Beyond Facebook: 6 "Alternative" social networks
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Transcript of Beyond Facebook: 6 "Alternative" social networks
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Understand behavior,Not Technology
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In the beginning…
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Riding the forum wave
Pros:
Targeted community
Basic Stats
Managed by others
Easy to spot influencers
Not easily accepted
Cons:
Hard to read and track stats
Time consuming
Loose focus
Running your own forum?
Time consuming Your community
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The blogs…
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Riding the blog wave
Pros:
Somehow targeted
Basic Stats
Managed by others
Easy to spot influencers
Not easily accepted
Cons:
Hard to read and track stats
Time consuming
Loose focus
Running your own blog?
Time consuming Leading
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Microblogging…
There are probably ~ 5K Bulgarians on Twitter Edno23 ~ 16K
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The sore feeling of a silent disco
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Professionally
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Professionally
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Interacting throughContent
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Emotional Viral Saves you time OpenNot brandable
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Engaging and funny
But out of reach
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On the Go
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Content is not enough
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It’s all about passion
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Key takeaways:
Open
Own
Customizable
Valuable