Best Practice Bootcamp, Session 6: Power Up for Mobile Devices
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Transcript of Best Practice Bootcamp, Session 6: Power Up for Mobile Devices
Session 6:Power Up for Mobile Devices
Quick Mobile Facts
1 Tnooz: How to Optimize the Mobile Travel Experience 2 Monetate: Couch Commerce: How Tablet Shoppers are Changing Online Sales 3 Nielsen study shows travel usage trends for mobile devices
Quick Mobile Facts
Tnooz : Mind the gap: the mobile traveler leads the way, but who will follow?
Quick Mobile Facts
In 2013, the number of smartphone users is expected to increase by 19% (eMarketer)
57% of US travelers reported using mobile devices to access travel information (eMarketer)
20% of leisure travel searches are made on tablets (Google)
40% of hospitality professionals have $0 allocated for mobile (Tnooz)
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Optimized Smartphone and Tablet Hotel Websites
Optimize your hotel website for smartphone and tablet devices
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Challenge:
Next Session: Push to the Next Level
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