Big Data: A HorizonWatching 2014 Trend Report

20
© 2014 IBM Corporation Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Contact: Bill Chamberlin, Principal Emerging Trends Research Analyst / HorizonWatching Community Leader January 27, 2014 Big Data A 2014 HorizonWatching Trend Report

description

ABOUT THIS DECK: The slides provide information about the Big Data trend in 2014 CONTENT: Summary information about this emerging trend is provided along with many links to additional resources, including a list of trends and prediction articles about this trend. The slides are meant to be read/studied and the links are there for you to continue your learning. You may want to view the slides in slideshow mode so you can easily follow the links

Transcript of Big Data: A HorizonWatching 2014 Trend Report

Page 1: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any

particular technology or solution

Contact Bill Chamberlin Principal Emerging Trends Research Analyst HorizonWatching Community Leader

January 27 2014

Big Data A 2014 HorizonWatching Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

About this report

Purpose This HorizonWatching Trend Report provides an overview on the Big

Data trend for IBM Clients

Content Summary information about the trend is provided along with many

links to additional resources

How To Use This Report This report is best readstudied and used as a

learning document There are many links provided in the report that will take you

to other websites and resources where you can continue your learning You

may want to view the slides in slideshow mode so you can easily follow the links

2 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data refers to collecting storing and managing information that comes into an enterprise so that it can be analyzed for decision making

3 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoBig data is a collection of data sets so

large and complex that it becomes difficult

to process using on-hand database

management tools or traditional data

processing applications The challenges

include capture curation storage search

sharing analysis and visualizationrdquo ndashWikipedia (Big Data)

ldquoEvery day we create 25 quintillion bytes of data mdash so much that 90 of the data in the

world today has been created in the last two years alone This data comes from

everywhere sensors used to gather climate information posts to social media sites digital

pictures and videos purchase transaction records and cell phone GPS signals to name a

few This data is big datardquo ndash IBM (Big Data)

ldquoMeasured in terms of volume velocity and variety big data represents a major disruption

in the business intelligence and data management landscape upending fundamental

notions about governance and IT deliveryrdquo ndash Forrester (link)

IBM The FOUR Vrsquos of Big Data (Infographic)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The hype of big data continues but in 2014 the focus will be on implementing solutions and finding value

4 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe hype around big data continues to drive

increased investment and attention but there

is real substance behind the hype Our survey

underlines the fact that organizations across

industries and geographies see opportunity

and real business value rather than the

smoke and mirrors with which hypes usually

comerdquo ndash Gartner (link)

ldquoThe hype around big data is coming to an end signifying the beginning of a long-term

adoption trend that will expose myriad opportunities and challengesrdquo ndash IDC (link)

ldquoThe reality will set in as more organizations attempt Big Data and analytics initiatives

The opportunities are real but still involves quite a bit of trial and error and

experimentationrdquo ndash IDC (link)

Forrester Webinar Big Data ndash Gold Rush

Or Illusion (registration required)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by

5 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe Big Data technology and services market will grow at a 27 compound annual

growth rate (CAGR) to $324 billion through 2017 - or about six times the growth rate of

the overall information and communication technology (ICT) marketldquo ndash IDC (link)

ldquoSpending on data center hardware to support big data projects will rise from $58 billion

in 2013 to $157 billion in 2017rdquo ndash Gartner (link)

ldquoGlobal spending on big data by organizations will

exceed $31 billion in 2013 The spending will grow

at a CAGR of 296 over the next five years

reaching $114 billion in 2018rdquo ndash ABI Research (link)

ldquoGlobal spending on Big Data will grow at a CAGR

of 48 between 2014 and 2019 Big Data

revenues will reach $135 Billion by the end of

2019rdquo ndash Mind Commerce (link)

ldquoThe Global big data market is estimated to be $1487 billion in 2013 and expected to

grow to $4634 billion This represents an estimated Compounded Annual Growth Rate

(CAGR) of 2552 from 2013 to 2018rdquo ndash MarketsandMarkets (link)

TechAisle Worldwide SMB Big Data spend will

reach US$35 billion in 2016

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 2: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

About this report

Purpose This HorizonWatching Trend Report provides an overview on the Big

Data trend for IBM Clients

Content Summary information about the trend is provided along with many

links to additional resources

How To Use This Report This report is best readstudied and used as a

learning document There are many links provided in the report that will take you

to other websites and resources where you can continue your learning You

may want to view the slides in slideshow mode so you can easily follow the links

2 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data refers to collecting storing and managing information that comes into an enterprise so that it can be analyzed for decision making

3 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoBig data is a collection of data sets so

large and complex that it becomes difficult

to process using on-hand database

management tools or traditional data

processing applications The challenges

include capture curation storage search

sharing analysis and visualizationrdquo ndashWikipedia (Big Data)

ldquoEvery day we create 25 quintillion bytes of data mdash so much that 90 of the data in the

world today has been created in the last two years alone This data comes from

everywhere sensors used to gather climate information posts to social media sites digital

pictures and videos purchase transaction records and cell phone GPS signals to name a

few This data is big datardquo ndash IBM (Big Data)

ldquoMeasured in terms of volume velocity and variety big data represents a major disruption

in the business intelligence and data management landscape upending fundamental

notions about governance and IT deliveryrdquo ndash Forrester (link)

IBM The FOUR Vrsquos of Big Data (Infographic)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The hype of big data continues but in 2014 the focus will be on implementing solutions and finding value

4 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe hype around big data continues to drive

increased investment and attention but there

is real substance behind the hype Our survey

underlines the fact that organizations across

industries and geographies see opportunity

and real business value rather than the

smoke and mirrors with which hypes usually

comerdquo ndash Gartner (link)

ldquoThe hype around big data is coming to an end signifying the beginning of a long-term

adoption trend that will expose myriad opportunities and challengesrdquo ndash IDC (link)

ldquoThe reality will set in as more organizations attempt Big Data and analytics initiatives

The opportunities are real but still involves quite a bit of trial and error and

experimentationrdquo ndash IDC (link)

Forrester Webinar Big Data ndash Gold Rush

Or Illusion (registration required)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by

5 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe Big Data technology and services market will grow at a 27 compound annual

growth rate (CAGR) to $324 billion through 2017 - or about six times the growth rate of

the overall information and communication technology (ICT) marketldquo ndash IDC (link)

ldquoSpending on data center hardware to support big data projects will rise from $58 billion

in 2013 to $157 billion in 2017rdquo ndash Gartner (link)

ldquoGlobal spending on big data by organizations will

exceed $31 billion in 2013 The spending will grow

at a CAGR of 296 over the next five years

reaching $114 billion in 2018rdquo ndash ABI Research (link)

ldquoGlobal spending on Big Data will grow at a CAGR

of 48 between 2014 and 2019 Big Data

revenues will reach $135 Billion by the end of

2019rdquo ndash Mind Commerce (link)

ldquoThe Global big data market is estimated to be $1487 billion in 2013 and expected to

grow to $4634 billion This represents an estimated Compounded Annual Growth Rate

(CAGR) of 2552 from 2013 to 2018rdquo ndash MarketsandMarkets (link)

TechAisle Worldwide SMB Big Data spend will

reach US$35 billion in 2016

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 3: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data refers to collecting storing and managing information that comes into an enterprise so that it can be analyzed for decision making

3 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoBig data is a collection of data sets so

large and complex that it becomes difficult

to process using on-hand database

management tools or traditional data

processing applications The challenges

include capture curation storage search

sharing analysis and visualizationrdquo ndashWikipedia (Big Data)

ldquoEvery day we create 25 quintillion bytes of data mdash so much that 90 of the data in the

world today has been created in the last two years alone This data comes from

everywhere sensors used to gather climate information posts to social media sites digital

pictures and videos purchase transaction records and cell phone GPS signals to name a

few This data is big datardquo ndash IBM (Big Data)

ldquoMeasured in terms of volume velocity and variety big data represents a major disruption

in the business intelligence and data management landscape upending fundamental

notions about governance and IT deliveryrdquo ndash Forrester (link)

IBM The FOUR Vrsquos of Big Data (Infographic)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The hype of big data continues but in 2014 the focus will be on implementing solutions and finding value

4 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe hype around big data continues to drive

increased investment and attention but there

is real substance behind the hype Our survey

underlines the fact that organizations across

industries and geographies see opportunity

and real business value rather than the

smoke and mirrors with which hypes usually

comerdquo ndash Gartner (link)

ldquoThe hype around big data is coming to an end signifying the beginning of a long-term

adoption trend that will expose myriad opportunities and challengesrdquo ndash IDC (link)

ldquoThe reality will set in as more organizations attempt Big Data and analytics initiatives

The opportunities are real but still involves quite a bit of trial and error and

experimentationrdquo ndash IDC (link)

Forrester Webinar Big Data ndash Gold Rush

Or Illusion (registration required)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by

5 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe Big Data technology and services market will grow at a 27 compound annual

growth rate (CAGR) to $324 billion through 2017 - or about six times the growth rate of

the overall information and communication technology (ICT) marketldquo ndash IDC (link)

ldquoSpending on data center hardware to support big data projects will rise from $58 billion

in 2013 to $157 billion in 2017rdquo ndash Gartner (link)

ldquoGlobal spending on big data by organizations will

exceed $31 billion in 2013 The spending will grow

at a CAGR of 296 over the next five years

reaching $114 billion in 2018rdquo ndash ABI Research (link)

ldquoGlobal spending on Big Data will grow at a CAGR

of 48 between 2014 and 2019 Big Data

revenues will reach $135 Billion by the end of

2019rdquo ndash Mind Commerce (link)

ldquoThe Global big data market is estimated to be $1487 billion in 2013 and expected to

grow to $4634 billion This represents an estimated Compounded Annual Growth Rate

(CAGR) of 2552 from 2013 to 2018rdquo ndash MarketsandMarkets (link)

TechAisle Worldwide SMB Big Data spend will

reach US$35 billion in 2016

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 4: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The hype of big data continues but in 2014 the focus will be on implementing solutions and finding value

4 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe hype around big data continues to drive

increased investment and attention but there

is real substance behind the hype Our survey

underlines the fact that organizations across

industries and geographies see opportunity

and real business value rather than the

smoke and mirrors with which hypes usually

comerdquo ndash Gartner (link)

ldquoThe hype around big data is coming to an end signifying the beginning of a long-term

adoption trend that will expose myriad opportunities and challengesrdquo ndash IDC (link)

ldquoThe reality will set in as more organizations attempt Big Data and analytics initiatives

The opportunities are real but still involves quite a bit of trial and error and

experimentationrdquo ndash IDC (link)

Forrester Webinar Big Data ndash Gold Rush

Or Illusion (registration required)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by

5 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe Big Data technology and services market will grow at a 27 compound annual

growth rate (CAGR) to $324 billion through 2017 - or about six times the growth rate of

the overall information and communication technology (ICT) marketldquo ndash IDC (link)

ldquoSpending on data center hardware to support big data projects will rise from $58 billion

in 2013 to $157 billion in 2017rdquo ndash Gartner (link)

ldquoGlobal spending on big data by organizations will

exceed $31 billion in 2013 The spending will grow

at a CAGR of 296 over the next five years

reaching $114 billion in 2018rdquo ndash ABI Research (link)

ldquoGlobal spending on Big Data will grow at a CAGR

of 48 between 2014 and 2019 Big Data

revenues will reach $135 Billion by the end of

2019rdquo ndash Mind Commerce (link)

ldquoThe Global big data market is estimated to be $1487 billion in 2013 and expected to

grow to $4634 billion This represents an estimated Compounded Annual Growth Rate

(CAGR) of 2552 from 2013 to 2018rdquo ndash MarketsandMarkets (link)

TechAisle Worldwide SMB Big Data spend will

reach US$35 billion in 2016

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 5: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by

5 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoThe Big Data technology and services market will grow at a 27 compound annual

growth rate (CAGR) to $324 billion through 2017 - or about six times the growth rate of

the overall information and communication technology (ICT) marketldquo ndash IDC (link)

ldquoSpending on data center hardware to support big data projects will rise from $58 billion

in 2013 to $157 billion in 2017rdquo ndash Gartner (link)

ldquoGlobal spending on big data by organizations will

exceed $31 billion in 2013 The spending will grow

at a CAGR of 296 over the next five years

reaching $114 billion in 2018rdquo ndash ABI Research (link)

ldquoGlobal spending on Big Data will grow at a CAGR

of 48 between 2014 and 2019 Big Data

revenues will reach $135 Billion by the end of

2019rdquo ndash Mind Commerce (link)

ldquoThe Global big data market is estimated to be $1487 billion in 2013 and expected to

grow to $4634 billion This represents an estimated Compounded Annual Growth Rate

(CAGR) of 2552 from 2013 to 2018rdquo ndash MarketsandMarkets (link)

TechAisle Worldwide SMB Big Data spend will

reach US$35 billion in 2016

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 6: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

The Big Data presents numerous challenges for Information Management professionals

6 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoClients must ensure their data center networks are optimized to handle big datas unique

characteristicsrdquo ndash Gartner (link)

ldquoThrough 2015 85 of Fortune 500 organizations will be unable to exploit big data for

competitive advantagerdquo ndash Gartner (link)

ldquoWith all of this valuable data within the IT organization cyber security will be an ongoing

concern both inside and outside the enterpriserdquo ndash Gartner (link)

ldquoAs data volumes rapidly expand

and data environments become

more complex what were once

small nuisances evolve into

massive company-wide problemsrdquo

ndash Aberdeen (link)

InformationWeek Data Scientists Talk Privacy Worries

ldquoThe rising volume of data and the growing number of analytics systems storing sensitive

data exponentially increases the risk of breachesrdquo ndash IBM (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 7: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

And the Big Data trend is also impacting people and processes across the whole enterprise

7 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ldquoDecision automation solutions based on Big Data technology will increasingly begin to

replace or significantly impact knowledge worker rolesrdquo ndash IDC (link)

VentureBeat The 3 big problems in

big data (hint They all involve people)ldquoWith this shift comes a new set of hurdles

spanning people process and technologyrdquo ndashGartner (link)

ldquoTop performing organizations have found it necessary to invest in tools such as data

security master data management data quality data lifecycle management and data

integrationrdquo ndash Aberdeen (link)

ldquoThis movement has significantly increased the demand for two relatively new and critical

organizational roles Data Scientists and Data Explorersrdquo ndash Wired (link)

ldquoThe biggest hurdle to fully realize the

potential of data science is the lack of

communication between data scientists and

business usersrdquo ndash VentureBeat (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 8: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014

1 The Hype is Over No longer a buzzword the

focus turns towards implementationhellipand the many

opportunities and challenges that await us

2 Big Data Grows Bigger The explosive growth

of social media mobile devices and machine

sensors is generating a wealth of bits that either

didnt exist or werent accessible a few years ago

3 Support for New Analytic Apps Demand

explodes for new analytic apps (including automated

reporting dashboards predictive analytics and

decision support) putting pressure on Data Scientists

and Developers

4 Hadoop Matures With the help of open source

projects like YARN Hadoop functionality improves

and enables new capabilities such as real-time

analysis CIOs begin to consider it for mission critical

applications

5 SecurityPrivacy CEOs want security Users

want privacy CIOs make a greater effort to build

security privacy and governance policies into their

big data systems and processes

8 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Alteryx Webinar - 14 for 14 Analytics

Predictions for 2014

Source HorizonWatching IBM Market Insights

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 9: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data Trends to Watch in 2014 (cont)

6 Designing for Cognitive Computing Data

Scientists will begin to design for cognitive capabilities

such as automated sense-finding natural language

processing decision-automation and semantic search

functions

7 Big Data in Marketing Marketing is a sweet spot for

adoption but CMOs and their staffs are not able to handle

all the big data and analytics requirements

8 Chief Data Officer Expect more companies to create

this role in 2014 and charge them with a focus on

developing a corporate data strategy and a data-driven

culture with an emphasis on data security and LOB self

service capabilities all paving the way for the cognitive

systems era

9 Data Scientists Big data demands a new breed of

data scientists who can make sense of the data coming in

from mobile social and sensing technologies that require

resetting the design and architecture of applications and

user interfaces

10Data Quality Data quality is at the heart of all data

initiatives The old saying garbage in = garbage out still

holds true today 9 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source HorizonWatching IBM Market Insights

Gartner Webinar Information 2020 Beyond Big Data

ldquoVendors looking to expand

andor solidify their position in

the BDA market are faced with

the need to address an

increasingly fragmented

technology buyer populationrdquo ndashIDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 10: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Trend Drivers Challenges and Implications

10 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Drivers bull Volume variety velocity and complexity of incoming data streams

Both traditional and non-traditional data

bull Growth of ldquoInternet of Thingsrdquo results in explosion of new data

bull Low cost Storage hellipso why not store it

bull Desire to integrate all the data into a single source

bull Increased demands from LOB for data

Challengesbull Security and Privacy

bull Different sources of data (enterprise apps web search video

mobile social conversations and sensors)

bull Traditional relational databases data warehouses not designed for

new types of data

bull Unstructured or semi-structured text is difficult to query

bull Culture skills and business processes

Implicationsbull Emerging capabilities to store and process vast quantities of

structured and unstructured data are bringing about changes in

technology and business landscapes

bull Big data is driving need for advanced analytics and visualization

capabilities to help organizations glean the insights and make

decisions

ldquoEmerging trends in Big Data have

spread quickly into both

mainstream and niche plays The

key trends going into 2014 can be

grouped into three domains

bull Key industry opportunities for customer

and citizen engagement

bull Technologies gaining broadest

adoption if not media attention

bull Market and regulatory impacts of

enriching and monetizing dataldquo ndash IDC (link)

IDC Web Conference Big Data

Predictions 2014

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 11: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Analyst Websites and Resources

11 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull 451 Research Big Data Information Management

bull Forrester Big Data Big Data Blog Posts

bull Frost amp Sullivan Big Data

bull Gartner Big Data Big Data Blog Posts

bull IDC Big Data and Analytics Big Data Blog Posts

bull Machina Research Big Data

Also see Industry Analysts for Analytics BI Big Data Data Mining Data Science a Feb

2013 Blog Post by KDNuggets

Gartner Webinar Where Are You

on the Big Data Road Map

ldquoThe Big Data market is expanding rapidly as large IT companies and start-ups vie for

customers and market sharerdquo ndash IDC (link)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 12: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Media Websites and Resources

12 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Businessweek Big Data (search)

bull CIOcom Big Data

bull ComputerWorld Big Data

bull eWeek Big Data (search)

bull Forbes Big Data (search) Data Driven

bull Harvard Business Review Big Data

bull InformationWeek Big Data

bull InfoWorld Big Data Channel and Big Data Blog

posts

bull MIT Sloan Management Review Data amp

Analytics

bull NY Times Big Data (search)

bull ZDNet Big Data

IDG 2014 IDG Enterprise Big Data Report

HBR Big Datarsquos Three Big Questions

(Webcast)

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 13: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Videos from recent TEDx Talks

13 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Tim Smith (CERN)

Big Data (animated)

Paul Verschure at TEDxBarcelona

From big data to bigger ideas

Kirk Borne at TEDx George Mason U

Big Data Small World

Joel Selanikio at TEDx Austin The surprising

seeds of a big-data revolution in healthcare

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 14: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IT Vendor Consultant Websites and Resources

14 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Accenture Big Data and Technology amp

Information Management

bull Booz Allen Big Data

bull Deloitte Analytics

bull EMC Big Data Big Data Explorer Big Data

2020

bull HP Big Data Solutions

bull IBM Big Data Portal

bull Infosys Search for Big Data

bull Intel Big Data

bull Microsoft Big Data

bull Oracle Big Data

bull SAP Enterprise Information Management

bull SAS Data Management Hadoop amp Big Data

Solutions

bull Tata Consultancy Services Big Data

bull Wipro Information Management

IBM Big Data Portal

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 15: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Social Media Sites and Searches

15 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

bull Google Blog Search Big Data

bull Facebook Search Big Data

bull Google+ Communities Search Big Data

bull LinkedIn Group Search Big Data

bull Pinterest Search Big Data

bull Slideshare search Big Data

bull Twitter hashtag search bigdata

bull Tumblr Search Big Data

bull YouTube Big Data Playlists and Big Data

Channels

bull Wikipedia Big Data

bull Data Science Central (Community)

Pinterest Search Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 16: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected Experts and Influencers

16 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

LinkedIn Title amp Company Twitter FollowersBernard Marr CEO Advanced Performance Institute BernardMarr 70251

J David Morris VP Product MarketingAyasdi JDavidMorris 60491

Tom HC Anderson CEO Anderson Analytics tomhcanderson 44464

Mike Gualtieri Principal Analyst Forrester mgualtieri 37437

Hilary Mason Data Scientist Accel hmason 37044

Kevin Weil VP Product for Revenue Twitter kevinweil 31486

Roger Ehrenberg Managing Partner IA Ventures infoarbitrage 26484

Eric Kavanagh CEO The Bloor Group eric_Kavanagh 25918

Doug Laney VP Research Gartner Doug_Laney 16451

DJ Patil Entreprenuer Greylock Partners dpatil 16435

John Furrier CoFounder Product CEO at CrowdSpots Inc furrier 15740

Peter Skomoroch Equity Partner Data Collective peteskomoroch 15387

Gregory Piatetsky-Shapiro AnalyticsData Mining Expert KDnuggets Consulting kdnuggets 14936

Alistair Croll Co-chair Strata OReilly Media acroll 12941

Yves Mulkers Data Expert Immoweb yvesmulkers 12127

Merv Adrian VP Research at Gartner merv 11927

Carla Gentry Owner Analytical Solution data_nerd 11159

James Kobielus Big Data Evangelist IBM jameskobielus 10893

William McKnight Founder and President McKnight Consulting Group williammcknight 10043

David Smith VP Marketing and CommunityRevolution Analytics revodavid 8604

Seth Grimes President Alta Plana Corporation sethgrimes 8508

Derrick Harris Senior Writer at GigaOM derrickharris 7891

Harish Kotadia PhD Practice Lead Big Data amp Analytics Global Consulting Company hkotadia 7629

Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610

Neil Raden CEOHiredBrains NeilRaden 7250

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 17: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected IBM Resources and Links

17 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

ibmcom links

bull Big Data Hub The Big Data Hub

bull Big Data Portal Big Data

bull IBM Software Data Management Data Warehousing

Enterprise Content Management

bull DeveloperWorks Big Data Portal

bull IBM Systems Big Data

bull IBM Education Big Data Education

bull Podcasts on iTunes Talking Big Data

bull Monthly Video Chats Big Data Bytes

bull Online Magazine IBM Data Magazine

Social Media

bull Blog Big Data Hub Blog

bull Twitter IBMbigdata and Twitter Hashtag bigdata

bull Facebook IBM Big Data amp Analytics (9581 likes)

bull LinkedIn IBM big data (7587 members)

bull YouTube IBM Big Data (7192 subscribers)

bull Google+ IBM big data

bull DeveloperWorks Information Management Community

IBM The Big Data Hub

IBM eBook

Understanding Big Data

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 18: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected reports and resources found on the Internet

18 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 2014 IDG Enterprise Big Data Report by IDG Jan 2014

2 Performance and Capacity Implications for Big Data by IBM (Redbooks) Jan 2014

3 2013 Data Science Salary Survey by OrsquoReillycom Jan 2014

4 The Big Data Revolution Privacy Considerations Technology Policy Institute Dec 2013

5 Top Big Data Influencers of 2013 by Hadoopsphere Dec 2013

6 The 33rd Quarterly C-Suite Survey Big Data by The Gandalf Group Dec 2013

7 The Emergence of Big Media Evolving amp Dwarfing Todayrsquos Big Data Platforms James Kobielus IBM

Nov 2013

8 The Big Data Backlash by EY Nov 2013

9 Big data its power and perils by ACCA Global Nov 2013

10 Enhancing Enterprise Systems with Big Data by IBM (Redbooks) Oct 2013

11 Do You Hadoop A Survey of Big Data Practitioners by SandHill Group Oct 2013

12 Big data Big hype or big hope by ZDNet Oct 2013

13 Big Data Executive Survey 2013 by New Vantage Partners Sept 2013

14 Big Data for Defence and Security by RUSIorg Sept 2013

15 The value of Big Data How analytics differentiates winners by Bain 2013

16 The Big Potential of Big Data A Field Guide for CMOs by ForbesRocket Fuel 2013

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 19: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Big Data ndash Selected resources from our 2013 Trend Report

19 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

1 7 Things You Need to Do About Big Data in 2014 by Brett Sheppard Senior Product Marketing

Manager Tableau Software published December 2012 6 pages

2 Big Data Survey A research report by GigaSpaces published December 2012 5 pages

3 Big Data Executive Survey ndash Themes amp Trends a research report by New Vantage Partners

published December 2012 12 pages

4 The insight economy Big data matters mdash except when it doesnrsquot a white paper report by Deloitte

Consulting published October 2012 24 pages

5 What is Big Data Part 1 and What is Big Data Part 2 videos featuring Paul Zikopoulos of IBM

posted on IBMrsquos Big Data channel on YouTube posted March 2012

6 Strategic Implications of the Big Data Era an MIT Sloan Management Review Webcast featuring

Andrew McAfee posted May 2012 (note video loads slowly)

7 Living with Big Data Challenges and Opportunities a presentation deck by Jeff Dean and Sanjay

Ghemawat of Google published September 2012 132 slides

8 Big Data is the Future of Healthcare a white paper report by Cognizant published September 2012

7 pages

9 Big Data for Education Data Mining Data Analytics and Web Dashboards by Darrell West director of

the Center for Technology Innovation at Brookings published August 2012 11 pages

10 The 3 Is Of Big Data an article appearing in Forbes written by Dave Feinleib posted on July 9 2012

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

Page 20: Big Data: A HorizonWatching 2014 Trend Report

copy 2014 IBM Corporation

IBM Market Development amp Insights

Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution

Appendix About The IBM HorizonWatch Community

HorizonWatch is an IBM internal community in place since January 2001

Our focus is on learning about and sharing our knowledge on emerging

trends business issues and technologies so we can

ndash Develop better strategies for the future

ndash Help our customers develop better strategies for the future

For more on the internal IBM HorizonWatch Community send an email to Bill

Chamberlin IBM HorizonWatch Community Leader at whchambusibmcom

20 Big Data A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014