Blogs for accountants and why they're a must sales for accountants by insight marketing
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The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Blogs for Accountants and Why it’s
a Must
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Are blogs really that important?
A few facts: (courtesy of Hubspot’s Marketing Benchmarks report)
• Companies that blog 15 or more times per month get five times more traffic than companies that don’t blog
• Small businesses (1-10 employees) tend to see the biggest increase in traffic when they post more articles.
• Companies that increase blogging from 3-5 times a month to 6-8 times per month almost double their leads.
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Are blogs really that important?
• B2B companies that blog only once or twice a month generate 70% more leads than those who don’t blog.
• An average company sees a 45% growth in traffic when increasing total blog articles from 11-20 to 21-50 articles.
• B2C companies see a 59% increase in traffic after growing total blog articles from 100 to 200.
• Companies with over 200 blog articles have more than five times the leads than those with 10 or fewer.
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
•Fundamental SEO to generate visitors to your website
•How to easily manage social media with the unique and proven I-Blog
Everyone can do these two steps…
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
We’ve all been sold a myth...
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
What is Search Engine Optimisation?
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
If they can’t find you, they won’t come….
SEO basicsa) page titleb) meta descriptionc) Keywords, h1 and h2d) Google places
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
SEO every page on your website….
a) Page Title
b) Meta Description
c) H1
d) H2
e) H3
f) Keywords in body
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
If they can’t find you; they won’t come….
http://www.google.com/places/
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Pay Per Click – gain more visitors to your site
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c.85% of first page results are paid for....
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Now that I’ve found you, what do I do? Converting visitors.....
Do’s
VouchersSoft OffersMeeting request with valueUse forms to capture dataWebinars
Don’ts
X Have nothingX DistractX Send people off your siteX Have out of date invitationsX Complicate it
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Other ways to market....
1)Ppc2)Email marketing3)Don’t ignore offline marketing4)Webinars5)Backlinks
6)Iblogs/social media
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
What is all the fuss about!
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
7 reasons every Accountant will have a blog
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
7 compelling reasons for the I Blog
1. It saves hours every week. One post updates everything
including all social media – and your APP
2. Increased traffic to your website 50% +++
3. You are in control –
4. Content creation made easy
5. Full training – free
6. Low, low cost I-Blog just £950
7. Proven results proven savings in operational time
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
What is a Blog?
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Are all blogs the same? - Here is a common mistake
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Oh! Here it is . . . . But it will not work like this
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
How it could be working….
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Gain difficult web rankings; easily…
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Increased traffic – often by 50% or more!
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
One post updates everything
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
One post updates everything
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
With an I-Blog you’re in control
the I Blog • Customised blog• Unique system developed with Accountants usage at its heart• Integrated for you into your social media platforms – does the job• Integrated for you into your current website – does the job• SEO & Google rankings for you – does the job• Increase in inbound natural traffic for you – does the job• 30 minutes training • Plus a unique ‘How To’ guide
All this means you can blog with ease in just a few minutes -and that’s all you have to do. The I blog will then do the rest for you automatically.
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
How to find, use and distribute Blog content…
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Google Alerts – plus other ‘portal’s…..
http://accountancyprofession.com/
http://www.myprintresource.com/
http://www.bbc.co.uk/
http://www.telegraph.co.uk/
Plus many other industry specific sources in a few minutes searching....
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Making it count - SEO for more traffic
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
Ask others to like share = free distribution
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
The Iblog is proven and its working
Wherever it’s being used, the Iblog:
•Saves time•It’s the solution to your operational challenges•Allows you to create and post in minutes•Automatically updates all your social media•Improves rankings•Improves natural traffic and inbound enquiries•Gives customers & prospects great communication•Gives customers & prospects great content
The unique I-Blog solution | Boost your SEO| Save Time| Make Easy| Low Cost
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