BIO INBIOSENSOR FOR

MONITORING INSULIN FROM SALIVA

GROUP OF

HOANG QUOC KHANH

NGO XUAN QUANG

DOAN PHAN THAO CHI

CONTENTS

• CEMIS-Oulu Measurement Technology Unit.

• Biorsensor measurement introduction.

• BIO IN Project.

• Canvas Business model – Product Development.

CEMIS-OULU

• Measurement technology unit.

• An independent department at the university of Oulu , Finland – one of the largest and

multidisciplinary science universities in Finland.

• Strong expertise in:

• Development of applied analytical/bioanalytical methods.

• Electrochemical and SPR biosensor.

• Specialized in non-invasive monitoring of physiological biomarker in saliva and sweat.

BIOSENSOR MEASUREMENT

Biosensor

Sensitive

Fast Cheap

The biosensor have worked on application in the

fields of :

• E-Health

• Point of care diagnostic

• Home diagnostic

• Sport

• Occupational health

• Elderly care

• Monitoring pharmaceutical residues

BIO IN PROJECT

Project’s Objectives:

Develop a commercial non-invasive point of care measurement device.

Measure a person’s insulin level from salvia.

Elevated insulin level

an early indicator of metabolic changes.

A preventative action can be initiated before the onset of Type 2 diabetes.

THE SITUATION AND BIO IN

387 million people

have diabetes plus

most half of these do

not even know they

have the disease

1,4 billions overweight

and obese people who

are at risk of

developing Diabetes

10% healthcare funds

are spent on the

diabetes.

The bio in – effective and simple device that

can help people before it is too late .

CLOUD

The measurement

device

Smartphone

PRODUCT DEVELOPMENT

Using canvas business model.

Key Partners

Key Activities.

Key Resources.

Value Propositions.

Customer Relationship.

Channels.

Customer Segments.

Cost Structure.

Revenue Stream.

KEY PARTNERS

KEY

PARTNERS

Buyer-supplier relation

School healthcare

system

Nation healthcare system/individual

hospitals

Apothecaries

KEY ACTIVITIES

Find and receive funding for product development/production/testing.

Creating relationship with healthcare systes and others key partners.

Developing the product and moblie app.

Creating international connections to possible target countries (usa, germany,…).

Rereach on the distribution channels plus find these which are effective.

Creating the marketing campaign (show the outstanding features of the product and

the organization’s image).

Getting feedback from the partners/consumers for further development.

KEY RESOURCES

VALUE

PROPOSITIONS

Reliable

Peace of mind

Portable

Low manufacturi

ng costs

Easy to use

accessibility

Risk reduction

New technology

Personalized

CUSTOMER RELATIONSHIP

• Primarily use is self service with heavy focus on automated services trough mobile app,

community services possibly created with website and app’s features.

• Using the reading device and the strips to read the insulin levels are self-service type of conduct.

• Personal information (age, weight etc. Habits, ways to monitor the progress, reminders) creating

automated services.

• Community services could be created through website and mobile apps own features.

CHANNEL

Pharmacy School/job health

care systems

General health care

systemInternet/app store

CUSTOMER SEGMENTS

Families parent/s have diabetes (kids).

Education system (nurse office).

Health care system.

Job related healthcare system.

Individuals who have risk of diabetes (obesity, heritage).

Pregnancy (maternity ward, women in labor).

COST STRUCTURE

• Most important costs: product development, testing,

production.

• Other important costs: marketing, salaries.

• Minor costs: distribution, warehousing.

REVENUE STREAMS

• Revenue comes from sold goods to various customer segments.

• Goods are sold straight to the customer or business partner, Health

care systems, pharmacy, schools.

• Mobile application should be free or come with the first purchase.