Behavior Modes for UX
Transcript of Behavior Modes for UX
M O D E Sbehavior
welcome
UXBoston
lou suSi
myOwnMind LLC
don’t just think about it
M O D E Sbehavior
but first …
time’s up!
thanks
and now …
M O D E Sbehavior
astoryfirstAPPROACHtohuman-centered
DESIGN.
storydesign2015our
trendy fun in ux
waterfall
agile
fragile
UXlean
hybrid
BigD A T Aand analytics
journeymapping
designservice
firstcontent
responsive
use casescenarios
firstmobile
storytelling
but
designuser-centered?where’s the
where’d all the gopeople ?
in the design process
storyhumanthedon’t forget
humanitydon’t forget
in design
humancentered
personas
personascompanies don’t know how to use
personasthe story
are really the most integral part of
we’re telling throughour experience design
personas
we need tobetter understand
how to leverage
to design andmake meaningful
experiences for
peoplewe’re designing for
the
personasare meant to be performed
personasare meant to be immersive
personasare meant to be
playful
patricia moore
user researchgonzo
phenomenologicalresearch
personfirst
immersivemethodologies
personasare the best way to use your research …
informed imagination
and your
through our
empathicallyunderstand
to
what it might feel like
experienceto actually
designyour
through our
humanfrom another person’s
perspective
the trickbut here’s
through our
play
perform
Be
but …
personasneed a little help to really come to life
M O D E Sbehavior
personaka ‘the user’
motivation
contextdevice
emotion
devicehow does the
influenceuserBEHAVIOR?
M O D E Sbehavior
let’s take a quick look at . . .
. . . an evolution of our devices
personaka ‘the user’
motivation
contextdevice
emotion
M O D E Sbehavior
DESIGNneeds to bemore
immersive
tactile
collaborative
imaginative
yet informed
real
social
fun
as designers we need to
develop personas as we
get out ofour own heads
get into the heads of our users
leveragehuman stories
as realisticas possible
research
imagination&
THANKYOU
SpeakerRatehttp://spkr8.com/t/60101
stay in [email protected] | @loususi @storyfirst |+ storyfirst.com + loususi.com
M O D E Sbehavior