Betty Wong, Chris Linder, & Marly Ellis

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Women are more conspicuous in and around sporting events today and marketing to women and girls has never more important than it is right now. As Title IX celebrates its 40th Birthday, female participation in sports and fitness activities, including marathons and triathlons, is hitting an all-time high. Our panel will discuss what’s feeding this growth, what women admire in an athlete, and what speaks to their passions.

Transcript of Betty Wong, Chris Linder, & Marly Ellis

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