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Benchmarkingzen1
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www.zenithllp.com BENCHMARKING What’s it? Process that compares business activities and processes with those of similar organisations. Identifies opportunities Doesn’t tell what to do about them BUT
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An explanantion of the process and uses of benchmarking to improve business performance. Contact [email protected] for further info.
Transcript of Benchmarkingzen1
www.zenithllp.com
BENCHMARKING
What’s it?
Process that compares businessactivities and processes with
those of similar organisations.
Identifies opportunities
Doesn’t tell what todo about them
BUT
www.zenithllp.com
BENCHMARKING
What’s it for?
Provides information to helpcompanies and organisations
improve their :
COMPETITIVENESSEFFICIENCYPROFITABILITY
www.zenithllp.com
BENCHMARKING
How?
Compares processes and activities
Questions whatyour business are
doing
Underline opportunities
for improvement
AND
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BENCHMARKING
TYPES
KEYPERFORMACEINDICATORS
COSTS
PROCESSES
STRATEGIES
Comparing costs, such as salaries, it’spossible to identify opportunities
for savings
Focussed on productivity and efficiencyCompare indicators such as
Gross margin, wastage levels
Compare technologies or productiontechniques and provide ideas to
apply in the business
Strategic objectives, resources or Standards of successful organisation
that can be incorporate in the business
www.zenithllp.com
BENCHMARKING
APLICATION
4 STEPS
Plan in detail theBenchmarking process
Analyse the processesof others
Compare own performancewith that others analysed
Implement the steps necessary to close the gap
www.zenithllp.com
BENCHMARKING
APLICATION
4 STEPS
PLANNING
ANALYSIS
COMPARATION
IMPLEMENT
Who will carry out this process?Which is the objective for the company?
Who will be the benchmarking partners?What information will be analysed?
Where you differ from the competence?Why?
What actions to take?How is the business performance after changes?
www.zenithllp.com
BENCHMARKING
OBJECTIVES
*Link the benchmarking process with the company objectives.
*Focus on the key areas of the business.
*Establish the key performance measures.
*Select the most adequate employees to carry out this process.
*Teams of almost 6 people.
*Provide the training that people need to understandthe process.
PROJECT TEAM
1st. Step: PLANNING
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BENCHMARKING
PARTNERS
*Internal; best performersdepartments of the owncompany.*External: companies ofsimilar size, structure andobjectives.*Outstanding Business: if the environment is very differentcan be difficult to compare.*Individual partners:forexample, leaders in the areathe firm is benchmarking
*What information?:Costs, process, strategies, etc.
*How collect information:approaching the partners, on the internent, etc.
INFORMATION
2nd. Step: ANALYSIS
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BENCHMARKING
DIFFERENCES
*Understand own processes: the business environment andthe management structure andstyle have a great importancein the business performance
*Summarise the points where your strategy, process,costs, ect. differ fromthe benchmarking partners
*Establish why there are thesedifferences:
-Poor cost control.-Outdated processes
or systems.-Different target
Market.-Organisational
Constrains.-Etc.
REASONS
3rd. Step: COMPARATION
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BENCHMARKING
ACTIONS
*Do nothing.
*Adapt processes and systems
*Notice areas for improvementand further investigation.
*Redefine strategic elements
*Etc.
4th. Step: IMPLEMENT
REVIEW
*What impact the changes hadin the business performance
*The process achieved its objectives.
*Regular benchmarking is essential to keep up to dateand ahead of the competition.
