Be2 carltonreid
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PROJECT
DATE WHO/WHAT26TH SEPT 2012 CARLTON REID - BE2 TALKS
DESIGNING FOR CYCLISTSBUT NOT IF THEY MISBEHAVE, OBVIOUSLY
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EXECUTIVE EDITORWHICH MEANS I DON’T DO ANY OF THE REAL WORK
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BIKEHUB LEVY FUNDBIKEHUB.CO.UK & BIKE HUB SMARTPHONE APP
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BIKEHUB LEVY FUNDBIKEHUB.CO.UK & BIKE HUB SMARTPHONE APP
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NATIONAL GEOGRAPHIC TRAVELLERCYCLING & FAMILY TRAVEL
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SINS OF ONE LEAD TO DISPARAGEMENT FOR ALL
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All cyclists run red lights
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All cyclists run red lightsIt’s only cyclists that do this
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All cyclists ride on the pavement
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All cyclists ride on the pavement
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All cyclists ride on the pavement
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All cyclists ride on the pavement
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“Until cyclists are better behaved I can understand why there is opposition to new cycletrack schemes.”ELFAN AP REESDeputy council leaderNorth Somerset Council
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“Support for cycling should be complemented by a shift in behaviour of a minority of cyclists who flout the rules of the road.”
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“Is it really so outrageous to suggest that, where there is a cycle lane, cyclists should be fined for not using it?”HELEN MARTINThe Scotsman
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Wish list
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Wish listMANDATORY CYCLE LANES
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Wish listMANDATORY CYCLE LANES
COMPULSORY CYCLE TRAINING
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Wish listMANDATORY CYCLE LANES
COMPULSORY CYCLE TRAININGBICYCLE LICENSE PLATES
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Wish listMANDATORY CYCLE LANES
COMPULSORY CYCLE TRAININGBICYCLE LICENSE PLATES
PAYMENT OF ‘ROAD TAX’
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Wish listMANDATORY CYCLE LANES
COMPULSORY CYCLE TRAININGBICYCLE LICENSE PLATES
PAYMENT OF ‘ROAD TAX’ROAD RULES COMPLIANCE
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Not a call to share the road with trained, registered, fee-paying, law-abiding cyclists, it’s a call for cyclists to get...OUT OF THE WAY!
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Not a call to share the road with trained, registered, fee-paying, law-abiding cyclists, it’s a call for cyclists
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DR IAN WALKERBATH UNIVERSITY
‘THE PSYCHOLOGIST’
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“The usual outgroup effects are seen, particularly overgeneralisation of negative behaviour and
attributes – ‘They all ride through red lights all the time’.
“Cycling is inappropriate in a culture that views driving as normative. But even adding these factors
into the mix does not explain all the anger that cyclists experience.”
DR IAN WALKERBATH UNIVERSITY
‘THE PSYCHOLOGIST’
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“Otherness” of cyclists makes them stand out
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Affect heuristic“Otherness” of cyclists makes them stand out
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Affect heuristic“Otherness” of cyclists makes them stand out
We jump to pre-existing conclusions
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Affect heuristic“Otherness” of cyclists makes them stand out
Judgments made by emotions not logic
We jump to pre-existing conclusions
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Nobody loses their temper more often than a bike rider.
Plague of Technicolor locusts.
Disguised as a lumpy glowworm
Sheer embarrassment of
the outfits they have to wear…
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Nobody loses their temper more often than a bike rider.
Plague of Technicolor locusts.
Disguised as a lumpy glowworm
Sheer embarrassment of
the outfits they have to wear…
Beneath Andrew Mitchell's façade lurks a Lycra lout, squirming in a bodysuit of wasp yellow.
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CYCLISTS ARE NOT ONE HOMOGENOUS GROUP
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CYCLISTS ARE NOT ONE HOMOGENOUS GROUP
SINS OF ONE SHOULD NOT BE REASON TO IMPUGN ALL
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CYCLISTS ARE NOT ONE HOMOGENOUS GROUP
SINS OF ONE SHOULD NOT BE REASON TO IMPUGN ALL
DITCH THE AFFECT HEURISTIC
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