Beginning your Big Data & Analytics adoption journey.

Brought to you by

By IBM, for midsize businesses

Big Data & Analytics doesn’t always mean big data sets. For midsize businesses, it can simply mean “more data than you’re used to.” So no matter your size, beginning your big data and analytics adoption journey is vital to the success of your company—and it’s easier than you think. Discover the four stages now.

Big Data & Analytics for the midmarket.

Brought to you by

Engage

The first stage of the adoption journey starts with building a base of knowledge to create an understanding of the opportunities and potential benefits of big data and analytics to the organization.

Educate

Brought to you by

Educate Key Actions:

Brought to you by

Identify the desired business outcomes

Begin the discussion in your organization

Determine the appropriate stakeholders

Create a list of questions and discussion points

In this stage, the organization determines a quantifiable business case, aligned with the company’s business objectives, that takes into consideration existing data, the technology foundation, and the organization’s analytics skills and capabilities.

Brought to you by

Explore

Explore

Brought to you by

Key Actions:

Design a blueprint to secure executive sponsorship

Build a solid technology foundation

Create a business case that focuses on fostering new revenue, increasing efficiency and mitigating risk

Assess and identify your analytics skills and needs to get the most from your data

In this third stage, to prove the value of big data and analytics to the organization, many companies undertake proof-of-concept initiatives to validate requirements and quantify expected returns.

Brought to you by

Engage

Establish a step-by-step roadmap aligned with business goals

Create and define a funding process that prioritizes future projects

Determine defined connections between outcomes and outlined activity

Use quantifiable results to transition from executive strategy to LOB action

Brought to you by

EngageKey Actions:

Organizations in this stage, the most sophisticated of big data and analytics adoption, are fully leveraging big data to change the way they do business. And analytics is already informing the decision making within the enterprise.

Brought to you by

Execute

Get insights through dashboards, reports and analysis

Use statistical analytics, data and text mining, and predictive modeling to reveal patterns

Utilize forecasting to create dynamic and efficient planning cycles

Gain a context-relevant view of business through discovery and exploration

Brought to you by

ExecuteKey Actions:

Get the full story on the Big Data & Analytics journey.Download the full eBook, Getting started with Big Data & Analytics: What you need to know.

Brought to you by

Download now