Becoming a Social Media Rock Star (student version)
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BECOMING A SOCIAL MEDIA ROCK STAR Kelli S. Burns, Ph.D. Associate Professor School of Mass Communications
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Transcript of Becoming a Social Media Rock Star (student version)
- 1. BECOMING A SOCIAL MEDIA ROCK STAR Kelli S. Burns, Ph.D. Associate Professor School of Mass Communications
2. Topics in this Presentation 4 Cs of Online Branding Clean Create Continue Connect 3. CLEAN 4. 57% of adult Internet users use search engines to find information about themselves online. Reputation Management and Social Media, Pew Internet & American Life Project, 2010 5. CREATE 6. CHECK NAME http://namecheck.com/ http://usernamecheck.com 7. Use a quality profile photo 8. CONTINUE 9. CONNECT 10. Stay in [email protected]/in/[email protected]