BELVEDERE VODKA AND THE PGA CHAMPIONSHIP PARTNER

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BELVEDERE VODKA AND THE PGA CHAMPIONSHIP PARTNER THIS SUMMER TO DELIVER AN INCREDIBLE 360º GOLF PROGRAM. - PowerPoint PPT Presentation

Transcript of BELVEDERE VODKA AND THE PGA CHAMPIONSHIP PARTNER

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BELVEDERE VODKA AND THE PGA CHAMPIONSHIP PARTNER THIS SUMMER TO DELIVER AN INCREDIBLE 360º GOLF PROGRAM

A SIMPLE IDEA THAT TRANSFORMS OUR INCREDIBLE COLLECTIVE POWER AS CONSUMERS INTO A FINANCIAL FORCE TO HELP OTHERS IN NEED. (RED)tm OFFERS ICONIC PRODUCTS AND SERVICES FROM SOME OF THE WORLD’S BEST BRANDS, INCLUDING:

With every (RED) purchase, consumers are joining the fight for an AIDS-FREE generation by 2015. (Belvedere )Red will donate 50% of its profits to the Global fund in support of this cause.

Through global Public Relations, 100+ event activations, digital promotions to community of 1MM+ users and compelling pos at retail, (Belvedere )Red will generate incredible awareness for this program to drive sales. By supporting

(Belvedere )Red, you are providing your customers with a unique purchase that ultimately helps SAVE LIVES.

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MAXIMIZE TURNOVER THIS SUMMER WITH THESE MAJOR CHAMPIONSHIP WINNING DISPLAYS

KEY SELLING POINTS:

• (Belvedere)RED brings new buyers to the category, above average levels. (Source: Dunhumby Kroger Retail Panel latest 52 wks June)

• When displayed, (Belvedere)Red impactful packaging drives awareness and visibility in store, resulting in increased impulse purchases.• (Belvedere)RED cause-related offering provides consumers with a unique, meaningful gift during this key holiday selling period.

3 Case Stacker w/Case CardSku: 6303940

Packout: 5

Case CardSku: 6304390

Packout: 5

6 Case Stacker w/Double Case Card

Sku: 6303950 Packout: 5

Window ClingSku: 6304450

Packout: 5

Door ClingSku: 6304480

Packout: 5

Counter CardSku: 6304430

Quantity per pack: 5

Window KitSku: 6303900

Packout: 5

50 Case DisplaySku: 6304140

Packout: 1

1L DummySku: 2028449

Packout: 1

1L DummySku: 2028770

Packout: 1

6ft. Cardboard CutoutSku: 6303980

Packout: 1