Billion $ Startup Advice from the
Best Tech Incubator in the World
Don’t think of
startup ideas to
start a startup.
You want an idea that people think is a bad idea
but is really a great idea.
Bean
expertin
your
user.
Better to make something
a few people
LOVE
than a lot
of people
Like
Competition is for losers
Model your
co-founder after
James Bond
You should be able to summarize your startup
in one sentence.
Delight and Surprise your Customers.
Create a tightfeedback loop.
Forging a company is harder than
forging a product.
Hire people so talented
they intimidate you.
When
hiring
your
first 10
employees If you
don’t get
that right
you’re
screwed.
“Would you work here if you only had
one more year to live?”
Ask applicants,
Your job as CEO is to
Simplify
Your Culture is Your Brand
Don’t claim to change the world
until you’ve changed it …but do try!