Blogging Like A Rockstar - 2014 WordCamp Presentation

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Business Blogging Like a Rock Star

description

Everyone knows the importance of blogging, but if you can not connect with your customer the point is mute. Harness TechED offers some key points to keep in mind when blogging. To make it relevant, why not pay tribute to some of the all time legends of music: The Rolling Stones, The Beatles, and Elvis Presley. Have questions? Leave a comment. Thank You, Thank You Very Much (Best Elvis Voice).

Transcript of Blogging Like A Rockstar - 2014 WordCamp Presentation

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Business Blogging Like a Rock Star

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3 Rock Star Reasons to Blog

• A business blog allows you to talk to your customers and potential customers.

• A business blog allows you to position yourself, your employees and your company as an expert.

• A business blog can seriously impact your company’s search engine rankings.

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Talk to Your Customers and Potential Customers Blogging + Business

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Start Me Up

Your company’s blog is your direct line of communication with customers.

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I Can’t Get No…

A business blog allows you a longer form to explain your business, answer common questions, and deal with crises.

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Wild Horses A business blog builds the relationships that encourage repeat business.

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Positions Yourself and Your Company as Experts Blogging + Business

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I Want to Hold Your Hand A blog gives your company a voice and a personality.

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Eight Days a Week A blog allows your staff to demonstrate their expertise.

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Across the Universe A blog can be a tool to publicize good things you are doing.

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Significantly influences search engine rankings Blogging + Business

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Love Me Tender

A blog provides the content that search engines love.

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434%Companies that blog have

more indexed pages

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Q

DF

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Are You Lonesome Tonight?

A blog is a way to target long-tail keywords that bring in more customers.

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2,000%Distribion’s Web traffic is up

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40%Distribion’s revenue is up

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Attorney

Divorce Attorney

St. Louis Divorce Attorney

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Hound Dog

Wordpress plug-ins optimize SEO.

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A Small Business

Owner’s Two Best Friends:

JetPack & Yoast’s SEO

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Streamline Your Digital Marketing to Work For You, Not Against You

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Monitor and Adjust Accordingly

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Tom Harness and Leigh [email protected]

314.884.1192#TurnTheLightBulbOn