomaterials Association Headquarters, Inc. Mt. Laurel, NJ Term: 2014-2018 Jacqueline Lovejoy, IOM President Dearborn Area Chamber Dearborn, MI Term: 2016-2018 Patricia A. Montgomery, IOM, CAE Managing Director, Executive and Board Operations American Society of Civil Engineers Reston, VA Term: 2016-2018


23

Robert Uhler, IOM, CAE Executive Vice President Mid-America Lumbermens Association/WEDA Kansas City, MO Term: 2016-2018

ROTATING OFF BOARD Gregory D. Buckler, IOM, MBA, MSM Lebanon, PA Term: 2012-2018 Chris E. Wallace, IOM, CCE President Texas Association of Business Austin, TX Term: 2010-2017

CONSENT AGENDA WINTER CHAIRMAN’S REPORT, FALL 2017

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On behalf of the entire Winter Board of Regents, I’d like to begin by thanking the 2017 Chair, Blain Andera, IOM, for his leadership, enthusiasm, dedication, and friendship. Final numbers for 2017 Winter Institute were 216 overall, 67 of which were first-years. We were just shy of the goal to have 30% of attendees representing associations. As a board, we need to always look for new opportunities to promote Institute to colleagues in order to continue to grow the Institute program. Frequent communications are sent to keep regents engaged and informed throughout the year. Our board divides up the list of past attendees and personally contacts them to ensure knowledge of registration and scholarship opportunities. Each regent identified industry professionals who may not be exposed to the program in their respective states and worked to educate them on the benefits of Institute, in addition to recruiting them to Winter. Social media is an integral part of our retention and recruitment efforts. Regents ‘like’ and ‘share’ information with a goal to be visible and proactive in our outreach. One of the hallmarks of Winter Institute is having a fun and exciting auction to fund our scholarship program. Led by the new team of Nick Kieffer, IOM, CP and Mike Hofman, IOM, our 2017 auction raised $5,465, and additional on-site donations came in at just over $2,700. The ability to hold our auction over multiple days has generated a better response to this important part of the week’s experience. Improvements to our Institute Kickoff were well received. Robert Medler, IOM, and his talented team introduced an ice-breaker which served as a fun way to quickly bond everyone together prior to the start of classes. The overall response was that the interaction and engagement with the networking icebreaker was a step in the right direction and gift card prizes from local restaurants worked very well. Winter Institute is great at researching best practices and challenging itself to always be improving. Prior to leaving Tucson, the board actively discussed the year’s successes, challenges, and opportunities and set assignments for 2018. Planning for the following year on-site allows us to continue the tradition of offering superior value. Looking ahead to January, customer service will be our top priority. Our strategic goals include an enrollment goal of 223 overall attendees, including 66 first-years; raising $10,000 for the scholarship fund through the silent auction and other fundraising avenues; and finally, recruiting at least one first-year attendee per regent. Class Advisors are critical to the success of Institute. Vice Chair Nick Kieffer is already recruiting, bringing back the best from the past and identifying new and strong chamber and association executives to serve. With Nick’s leadership, it is our goal to take more care and consideration to volunteer onboarding and attendee on-site communication. Finally, while I am the one who has the privilege of presenting this report, there are many who do the work. The Winter team is a family and are passionate about Institute. They are innovators who work

CONSENT AGENDA WINTER CHAIRMAN’S REPORT, FALL 2017

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tirelessly to comb through surveys and engage in on-site conversations as to what attendees want and need. They are eager to make a difference, and they inspire me each day. I am honored to serve as Winter Chair. I will end with saying that Karyn MacRae, IOM, CAE, CMP, and the entire U.S. Chamber of Commerce Foundation team are consummate professionals. Their ongoing support, coupled with the National Board of Trustees under the tremendous leadership of Joe Henning, IOM, CAE, ACE, create our allegiance to Institute. Submitted by: Stephanie M. Parton, IOM, CAE

Chair, Winter Board of Regents

CONSENT AGENDA MIDWEST CHAIRMAN’S REPORT, FALL 2017

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It is my pleasure to submit this final report of our activities at Midwest Institute at the University of Wisconsin in Madison. In short, we are pleased with our successes this year and feel that we had a very strong year. Our final enrollment was 146 students with 43 first-years, compared to our goal of 148 overall students with 50 first-years. We had briefly met our overall goal, but in the week leading up to Institute, there were two last minute cancellations, causing us to miss our mark slightly. I believe a couple of our efforts helped us to have a strong year. First, we put an emphasis on fall recruiting this year so that prospective students would have a chance to budget for next year. Second, we asked every board member to make at least 3-4 personal ‘asks,’ including to their state associations, to consider the program. Third, we put extra effort in to giving away our Board Scholarships and had a much higher rate of utilization this year which helped with recruitment efforts. From my perspective, our biggest success was hitting the goals that we had set for ourselves last fall:

1. Achieving enrollment numbers. 2. Increasing the number of board members who awarded scholarships. 3. Refreshing our major events (Big Bash & Kickoff). 4. Raising $5,000 for scholarships. 5. Increasing our social media presence.

In addition to the previously mentioned first two successes, the need to refresh our major events was something we had heard through attendee feedback. While both the Kickoff and Big Bash were very strong, in particular, I was very pleased with the makeover of our Big Bash. We were also thrilled to hit our scholarship fundraising goal thanks to generous donors and the terrific leadership of Stacey Wilson. Finally, we appreciate the hard work of both Teresa Eyet and Jenna Armstrong, who further developed our social media activities on-site. One of our biggest successes is also one of our biggest challenges – fundraising for scholarships. We have historically been one of the smallest on-site fundraisers. While we do make up for that with strong support throughout the year, including #GivingTuesday, this is a challenge that we are trying to overcome. We have been inspired by the strong performance of West, and continue to have discussions about how we can up our game for this. Unfortunately, our new champion for the auction will not be returning to Madison next year, so we will have someone new step up to lead these efforts. We plan to build on the strong foundations we have laid the last few years. Again, we will emphasize early program promotion in the fall and ask board members to make connections to their state associations. Challenging board members to make a specific number of asks seemed to help make it manageable for everyone and we will continue with that. Trying to make connections with the states in our areas where we don’t already have the State Partnership Scholarship relationship will also be a focus. In addition to utilizing board members, we also plan to engage current attendees in our recruitment efforts. We really shook up our social media activity this year. As previously mentioned, Teresa Eyet did a great job revamping the social media scavenger hunt and we had many eager participants vying for prizes this

CONSENT AGENDA MIDWEST CHAIRMAN’S REPORT, FALL 2017

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year. She gave it a more professional, site specific focus and we saw strong increased participation. Jenna Armstrong also took on spearheading board and advisor social media activity. She drafted a schedule and wrote sample posts that we could use throughout the week. I believe our goals this year would be to continue to build on those strong foundations, as well as continue to engage our Class Advisors in the social media aspect. Thank you for taking the leap to change up the schedule. As the first site to go through the new schedule, I think there was a little confusion early in the week over how it worked. But, it was far outweighed by the ability of everyone to get on the road or in the air earlier on Thursday. We look forward to seeing the feedback from attendees on this idea. It was truly a pleasure to lead an amazing group of volunteers this year at Madison. The Midwest site is such a friendly, welcoming place for both chambers and associations and I think we have developed a really great culture. I know that our incoming chair, Dawn Johnson from the Muskegon Chamber, will do a phenomenal job. Thank you for this unique and fulfilling opportunity! Submitted by: Jodie A. Perry, IOM, CCEO-AP Chair, Midwest Board of Regents

CONSENT AGENDA SOUTHEAST CHAIRMAN’S REPORT, FALL 2017

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Southeast Institute has much to be proud of this year. The goal of 247 overall attendees was not only met, but slightly exceeded with 248 in attendance, 4 attendees more than last year. The regents were passionate in recruiting first-year attendees, reaching 113% of goal, or 88 attendees, 16 more than last year. Another point of pride was our fourth-year attendance, which resulted in 54 attendees, or 117% of goal. The Southeast Institute Board of Regents emulates the three Cs of mentorship: competency, care/compassion, and comradery. This is felt in our conference calls and especially on-site, as each regent interacts with our attendees, whether as a Regent Partner, during an industry consultation, greeting them on the way to class in the morning, or as a faculty member. They are each immensely talented and give their energy and enthusiasm to a program that has given much to them. The results are relationships that last past the week in Athens and connections that form strong retention rates Southeast Institute has seen for many years. We are not just a volunteer board, we are family. Additionally, we had great success with 30 industry consultations conducted on-site. These one-on-one meetings are one more opportunity for attendees to become connected and engaged with their peers while at Institute. Another achievement was raising $7,975 in scholarship funds to be awarded in 2018. Our total will continue to grow with other fundraising avenues, i.e. registration donations, annual appeal, donate now, online store, #GivingTuesday, etc. before our scholarship committee meets next spring. While the history of Southeast Institute is strong, we are aware the focus is, and will continue to be, on first-year recruitment for the longevity of this professional development program. As the availability of online leadership programs grow, we must continue to share our individual stories within our circles of influence, as well as with those new to the nonprofit, association, and chamber profession. The on-site experience at Institute is a game changer when it comes to the knowledge, connections, and relationships developed throughout the four years, and cannot be replicated through online mediums. Moving forward under Bryan Daniels’ leadership in 2018, the Southeast Institute Board of Regents plan to engage all state associations that have history with Southeast Institute and encourage their members to attend. We will also leverage our new board members to reach out to their chamber peer groups and encourage attendance at Southeast. There is also value in encouraging the current class members to recommend Southeast for training and the possibility for scholarships to recruit attendees. We have used our personal social media accounts to encourage our colleagues to attend the program. These posts also bring awareness to our stakeholders regarding the value the U.S. Chamber has and its positive effects at a local and state level. We will encourage all attendees and alumni to create social media posts of support leading up to and during the June session. I want to thank the U.S. Chamber team for making the change to the schedule of activities this year. I believe it was key for many in being able to attend their Institute site of choice while getting back to professional and family obligations in a timely manner. I also commend the Board of Trustees and the Curriculum Committee for their continual review of course content, faculty, goals, and objectives for Institute to remain relevant as the go-to education resource of nonprofit, association, and chamber professionals.

CONSENT AGENDA SOUTHEAST CHAIRMAN’S REPORT, FALL 2017

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As Southeast Institute looks ahead to the next 54 years, the dedicated regent team is here to serve and give all we have for the program’s future success. Submitted by Kimberly Dahlsten, IOM Chair, Southeast Board of Regents

CONSENT AGENDA WEST CHAIRMAN’S REPORT, FALL 2017

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On behalf of my fellow regents, I am pleased to report the successes, challenges, and opportunities from West Institute in 2017. Our attendees experienced a great week at Loyola Marymount University in July and I am thrilled to report some of the highlights from the week. West Institute hosted a total of 114 attendees this year, 32 of which were first-year students (goal was 115 total, with 31 first-years). Registration did slightly increase this year in both total registrations and first-year attendees, which points us in the right direction to increase enrollment in 2018. Recruitment continues to be our biggest challenge and the single-most important thing for our volunteers to focus on in the coming months. The Board of Regents is already hard at work outlining strategies for specific audiences in 2018, building off our recent success. The two strategies best suited for our site include a focus on metro chamber staff and utilizing a more geographically diverse Board of Regents. Metro chambers are a great untapped resource for the Institute program. Educating these organizations on the benefits and cost involved will help the organizations budget appropriately, and the peer-to-peer dialogue a concentration of metro staff will allow is a great selling tool. Several new additions to the regents over the past couple of years have diversified our reach as well. Our Board of Regents now has representation in the Northeast, Northwest, California, Midwest, and most points in between. West has always been one of the most geographically diverse group of attendees, and we hope our volunteer reach can help us build on that strength in 2018. Our biggest success this year was once again our fundraising efforts. We set a stretch goal of $12,000 in live and silent auction revenue this year, and I am pleased to announce that the final (after Bidr fees were paid) totaled $12,204. We received 56 items from 43 individuals. Thanks to the talents of one of our Board of Regents, we had some fun and auctioned three items live, totaling over $5,000 in revenue. Our fundraising efforts have provided important financial support to nearly every attendee who applied for a scholarship, which can be a very important recruiting tool. There was some concern about the change in venue for the Big Bash, but I am pleased to report the California Yacht Club proved to be a beautiful backdrop and fruitful space for our fundraising efforts. The West Board of Regents utilized social media for recruitment by following the staff recommended posting calendar. Ideas for better social media engagement in the future include highlighting students in a Q&A blog, listicles specific to the site (top 5 coffee spots near Loyola, etc.), and assigned postings for regents throughout the year, but specifically during peak budget and recruitment months. West Institute is poised for growth and success in 2018. I am pleased to welcome Brad Lacy, with the Conway (AR) Area Chamber, as chair, and Tony Felker, with the Frisco (TX) Chamber, as vice chair, as well as the fantastic new additions put forth to you for our slate of regents. I would also like to recognize two outgoing regents who both served as amazing chairs, Russ Lahodny with the California Chamber, and Tony Vedda, with the North Texas GLBT Chamber. Both will be missed, but have provided a solid foundation for success in the coming years. A special thank you goes out to Joe Henning for lending his guidance and leadership to West as our fearless trustees chair. Your input was extremely valuable and timely and we enjoyed hosting you. I trust

CONSENT AGENDA WEST CHAIRMAN’S REPORT, FALL 2017

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West will continue to be well supported by the trustees and well represented in leadership positions throughout the program. Submitted by: Kelle Marsalis, IOM, CCE

Chair, West Institute Board of Regents

CONSENT AGENDA NORTHEAST CHAIRMAN’S REPORT, FALL 2017

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The 2017 Northeast Institute attendee numbers were strong, except for the third-year class, which fell a little short in meeting enrollment goals. The exact reasons for this deviation were not clear. The Board of Regents is planning on maintaining more contact with this year's second-year class to encourage the class to continue to return. Our biggest success remains utilizing social media and having a good program during Institute. Our biggest challenge remains continuing to grow the number of association professionals that attend Institute. This being said, Northeast does see the highest percentage of associations of all the Institute sites. We plan to continue recruiting attendees through calls and emails. We want to consider a new strategy of texting current attendees and the leadership of targeted association organizations. We have leveraged social media efforts through Instagram, Twitter, and Facebook. The tweets have been very strong; however we need to be respectful, as some instructors are uncomfortable with participants in their class tweeting out messages during class. This is not an issue specific to just Institute. Perhaps the trustees should consider a formal policy so both faculty and students know what is expected. I first want to thank the Board of Trustees for changing the class schedule to permit Institute to end at 11:30 a.m. on Thursday. I believe the new schedule worked very well. I do ask that the trustees consider some formal policy about the use of social media during classes. Students and faculty need to know whether some or all of classes can be streamed live or recorded and streamed later.

Submitted by: Steve Clark, IOM, J.D., CFE Chair, Northeast Board of Regents

DEMOGRAPHICS REGISTRATION PROJECTIONS AND GOALS

1

Assumptions (Based on average percentage change since 2012): - Retention Rates of 78.39%, 86.98% and 93.68% - First-Year Projected Attendee Rates:

Winter: -1.14% Midwest: 9.21% Southeast: 5.26% West: -2.44% Northeast: -0.01%

WINTER 2017 Final 2018 Projections

Class Section

1-1 24 33

1-2 22 33

1-3 21

1st year Total 67 66

2-1 28 27

2-2 29 27

2nd year Total 57 54

3-1 30 25

3-2 27 25

3rd year Total 57 50

4-1 15 26

4-2 20 27

4th year Total 35 53

Winter Total 216 223

MIDWEST 2017 Final 2018 Projections

Class Section

1-1 23 24

1-2 20 23

1st yr Total 43 47

2-1 38 34

2nd yr Total 38 34

3-1 33 33

3rd yr Total 33 33

4-1 32 31

4th yr Total 32 31

MW Total 146 145

2017 First Year

Goal

2017 Enrollment

Goal2017 Final

Enrollment 309 938 885

2018 Goals

First-Year Goal: 289

Enrollment Goal: 893

SOUTHEAST 2017 Final 2018 Projections

Class Section

1-1 30 31

1-2 30 31

1-3 28 31

1st yr Total 88 93

2-1 26 36

2-2 22 35

2nd yr Total 48 71

3-1 30 21

3-2 28 21

3rd yr Total 58 42

4-1 31 27

4-2 23 27

4th yr Total 54 54

SE Total 248 260

WEST 2017 Final 2018 Projections

Class Section

1-1 32 31

1st yr Total 32 31

2-1 22 25

2nd yr Total 22 25

3-1 25 19

3rd yr Total 25 19

4-1 35 23

4th yr Total 35 23

West Total 114 98

NORTHEAST 2017 Final 2018 Projections

Class Section

1-1 28 26

1-2 24 26

1st yr Total 52 52

2-1 27 21

2-2 21 20

2nd yr Total 48 41

3-1 34 42

3rd yr Total 34 42

4-1 27 32

4th yr Total 27 32

NE Total 161 167

2

680

669 666

656

618

580

590

600

610

620

630

640

650

660

670

680

690

2017 Final 2017 2016 2015 2014

Total Summer Registrations Each Year, As of August 4

2014-2017 Summer Institute Registrations

DEMOGRAPHICS 2017 DEMOGRAPHICS BY SITE

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Class Level

Winter 2017 Midwest 2017 Southeast 2017 West 2017 Northeast 2017

1st year 30.56% 29.45% 35.48% 28.07% 46.49%

2nd year 26.85% 26.02% 19.35% 19.31% 41.23%

3rd year 26.39% 22.60% 23.38% 21.92% 29.82%

4th year 16.20% 21.91% 21.77% 30.70% 23.68%

Employer


Association 29.17% 21.91% 12.11% 19.31% 45.34%

Chamber 63.43% 71.91% 81.45% 70.18% 47.21%

Other 7.41% 0.06% 6.45% 10.52% 7.45%

Age


21 – 30 12.50% 15.75% 18.55% 20.17% 19.25%

31 – 40 32.41% 36.99% 31.05% 33.33% 30.16%

41 – 50 28.70% 28.77% 27.82% 28.95% 28.57%

51 + 26.39% 18.49% 22.58% 17.54% 21.12%

Gender


Male 27.78% 32.19% 21.77% 34.21% 27.33%

Female 72.22% 67.80% 78.23% 65.81% 72.67%

Ethnicity*

*Question not required (answers may not total 100%) Winter 2017 Midwest 2017 Southeast 2017 West 2017 Northeast 2017

Caucasian 88.04% 93.62% 92.83% 75.26% 88.16%

Other Ethnicity 11.96% 6.38% 7.92% 24.74% 11.84%


Less than 2 years 8.33% 9.56% 10.48% 28.95% 8.70%

2 to 5 years 32.87% 30.12% 36.69% 29.82% 26.71%

6 to 10 years 27.31% 26.71% 26.21% 29.82% 23.60%

More than 10 years 31.48% 33.56% 26.61% 11.40% 20.51%

Years of Experience in Association/Chamber Field


4

How Did You Learn About Institute?*

*Attendees had opportunity to choose more than one option Winter 2017 Midwest 2017 Southeast 2017 West 2017 Northeast 2017

Employer 56.48% 52.05% 59.27% 60.53% 54.66%

Colleague 30.09% 31.51% 29.43% 24.56% 32.92%

State Conference 8.80% 4.79% 0.00% 0.00% 0.00%

Direct Mail 0.00% 0.68% 0.40% 0.88% 0.62%

Email 0.46% 2.74% 0.16% 2.63% 1.86%

Website 1.85% 1.37% 1.21% 0.88% 2.48%

Other 2.31% 6.85% 8.06% 10.53% 7.45%

Organization's Budget Size

(excluding Public Funds) Winter 2017 Midwest 2017 Southeast 2017 West 2017 Northeast 2017

Less than $100,000 5.56% 4.79% 4.43% 4.49% 3.11%

$100,001 - $250,000 18.06% 11.64% 17.74% 6.14% 9.94%

$250,001 - $500,000 20.83% 19.86% 23.39% 14.04% 16.77%

$500,001 - $1,000,000 12.50% 17.12% 20.16% 17.54% 17.39%

$1,000,001 - $3,000,000 19.91% 21.23% 17.74% 28.95% 15.53%

$3,000,001 - $5,000,000 6.02% 6.16% 6.05% 7.91% 8.71%

$5,000,001 - $10,000,000 9.26% 7.53% 5.64% 7.02% 8.07%

Greater than $10,000,001 7.87% 11.64% 4.84% 14.04% 20.51%

Organization's Staff Size


Less than 3 19.91% 16.43% 20.97% 9.65% 13.04%

3 to 10 41.67% 45.89% 50.00% 35.96% 40.37%

11 to 25 20.83% 18.49% 15.72% 33.33% 16.77%

26 to 50 5.09% 7.53% 8.47% 6.14% 6.83%

51 to 100 5.09% 7.53% 0.81% 7.89% 10.56%

More than 100 7.41% 4.10% 4.03% 7.02% 12.42%

Level of Responsibility


CEO / Executive Director 40.28% 32.88% 39.91% 19.10% 31.78%

Senior Executive / Department Director 38.89% 9.75% 27.01% 48.25% 39.13%

Manager 13.43% 18.49% 22.58% 14.91% 17.39%

Coordinator / Assistant 7.41% 9.59% 10.48% 14.04% 10.56%


5

Primary Job Responsibility


Membership 15.28% 20.55% 12.74% 11.40% 15.53%

General Management 51.85% 36.99% 44.35% 34.26% 39.75%

Marketing 8.33% 10.27% 10.89% 19.30% 14.29%

Finance 2.78% 4.11% 2.82% 3.51% 3.11%

Economic Development 2.78% 0.68% 0.08% 0.00% 0.62%

Government Relations 3.24% 8.90% 0.40% 10.53% 11.80%

Other 15.74% 18.49% 18.15% 21.93% 14.90%

YEAR IN REVIEW MARKETING UPDATE

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In 2017, Institute’s marketing efforts were advanced through the hard work and collaboration of the volunteers and the Institute staff. Below is an overview of our marketing accomplishments for your review. Our main aim was to create new messaging and outlets for promotion of the organization in addition to sustaining successful practices from past years. Advertisements:

Chamber Executive magazine has been an important medium for us to advertise past Institute testimonials and upcoming registration dates. Multiple half-page and full-page ads have been placed in the magazine. The focus of the ads included Institute summer registration, scholarship deadlines and other testimonials and photos highlighting the Institute program.

Our “dates and deadlines” postcard was updated with the new 2017 sites and dates, and this postcard was placed in the post-site thank you letters sent to Institute attendees. It was also printed and mailed to state conferences with other marketing pieces.

The Institute planner is our largest and most prominent advertisement. It is distributed to all Institute attendees at registration. It is also included in conference shipments all around the country, and regional Chamber offices. This planner contains a calendar that people use throughout the year and is a “walking advertisement.”

A web banner advertisement with the summer registration dates and an Institute alumni testimonial was featured on the ASAE website for three months before summer registration. This prominent placement was guaranteed to get us thousands of impressions.

Multiple video testimonials that give a short, quick in-depth look into the benefits of Institute have been hugely popular on social media. We plan on continuing these efforts by creating more videos in the coming months.

Promotional Materials:

Continued from last year, Institute sent blue tablecloths with our logo and hashtag to different conferences. They were also utilized by staff at larger conferences such as ACCE and MAKO. These bright, eye-catching pieces are easy to transport, also market our social media presence.

The water bottles given to attendees with their planner during registration were very well received. We have distributed water bottles in past years, but attendees continuously look forward to them.

Institute screen cleaners, featuring a testimonial from Institute board members and alumni, have been a huge hit at state and national conferences. They are a unique item and printing them in full-color makes them an attractive collateral piece.

Attendees receive an Institute branded pen on-site. This pen writes very well and is used by attendees post-site. It is also included in state conference shipments.

YEAR IN REVIEW STATE PARTNERSHIP UPDATE

2

STATE PARTNER SCHOLARSHIP

On two occasions in 2017, Institute reached out to 123 state executive societies (chamber of commerce executive societies, association executive societies, economic development councils, and convention and visitor bureaus). The first time was to encourage Winter Institute participation and the second was in regards to summer registration.

Of the 123 organizations who were contacted, 45 participated by sharing information about the Institute program with their members.

In total, 45 first-year participants attended Institute using a SPS scholarship; 40 chamber of commerce professionals and five association professionals.

Once again in 2017, Institute reached out to “nontraditional” partners such as state CVBs and EDCs. However, none chose to participate this year.

MARKETING INSTITUTE TO STATE PROGRAMS THROUGH GIVEAWAYS

Since the 2016 Fall Board meeting, Institute sent marketing materials, including branded electronic screen cleaners, planners, and other marketing materials to 24 association executive societies, chamber of commerce executive societies, and other professional nonprofit societies since this time last year.

PARTICIPATION AT STATE, ANNUAL, AND REGIONAL CONFERENCES

Institute had a presence at five conferences in 2017: Association of Chamber of Commerce Executives (ACCE), Chamber of Commerce Executives of Ohio (CCEO), Missouri, Arkansas, Kansas, Oklahoma Conference (MAKO), Texas Chamber of Commerce Executives (TCCE), and Western Association of Chamber Executives (W.A.C.E.).

Institute sees our increased presence at annual conferences valuable for the dual purposes of recruiting new attendees and reminding alumni of the impact Institute had on their careers.

W.A.C.E. PARTNERSHIP

Institute continues to partner with the Western Association of Chamber Executives.

Graduates of the Academy program are eligible to attend Institute as third-year attendees, bypassing their first two years of the program.

In 2017, three attendees started the Institute program and six completed.

Site Third-Year Fourth-Year

Winter 1 1

West 2 5


3

STATE PARTNER SCHOLARSHIP 2017 - CHAMBER OF COMMERCE EXECUTIVE SOCIETIES

DASHES INDICATE THAT ORGANIZATION CHOSE NOT TO PARTICIPATE NUMBERS INDICATE PARTICIPATION IN SPS PROGRAM AND NUMBER OF ATTENDEES SENT

State Organization 2014 2015 2016 2017 2017 Winter 2017 MW 2017 SE 2017 West 2017 NE

Alabama Chamber of Commerce Association of Alabama 2 2 0 3 3

Alaska Alaska State Chamber of Commerce - 0 0 1 1

Arizona Arizona Chamber Executives 2 1 2 2 2

Arkansas Arkansas Chamber of Commerce Executives 4 0 0 2 1 1

California California Chamber of Commerce- W.A.C.E. 0 0 0 0

Carolinas Carolinas Association of Chamber of Commerce Executives 1 2 2 2 2

Colorado Colorado Chamber of Commerce Executives 2 1 0 2 1 1

Connecticut Connecticut Business and Industry Association - - - -

Florida Florida Association of Chamber Professionals 1 3 3 2 2

Georgia Georgia Association of Chamber of Commerce Executives 1 1 2 0

Idaho Idaho Chamber Alliance - - - -

Illinois Illinois Association of Chamber of Commerce Executives 1 0 2 2 2

Illinois Illinois Council of Convention and Visitor Bureaus 1 1 - -

Indiana Indiana Chamber Executives Association 2 2 3 1 1

Iowa Iowa Chamber of Commerce Executives 0 0 2 1 1

Kansas Kansas Chamber of Commerce Executives 2 2 1 3 1 2

Kentucky Kentucky Chamber of Commerce Executives 2 0 1 2 2

Kentucky Kentucky Association of Economic Development 0 - - -

Louisiana Louisiana Association of Chamber of Commerce Executives 0 0 0 0

Maine Maine Chamber of Commerce Executives 1 0 - 0

Maryland Maryland Association of Chamber of Commerce Executives 2 0 2 2 2

Massachusetts Massachusetts Association of Chamber of Commerce Executives 1 1 1 -

Michigan Michigan Association of Chamber Professionals 2 3 3 2 2

Mid-America Mid-America Chamber of Commerce Executives - 0 - -

Minnesota Minnesota Chamber of Commerce Executives - 0 0 -

Mississippi Mississippi Economic Development Council 2 1 1 2 2

Missouri Chamber of Commerce Executives of Missouri 2 1 0 2 2

Montana Montana Chamber of Commerce Executives 0 0 0 1 1

Nebraska Nebraska Chamber of Commerce Executives - - - 0

New England New England Association of Chamber of Commerce Executives 0 0 0 0

New Hampshire New Hampshire Association of Chamber of Commerce Executives - - - -

New Jersey New Jersey Area Chamber of Commerce Executives - - - -

New Mexico New Mexico Chamber Executives 0 - - -

New York Business Council of New York State, Inc. 2 - - -

North Dakota North Dakota Chamber Executives 0 - - -

Ohio Chamber of Commerce Executives of Ohio 0 0 0 1 1

Oklahoma The State Chamber of Oklahoma 1 2 1 0

Ontario Ontario Chamber of Commerce Executives 0 - - -

Oregon Oregon State Chamber of Commerce 0 0 0 0

Pennsylvania Pennsylvania Association of Chamber Professionals 3 3 2 1 1

South Carolina South Carolina Chamber of Commerce 1 0 0 0

South Dakota South Dakota Chamber and Economic Development Council 1 1 0 0

Tennessee Tennessee Chamber of Commerce Executives 3 3 2 4 1 3

Texas Texas Chamber of Commerce Executives 2 0 0 0

Texas North Texas Chamber of Commerce Executives 0 0 1 1 1

Utah The Utah State Chamber of Commerce - 0 - -

Vermont Vermont Association of Chamber of Commerce Executives 0 - - -

Virginia Virginia Association of Chamber of Commerce Executives 0 0 0 0

Washington Washington Chamber Executives - - - -

West Virginia West Virginia Chamber of Commerce - - - -

Wisconsin Wisconsin Chamber of Commerce Executives 0 0 - -

Wyoming Wyoming Chamber of Commerce Executives 0 4 1 1 1

Total 44 34 32 40 9 8 15 4 4


4

STATE PARTNER SCHOLARSHIP 2017 - ASSOCIATION EXECUTIVE SOCIETIES

DASHES INDICATE THAT ORGANIZATION CHOSE NOT TO PARTICIPATE NUMBERS INDICATE PARTICIPATION IN SPS PROGRAM AND NUMBER OF ATTENDEES SENT

State Organization 2014 2015 2016 2017 2017 Winter 2017 MW 2017 SE 2017 West 2017 NE

Alabama Alabama Council of Association Executives - - 0 -

Arizona Arizona Society of Association Executives - - - -

Arkansas Arkansas Society of Association Executives - - - 1 1

California California Society of Association Executives 1 0 0 -

Colorado Colorado Society of Association Executives 0 0 - 0

Connecticut Connecticut Society of Association Executives - - - -

Florida Florida Society of Association Executives 0 0 0 0

Florida Tallahassee Society of Association Executives 0 0 - -

Georgia Georgia Society of Association Executives 0 0 0 0

Idaho Idaho Society of Association Executives 0 - - -

Illinois Illinois Society of Association Executives 2 0 1 0

Illinois Association Forum of Chicagoland - - - -

Indiana Indiana Society of Association Executives 0 0 0 0

Iowa Iowa Society of Association Executives - - 0 -

Kansas Kansas Society of Association Executives - - - -

Kentucky Kentucky Society of Association Executives - - - -

Louisiana Louisiana Society of Association Executives - - - -

Maine Maine Society of Association Executives - 0 0 1 1

Maryland Maryland Society of Association Executives - - - -

Michigan Michigan Society of Association Executives 1 1 1 -

Mississippi Mississippi Society of Association Executives - - - -

Missouri Missouri Society of Association Executives - - - -

Montana Montana Society of Association Executives - - - -

Delaware;

New JerseyMid-Atlantic Society of Association Executives - 0 -

-

New Mexico New Mexico Society of Association Executives - - - -

New York New York Society of Association Executives - - - -

North Carolina Association Executives of North Carolina - 0 - -

Ohio Ohio Society of Association Executives 0 0 0 3 1 1 1

Oklahoma Oklahoma Society of Association Executives 0 1 1 -

Oregon Oregon Society of Association Executives - - - -

Pennsylvania Pennsylvania Society of Association Executives - - - -

South Carolina South Carolina Society of Association Executives - - - -

Tennessee Tennessee Society of Association Executives - - 0 0

Texas Texas Society of Association Executives - - - -

Texas Dallas/Fort Worth Association Executives 0 0 0 -

Utah Utah Society of Association Executives - - -

Virginia Virginia Society of Association Executives - - 0 -

Washington Washington Society of Association Executives 0 - - -

West Virginia West Virginia Society of Association Executives - - - -

Wisconsin Wisconsin Society of Association Executives 3 0 0 0

Wyoming Wyoming Society of Association Executives - 0 - -

Association Societies Alliance 1 - - -

Midwest Society of Association Executives - - 0 -

New England Society of Association Executives - - - 0

Total 8 2 3 5 0 1 2 0 2

YEAR IN REVIEW SCHOLARSHIP UPDATE

5

INCENTIVE PROGRAMS

Premier Investor Discount

Formerly known as the Friends and Family Incentive, the incentive was renamed the for clarity and accuracy.

78 individual (32 first-year and 46 returning attendees) attended Institute using the Premier Investor Discount, an increase from 47 in 2016. This in large part due to PID now being available to Advantage level members of the U.S. Chamber of Commerce.

Group Rate

112 attendees registered for Institute using the group rate.

Board Member Scholarship

In 2017, Institute gave each Board Member (Trustee and/or Regent) one $500 tuition-scholarship to award to a first-year Institute attendee as a recruitment incentive.

28 Board Members out of 93 successfully awarded the incentive. This is up two scholarships from 2017.

The Board Member Scholarship will not be offered in 2018. Instead, an additional four $500 National Scholarships will be added to the six already existing National Scholarship offerings.

2017 Scholarship Statistics Winter Midwest Southeast West Northeast Total

Total Scholarship applicants 46 40 47 36 29 198

Regent Scholarships awarded 38 14 24 27 22 125

National Scholarships awarded 5 6 6 6 4 27

State Partner Scholarships awarded 10 9 17 4 5 45

Board Scholarships awarded 3 9 11 3 2 28

Total Scholarships awarded 56 38 58 40 33 225

National and Regent Scholarships $13,129 $9,089 $13,294 $17,928 $8,920 $62,360

All Scholarships and Incentives $19,629 $18,089 $27,294 $21,428 $12,420 $98,860

Awarded By: Winter Midwest Southeast West Northeast

Board of Trustees 1

Winter Regents 2 1

Midwest Regents 7 1

Southeast Regents 10

West Regents 1 3

Northeast Regents 1 1

YEAR IN REVIEW FUNDRAISING UPDATE

6

2017 Fundraising goal is $45,000.

Year to date, Institute has raised almost $42,000 for the 2018 scholarship season.

Institute participated in 2016 #GivingTuesday for the third time and surpassed goal, raising $2,747.

2016 Winter Midwest Southeast West Northeast Total

Funds remaining from previous year's

scholarship allocation $500.00 $100.00 $0.00 $1,177.00 $0.00 $1,777.00

Silent auction $6,365.00 $3,930.00 $6,479.00 $10,370.00 $3,906.00 $31,050.00

Pre-scholarship deadline online donations $125.00 $0.00 $0.00 $0.00 $0.00 $125.00

Post-scholarship deadline online donations $50.00 $0.00 $0.00 $50.00 $150.00 $250.00

Additional on-site fundraising $1,281.00 $2,700.00 $1,200.00 $0.00 $812.00 $5,993.00

Annual appeal (mailing) $270.00 $170.00 $270.00 $220.00 $420.00 $1,350.00

Bi-annual solicitation $2.00 $197.00 $2.00 $102.00 $107.00 $410.00

#GivingTuesday $53.00 $452.00 $312.00 $737.00 $287.00 $1,841.00

Online store $96.61 $188.97 $188.97 $188.97 $188.97 $852.49

Total to allocate to 2016 sites: $8,742.61 $7,737.97 $8,451.97 $12,844.97 $5,870.97 $43,648.49



scholarship allocation $0.00 $0.00 $0.00 $349.97 $370.97 $720.94

Silent auction $7,569.00 $3,256.00 $5,738.47 $9,582.46 $3,863.88 $30,009.81

2016 Registration donations $0.00 $75.00 $35.00 $50.00 $225.00 $385.00

Additional on-site fundraising $1,332.00 $588.00 $1,382.00 $0.00 $740.00 $4,042.00

Terri Ferraguto Memorial Scholarship $0.00 $0.00 $958.77 $0.00 $0.00 $958.77



#GivingTuesday $382.00 $655.00 $540.00 $765.00 $405.00 $2,747.00

Online store $190.76 $109.78 $109.76 $109.76 $109.76 $629.82

$1,000 gift from IOM $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $5,000.00




scholarship allocation $0.00 $0.00 $0.00 $0.00 $500.00 $500.00

Silent auction $5,464.70 $2,645.00 $6,834.75 $12,204.00 $4,290.00 $31,438.45

2017 Registration donations $210.00 $50.00 $200.00 $0.00 $100.00 $560.00

Additional on-site fundraising $2,702.80 $2,320.00 $1,140.23 $0.00 $943.00 $7,106.03



#GivingTuesday $635.00 $635.00

Online store $11.38 $11.38

Donate Now $30.00 $30.00 $130.00 $30.00 $30.00 $250.00

$1,000 gift from IOM $1,000.00 $1,000.00 $1,000.00 $1,000.00 $1,000.00 $5,000.00


YEAR IN REVIEW FACULTY UPDATE

7

Please note: Course evaluations are based on a five-point scale. 2017 FACULTY Contracted with a total of 66 faculty members, of those 15 were new faculty members (23%).

Course Evaluation Average: 4.56 (66) o Expert 4.60 (2) o Consultant 4.56 (32) o Practitioner 4.56 (25) o Staff 4.56 (6) o Professor 3.93 (1)

2016 FACULTY Contracted with a total of 65 faculty members, of those 15 were new faculty members (23%).

Course Evaluation Average: 4.50 (65) o Expert 4.67 (3) o Consultant 4.57 (26) o Practitioner 4.46 (34) o Professor 4.09 (2)





YEAR IN REVIEW FACULTY UPDATE

8

Institute sponsored faculty at the following conferences: W.A.C.E. (Western Association of Chamber Executives) Keynote Speaker: Justin Patton February 1-3, 2017 Los Angeles, CA Approximate number of attendees: 340 Chamber of Commerce Executives of Ohio (CCEO) Keynote Speaker: David Aaker February 2-3, 2017 Newark, OH Approximate number of attendees: 130 MAKO (Missouri, Arkansas, Kansas, and Oklahoma) Keynote Speaker: Kyle Sexton April 23-25, 2017 Rogers, AR Approximate number of attendees: 230 TCCE (Texas Chamber of Commerce Executives) Keynote Speaker: David Aaker June 20-22, 2017 Houston, TX Approximate number of attendees: 350

YEAR IN REVIEW SOCIAL MEDIA UPDATE

9

2016* 2017* Percentage

Increase

Facebook 2,428 Likes 2,699 Likes 11%

Twitter 1,572 Followers 1,760 Followers 12%

LinkedIn 2,215 Members 2,372 Members 7%

Instagram 269 Followers 385 Followers 43%

IOM Alumni Facebook Group 409 Members Discontinued N/A

*Numbers as of September 1

Institute:

Encouraged social media promotion from board members through the creation of content calendars distributed to the Board of Trustees and each Board of Regents.

Posted on the IOM blog each week and promoted on Twitter and Facebook.

#TuesdayTestimonial posts every week.

YEAR IN REVIEW VOLUNTEER UPDATE

10

Congratulations to all Board of Trustees, Boards of Regents, and Curriculum Committee members on a truly successful year! A special thank you to the Board of Trustees Chair, Joe Henning, IOM, CAE, ACE for his leadership and on-site engagement, as well as all volunteers for their continuous efforts to market the program this Institute season. Due to your hard work, the final enrollment for 2017 Institute was 885 overall attendees, 282 of which were first-years. As a point of reference, final enrollment was 912 overall and 288 first-years in 2016. We are looking forward to a great year ahead! Below are some highlights from 2017.

Recruited 21 new Board of Regent members and 33 Class Advisors from various associations and chambers of commerce across the country.

Of the 33 Class Advisors, 23 were first-time advisors.

269 interested volunteers in our database representing 40 states plus D.C.

32 states plus D.C. are currently represented on the boards and committee.

36 first-years were recruited from board members’ organizations, compared to 25 in 2016.

24 first-years were recruited from other organizations, compared to 34 in 2016.

37 returning students were recruited from board members’ organizations, compared to 47 in 2016. BOARD MEMBER RECRUITMENT GRID On the following pages, you will find a copy of the 2017 Board Member Recruitment Grid, which helped to monitor Institute’s outreach and recruitment. Please know this document represents a very small fraction of what you do every day to market the Institute program. We know that volunteer recruitment and action is the key to our success, and we thank you for all you do.

2017 Volunteer Recruitment Grid

First Name Last Name Organization Location

First-Years Recruited from

Same Organization

Returning Students from

Same Organization

First-Years Recruited from Other

OrganizationJeff Albright PA Chamber of Business and Industry NE Jewell Lester (3-Northeast)

Blain Andera Spirit Lake Chamber of Commerce BOT, Winter Jeff Thee (2-Midwest)

Travis Toliver (1-Winter); Kristine

Plunkett (1-Midwest)

Jenna Armstrong Lake Houston Area Chamber of Commerce MW Christina O'Dell (1-Southeast) Kyle Jacobson (1-Midwest)

Jeremy Arthur Chamber of Commerce Association of Alabama BOT, CC

Steve Baas Metropolitan Milwaukee Association of Commerce Winter Andrew Davis (1-Winter)

Brian Baker Chateau Montelena Winery CC

Kara Beer Battle Creek Area Chamber of Commerce Winter

Alysia Bell Los Angeles Area Chamber of Commerce West

Christin Berry ASAE: The Center for Association Leadership BOT, CC

Clarence Ford (1-Southeast);

Vanessa Gonzalez-Leyva

(1-Northeast); Sherelle Faulkner

(1-Southeast)

Vivian Abalama (2-Winter);

Carla Lochiatto (2-Southeast)

Rita Berry Greater Summerville/Dorchester County Chamber of Commerce SE Jena Ferguson (1-Southeast) Barbara Belicic (1-Southeast)

Marvin Bond Greater Irving-Las Colinas Chamber of Commerce NE Dagmar Metzler (1-Winter)

Erica Mulder (4-West); Dexter

Freeman (3-West)

Greg Buckler NE

Jason Camis Gardner Edgerton Chamber of Commerce West

Erin Carney Metrocrest Chamber of Commerce Winter

Karri Clark Bozeman Area Chamber of Commerce Winter

Steve Clark Fayetteville Chamber of Commerce BOT, NE Chris Decker (1-Northeast) Jennifer Irwin (4-Winter)

Kate Conroy New Jersey Business & Industry Association NE Katie Wittkamp (1-Northeast) Whitney Lewis (3-Northeast)

Kim Dahlsten Catawba County Chamber of Commerce BOT, SE Tara Lea (1-Southeast)

Bryan Daniels Blount Partnership CC, SE Kim Mitchell (1-Southeast) Jeff Muir (4-Southeast)

Liz Deville SWLA Economic Development Alliance SE Amanda White (2-Southeast)

Cat Dority Charleston Area Convention and Visitors Bureau BOT, CC

Ryan Evans Utah Solar Energy Association West Shelly Thompson (1-Midwest)

Teresa Eyet American Health Care Association BOT, MW

Tony Felker Frisco Chamber of Commerce West Karen Kim (1-Midwest) Tami Alexander (4-West)

Mark Field Knoxville Chamber of Commerce SE Lauren Longmire (2-Southeast) Bethany Orban (1-Southeast)

Bill Fleming Pekin Area Chamber of Commerce MW Renna Hadsall (4-Midwest) Leigh Ann Brown (1-Midwest)

Rudy Flores Lincoln Square Ravenswood Chamber of Commerce Winter Katie Kraus (2-Midwest)

Henry Florsheim Wichita Falls Chamber of Commerce SE Rachel Brown (1-Southeast) Nikki Crabtree (1-Southeast)

Bob Foulks Wisconsin Medical Society CC John Rather (2-Midwest)

Rene Gellerman Quad Cities Chamber of Commerce MW Jessica Webb (2-Midwest)

Jeff Griffin Peoria Area Chamber of Commerce & The CEO Council MW

Sherneka Cagle (3-Winter);

Kelly Donnelly (3-Midwest) Katie Koglman (1-Midwest)

Brenda Gudex Envision Greater Fond du Lac, Inc. Winter

Kim Guida Rochester Automobile Dealers Association BOT

Heidi Gullickson Brookings Area United Way MW

Tracey Halliday American Beverage Association MW Franklin Davis (3-Midwest)

Steve Halter Greater Poplar Bluff Area Chamber of Commerce Winter Garth Fuchs (1-Winter)

Joe Henning Aurora Regional Chamber of Commerce BOT

Lisa Hermes McKinney Chamber of Commerce West

Linda Imai-Dixon (1-West);

Kathy Blank (1-West) Robin Woodall (2-West) Kevin Hall (1-West)

Mike Hofman Orange City Chamber of Commerce Winter

Liz Horton Greenville Chamber of Commerce SE Nika White (4-Southeast) Christie Pruitt (1-Southeast)

Rick Howe Jackson Hole Chamber of Commerce Winter Andy Heffron (1-Winter) Maureen Murphy (4-Winter)

Lisa Hoyt Petoskey Regional Chamber of Commerce MW Max Anderson (1-Midwest)

Pammie Jimmar Chamber of Commerce of Huntsville/Madison County SE Mary McNairy (1-Southeast) Carrie Rice (2-Southeast) Daryn Soldan (1-Southeast)

Dawn Johnson Muskegon Lakeshore Chamber of Commerce CC, MW Rachel Stewart (1-Midwest)

DJ Johnson American Society of Interior Designers BOT

Jim Johnson Lufkin/Angelina County Chamber of Commerce West

Christine Kennedy Lynchburg Regional Business Alliance SE Angela Jackson (1-Southeast)

Nick Kieffer Goshen Chamber of Commerce CC, Winter

Avon Knowlton City of DeRidder NE Cassie Henry (1-Northeast)

Brad Lacy Conway Area Chamber of Commerce CC, West Laura Davis (2-West); Adena

2017 Volunteer Recruitment Grid

Russ Lahodny California Chamber of Commerce West Jennifer Johnson (3-West)

Bill Lee Gallup-McKinley County Chamber of Commerce Winter

Dan Lemyre Association Headquarters, Inc. NE

Jackie Lovejoy Dearborn Area Chamber of Commerce NE

Kellie Lowery NTCA - The Rural Broadband Association CC April Irwin (3-Winter); Jessica

Megan Lucas

Lynchburg Regional Business Alliance

BOT, CC

Duffy MacKay Council for Responsible Nutrition Winter Andrea Wong (1-Northeast) Mike Greene (4-West)

Kelle Marsalis Dallas Regional Chamber BOT, West Philip Hiatt Haigh (1-West); Diana Rivas-Smith (3-Winter)

Matt McCormick Columbia Chamber of Commerce BOT, CC Jolyn Sattizahn (1-Winter)

Tim McKee Olathe Chamber of Commerce BOT, CC Brad Cornell (4-Midwest)

Pete McNamara New Hampshire Automobile Dealers Association NE Ryan Hale (3-Northeast)

Robert Medler Tucson Metro Chamber CC, Winter

Laura Nagore (3-Winter);

Carissa Fairbanks (3-Winter);

Susan Manfredi (4-West)

Patty Montgomery American Society of Civil Engineers NE Angela Cochran (1-Northeast) Leslie Payne (2-Northeast)

Crystal Moore Association of Chamber of Commerce Executives BOT, CC

Michelle Vegliante (2-Winter);

Ana Blakely (2-West)

Douglas OFlaherty South Carolina Restaurant and Lodging Association NE

Lynn Olberding Marshalltown Area Chamber of Commerce Winter Amber Jenniges (1-Midwest)

Stephanie Parton Indiana CPA Society BOT, Winter Sherrill Rude (1-Winter)

Jodie Perry Richland Area Chamber of Commerce BOT, MW Nikki Lewis (1-Midwest) Kathy Grasz (1-Southeast)

Heidi Peterson Wyoming Taxpayers Association West

Jackie Rakers Illinois Association of Mutual Insurance Companies CC

Jennifer Reiser Billings Area Chamber of Commerce West Kelly McCandless (1-West)

Rick Roden Greater Jackson County Chamber of Commerce SE

Corey Rosenbusch Global Cold Chain Alliance BOT James Rogers (2-Winter)

Teri Smiley Walton County Chamber of Commerce SE Regina Allison (1-Southeast)

Katie Stice Greater Coachella Valley Chamber of Commerce West Rebecca Rizzo (1-West)

Josh Bonner (4-West); Diana

Soto (2-West)

Ed Stolmaker Marana Chamber of Commerce Winter

Carrie Stuart Gettysburg Adams Chamber of Commerce CC, NE

Steve Swafford Leadership Outfitters, LLC CC

Gene Terry Association Headquarters, Inc. West

Bob Thomas Michigan Chamber of Commerce BOT, CC

Raymond Towle U.S. Chamber of Commerce BOT

Marnie Uhl Prescott Valley Chamber of Commerce BOT Gloria Grose (1-Winter)

Bob Uhler Mid-America Lumbermens Association/WEDA NE Cory Hayes (2-Winter)

Tony Vedda North Texas GLBT Chamber of Commerce BOT, West Jason Rae (1-West)

Ray Villegas Institute of Internal Auditors SE Rebekah Arthur (1-Southeast) Betsy Gardner Eckbert (1-Southeast)

Allison Walden Tulsa Regional Chamber SE

Brett Campbell (1-Winter);

Kathy Duck (1-Midwest)

Brett Campbell (2-Southeast);

Kuma Roberts (3-West); Vince

Trinidad (3-Midwest); Niccole

Ferguson (2-Northeast) Carrie Allamby (1-Southeast)

Chris Wallace Texas Association of Business BOT, NE Kirby Hiscox (1-Northeast) Dagmar Metzler (1-Winter)

Scott Waller Mississippi Economic Council BOT, SE

Rosie Thomas (1-Southeast);

Danielle Williams (1-Southeast)

Will Caves (3-Southeast); Emily

Bates (3-Southeast); Jason

Word (2-Southeast)

Lisa Weitzel Illinois Association of Chamber of Commerce Executives MW Candace Gerritsen (1-Midwest)

Angie Whitcomb Shakopee Chamber of Commerce MW Elliot Johnson (1-Midwest) Abbie Siljendahl (4-Northeast) Sarah Marion (1-Midwest)

Stacey Wilson Indiana CPA Society MW Sherrill Rude (1-Winter)

Morri Yancy Lake Guntersville Chamber of Commerce CC Amanda Sellnow (4-Southeast)

Heidi Zich Home Builders Association of the Fox Cities MW Barbi Brewer-Watson (1-Midwest)

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