Biotechnology Marketing 101: Your Company -...
Transcript of Biotechnology Marketing 101: Your Company -...
Biotechnology Marketing 101 Your Company
Using the Principles of Marketing to Promote Your Company
Mary Canady Comprendia LLC
copy Comprendia LLC
Marketing Your Company
bull Small or large your company needs to get buy in from many people to succeedndash Investorsndash Customersndash Employees
bull The principles of Marketing can be used for cost-effective creative promotion of your company
copy Comprendia LLC
Marketing 101 A Good Productbull Elements of a good product
ndash Backed up with strong RampDndash Good positioning
bull Distinguishing feature(s)ndash Well packaged
bull Consistent logo amp branding identifiable
bull Accessible to customersbull Attractively packagedbull Value is documented amp
communicatedndash Well advertised
bull Customer may need to see it advertised several times before really ldquoseeingrdquo it
copy Comprendia LLC
The Product is the Companybull Based on strong research
ndash Market Customer Competition
bull Position companyndash Reason why investors employees amp
customers will be interested
bull Package companyndash Logo amp Brandingndash Accessibility Professional Websitendash Attractiveness Polished Presentationsndash Communicate your value
bull Advertise advertise advertisendash Small companies can be creative amp
save $$$
copy Comprendia LLC
Research Research Researchbull Your scientific background should helpbull A good marketer has a plan including
ndash Market sizendash Customer profile amp their pain
bull Your product(s) will lsquorelieversquo itndash Product descriptionndash Competitive analysisndash Sales forecastingndash Schedulendash Budget
bull Writing a formal Marketing Plan to promote your company will help you understand your path forward
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Marketing Your Company
bull Small or large your company needs to get buy in from many people to succeedndash Investorsndash Customersndash Employees
bull The principles of Marketing can be used for cost-effective creative promotion of your company
copy Comprendia LLC
Marketing 101 A Good Productbull Elements of a good product
ndash Backed up with strong RampDndash Good positioning
bull Distinguishing feature(s)ndash Well packaged
bull Consistent logo amp branding identifiable
bull Accessible to customersbull Attractively packagedbull Value is documented amp
communicatedndash Well advertised
bull Customer may need to see it advertised several times before really ldquoseeingrdquo it
copy Comprendia LLC
The Product is the Companybull Based on strong research
ndash Market Customer Competition
bull Position companyndash Reason why investors employees amp
customers will be interested
bull Package companyndash Logo amp Brandingndash Accessibility Professional Websitendash Attractiveness Polished Presentationsndash Communicate your value
bull Advertise advertise advertisendash Small companies can be creative amp
save $$$
copy Comprendia LLC
Research Research Researchbull Your scientific background should helpbull A good marketer has a plan including
ndash Market sizendash Customer profile amp their pain
bull Your product(s) will lsquorelieversquo itndash Product descriptionndash Competitive analysisndash Sales forecastingndash Schedulendash Budget
bull Writing a formal Marketing Plan to promote your company will help you understand your path forward
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Marketing 101 A Good Productbull Elements of a good product
ndash Backed up with strong RampDndash Good positioning
bull Distinguishing feature(s)ndash Well packaged
bull Consistent logo amp branding identifiable
bull Accessible to customersbull Attractively packagedbull Value is documented amp
communicatedndash Well advertised
bull Customer may need to see it advertised several times before really ldquoseeingrdquo it
copy Comprendia LLC
The Product is the Companybull Based on strong research
ndash Market Customer Competition
bull Position companyndash Reason why investors employees amp
customers will be interested
bull Package companyndash Logo amp Brandingndash Accessibility Professional Websitendash Attractiveness Polished Presentationsndash Communicate your value
bull Advertise advertise advertisendash Small companies can be creative amp
save $$$
copy Comprendia LLC
Research Research Researchbull Your scientific background should helpbull A good marketer has a plan including
ndash Market sizendash Customer profile amp their pain
bull Your product(s) will lsquorelieversquo itndash Product descriptionndash Competitive analysisndash Sales forecastingndash Schedulendash Budget
bull Writing a formal Marketing Plan to promote your company will help you understand your path forward
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
The Product is the Companybull Based on strong research
ndash Market Customer Competition
bull Position companyndash Reason why investors employees amp
customers will be interested
bull Package companyndash Logo amp Brandingndash Accessibility Professional Websitendash Attractiveness Polished Presentationsndash Communicate your value
bull Advertise advertise advertisendash Small companies can be creative amp
save $$$
copy Comprendia LLC
Research Research Researchbull Your scientific background should helpbull A good marketer has a plan including
ndash Market sizendash Customer profile amp their pain
bull Your product(s) will lsquorelieversquo itndash Product descriptionndash Competitive analysisndash Sales forecastingndash Schedulendash Budget
bull Writing a formal Marketing Plan to promote your company will help you understand your path forward
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Research Research Researchbull Your scientific background should helpbull A good marketer has a plan including
ndash Market sizendash Customer profile amp their pain
bull Your product(s) will lsquorelieversquo itndash Product descriptionndash Competitive analysisndash Sales forecastingndash Schedulendash Budget
bull Writing a formal Marketing Plan to promote your company will help you understand your path forward
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Positioning Your Companybull What is your value to customers with
respect to your competitorsbull What sets your company apart
ndash Expertisendash TechnologyIntellectual Propertyndash Access to reagents
bull Brainstorm write down amp communicate your companyrsquos positioning statementndash Example ldquoWe are the unique source for stem
cell reagents based on our proprietary technology which speeds research by eliminating several time consuming stepsrdquo
bull Realize your positioning statement can be more compelling externally than your mission statement
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packagingbull Logo and brandingbull Websitebull PowerPoint Presentations
ndash Contentndash Branded Professional Template
bull Technology diagramsbull Hiring experts pays off
ndash Money spent will be a very small fraction of the money yoursquoll raise
ndash (ps Comprendia can help )
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging Logobull A good logo can bring your
company togetherbull Things to Consider
ndash Logotype (textname)ndash IconSymbolism
bull Mix with logotype or keep separatendash Descriptor or Tagline
bull Short text describing your companyndash Colorsndash Uniquenessndash Logistics
bull Consider the full package with respect to print amp online materials as well as promotional items
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging Brandingbull The unique set of colors fonts
and guidelines that set your company apart and reinforces your identity
bull Consistency is keybull Hiring marketing
consultantsdesigners early will help your company to define itself
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging Websitebull Who are youbull Why are you herebull Your website is your single most
important marketing toolbull Donrsquot go for anything fancy
ndash Flash etc not needed for most small co websites
bull Think about Search Engine Optimization (SEO) earlyhellipwhy not
bull Social media strategies should also be incorporated early (eg blog)
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging PowerPointbull Content A successful presentation will
conveyndash Description of customers and their lsquopainrsquo
bull Ex Stem cell researchers have inadequate tools to perform research in competitive environment
ndash Market size for your product(s)ndash Your companyrsquos unique advantagepositioningndash Description of your product(s)ndash If speaking with investors the amount of money
you requirendash Motivation always answer the audiencersquos
question ldquowhy should we carerdquo
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging PowerPointbull Professional Template
ndash Image does matterndash Donrsquot distract from your
presentationrsquos content with a poorly designed template
ndash Your PowerPoint template is a good first step towards defining your companyrsquos branding even before your website is finished
ndash Let a graphic designer help you create something attractive functional and professional
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Essential Packaging Diagramsbull Chances are your product is
complexbull Are your diagrams explaining
them based on napkin sketches
People canrsquot get excited about something they donrsquot understand
bull Hire an artist to help you convey your technology
bull Again the money you spend will be trivial compared to what yoursquoll raise or make
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Advertise Advertise Advertisebull Spread the word with a mix of media
ndash Networking ndash Social Mediandash Print Adsndash Online Ads
bull Developing relationships with the media always helpsndash What can you do for them
bull Distribute their pubs at a meeting you sponsorbull Give them story ideas related to your company
bull Public Relations (PR) campaigns can be very cost effective for small companies
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Advertising Public Relationsbull Contacts with the media are key
ndash Work on knowing both the local media and the national biotech media
bull Know your audience ndash reach and remain concentrated on
them with laser focus
bull Craft the Messagendash Your rolodex doesnt matter if your message and story are not
well crafted
bull Set Real Goals amp Take the Long Viewndash A PR program is not a short-term solution but a long-term
investment to building your brand and growing your company
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Pulling it All Togetherbull Hire Comprendia to help you get a jump
start on Marketing your small companybull We have extensive experience marketing
both small and large biotechnology companies
bull We have existing contacts with all of the resources yoursquoll needndash Mediandash Designersndash Developersndash Writersndash PR Specialists
bull Our BioStartuptrade Marketing Kits guide you through every step
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Comprendiarsquos Marketing Servicesbull Marketing Strategies
minus Logo brandingminus Online Materialsminus Website designminus Social media
strategies (blog e-newsletter)
minus Banner Ads
minus Printed Materialsminus Brochuresminus Adsminus Events
(Workshops Conferences)
minus Market Researchminus Competitive Analysisminus Product Portfolio
Analysis
minus Marketing Plansminus Business
Development
bull Marketing Tactics
Learn Morehttpcomprendiacomcapabilities
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-
copy Comprendia LLC
Comprendia amp SDBN Resourcesbull Comprendia
ndash Biotechnology Marketing 101 Seriesndash Schedule a visit Marketing 101 presentation
andor a free consultationbull SDBN httpsdbnorg
ndash Listing of VC companies (home page right sidebar)
ndash Calendar of events including funding competitions httpsdbnorgcalendar
ndash San Diego Biotechnology News httpsdbnorgnews
- Biotechnology Marketing 101 Your CompanyUsing the Principles of Marketing to Promote Your Company
- Marketing Your Company
- Marketing 101 A Good Product
- The Product is the Company
- Research Research Research
- Positioning Your Company
- Essential Packaging
- Essential Packaging Logo
- Essential Packaging Branding
- Essential Packaging Website
- Essential Packaging PowerPoint
- Essential Packaging PowerPoint
- Essential Packaging Diagrams
- Advertise Advertise Advertise
- Advertising Public Relations
- Pulling it All Together
- Comprendiarsquos Marketing Services
- Comprendia amp SDBN Resources
-