Becker product training 2011
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Transcript of Becker product training 2011
Becker PND Product Training2010/2011
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Agenda
Why Becker?
Key features
New PND line
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Why Becker?
Over 60 years of experience in automotive sector
German eingeneering
Many years of cooperation with: Mercedes, BMW, Ferrari, Porsche, Audi
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Why Becker?
QUALITY
PERFECTION
SAFETY AND EASY TO USE
REALIABILITY
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Key features
QUALITY
Becker quality navigation is not only detailed map data, but also refined hardware and precise graphics.
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Becker EasyClick
BECKER READY BECKER ACTIVE BECKER PROFESSIONAL
Passive Active(TMC, Power) Active (TMC, Power,
Connectivity Kit)
Easy to mount with one move.
Active version: TMC & power
Active Pro HR: additionally Connectivity Kit version
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Premium 3D navigation
3D Terrain Viewsafe journey through mountains and serpentine roads
3D City ViewYou will never get lost
3D Landmarkssee things that are worth your attention
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Quality of performance
All Becker devices are made of highest quality materials: flash internal memory up to 4 GB, fast processor, solid and elegant casing.
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Key features
PERFECTION
Becker’s software is rich in advanced navigation features which guarantee the best use of map data and calculation of a perfect route according to individual
settings.
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Becker BestTracks
At any time of your trip you will be able to choose the optimum route or one out of up to three true alternative routes according to your individual settings.
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Economical Route Guidance
Choose Your engine type (petrol/diesel) and save fuel driving through cities and outside.
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Becker SmartGuess
Analyses your destination history and based on time of the day, previous routes and current position it presents you the two most likely destinations.
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Key features
SAFETY AND EASY TO USE
Navigation devices should be designed to have a positive impact on road safety. That is why Becker interface is easy to use and access to all important
road data is very quick.
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Becker EasyBack
A dedicated button helps you to easily navigate through the user interface. Single click = get back one step, long click = back to the main menu.
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Intuitive menu
Easy introduction of destination, use of settings features.
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Software that increases road safety
3D junction view
Real sign posts and lane info
Traffic warning signs
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Key features
REALIABILITY
Becker PNDs are ready to use every time You need them. They will not let You down regardless if it’s map data or battery work.
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Maps
Becker BestMaps
Your maps will be always up to date with 45-day map guarantee and 2-year map updates subscription.
Becker MyXtrasOnline portal and shop – quick and easy access to maps and software as well as other features (free and paid applications).
45day map guaranteeFor 45 days since first use of navigation device you can update all maps of43 European countries to the new version for free.
2 year map updates subscription promotionFor 30 days since first use of navigation device you can buy a 2 year subscription of map updates for a special price 29,95 euro.
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Save time and power
Permanent Road BlockingAvoid easily traffic jams on your route to work, road works or sudden congestions.
Becker EcoPowerThe built-in battery protection system switches battery on and off automatically while connected to the car charger which enables instant start up.
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BECKER PROFESSIONAL
New Becker PND Product Line-Up
BECKER ACTIVE
BECKER READY
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Line-Up Differentiation
533MHz CPU
4GByte Flash
1200mAh Battery (2.5h)
Premium TMC (incl. TMC Pro)
microSD Slot
miniUSB Jack
EasyClick Pro HR Aktive Holder
GPS Antenna Connector
Optional Connectivity Kit
3.5mm Headphone Connector
Incl. RF Remote Control
PR
OF
ES
SIO
NA
L
400MHz CPU
4GByte Flash
1200mAh Battery (3h)
TMC
microSD Slot
miniUSB Jack
EasyClick Aktive Holder
AC
TIV
E
400MHz CPU
2GByte Flash
720mAh Battery (2h)
TMC
microSD Slot
miniUSB Jack
Passive Holder
RE
AD
Y
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BECKER READY 43 – the Internationalist
4.3“, EU43
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BECKER READY 43 – the Internationalist
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Configuration:
43 European Countries included
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BECKER READY 43 – the Internationalist
Comparison vs. Becker Traffic Assist Z112:
Plus
+ 3D Junction View
+ Becker BestTracks
Minus
- No preloaded speed cameras
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BECKER READY 43 TRAFFIC – the affordable Allrounder
4.3“, TMC, EU19
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BECKER READY 43 TRAFFIC – the affordable Allrounder
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Text-to-Speech
Configuration:
Built-in TMC Receiver
19 European Countries preinstalled
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BECKER READY 43 TRAFFIC – the affordable Allrounder
Comparison vs. Becker Traffic Assist Z113:
Plus
+ Text-to-Speech
+ 3D Junction View
+ Becker BestTracks
Minus
- Reduced Map Coverage
- No Time-dependent Routing
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BECKER ACTIVE 43 TRAFFIC – the Traffic Jam Expert
4.3“, TMC, EU43
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BECKER ACTIVE 43 TRAFFIC – the Traffic Jam Expert
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Text-to-Speech
Time-dependent Routing
Becker EasyClick Active Holder
Configuration:
Built-in TMC Receiver
43 European Countries preinstalled
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BECKER ACTIVE 43 TRAFFIC – the Traffic Jam Expert
Comparison vs. Becker Traffic Assist Z113
Plus
+ Becker EasyClick Active Holder
+ Text-to-Speech
+ 3D Junction View
+ Becker BestTracks
+ 4GB Flash
+ High-Quality Finish
Minus
- None
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BECKER ACTIVE 43 TALK – the Speech Talent
4.3“, TMC, EU43, BT, ASR
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BECKER ACTIVE 43 TALK – the Speech Talent
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Text-to-Speech
Bluetooth Handsfree System
Becker OneShot Speech Recognition
Becker EasyClick Active Holder
Configuration:
Built-in TMC Receiver
43 European Countries preinstalled
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BECKER ACTIVE 43 TALK – the Speech Talent
Comparison vs. Becker Traffic Assist Z116
Plus
+ Becker EasyClick Active Holder
+ Becker OneShot Voice Recognition
+ 3D Junction View
+ Becker BestTracks
+ 4GB Flash
+ High-Quality Finish
Minus
- No Time-dependent Routing
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BECKER ACTIVE 43 TRANSIT – the Long Distance Specialist
4.3“, TMC, EU43, BT, Truck
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BECKER ACTIVE 43 TRANSIT – the Long Distance Specialist
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Text-to-Speech
Bluetooth Handsfree System
Optimized Routing for Busses, Trucks and Motorhomes with and without Trailer
Driver Alerts
Becker EasyClick Active Holder
Ruggedized Finish
Configuration:
Built-in TMC Receiver
43 European Countries preinstalled
Price:
TBD
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BECKER ACTIVE 43 TRANSIT – the Long Distance Specialist
Comparison vs. Becker Traffic Assist Z116
Plus
+ Becker EasyClick Aktive Holder
+ Truck Navigation
+ 3D Junction View
+ Becker BestTracks
+ Driver Alerts
+ 4GB Flash Speicher
+ Ruggedized Finish
Minus
- No Time-dependent Routing
Comparison vs. Becker Traffic Assist Z217
Plus
+ Becker BestTracks
+ Ruggedized Finish
Minus
- No Becker EasyClick Pro Aktive Holder
- No Time-dependent Routing
- No Premium 3D Bundle
- No Premium TMC (incl. TMC Pro)
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BECKER PROFESSIONAL 43 CONTROL – the Perfectionist
4.3“, TMC Pro, EU43, BT, ASR, Remote
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BECKER PROFESSIONAL 43 CONTROL – the Perfectionist
Key Features:
Becker BestTracks Alternative Routes
True 3D Terrain View
Lane Assist incl. 3D Junction View
Economic Route Guidance
Text-to-Speech
Bluetooth Handsfree System
Becker OneShot Speech Recognition
Becker EasyClick Pro HR Aktivhalter
Premium 3D Bundle
Driver Alerts
Time-dependent Routing
Incl. wireless RF Remote Control
Configuration:
Premium TMC for Europe (incl. TMC Pro)
43 European Countries preinstalled
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BECKER PROFESSIONAL 43 CONTROL – the Perfectionist
Comparison vs. Becker Traffic Assist Z215
Plus
+ Wireless RF Remote Control
+ Becker BestTracks
+ Becker EasyClick Pro HR Aktive Holder
+ Cast-Aluminium Becker Logo
Minus
- None
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Comparison vs. Current Generation
TA Z215
TA Z213
TA Z116
TA Z113
ACTIVE 43 TALK
PROF. 43 CONTROL
no replacement
ACTIVE 43 TRAFFIC
READY 43 TRAFFIC
TA Z112 READY 43
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Competitive Landscape
PROFESSIONAL 43 CONTROL
Only A-branded Device on the Market with included RF 360°-rotating Remote Control
ACTIVE 43 TALK
Only A-branded Device on the Market with OneShot Voice Recognition in this price segment.
ACTIVE 43 TRAFFIC
Only A-branded Device on the Market with Active Holder in this price segment.
READY 43 (TRAFFIC)
Only A-branded Devices on the Market with true 3D Terrain View in this price segment.