BERNARD MARR BIG DATA IN PRACTICE ARTIFICIAL … · dr. ir. manerep pasaribu big data in practice...

Dr. Ir. Manerep Pasaribu

BIG DATA IN PRACTICE

ARTIFICIAL INTELLIGENCE

IN PRACTICE

BERNARD MARR

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BERNARD MARR (2016)

BIG DATA IN BIG DATA IN PRACTICE

BERNARD MARR (2016)

* Des’ 2018

How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results

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NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE

1 Walmart How Big Data Is Used To Drive Supermarket Performance

2 CERN Unravelling The Secrets Of The Universe With Big Data

3 Netflix How Netflix Used Big Data To Give Us The Programmes We Want

4 Rolls-Royce How Big Data Is Used To Drive Success In Manufacturing

5 Shell How Big Oil Uses Big Data

6 Apixio How Big Data Is Transforming Healthcare

7 Lotus F1 Team How Big Data Is Essential To The Success Of Motorsport Teams

8 Pendleton & Son Butchers Big Data For Small Business

9 US Olympic Women’s Cycling Team How Big Data Analytics Is Used To Optimize Athletes’ Performance

10 ZSL Big Data In The Zoo And To Protect Animals

(Bernard Marr, 2016)

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11 Facebook How Facebook Use Big Data To Understand Customers

12 John Deere How Big Data Can Be Applied On Farms

13 Royal Bank of Scotland Using Big Data To Make Customer Service More Personal

14 LinkedIn How Big Data Is Used To Fuel Social Media Success

15 Microsoft Bringing Big Data To The Masses

16 Acxiom Fuelling Marketing With Big Data

17 US Immigration And Customs How Big Data Is Used To Keep Passengers Safe And Prevent Terrorism

18 Nest Bringing The Internet of Things Into The Home

19 GE How Big Data Is Fuelling The Industrial Internet

20 Etsy How Big Data Is Used In A Crafty Way


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21 Narrative Science How Big Data Is Used To Tell Stories

22 BBC How Big Data Is Used In The Media

23 Milton Keynes How Big Data Is Used To Create Smarter Cities

24 Palantir How Big Data Is Used To Help The CIA And To Detect Bombs In Afghanistan

25 Airbnb How Big Data Is Used To Disrupt The Hospitality Industry

26 Sprint Profiling Audiences Using Mobile Network Data

27 Dickey’s Barbecue Pit

How Big Data Is Used To Gain Performance Insights Into One Of America’s Most Successful Restaurant Chains

28 Caesars Big Data At The Casino

29 Fitbit Big Data In The Personal Fitness Arena

30 Ralph Lauren Big Data In The Fashion Industry


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31 Zynga Big Data In The Gaming Industry

32 Autodesk How Big Data Is Transforming The Software Industry

33 Walt Disney Parks and Resorts How Big Data Is Transforming Our Family Holidays

34 Experian Using Big Data To Make Lending Decisions And To Crack Down On Identity Fraud

35 Transport for London How Big Data Is Used To Improve And Manage Public Transport In London

36 The US Government Using Big Data To Run A Country

37 IBM Watson Teaching Computers To Understand And Learn

38 Google How Big Data Is At The Heart Of Google’s Business Model

39 Terra Seismic Using Big Data To Predict Earthquakes

40 Apple How Big Data Is At The Centre Of Their Business (Bernard Marr, 2016)

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41 Twitter How Twitter And IBM Deliver Customer Insights From Big Data

42 Uber How Big Data Is At The Centre Of Uber’s Transportation Business

43 Electronic Arts Big Data In Video Gaming

44 Kaggle Crowdsourcing Your Data Scientist

45 Amazon How Predictive Analytics Are Used To Get A 360-Degree View Of Consumers



ARTIFICIAL INTELLIGENCE IN PRACTICE

BERNARD MARR-MATT WARD (2019)

ARTIFICIAL ARTIFICIAL INTELLIGENCE IN INTELLIGENCE IN PRACTICE

BERNARD MARR-MATT WARD (2019)

* Des’ 2018

How 50 Successful Companies Used AI and Machine Learning to Solve Problems

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NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE

Artificial Intelligence Trailblazers:

1 Alibaba Using Artificial Intelligence To Power The Retail And Business-To-Business Services Of The Future

2 Alphabet and Google Maximizing The Potential Of Artificial Intelligence

3 Amazon Using Deep Learning To Drive Business Performance

4 Apple Integrating AI Into Products And Protecting User Privacy

5 Baidu Machine Learning For Search Engines And Autonomous Cars

6 Facebook Using Artificial Intelligence To Improve Social Media Services

7 IBM Cognitive Computing Helps Machines Debate With Humans

8 JD.com Automating Retail With Artificial Intelligence

9 Microsoft Making Artificial Intelligence Part Of The Fabric Of Everyday Life

10 Tencent Using Artificial Intelligence To Power We Chat And Healthcare (Bernard Marr-Matt Ward, 2019)

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Retail, Consumer Goods and Food and Beverage Companies: 11 Burberry Using Artificial Intelligence To Sell Luxury

12 Coca-Cola Using Artificial Intelligence To Stay At The Top Of The Soft Drinks Market

13 Domino’s Using Artificial Intelligence To Serve Up Hundreds Of Thousands Of Pizzas Every Day

14 Kimberly-Clark Using AI To Make Sense Of Customer Data

15 McDonald’s Using Robots And Artificial Intelligence To Automate Processes

16 Samsung Automating The Home And Workplace With Artificial Intelligence

17 Starbucks Using Artificial Intelligence To Sell Millions Of Coffees Every Day

18 Stitch Fix Combining The Power Of Artificial Intelligence And Humans To Disrupt Fashion Retail

19 Unilever Using Artificial Intelligence To Streamline Recruiting And Onboarding

20 Walmart Using Artificial Intelligence To Keep Shelves Stacked And Customers Happy

(Bernard Marr-Matt Ward, 2019)

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Media, Entertainment and Telecom Companies: 21 The Walt Disney

Company Using Artificial Intelligence To Make Magical Memories

22 Instagram Using Artificial Intelligence To Tackle Online Bullying

23 LinkedIn Using Artificial Intelligence To Solve The Skills Crisis

24 Netflix Using Artificial Intelligence To Give Us A Better TV Experience

25 Press Association Using Artificial Intelligence To Cover Local News Stories

26 Spotify Using Artificial Intelligence To Find New Music You Will Love

27 Telefonica Using Artificial Intelligence To Connect The Unconnected

28 Twitter Using Artificial Intelligence To Fight Fake News And Spambots

29 Verizon Using Machine Learning To Assess Service Quality

30 Viacom Using Artificial Intelligence To Stream Videos Faster And Improve Customer Experience


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Services, Financial and Healthcare Companies: 31 American Express Using Artificial Intelligence To Detect Fraud And Improve Customer Experience

32 Elsevier Using Artificial Intelligence To Improve Medical Decisions And Scientific Research

33 Entrupy Using Artificial Intelligence To Combat The $450 Billion Counterfeit Industry

34 Experian Using Artificial Intelligence To Make Mortgages Simpler

35 Harley-Davidson Using Artificial Intelligence To Increase Sales

36 Hopper Using Artificial Intelligence To Travel For Less

37 Infervision Using Artificial Intelligence To Detect Cancer And Strokes

38 Mastercard Using Artificial Intelligence To Cut Down The “False Declines” That Cost Businesses Billions Each Year

39 Salesforce How Artificial Intelligence Helps Businesses Understand Their Customers

40 Uber Using Artificial Intelligence To Do Everything


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Manufacturing, Automotive, Aerospace and Industry 4.0 Companies: 41 BMW Using Artificial Intelligence To Build And Drive The Cars Of Tomorrow

42 GE Using Artificial Intelligence To Build The Internet Of Energy

43 John Deere Using Artificial Intelligence To Reduce Pesticide Pollution In Agriculture

44 KONE Using Artificial Intelligence To Move Millions Of People Every Day

45 Daimler AG From Luxury Personal Cars To Passenger Drones

46 NASA Using Artificial Intelligence To Explore Space And Distant Worlds

47 Shell Using Artificial Intelligence To Tackle The Energy Transition

48 Siemens Using Artificial Intelligence And Analytics To Build The Internet Of Trains 305

49 Tesla Using Artificial Intelligence To Build Intelligent Cars

50 Volvo Using Machine Learning To Build The World’s Safest Cars


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How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results PRAKTIK-PRAKTIK BIG DATA (CASE)

General Electric/GE (Big Data in Practice, Bernard Marr, 2016; Hal. 87 dalam “Big Data & Strategic Entrepreneurship, Pasaribu, 2017)

•! Seberapa Besar Data yang Memicu Industri Internet (How Big Data is Fuelling the Industrial Internet)?

•Data Strategy

Kantor Pusat: Fairfield, Connecticut, A.S. Credit: https://www.masterbuilder.co.in/wp-content/uploads/2016/11/GE.jpg

General Electric Company, atau GE, NYSE: GE adalah sebuah perusahaan multinasional teknologi dan jasa Amerika Serikat yang bermarkas di New York. Perusahaan ini didirikan pada tahun 1890 oleh Thomas Edison, sumber wikipedia.

Latar Belakang (Background)

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Menciptakan Internet Industri (Industrial Internet) atau Internet of Things (IoT).

Sistem permesinan GE yang digunakan di bidang penerbangan, manufaktur, peralatan kesehatan, produksi, energi, pertambangan, air, transportasi, dan keuangan yang berbasis pada Big Data dan IoT.

Konsep GE tentang industrial internet pada manufaktur, transportasi, keuangan, penerbangan, dan permesinan dalam rangka peningkatan produktivitas dan efisiensi.

PRAKTIK-PRAKTIK BIG DATA (CASE)

General Electric/GE (Big Data in Practice, Bernard Marr, 2016; Hal. 87 dalam “Big Data & Strategic Entrepreneurship, Pasaribu, 2017)

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How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results STRATEGY BIG DATA

Data Strategy: How Big Data Is At The Heart Of Google’s Business Model?

Data Strategy: Strategy: Strategy

•! Membantu memecahkan masalah business. •! Big Data digunakan dalam Praktek Business (dari household name) di

setiap penjuru dunia sampai dengan knowledge graph. •! 89% menyumbang pengguna pencarian internet (11%: yahoo, Bing,

Baidu)

1.

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Data Strategy: How Twitter and IBM Deliver Customer Insight from Big Data?

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•! Sumber wawasan yang kaya akan sentimen dan perilaku konsumen.

•! Hampir 310 juta pengguna aktif bulanan, mereka mem-posting 500 juta pesan tiap hari.

2.

STRATEGY BIG DATA

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!! Tantangan pada era Big Data ini meliputi pemerolehan, kurasi, penyimpanan, penelusuran (search), pembagian, pemindahan, analisis, dan visualisasi data.

!! Tren kian membesarnya himpunan data terjadi akibat bertambahnya informasi dari himpunan-himpunan besar yang saling terkait, dibandingkan dengan himpunan-himpunan kecil lain dengan jumlah total data yang sama.

Data Strategy: Memanfaatkan Big Data & Transformasi Kebijakan Moneter BI.

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STRATEGY BIG DATA

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Data Strategy: Analysis of Stock Market by using data analytic technology.


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•! How to anticipate the response of stock value pattern utilising literary monetary news?

•! How information and content meaning strategies produce this prescient model?

4. Bombay Stock Exchange (India)

STRATEGY BIG DATA

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Data Strategy: How Facebook Use Big Data To Understand Customers.

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STRATEGY BIG DATA

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Data Strategy: How Big Oil Uses Big Data

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STRATEGY BIG DATA

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Data Strategy: How Big Data Is At The Centre Of Uber’s Transportation Business

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STRATEGY BIG DATA


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NO. COMPANY NAME


(How Companies Used Big Data Analytics to Deliver Extraordinary Results)

1. Royal Bank of Scotland Using Big Data To Make Customer Service More Personal

2. Rolls-Royce How Big Data Is Used To Drive Success In Manufacturing

3. Amazon How Predictive Analytics Are Used To Get A 360-Degree View Of Consumers

4. Apple How Big Data Is At The Centre Of Their Business

Contoh Lainnya: Contoh Contoh8.

TERIMA KASIH

* Des’ 2018

BERNARD MARR BIG DATA IN PRACTICE ARTIFICIAL … · dr. ir. manerep pasaribu big data in practice...

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Transcript of BERNARD MARR BIG DATA IN PRACTICE ARTIFICIAL … · dr. ir. manerep pasaribu big data in practice...