BO Web Intelligence

SAP BusinessObjects Web Intelligence 4.0

© 2011 SAP AG. All rights reserved. 2

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functionality mentioned in this presentation. This presentation and SAP's strategy

and possible future developments are subject to change and may be changed by

SAP at any time for any reason without notice. This document is provided without a

warranty of any kind, either express or implied, including but not limited to, the

implied warranties of merchantability, fitness for a particular purpose, or non-

infringement. SAP assumes no responsibility for errors or omissions in this

document, except if such damages were caused by SAP intentionally or grossly

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Agenda

SAP BusinessObjects Web Intelligence

What’s new in SAP BusinessObjects Web Intelligence 4.0?


Introduction





D I F F E R E N T N E E D S

Dashboards

Reporting

Interactive

Analysis OLAP

AnalysisData

Exploration

How do I visualize

key performance

indicators for better

decision making?

How do I answer ad

hoc questions and

interact with shared

information?

How do I find

immediate answers

to business

questions?

How do I uncover

trends from

historical data and

make possible

better forecasts?

How do I turn data

into pixel-perfect

formatted reports

for greater insight?





D I F F E R E N T N E E D S

Dashboards

Reporting

Interactive

Analysis

How do I visualize

key performance

indicators for

better decision

making?

How do I answer

ad hoc questions

and interact with

shared

information?

How do I find

immediate answers

to business

questions?

How do I uncover

trends from

historical data and

make possible

better forecasts?

How do I turn data

into pixel-perfect

formatted reports

for greater insight?




Question

Format, layout

add context

Share,

distribute

Personalize,

Analyze

Business User

Information usage

Life Cycle

Ask questions on existing analytic

content or based on corporate and

personal data sources

Understand aggregates, details and

relationships & interdependencies

with other content

Communicate content to a

small or broad audience

Other users access and

personalize to their contexts in

their work environment

Users can start at any point in the cycle, interacting even with highly

formatted content created & shared by others

Interact with formatted reports to

answer new questions

SAP BusinessObjects Web IntelligenceOne environment for design and consumption with Web Intelligence




SAP BusinessObjects Web IntelligenceEmpowers End Users to Do Their Own Analyses

Business Metadata

Access

heterogeneous data

sources

Easily navigate

through hierarchies




Analysis Your Way

Interactive Analysis Combined with Free-form Reporting

Analyze with few clicks

Analyze with few clicks

Context related

right click menu

Rich feature set

Drag and drop

Organized tool bar

SAP BusinessObjects Web IntelligenceInteractive Analysis Combined with Free-Form Reporting




I want to get rid of

the noise of other

regions and just see

Europe.

I just want to highlight

above average sales

before I print.

How can I visualize the

regional sales over

each week?

How do products

compare against each

other in my region?

What are the top 5

Europe countries in

terms of Widget sales?

Week 33 Week 34 Week 35 Week 36 Sum:

CANADA $6,520 $0 $7,177 ($215) $13,482

USA $0 $925 ($325) $0 $600

Sum: $6,520 $925 $6,853 ($215) $14,082


AUSTRIA $7,977 $5,020 $14,154 $135,819 $162,970

BELGIUM $37,400 $3,268 $652 $67,649 $108,970

FINLAND $26,900 ($942) $82,496 $927 $109,382

FRANCE $348,578 $103,584 $82,865 $604,564 $1,139,592

GERMANY $101,928 $15,808 $27,717 $62,801 $208,254

GREECE $4,016 $0 $0 $13,906 $17,922

IRELAND ($15,440) ($18,086) ($25,773) $13,383 ($45,916)

ITALY $241,768 $35,360 $55,314 $234,039 $566,481

Netherlands $772,809 $1,327,823 $615,374 $2,218,805 $4,934,812

SCANDANAVIA $73,834 $20,494 $0 $161,329 $255,657

SPAIN $125,537 $27,367 $10,897 $24,471 $188,272

SWITZERLAND $51,780 $470 $6,342 $13,558 $72,151

Sum: $1,777,089 $1,520,167 $870,039 $3,551,252 $7,718,547


AUSTRALIA $67,868 $157,804 $293,777 $21,426 $540,876

CHINA $183,640 $411,200 $247,081 $192,843 $1,034,764

INDIA $49,952 $65,933 $362,804 $209,715 $688,404

INDONESIA ($1,421) $0 $58,659 $9,069 $66,307

JAPAN $3,106,291 $1,681,869 $1,999,174 $3,192,541 $9,979,875

PHILIPPINES $0 $0 $16,653 $28,875 $45,528

THAILAND $2,246 $7,329 $25,929 $18,539 $54,042

Sum: $3,408,576 $2,324,136 $3,004,077 $3,673,008 $12,409,797


ARGENTINA $4,720 $1,964 $3,489 ($3,489) $6,684

Americas

Overall Product Sales through Week 36

North America

Europe

ASIAPAC

$39

$40

$169

$0 $20 $40 $60 $80 $100 $120 $140 $160 $180

Millions

Widgets

Thingamabobs

Doohickees

SAP BusinessObjects Web IntelligenceFormatted Reports are a starting point for Business User’s questions




SAP BusinessObjects Web IntelligenceOnline and Offline Analysis from New or Existing Reports




SAP BusinessObjects Web IntelligenceAnswers Whenever and Wherever the User Wants Insight

Online(BI Workspace)

On Device(BI Mobile)

Offline(Rich Client)




SAP BusinessObjects Web IntelligenceBusiness users are looking for more autonomy

Gap between IT’s perception of Business Users skills in the tools and Business User’s

perception of their own skills

Interactivity brings insight to business users and relief on IT

“Interactivity is changing the way we interact with our customers [report

consumers]. They no longer bother us with detailed change requests.”

– BI Project Lead, North American equipment rental company

Which statement below best describes the capabilities of typical users who

receive content that others have created?

source: BOBJ customer survey 2008


Capabilities




SAP BusinessObjects Web IntelligenceWhat’s New in SAP BusinessObjects Web Intelligence 4.0?

Significant Productivity & Usability Improvements

Streamlined experience to reflect the User Activities

New visualization and charts

Interact with the report to answer new business questions

Navigate and report multidimensional data

Best-in-Class Integration with SAP BW

Proper Reporting Experience on Hierarchical Data

Simplified Deployment + Preserved Investment in Bex Queries

Optimized integration for better performance

Interoperability with other tools within the suite

Reuse content across the suite




SAP BusinessObjects Web Intelligence 4.0Productivity & Usability Improvements

Significant productivity & usability improvements

Access to most common features are prioritized and logically grouped by user

activity (Report, Format, Analyze, Access Data)

– Workflows built to reflect the natural flow for ad-hoc analysis and reporting users

– Modern look & feel and cleaner organization

Immediate access to most frequently used features in an activity

General user experience – icons, look & feel, terminology – is harmonized across the suite

Seamless integration within InfoView for better access to common workflows & services

Users at the center of the thinking process

Design included multiple rounds of validation with existing & new Users

Test demonstrates users are comfortable in 30’ with the new interface with no training

* Usability Test Score out of 7

done with real users





Series of functionalities provide a first level

of interactivity for more casual users

No training required to use

Answers to most common questions are a click

away

Relieves power users from most common

requests to personalize reports

Various Improvements

– New User Experience for Input Controls (Slicing/What

if)

– Fold/Unfold of Report

– Navigation in hierarchies to find the root causes.

1998 - Nagano

Selling Expenses Growth

5%0% 10%





Reuse report elements across documents (charts, tables, queries, variables)

Enhanced Ctrl+C, Ctrl+V and Drag & Drop

Complex formatting is maintained

Target document gets updated to include necessary query data and variables





Repurpose Web Intelligence tables as editable Office

content

More flexible Ctrl+C, Ctrl+V and

Drag & Drop workflow

Copy as picture or option to copy as formatted but editable

Office content

Facilitate the communication of analysis and report workflows

Enable sharing and collaboration within the Office environment





You can create a chart and associate dimensions and measures in Edit mode

No need to use Structure Mode

Incomplete chart are displayed as “ghosts”.

You can drag and drop objects into the chart – they are automatically dispatched to the

relevant chart area

– You can also preselect objects prior to the insertion workflow.





Additional charts types

Scatter Bubble

Polar Bubble

Dual axes charts

Tree maps

Heat maps

Box plots

Series Pie

charts

Tag clouds

Fine-grained control of

chart parameters and

layout

Tooltips,

direct interactivity

& morphing effects

Harmonized look and feel with other clients based on shared visualization engine

Lower the learning curve for new users while increasing productivity and flexibility for more

advanced, experienced users





Dimensional concepts

integrated into rich

reporting model

Navigate directly into the

report hierarchies to find

root causes

Dimensional

charting




SAP BusinessObjects Web Intelligence 4.0Common Query Experience Across

Unified experience across all data

sources with new semantic layer

Integration of hierarchical concepts

into query panel user experience




SAP BusinessObjects Web Intelligence 4.0Input Controls: answering the most common questions

Answers to predictable questions can be prepared by the report designer

I want to see

the revenue by

quarter

Which are the most

sold products each

month

What is the split

by region?




SAP BusinessObjects Web Intelligence 4.0Fold/Unfold: Consumers reveal details as needed

Enables consumers to progressively explore details

most relevant to their analytical needs online & offline

Folds

automatically

adhere to

report structure

(sections,

breaks, tables

Turn on feature

as needed, no

pre-definition by

author required

Summary measures

for sections, breaks

facilitate identifying

most salient details

to unfold




SAP BusinessObjects Web Intelligence 4.0Track data changes

Highlight data that has changed since the

last refresh against a reference document.

Point of reference is definable by report

author as well as threshold of changed data

to display.

Patent protected

Dramatically streamlines analysis and

exception exploration: changes shown at all

levels of aggregation.

Changing report consumption and helping root cause analysis




SAP BusinessObjects Web Intelligence 4.0Data Source Information and Results at Your Finger Tips

On-the-fly browsing of data providers, objects, and data

Query result validation

Sort and filter without hitting the data source




SAP BusinessObjects Web Intelligence 4.0Interoperability with Best-of-Breed Exploration and Analysis Tools

Web Intelligence SBO Explorer

Analysis, Edition for OLAP

Analysis, Edition for MS Office




SAP BusinessObjects Web Intelligence 4.0Key Benefits

Self-service solution for information access

Repeatable analytical framework

Simplified BI deployment for more users, more value

Empowers Business Users with Self-service Access and Insight

Thank You!




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