Benefits of linked in’s new targeted status updates

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Transcript of Benefits of linked in’s new targeted status updates

Benefits of LinkedIn’s New Targeted Status

Updates

If you are constantly looking for a way to target your customers by

the use of search engine optimization or SEO as well as

social media, you will be pleased to learn about the new LinkedIn

Targeted Status Updates.

The new targeting options helps you use LinkedIn to make your information available to those

that you are trying to reach most – your target audience. If you

have heard about this latestLinkedIn feature and

wonder what is it, read on to learn all the details of how this

new tool can help you.

With the new update by LinkedIn, you can now have the

opportunity to take your “followers” and present them

with information that is relevant to your niche. The new features is

a massive change in the right direction when it comes to online

marketing.

This improvement now allows you to create your own target

audience through an “industry” selection. It gives you the option

to create up to 100 different industries for your targeted

audience.

The newest update from LInkedIn is one of the best social websites

updates seen so far as a way to target a niche audience. Through some independent testing, these latest

updates have shown an increase in the engagement from the audience

being target by some 66 percent.

Benefits of LinkedIn’s New Targeted Status Updates

Another interesting update happening at the same time is the

‘insights dashboard’ which gives you the opportunity to see what the

demographics are of the followers you’re targeting.

Sending updates to your target audience is another exciting feature of the new update. You can choose how many times you wish to send updates and the length of these

updates. Typically the shorter your messages are in your updates the

better.

Therefore, short and meaningful updates get the best response. Your

targeted groups should get an update from you at least once per week or

you will begin to fade from their minds.

Those that have been using LinkedIn for some time with a hefty following can begin to benefit from this new

improvement immediately by setting up the groups to begin targeting to.

Those that have just began using the site can also benefit by beginning a follower’s campaign so that you’re targeting the right people to being

following you. The LinkedIn network has more than 150 million members

worldwide.

These new updates for a social media website are definitely an exciting

new step to get your message and marketing efforts to the right people. This is the first time such a tool has

been available and many are beginning to take advantage of it.