Bianca Gautier - Portfolio

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bianca gautier PORTFOLIO
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Transcript of Bianca Gautier - Portfolio

  • biancagautier

    P O R T F O L I O

  • Objective: The objective of the brief was to create a corporate identity for an African University. A business card, letterhead, compliment slip, billboards and various other advertising signage were required as well as a corporate manual that would be given to the many signage companies, printers, uniform manufacturers and so on that would use the universitys identity.

    Advanced DesignBrief 1Corporate Identity

  • L o g o

    A p p l i c a t i o n s

    male female

    fax: 011 882 747 6

  • P a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o m P a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o m P a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o m

    Our Logosizes

    PA L AUU N I V E R S I T Y

    minimum 38mm

    PA L AUU N I V E R S I T Y

    DL 45mm

    PA L AUU N I V E R S I T Y

    A5 60mm

    PA L AUU N I V E R S I T Y

    A4 70mm

    PA L AUU N I V E R S I T Y

    A3 70mm

    B i l l b o a r d B a n n e r s

    PA L AUU N I V E R S I T Y

    PA L AUU N I V E R S I T Y

    PA L AUU N I V E R S I T Y

    Take hold of the future...

    PA L AUU N I V E R S I T Y

    Take hold of the future...

    Take hold of the future...

    PA L AUU N I V E R S I T Y

    PA L AUU N I V E R S I T Y

    Design and Engineering degrees

    E n r i c h i n g m i n d s s i n c e 1 9 8 9

    Take hold of your future. . . .

    Banners

    PA L AUU N I V E R S I T Y

    Take hold of the future

    Take hold of the future...

    PA L AUU N I V E R S I T Y

    P a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o mP a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o mP a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o mP a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o mP a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o mP a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o m

    Our Logoprotected area

    PA L AUU N I V E R S I T Y

    30mm

    30mm

    e logo is protected by a 30mm border in order to ensure strong impact and no interference with othe graphic elements.

    P a l a u U n i v e r s i t y | 0 1 | F o r m o r e i n f o r m a t i o n v i s i t o u r w e b s i t e w w w . p a l a u n i v e r s i t y . c o m

    PA L AUU N I V E R S I T Y

    BRAND GUIDELINES

    February 2012

    Take hold of the future...

  • Objective: To create a design that has mass appeal. Vector movie posters had to be created for the Sun Dance Film Festival. Two movie posters- one in a good motif and another in a melevolent manner- and a pamphlet had to be designed in Illustrator. One character or form was to be redrawn with a minimum of three shades in each design.

    Movie Poster

  • UNDERWORLDAWAKENING

    K A T E B E C K I N S A L E

    COMING SO ON

    VENGEANCE IS BACK

    UNIVERSAL PICTURES AND IMAGINE ENTERTAINMENT PRESENT IN ASSOCIATION WITH SCOTT FREE PRODUCTIONS KATE BECKINSALE BILL NIGHY MICHEAL SHEEN RHONA MITRA SCOTT SPEEDMAN ARMAND ASSANTE JOHN HAWKS MUSIC BY MARC STREITENFORD COSTUME DESIGNER JANTY YATES CO PRODUCER JONOTHAN FILLEY EDITOR PETRA SCULLEY PRODUCTION DESIGNER ARTHUR MAX DIRECTOR OF PHOTOGRAPHY HARRIS SEED EXECUTIVE PRODUCER PHILIP

    MONTAGE MICHAEL COSTIGAN PRODUCED BY BRIAN GRAZER WRITTEN BY STEVEN ZAILLA

    2012

    K A T E B E C K I N S A L E

    UNDERWORLDUNIVERSAL PICTURES AND IMAGINE ENTERTAINMENT PRESENT IN ASSOCIATION WITH SCOTT FREE PRODUCTIONS KATE BECKINSALE BILL NIGHY MICHEAL SHEEN RHONA MITRA SCOTT SPEEDMAN ARMAND ASSANTE JOHN HAWKS MUSIC BY MARC STREITENFORD COSTUME DESIGNER JANTY YATES CO PRODUCER JONOTHAN FILLEY EDITOR PETRA SCULLEY PRODUCTION DESIGNER ARTHUR MAX DIRECTOR OF PHOTOGRAPHY HARRIS SEED EXECUTIVE PRODUCER PHILIP

    MONTAGE MICHAEL COSTIGAN PRODUCED BY BRIAN GRAZER WRITTEN BY STEVEN ZAILLA

    AWAKENING

    COMING SO ON

    VENGEANCE IS BACK

    2012

    K A T E B E C K I N S A L E

    UNDERWORLDAWAKENING

    M o v i e P o s t e r I l l u s t r a t i o n s

  • Objective: To design five bank notes For the South African Development community using the new currency named Seri and coin coin dominations called ita

    Bank Notes

  • 25

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    S O U T H A F R I C A N D E V E L O P M E N T C O M M U N I T Y

    100

    S O U T H A F R I C A N D E V E L O P M E N T C O M M U N I T Y

    50

    FI

    FT

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    SE

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    S O U T H A F R I C A N D E V E L O P M E N T C O M M U N I T Y

    G o v e r n o r

    G o v e r n o r

    25

    25G o v e r n o r

    25

    TW

    EN

    TY

    -F

    IV

    E

    SE

    RI

    TW

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    -F

    IV

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    SE

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    5050

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    S O U T H A F R I C A N D E V E L O P M E N T C O M M U N I T Y

    5

    FI

    VE

    S

    ER

    I

    10

    10

    10

    FI

    VE

    S

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    G o v e r n o r

    G o v e r n o r

    2 0 1 2

    2 0 1 22 0 1 2

    2012

    2 150

    20 5

    itaita

    ita

    seri

    seri

    5

    S O U T H A F R I C A N D E V E L O P M E N T C O M M U N I T Y

    5

  • D r a w i n g s f o r b a n k n o t e s

    The concept for the bank notes was to use hand drawn images of native people of African Countries to create an african theme. Hand drawn images with lots of detail would be good against forgery of the notes.

  • Objective: To design a logo and computer interface for the website of a security company called Eagle Shield.

    Web Interface

  • S e c u r i t y C o m p a n y W e b I n t e r f a c e

    Banner

    Mouse Roll-over

    Logo

    A secur i ty company focusing on personal secur i ty and biometr ics was the chosen type of secur i ty company. Keeping the interface s imple and easy to navigate witout taking away from the functional i ty was the chal lenge when designing the interface. Keywords associated with the designs were global, welcoming and safe.

  • Objective: Adcock Ingram wanted to promote their Panado brand, specifically the two-strip packet, as an effective relief for headaches associated with hangovers. Due to the existing clinical image of the product, direct usage of the word hangover was to be avoided. Attention needed to be drawn to the convenience of the two-strip pack, as well as where they can be purchased,

    CopywritingPanado Advertisement

  • Available at all pharmacies and convienience stores nationwide

    P a n a d o A d v e r t

    The Panado advertisement subtly advertises the convenient two-strip pack as an effective relief for the cure of hangovers. It features a man with a VIP stamp reaching for a glass of water and two-Panados to relieve his headache from the night before.

  • Objective: To create a persuasive print advertisement for a charity with a limited budget. An emotional connection with the consumer must be created.

    Charity Advert

  • CERTIFICATE OF HONOUR

    Awarded to Rover

    For superior achievement in

    Being trustworthy, friendly and an outstanding companion

    Call us today on (011) 678-5525

    Kitty and Puppy Haven is

    a pro-life sanctuary started in 2000 with the sole purpose of

    rescuing neglected, abused and abandoned animals. Most of our cases

    originate from veterinary practices, low income areas, other welfare organizationsor from

    emergency rescues. While animal rescue and rehabilitation is a priority, educating people on correct

    animal care is critical. We will not euthanase any animals if they can be healed and have a healthy, pain free, happy life.

    www.kittypuppyhaven.co.za

    C h a r i t y A d v e r t i s e m e n t f o r P u p p y H a v e n

  • Objective: To create an exciting radio advertisement for Pritt Glue.

    Radio Advertisement

  • CopywritingBrief 7 - Radio Advertisement

    Pritt glue:30 secondsThe awkward break-up

    Speaker #1 [man]: Sam, I wanted to talk to you about something.

    Speaker #2 [Girl]: Yes Chris?

    Speaker #1: Well, weve been seeing each other for a week now,

    and its been great....

    Speaker #2: [cuts him o] Oh Chris! I feel the same way! I love you

    too!

    Speaker #1: [awkwardly] Ummm, I was going to say maybe we

    should start seeing other people..

    VO: Leave the sticky situations for Pritt! The new pritt glue pen. A

    handy pen format glue-stick ideal for gluing paper, cardboard and

    photos without wrinkling the paper/.

    Log onto www.prittglue.co.za and tell us your stickiest situation and

    you could win your share of R50 000!

    Pritt, leave the sticky stu up to us!

    Available at all leading reatail stores

    R a d i o A d v e r t i s e m e n t f o r P r i t t G l u e

  • Objective: Partnered up with another student, we were to create an advertising campaign for a new upmarket heavy metal club. A logo, name of the club, print advert, radio advert, TV advert, billboard, building graphics, guerilla advertsing method, marketing material and social media campaigns were all to be created.

    Advertising Campaign

  • s t a i r c a s e

    A d v e r t i s i n g C a m p a i g n f o r a u p m a r k e t h e a v y m e t a l c l u b

    s t a i r c a s e

    26thJULY2012

    GRAND OPENING

    Doors open 10pm | R70 | 5 th S t ree t SandtonMore in fo - www. tw is tedsta i rcase .com

    s t a i r c a s e

    26thJULY2012

    GRAND OPENING

    Doors open 10pm | R70 | 5 th S t reet SandtonMore in fo - www. tw is tedsta i rcase .com

    s t a i r c a s e

    High Class MetalGrand Opening

    26 JULY 2012

    s t a i r c a s e

    26thJULY2012

    GRAND OPENING

    Doors open 10pm | R70 | 5 th S t reet SandtonMore in fo - www. tw is tedsta i rcase .com

    Logo and name top left; billboard (top right), print advert (bottom left) and flyers (above) advertising the grand opening .

  • s t a i r c a s e

    s t a i r c a s es t a i r c a s e

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    s t a i r c a s e

    26thJULY2012

    GRAND OPENING

    Doors open 10pm | R70 | 5 th S t reet SandtonMore in fo - www. tw is tedsta i rcase .com s t a i r c a s e

    s t a i r c a s e s t a i r c a s e

    Submit One

    Submit One

    14July

    14July

    DoorsOpen

    At 10pm

    DoorsOpen

    At 10pm

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    GRAND OPENING 26thJULY2012

    Doors open 10pm | R70 | 5 th S t reet SandtonMore in fo - www. tw is tedsta i rcase .com

    Metal ForLife!

    s t a i r c a s e

    s t a i r c a s e

    GRAND OPENING 26thJULY2012

    Doors open 10pm | R70 | 5 th S t reet SandtonMore in fo - www. tw is tedsta i rcase .com

    Metal ForLife!

    s t a i r c a s e

    G u e r i l l a A d v e r t i s i n g

    S o c i a l M e d i a

    Exit Entrance

    Females Males

    Bar No Entry

    B u i l d i n g G r a p h i c s a n d s i g n a g e

    Bus stop advert Bus seating advertsBus holders advertising Back of bus advert

    s t a i r c a s e

    s t a i r c a s e

    Twisted Staircase

    Twisted Staircase

    Basic Info

    Location : 133 Main Road Sandton Johannesburg

    Detailed Info

    Description : This is Twisted Staircase the ultimate heavy metal clubbing experience. Some must say crazy, Massive or just SUPER. Well, regardless of your definition IT is here.Your days of scanning the urban horizon for a superior high end heavy metal clubbing experience are numbered. There is a bright dark tunnel at the end of the mundane. Thats right! South Africas party landscape will be forever altered and revolutionised as of 26 July 2012. With the rising of South Africas only iconic multi-faceted Super heavy metal club.Ladies and Gentlemen this is Twisted Staircase - a rebirth of the ultimate heavy metal clubbing experience. Twisted Staircase will boast over 45 linear meters of uniquely designed user friendly bars, in excess of 100 square meters of accessible headbanging space that will be packed with vibrancy and an energetic crowd who will be transported and entertained by the ultimate metal bands across the globe. Not only will we cater for your listening pleasure but we will assault your other senses to with out of this world visual effects. This will transform your ordinary night out into metal paradise. The centre of the universe now has an address, watch this space for more info and remember....Twisted Staircase The Ultimate Heavy Metal Clubbing Experience. Parking : Car Park

    Contact DetailsEmail : [email protected] : 011 987 6543Website : http://www.twistedstaircase.co.za

    s t a i r c a s e

    Twisted [email protected]

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    @TwistedStaircase

    26 June

    30 June

    1 July

    4 July

    8 July

    12 July

    15 July

    20 July

    Watch this space!!!

    Opening Dates to follow...Will keep you informed.

    Who is ready to headbang??? :)

    Opening Date : 26 July 2012 - BE THERE!!!

    Heavy Metal.....RULES!!!!

    Almost time!

    Live Performance by Hey!Lets burn Paris this month!

    Whos ready???

  • s t a i r c a s e

    s t a i r c a s e

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    s t i l l w a t e r5 0 0 m l

    Nutrition Facts

    Serving size 500mlServings per container

    Amount per servingCalories 0

    Total Fat 0g 0%Sodium 0g 0%Total Carbohydrates 0g 0%Protein 0g 0%

    Chrystal Clear Water

    Purified by triple filtrationReverse Osmosis

    Distributed by Nestle0800 5050 2121

    st

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    metal club

    st

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    s t a i r c a s e s t a i r c a s e

    s t a i r c a s e

    Bottle openers Lighters Badges

    Water

    T-shirt

    s t a i r c a s e

    e n t e r o u r w o r l d

    S t a r t s t o w a l k u p s a t i r s ( f a i n t b e a t i n g s o u n d i n t h e b a c k g r o u n d ) L o g o a n d s l o g a n a p p e a r s .

    M a r k e t i n g m a t e r i a l

    T e l e v i s i o n a d v e r t s t o r y b o a r d

    Radio Advert

    Radio Advert - Twisted Staircase

    [Music] twinkling, mystical music

    VO: Introducing the latest upmarket metal club in Johannesburg - Twisted Staircase! Step up and join an enchanted world far above the rest!. feel yourself being transformed into the ultimate metal god of the night!

    [Music: Guitar and metal music}

    VO: The most insane music, mind-blowing sound and lighting, awe inspiring decor and YOU; all coming together to bring you the ultimate head banging experience. Escape the mundane and monotonous night club scene and enter ours.

    VO: Join us for our head banging grand opening on the 26th of July! Visit www.twisted staircase for more information. Twisted Staircase- enter our world.

    R a d i o A d v e r t

  • Objective: To create a series of Valentines cards for the Hallmark brand that appeal to the section of target market that do not usually buy Valentines cards and presents. Two greeting cards were to be deigned as well as a poster to advertise the brand of greeting cards.

    Hallmark Moments

  • WELCOME TO THE

    Enjoy the show!

    presents

    An unimaginative, consumerist-oriented, shallow interpretation of romance day

    Watch in awe...

    p r e s e n t s

    c o l l e c t i o n b y H a l l m a r k

    14.02.2013

    Featuring a col lect ion of cards showcasing the soppy, consumerist-orientated nature of

    Valentines Day

    the

    Two greeting cards and a poster advertising the Hallmark brands Valentines cards. The target market is people that will never buy Valentines Day cards. Part of the research identified why these potential Hallmark customers do not believe or enjoy the concept of these holidays. The results were that many people see it as a consumerist-orientated show

    A n t i - V a l e n t i n e s D a y c a r d s

  • Objective: To design three wine labels. The design should be traditional and clean yet modern. One cover letter, e-mailer and envelope were also designed in copywriting. The cover letters needed to find the voice of the wine and help introduce it to the potential buyer as direct mail.

    Wine Label Design

  • Alc 15% by Vol 750ml

    2005L a G a u t i e r W i n e r y

    Boire

    La Gautier WineryJuliana Wine Farms Cannes Contains Sulphates

    DO NO DRINK UNDER THE INFLUENCE

    Alc 15% by Vol 750ml

    2005

    C H A R D O N N A Y P I N O T N O I R

    Bold and spicy, Boire is made from grapes that have been grown on the Stellenbosch vineyrds in Cape Town. The wine has been aged in oak

    barrels for two years and hand bottled for your enjoyment.

    Boire

    Boi r e

    2005L a G a u t i e r W i n e r y

    Alc 15% by Vol 750ml

    S A I N T - E S T E P H E

    Boire

    La Gautier WineryJuliana Wine Farms Cannes Contains Sulphates

    DO NO DRINK UNDER THE INFLUENCE

    Alc 15% by Vol 750ml

    2005Bold and spicy, Boire is made from grapes that

    have been grown on the La Gautier Winery vineyrds for at least 50 years. The wine has been

    aged in oak barrels for two years and hand bottled for your enjoyment.

    Boire

    Boi re

    Boire

    2005L a G a u t i e r W i n e r y

    Alc 15% by Vol 750ml

    La Gautier WineryJuliana Wine Farms Cannes Contains Sulphates

    DO NO DRINK UNDER THE INFLUENCE

    Alc 15% by Vol 750ml

    2005

    P E S S A C L E O G N A N

    Bold and spicy, Boire is made from grapes that have been grown on the La Gautier Winery

    vineyrds for at least 50 years. The wine has been aged in oak barrels for two years and hand

    bottled for your enjoyment.

    Boire

    Boi re

    W i n e L a b e l s

  • B o i r eL a G a u t i e r W i n e r y

    Our a im i s to produce wines o f the h ighes t qua l i ty wi th f r u i t that i s hand se lec ted f rom our very own v ineyards on the La Gaut ier Vineyards. These v ineyards have produced the same super ior qua l i ty wine year a f ter year wi th in the Cannes Va l leys o f France.

    Bold and sp ic y, Bo ire i s made f rom g rapes that have been g rown on the La Gaut ier Winery v ineyrds for at l ea s t 50 year s. The wine has been aged in oak bar re l s for up to 7 year s and hand bot t led for your en joyment.

    Choose from one of our delicious Boire wines

    Order now and recieve

    10% off

    Saint-Estephe, Pessac Leognan or Chardonnay Pinot Blanc

    Obtain your coupons and use them with your next purchase to recieve a discount

    e s t . 1 9 8 9

    B o i r eL a G a u t i e r W i n e r y

    Our a im i s to produce wines o f the h ighes t qua l i ty wi th f r u i t that i s hand se lec ted f rom our very own v ineyards on the La Gaut ier Vineyards. These v ineyards have produced the same super ior qua l i ty wine year a f ter year wi th in the Cannes Va l leys o f France.

    Bold and sp ic y, Bo ire i s made f rom g rapes that have been g rown on the La Gaut ier Winery v ineyrds for at l ea s t 50 year s. The wine has been aged in oak bar re l s for up to 7 year s and hand bot t led for your en joyment.

    Choose from one of our delicious Boire wines

    Retain this bottle neck coupon in order to recieve your discount on your next purchase

    e s t . 1 9 8 9

    your purchase

    B o i r e10% off

    Boire

    L a G a u t i e r W i n e r y

    B o i r e

    D i r e c t M a i l

    Cover letter design (above), e-mailer (right) and envelope (top right) that would be sent to the potential buyer via direct mail.

  • Objective: The brief, created by the International Society of Typographic Designers, challenges designers to create strong typographic designs. The brief was to create a typographic design on On this day. A magazine spread tribute to the passing of Micheal Jackson was chosen.

    Advertsing PracticalISTD- On this day

  • 1 9 9 1

    KINGTHE

    1958-2009

    Imstartingwith the

    man in the

    M I R R O RMIRROR

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    L U R K I N Gi n t h ed a r k

    1982

    I t s c l o s e t oMIDNIGHTa n d s o m e t h i n g E V I L S

  • Objective: Working under art direction to create a comprehensive awareness campaign on any socially relevant issue directed at young adults. A cohesive visual identity was to be designed to apply to the program. An anti-rhino poaching capmpaign was chosen.

    Awareness Campaign

  • GLOBAL H O R N

    w w w . g l o b a l h o r n . o r g

    GLOBAL H O R N

    w w w . g l o b a l h o r n . o r g

    GLOBAL H O R N

    w w w . g l o b a l h o r n . o r g

    A n t i - r h i n o p o a c h i n g a w a r e n e s s c a m p a i g n

    GL OB AL HORN

    LOGO: Only the head of a rhino is used to emphasize the horn. The golden gradient globe behind the rhino is symbolic of the world and the people of the world standing behind poaching. It is also symbolic of a rising sun (the sun rises in the east) bringing new beginnings and hope.

    The posters take on a high fashion look to target the upper class far-east.

  • GLOBAL H O R N

    Say no to rhino horn

    GLOBAL H O R N

    [email protected]

    (011) 622-0098

    Fax: (011) 621-0099

    272 Stone Oce Park

    Cher iot Street , Greenstone Ridge,

    Johannesburg

    w w w. g l o b a l h o r n . o r g

    R H I N O H O R N I S N O T M E D I C I N E

    Global Horns Say no to horn campaign aims to take a stand against rhino poaching and the il legal trade in rhino horn. I t is all about educating countries that rhino horn has no medicinal value, despite the long held belief to the contrary. However rhino horn is stil l sought after and mainly in the East, Rhinos are dying for nobodys benet except that of the criminals involved in the poaching rings. I t is estimated that near 95 percent of all rhinoceros horn poached in southern Africa ends up in the Far East, China being the main consumer.

    The principle cause of foreign demand is perceived pharmacological benet in treat-ing high fevers, inuenza, hepatitis, and leukaemia amongst other things, according to ancient Chinese writings. Yet, no medical research in the last 30 years has proved rhino horn to have any medical benets.

    D O N T D E S T R O Y N A T U R A L B E A U T Y

    Ounce for ounce, rhino horn is more valuable than gold, which is why there is no quick solution to putting an end to rhino poach-ing. The only way to tackle the issue is through education. Global horn works on educating and creating awareness in the Far East on poaching and the devastating impact it is having on the rhino.

    w w w . g l o b a l h o r n . o r g

    Dont d

    estroy natural beauty

    D O N T D E ST R OY NAT UR A LB E AU T Y

    Promotional I tems

    GLOBAL H O R N

    The name Global Horn was chosen because the campaign is aimed at a global audience. The main cause for Rhino poaching is the demand for the horn in the far-east as they believe that it has medicinal value. By addressing the root of the problem and educating and making them aware it can help combat the problem. The horn not only stands for the literal horn of a rhino but is also is a pun on the word as an alarm a global call for people to help save the rhino.

    The campaign is aimed mainly at China and the far-east as this is where 90% of the horns poached off rhinos lands up. For this reason minimal words have been used in the posters. The message is clear and to the point with a simple anti-horn sign being used in order to get the message through a language barrier . The design is simple, clean and direct.

    The colour gold was chosen as it symbolizes value, beauty and warmth. Also, ounce for ounce, Rhino horn is more expensive than gold.

    B r o c h u r e a n d p r o m o t i o n a l i t e m s

  • Objective: Working under art direction to create a comprehensive campaign promoting a large scale event. Joburg Day was chosen and a cohesive visual identity was applied to the campaign.

    Events Campaign

  • 01 SEP 2012 MY CITY R CKS IN TUNE WITH SANTAM AND 94.7 HIGHVELD STEREO

    @ R IVERSANDS FARM

    MY CITY R CKS IN TUNE WITH SANTAM AND 94.7 HIGHVELD STEREO01 SEP 2012

    RIVERSANDS FARM

    2012

    MY CITY R CKS IN TUNE WITH SANTAM AND 94.7 HIGHVELD STEREO01 SEP

    RIVERSANDS FARM

    PRIME CIRCLE DELAZY

    CRAZY WHITEBOY

    MI CASA

    The GR A E M E WATKINS PROJECT

    LOCNVILLE

    T OYACHI A N O S K Y

    Tickets available at

    @ RIVERSANDS FARM

    01SEPTEMBER

    2012

    MY CITY R CKS IN TUNE WITH SANTAM AND 94.7 HIGHVELD STEREO01 SEP

    RIVERSANDS FARM

    Cap Badges Tattoo

    STILL WATER

    Water Sticker

    Nutrition Facts

    Serving size 500mlServings per container

    Amount per servingCalories 0

    Total Fat 0g 0%Sodium 0g 0%Total Carbohydrates 0g 0%Protein 0g 0%

    Chrystal Clear WaterPuried by triple ltra-

    tionReverse Osmosis

    Distribeted by Nestle0800-5000-6060

    500ml

    A series of posters, magazine advert, pamphlet and a bridge bil lboard advertising Joburg Day.

    J o b u r g D a y e v e n t s c a m p a i g n

  • Objective: Advertsing for the end-of year exhibition. To inform and lure people to the exhibition that shocases final-year learner work.

    Year End Exhibition

  • 27 OCT 2012

    MGISTUDENTEXHIBITION

    7-9 PM

    MGIRECECTION

    FOYER

    27 OCT 2012

    M G ISTUDENT

    EXHIBITION

    7-9pm

    V I P

    V I P2012

    s t u d e n t exhibi t ion

    V I P

    V I P

    2012

    s t u d e n t exhibi t ion

    VIP Cards

    MGISTUDENTEXHIBITION

    7-9 PM

    3RD YEARS

    Web Banner

    Figments of the imagination: various l ittle monster creatures were created and il lustrated that were used throughout the designs of the applications. The monsters are representitive of the creativity of the students. They are the creativity we create in our minds.

    E n d o f y e a r s t u d e n t e x h i b i t i o n

  • take some creativity

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    cre

    ati

    vit

    y

    STUDENT EXHIBITIONMGI THIRD YEAR

    7- 9 PM

    MGI rec

    eption foyer

    MGI rec

    eption foyer

    27 Oct 2012

    7- 9

    PM

    Avertising Practical

    Advanced Design

    Copywriting

    3RD YEAREXHIBITION

    P o s t e r S i g n a g e

  • Objective: To conceptualise and design a brochure and order form for a direct mail campaign. The brochure shoulde be simple, clever and effective

    Direct Marketing

  • 12 3

    BoireL a G a u t i e r W i n e r y

    Boire

    Bold and spicy, Boire is made from grapes that have been grown on the Stellenbosch vineyards in Cape Town. The wine has been aged in oak barrels for two years and hand bottled

    for your enjoyment.

    L a G a u t i e r W i n e r y

    For more in for mat ion ca l l u s on 0800 5252 7141

    132 Min i s ter S t reet FrancshoekCape Town 4548

    South Afr ica

    Boire i s a product o f the La Gaut ier Wineryof Canes France

    32

    1

    2 0 0 9 2 0 0 5

    The Chardonnay Pinot Noir is a premium non-vintage wine made from selected Chardonnay and Pinot Noir grapes, displaying classic citrus flavours with a delicate crisp finish.The mature Pinot Noir's complex flavours of

    the raspberries, strawberries, cranberries, violets, game, compost, all spice, tobacco and hay, coupled with its

    silky, velvety texture, that is so captivating. Pinot Noir is the most precocious of the fine wine grapes to grow

    and vinfy. Relatively low in tannin and acidity, it needs a cool climate. It is then combined with Chardonnay which should be well balanced,

    without excessive oak, residual sweetness or alcohol. Frances chardonnay's value finesse, flavour

    persistence and complexity, the last being one of chardonnay's key assets. An easy going kind of grape, the Chardonnay seems to want to please

    everyone. Ideal as an aperitif or for any occasion that calls for a celebration

    Chardonnay Pinot Noir

    2005

    P e s s a c L e o g n a n S a i n t - E s t e p h

    2 0 0 5 Saint-Estephe wines are chunky, earthy, slow-aging and often characterized by solid tannins that tend to be less

    fine-grained than those of wines from Pauillac and Saint-Julien. Saint-Estephe wines show notes of black

    fruits, black olive, fresh herbs and pepper. While Saint-Estephe wines do not often achieve the complexity or delicacy of wines from Pauillac or Saint-Julien, they are full-flavored and often quite powerful. The wines from Saint-Estephe are richly coloured and deeply flavored, and are known for their longevity. Saint

    Estphe wines are dark and opaque in colour, earthy, firm, robust and tannic. The tannins and acidity come from the rich and heavy clay and Merlot softens the wines. They are known for their

    exceptional backbone with aromas of great finesse.

    A very deep, almost black colour wine. Intense bouquet featuring blackberries, Agen prunes, and blueberries,

    subtle peppery overtones, and hints of cocoa and almonds. The immediate sensation on the palate is of great breadth and satisfying richness. It has all the magic of great Merlot! This generous, smooth wine

    gives a harmonious impression of sweetness, backed up by firm but silky tannins. Clarity and precision add to this wine's overall brilliance. The elegant, long aftertaste is reminiscent of the terroir, with fresh hints of graphite and gravel. Its balance, softness, and superb freshness are typical of this vintage.

    Pessac Leognan is perfect for that special occasion when you really want to impress the guests.

    BoireL a G a u t i e r W i n e r y

    L a G a u t i e r W i n e r y

    O r d e r f o r m

    La Gautier WineryJuliana Wine Farms Cannes

    Contains Sulphates

    Full name: Identity number:Contact number:Address: Postal code:Method of payment: cash card cheque

    QTY QTY TotalWine Per bottle Per box (24)

    Pessac Leognan

    Saint-Esteph

    Chardonnay PinotNoir

    Sub-Total

    TOTAL

    Boire

    W i n e b r o c h u r e

    O r d e r F o r m