Becoming a Great Trainer
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Transcript of Becoming a Great Trainer
I am a Trainer
I am aQuestion Asker,
Listener,
Storyteller, and
Creator & Facilitator of Learning Experiences.
Engage with new and familiar internal and external customers.
Share something awesome that has the potential to make a meaningful impact on people’s personal and professional lives.
Learn from our learners.
Developing and Facilitating Learning is Our OPPORTUNITY to:
Let’s start exploring:
5 adult learning principles
5 good-to-know, brain-related buzzwords
2 equations for crafting stories that maximize training impact
This is just the start of our exploration.
However, when we conclude today,
you will have resources to
continue learning, whether
independently or with peers.
Real Quick:(And I mean REAL Quick)
Let’s get into some basic principles of adult learning.
Let’s catch our breath and
expand on 5 adult learning principles a little bit.
Start thinking about:
And:
#1: Adults need to know …
What’s the point? How will I benefit from this workshop?
(i.e. What’s in it for me?)
unclear
engage
retain
#2: Adults need to …
Relate the new learning to their past personal, professional, social, and cultural experiences.
relate
engage
retain
#3: Adults need …
Structure AND a sense of control over their learning destinies.
Part A: desired outcome#1: Adults need to know …
Part B: Involve planning
adults connected learning process
don’t know desired
outcome sense of ownership
engage
retain
#4: Adults need to …Explore.
eyes and ears discover curious
Create opportunities work together
Spark questions common threads
inconsistencies.
#5: Adults need …Experiences.
Don’t tell, ASK!
Now that you’ve thought about:
And:
Share your thoughts with us.
Ok, Take a break!
5 good-to-know, brain-related
buzzwords
If you fancy disabusing yourself of conventional belief in the left brain/right brain dichotomy (and you really do owe it to yourself to do so), here’s a nice article on that:
“The Truth About The Left Brain/Right Brain Relationship”
5 Good-to-Know, Brain-related Buzzwords.
Group Quiz & Report!Break into 5 groups.
Each group gets one of the 5 good-to-know, brain-related buzzwords on the next slide.
Work together to prepare a description of your term and how it relates to adult learning.
Everything is open book!
If you are not familiar with your group’s term, take a few minutes to research it.
So, we have begun exploring:
5 principles of adult learning&
5 good-to-know, brain-related buzzwords.
Now for an exercise in parsimony.
Share, in 140 characters or less, your reactions to one of the following questions:
What did you learn that was brand new?
What ideas do you have for implementing what you’ve learned?
What concepts do you need to explore further?
What has a group member shared today that really resonated with you?
Ok, Take a break!
Remember we said, “Don’t tell, ASK?
Storytelling is the exception to that rule.
2 formulas for great stories:
#1: Villain + Victim + Hero
#2: Challenge - Connection - Creativity
After we talk about the 2 formulas, you will work with your division
to begin crafting stories that make sense for your purposes and maximize the impact of your training.
Villain + Victim + Hero Example:
Villain = slow or unreliable software programs
Victim = frustrated users
Hero =new or updated technology
No hook. Who cares?
“We are excited to announce that our new organic fertilizer is the safest on the market.”
Vague. Boring.
Media consultant, Greg Stone’s advice:
Don’t tell the tale from your point of view.
Make your CUSTOMER the STAR!
Who are the villain, victim, & Hero in this story?
“Parents will be happy knowing that their children can safely roll around in the grass in their backyard.”
See the difference?
Challenge - Connection - Creativity
3 story plots that inspire us to act:
Challenge plot
Connection plot
Creative plot
Challenge Plot
In the Challenge Plot, someone is facing a seemingly insurmountable challenge!
When the underdog wins, we feel justice has prevailed.
Challenge Plot Example:
Warby Parker“Socially conscious, designer eyewear at
revolutionary prices.”
The eyewear industry is dominated by massive companies that control 80% of the market.
This enables Warby Parker to “disrupt the monopoly and sell awesome eyewear pieces at affordable prices.”
Justice prevails!
Connection Plot
In the Connection Plot, characters from different backgrounds bond together.
Prejudices are cast aside and acceptance prevails!
Connection Plot Example:
Spotify“Say it with music.”
#thatsongwhen inspired emotional connections on social media and users shared their
memories and stories.
Creative Plot Example:
Asana“Teamwork without email.”
Asana is a communication platform that allows comment and discussion in a single email.
This creative solution saves time otherwise spent on sorting, filtering, replying, and forwarding, so team
collaboration becomes more involved.
your turn!
We have shared 2 formulas for storytelling.
You will now work with your division to begin crafting stories that make sense for your
purposes and maximize the impact of your training.
Share your progress with us!
And, finally, behold ...
Roger Courville’s
5 Rules for Becoming a
“Killer Storyteller”
#1: Start with the story, then add the facts.
Facts tell.Stories change hearts and minds.
This doesn’t mean you should abandon facts,
but they’re the supporting evidence.
#2: Include only the facts you need to deliver the story and relegate the rest of the complexity to reference materials.
Think “content + dialogue = duration.”
The brain needs to understand the big picture to make sense of all the details.
You can still share details, of course. Just keep them all in context though.
#3: Always express stories in your own natural language.
Don’t try to talk like you’re someone you’re not.
Learners won’t buy what you’re selling when you are inauthentic.
Be your natural self and your passion will draw your learners in.
#4: Start a “capture file” to build a library of ideas.
#5: Think through multiple angles.
We know from #1 in our overview of adult learning principles that adults need to know “what is the point and how will this benefit me?”
Keep in mind that the message “So what this means to you” will be different for different audiences.
You may be telling the same story, but the your audiences will not connect
to it in different ways.
For your future reference...
Cordiner, S. (2015 September 14) The 8 fundamental principles of adult learning that every learning and development professional should know. https://www.linkedin.com/pulse/8-fundamental-principles-adult-learning-every-should-know-cordiner
Courville, R. (n.d.) Supercharge your training content with brain-friendly idea sequencing. https://cdns3.trainingindustry.com/media/19313826/brainfriendlyideasequencing-rogercourville-webinarhandout.pdf
Hum, S. (n.d.) It was a dark and stormy night… - 24 examples of storytelling in marketing. http://www.referralcandy.com/blog/storytelling-in-marketing-11-examples/
Stone, G. (2015, November 12) For better presentations, start with a villain. https://hbr.org/2015/11/for-better-presentations-start-with-a-villain