Be The Boss December 2012
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Transcript of Be The Boss December 2012
CONTENTS
CardsAndMohr Top 5 Lessons Learned in Networking 101 6
Your Company Logo One File Format is Not Enough 10
Do you really know who you know 11i
Who else wants to create long term business connections 16
Make a Change 18
You canrsquot network without a rock solid elevator speech 20
Some networking DOrsquos and DONrsquoTS 21
Tweet UPS 24
Networking by Wanda Johnson 27
Thoughts before Coffee 28
11 Goof Proof Rules to Successful Social Networking 30i
Networking in Todayrsquos World 32
Legal Shield 34
Be The Boss Top Networkers 36
PREFERRED Business Directory 50
PUBLISHERS
Right Brain Publishing
Shelly Rice and Margie Baxley
CONTRIBUTORS
Patty FarmerRobert ChristiansenDayna OffuttNancy BecherRobert NewDanielle MohrDawn BillingsLaura WellsSherry RodenYan HughesJay NapierMarla StochMichelle KettermanMark WernerWanda JohnsonLisa Cain
CONTACT MARGIE BAXLEY FOR MORE INFORMATION
TUESDAYS AT TWO9
BUSINESS BOOKof the Month8
WOMEN WHO MEAN BUSINESS15
Chocolate Blues4
Business Book of the Month 8
Tuesdays at Two 9
Women Who Mean Business 15
Dallas Referrals Network 19
Networking for Women Fan Pages 22
Events 26
12 HOW IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
4
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
5
CARDSANDMOHR TOP 5 LESSONS LEARNED IN NET WORKING 101
T h i s m o nt hrsquos i s s u e i s i n
re g a rd s to n e t wo r k i n g
and just similar to David
L e t t e r m a n w e rsquo v e c r e a t e d
a L i s t I rsquod l i k e t o s h a r e t h e
CardsAndMohr Top 5 Lessons
l e a r n e d i n N e t w o r k i n g 1 0 1
Ok ay there real ly isnrsquot a c lass
but there should be You and I
both have witnessed wrecks of
people attending a networking
eventhellip here is a l ist of things
to do to increase your success
5 ndash Visit numerous groups that
spar k your interest but then
pick only a few and be loyal
Too want but tall nay l ike Many
net work ing groups wi l l a l low
y o u t o v i s i t a c o u p l e t i m e s
b e f o r e j o i n i n g Ta k e n o t i c e
o f t h e gro u p t h e l e a d e r t h e
suppor t within the group and
t h e b u s i n e s s co n d u c te d O u t
o f t h e o n e s yo u v i s i t p i c k a
few to join and remain loyal to
t h e gro u p a n d t h e m e m b e r s
You amp I both k now the person
w h o v i s i t s a l o t o f g r o u p s
but never commitshellip or t r ies
just wants their business pre -
s e n t e d i n n u m e r o u s g r o u p s
b u t d o e s nrsquo t r e c i p r o c a t e t h e
referra ls Why would I chose
to do business with someone
I d o n rsquo t k n o w o r t r u s t
4 ndash Bui ld Relat ionships Once
y o ursquo v e fo u n d a g r o u p m a k e
t ime for one - on- one appoint-
m e n t s t o g e t t o k n o w t h e
other members Keep in mind
t h a t n e t w o r k i n g i s a b o u t
b u i l d i n g t r u s t a n d r e l a t i o n -
s h i p s a n d s e e i n g h o w y o u
can help others A one -on-one
shouldnrsquot be your attempt to
sel l your produc t or ser vice i t
s hould be a chance to genu-
inely get to k now someone or
learn how you can assist them
3 ndash K n o w y o u r b u s i n e s s
B e a b l e t o s h a r e t h e d e t a i l s
of your business in your br ief
i n t r o d u c t i o n T h i s i n t r o d u c -
t ion is k nown as a ldquo60 second
c o m m e r c i a l rdquo o r ldquoe l e v a t o r
speechrdquo Be able to ar t iculate
yo u r b u s i n e s s A N D w h at yo u
a re l o o k i n g fo r i n a b u s i n e s s
re fe r r a l To o o f te n p e o p l e i n
y o u r g r o u p m i g h t a s k ldquo H o w
m a y I h e l p y o u rdquo a n d y o u
d o n rsquo t w a n t t o b e w i t h o u t
a n a n s w e r Yo u r g r o u p i s
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
6 DANIELLE MOHR
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
21
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
TUESDAYS AT TWO9
BUSINESS BOOKof the Month8
WOMEN WHO MEAN BUSINESS15
Chocolate Blues4
Business Book of the Month 8
Tuesdays at Two 9
Women Who Mean Business 15
Dallas Referrals Network 19
Networking for Women Fan Pages 22
Events 26
12 HOW IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
4
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
5
CARDSANDMOHR TOP 5 LESSONS LEARNED IN NET WORKING 101
T h i s m o nt hrsquos i s s u e i s i n
re g a rd s to n e t wo r k i n g
and just similar to David
L e t t e r m a n w e rsquo v e c r e a t e d
a L i s t I rsquod l i k e t o s h a r e t h e
CardsAndMohr Top 5 Lessons
l e a r n e d i n N e t w o r k i n g 1 0 1
Ok ay there real ly isnrsquot a c lass
but there should be You and I
both have witnessed wrecks of
people attending a networking
eventhellip here is a l ist of things
to do to increase your success
5 ndash Visit numerous groups that
spar k your interest but then
pick only a few and be loyal
Too want but tall nay l ike Many
net work ing groups wi l l a l low
y o u t o v i s i t a c o u p l e t i m e s
b e f o r e j o i n i n g Ta k e n o t i c e
o f t h e gro u p t h e l e a d e r t h e
suppor t within the group and
t h e b u s i n e s s co n d u c te d O u t
o f t h e o n e s yo u v i s i t p i c k a
few to join and remain loyal to
t h e gro u p a n d t h e m e m b e r s
You amp I both k now the person
w h o v i s i t s a l o t o f g r o u p s
but never commitshellip or t r ies
just wants their business pre -
s e n t e d i n n u m e r o u s g r o u p s
b u t d o e s nrsquo t r e c i p r o c a t e t h e
referra ls Why would I chose
to do business with someone
I d o n rsquo t k n o w o r t r u s t
4 ndash Bui ld Relat ionships Once
y o ursquo v e fo u n d a g r o u p m a k e
t ime for one - on- one appoint-
m e n t s t o g e t t o k n o w t h e
other members Keep in mind
t h a t n e t w o r k i n g i s a b o u t
b u i l d i n g t r u s t a n d r e l a t i o n -
s h i p s a n d s e e i n g h o w y o u
can help others A one -on-one
shouldnrsquot be your attempt to
sel l your produc t or ser vice i t
s hould be a chance to genu-
inely get to k now someone or
learn how you can assist them
3 ndash K n o w y o u r b u s i n e s s
B e a b l e t o s h a r e t h e d e t a i l s
of your business in your br ief
i n t r o d u c t i o n T h i s i n t r o d u c -
t ion is k nown as a ldquo60 second
c o m m e r c i a l rdquo o r ldquoe l e v a t o r
speechrdquo Be able to ar t iculate
yo u r b u s i n e s s A N D w h at yo u
a re l o o k i n g fo r i n a b u s i n e s s
re fe r r a l To o o f te n p e o p l e i n
y o u r g r o u p m i g h t a s k ldquo H o w
m a y I h e l p y o u rdquo a n d y o u
d o n rsquo t w a n t t o b e w i t h o u t
a n a n s w e r Yo u r g r o u p i s
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
6 DANIELLE MOHR
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
14
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
4
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
5
CARDSANDMOHR TOP 5 LESSONS LEARNED IN NET WORKING 101
T h i s m o nt hrsquos i s s u e i s i n
re g a rd s to n e t wo r k i n g
and just similar to David
L e t t e r m a n w e rsquo v e c r e a t e d
a L i s t I rsquod l i k e t o s h a r e t h e
CardsAndMohr Top 5 Lessons
l e a r n e d i n N e t w o r k i n g 1 0 1
Ok ay there real ly isnrsquot a c lass
but there should be You and I
both have witnessed wrecks of
people attending a networking
eventhellip here is a l ist of things
to do to increase your success
5 ndash Visit numerous groups that
spar k your interest but then
pick only a few and be loyal
Too want but tall nay l ike Many
net work ing groups wi l l a l low
y o u t o v i s i t a c o u p l e t i m e s
b e f o r e j o i n i n g Ta k e n o t i c e
o f t h e gro u p t h e l e a d e r t h e
suppor t within the group and
t h e b u s i n e s s co n d u c te d O u t
o f t h e o n e s yo u v i s i t p i c k a
few to join and remain loyal to
t h e gro u p a n d t h e m e m b e r s
You amp I both k now the person
w h o v i s i t s a l o t o f g r o u p s
but never commitshellip or t r ies
just wants their business pre -
s e n t e d i n n u m e r o u s g r o u p s
b u t d o e s nrsquo t r e c i p r o c a t e t h e
referra ls Why would I chose
to do business with someone
I d o n rsquo t k n o w o r t r u s t
4 ndash Bui ld Relat ionships Once
y o ursquo v e fo u n d a g r o u p m a k e
t ime for one - on- one appoint-
m e n t s t o g e t t o k n o w t h e
other members Keep in mind
t h a t n e t w o r k i n g i s a b o u t
b u i l d i n g t r u s t a n d r e l a t i o n -
s h i p s a n d s e e i n g h o w y o u
can help others A one -on-one
shouldnrsquot be your attempt to
sel l your produc t or ser vice i t
s hould be a chance to genu-
inely get to k now someone or
learn how you can assist them
3 ndash K n o w y o u r b u s i n e s s
B e a b l e t o s h a r e t h e d e t a i l s
of your business in your br ief
i n t r o d u c t i o n T h i s i n t r o d u c -
t ion is k nown as a ldquo60 second
c o m m e r c i a l rdquo o r ldquoe l e v a t o r
speechrdquo Be able to ar t iculate
yo u r b u s i n e s s A N D w h at yo u
a re l o o k i n g fo r i n a b u s i n e s s
re fe r r a l To o o f te n p e o p l e i n
y o u r g r o u p m i g h t a s k ldquo H o w
m a y I h e l p y o u rdquo a n d y o u
d o n rsquo t w a n t t o b e w i t h o u t
a n a n s w e r Yo u r g r o u p i s
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
6 DANIELLE MOHR
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
5
CARDSANDMOHR TOP 5 LESSONS LEARNED IN NET WORKING 101
T h i s m o nt hrsquos i s s u e i s i n
re g a rd s to n e t wo r k i n g
and just similar to David
L e t t e r m a n w e rsquo v e c r e a t e d
a L i s t I rsquod l i k e t o s h a r e t h e
CardsAndMohr Top 5 Lessons
l e a r n e d i n N e t w o r k i n g 1 0 1
Ok ay there real ly isnrsquot a c lass
but there should be You and I
both have witnessed wrecks of
people attending a networking
eventhellip here is a l ist of things
to do to increase your success
5 ndash Visit numerous groups that
spar k your interest but then
pick only a few and be loyal
Too want but tall nay l ike Many
net work ing groups wi l l a l low
y o u t o v i s i t a c o u p l e t i m e s
b e f o r e j o i n i n g Ta k e n o t i c e
o f t h e gro u p t h e l e a d e r t h e
suppor t within the group and
t h e b u s i n e s s co n d u c te d O u t
o f t h e o n e s yo u v i s i t p i c k a
few to join and remain loyal to
t h e gro u p a n d t h e m e m b e r s
You amp I both k now the person
w h o v i s i t s a l o t o f g r o u p s
but never commitshellip or t r ies
just wants their business pre -
s e n t e d i n n u m e r o u s g r o u p s
b u t d o e s nrsquo t r e c i p r o c a t e t h e
referra ls Why would I chose
to do business with someone
I d o n rsquo t k n o w o r t r u s t
4 ndash Bui ld Relat ionships Once
y o ursquo v e fo u n d a g r o u p m a k e
t ime for one - on- one appoint-
m e n t s t o g e t t o k n o w t h e
other members Keep in mind
t h a t n e t w o r k i n g i s a b o u t
b u i l d i n g t r u s t a n d r e l a t i o n -
s h i p s a n d s e e i n g h o w y o u
can help others A one -on-one
shouldnrsquot be your attempt to
sel l your produc t or ser vice i t
s hould be a chance to genu-
inely get to k now someone or
learn how you can assist them
3 ndash K n o w y o u r b u s i n e s s
B e a b l e t o s h a r e t h e d e t a i l s
of your business in your br ief
i n t r o d u c t i o n T h i s i n t r o d u c -
t ion is k nown as a ldquo60 second
c o m m e r c i a l rdquo o r ldquoe l e v a t o r
speechrdquo Be able to ar t iculate
yo u r b u s i n e s s A N D w h at yo u
a re l o o k i n g fo r i n a b u s i n e s s
re fe r r a l To o o f te n p e o p l e i n
y o u r g r o u p m i g h t a s k ldquo H o w
m a y I h e l p y o u rdquo a n d y o u
d o n rsquo t w a n t t o b e w i t h o u t
a n a n s w e r Yo u r g r o u p i s
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
6 DANIELLE MOHR
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
14
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
21
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
CARDSANDMOHR TOP 5 LESSONS LEARNED IN NET WORKING 101
T h i s m o nt hrsquos i s s u e i s i n
re g a rd s to n e t wo r k i n g
and just similar to David
L e t t e r m a n w e rsquo v e c r e a t e d
a L i s t I rsquod l i k e t o s h a r e t h e
CardsAndMohr Top 5 Lessons
l e a r n e d i n N e t w o r k i n g 1 0 1
Ok ay there real ly isnrsquot a c lass
but there should be You and I
both have witnessed wrecks of
people attending a networking
eventhellip here is a l ist of things
to do to increase your success
5 ndash Visit numerous groups that
spar k your interest but then
pick only a few and be loyal
Too want but tall nay l ike Many
net work ing groups wi l l a l low
y o u t o v i s i t a c o u p l e t i m e s
b e f o r e j o i n i n g Ta k e n o t i c e
o f t h e gro u p t h e l e a d e r t h e
suppor t within the group and
t h e b u s i n e s s co n d u c te d O u t
o f t h e o n e s yo u v i s i t p i c k a
few to join and remain loyal to
t h e gro u p a n d t h e m e m b e r s
You amp I both k now the person
w h o v i s i t s a l o t o f g r o u p s
but never commitshellip or t r ies
just wants their business pre -
s e n t e d i n n u m e r o u s g r o u p s
b u t d o e s nrsquo t r e c i p r o c a t e t h e
referra ls Why would I chose
to do business with someone
I d o n rsquo t k n o w o r t r u s t
4 ndash Bui ld Relat ionships Once
y o ursquo v e fo u n d a g r o u p m a k e
t ime for one - on- one appoint-
m e n t s t o g e t t o k n o w t h e
other members Keep in mind
t h a t n e t w o r k i n g i s a b o u t
b u i l d i n g t r u s t a n d r e l a t i o n -
s h i p s a n d s e e i n g h o w y o u
can help others A one -on-one
shouldnrsquot be your attempt to
sel l your produc t or ser vice i t
s hould be a chance to genu-
inely get to k now someone or
learn how you can assist them
3 ndash K n o w y o u r b u s i n e s s
B e a b l e t o s h a r e t h e d e t a i l s
of your business in your br ief
i n t r o d u c t i o n T h i s i n t r o d u c -
t ion is k nown as a ldquo60 second
c o m m e r c i a l rdquo o r ldquoe l e v a t o r
speechrdquo Be able to ar t iculate
yo u r b u s i n e s s A N D w h at yo u
a re l o o k i n g fo r i n a b u s i n e s s
re fe r r a l To o o f te n p e o p l e i n
y o u r g r o u p m i g h t a s k ldquo H o w
m a y I h e l p y o u rdquo a n d y o u
d o n rsquo t w a n t t o b e w i t h o u t
a n a n s w e r Yo u r g r o u p i s
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
6 DANIELLE MOHR
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
14
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
l o o k i n g t o h e l p y o u j u s t a s
you are look ing to help them
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
2 ndash Be a ldquo Value -Addedrdquo
Acquaintance
There is a joke that there are
ldquos i x d e g r e e s o f s e p a r a t i o nrdquo
w i t h m e I u s e d to wo n d e r i f
this was a good thing and now
I k now it rsquos a great thing When
y o u a r e k n o w n a s a s t r o n g
r e s o u r c e p e o p l e r e m e m b e r
t o t u r n t o y o u f o r s u g g e s -
t i o n s i d e a s r e c o m m e n d a -
t ions etc What can you of fer
to others Become an exper t
1 ndash R e m e m b e r S u c c e s s i s i n
the Fol low-Up
Yo u n e e d a t o o l o r p l a n t o
quick ly and eff ic iently fol low-
up with contacts you met at the
event and fol low-up on refer-
r a l s y o u a r e g i v e n R e s p e c t
that your ac t ions are a ref lec-
t i o n o f yo u r b u s i n e s s t o t h e
new contac t and to the refer-
r a l R e m e m b e r t h i s a n d yo u r
referrals wil l grow I f you donrsquot
h a v e a t o o l p l e a s e c o n n e c t
w i t h u s o u t s i d e o f t h i s i s s u e
for a fantast ic tool that many
o f o u r b u s i n e s s t o b u s i n e s s
c o n n e c t i o n s u s e w i t h g r e a t
s u cce s s a n d u n m a t c h e d R O I
Remember ef fec t ive business net work ing is connec t ing indiv iduals who through trust and re lat ionship bui lding become walk ing ta lk ing adver t isements for one another On that note how may I help your business this quar ter
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
7
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
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22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Click To Read A Sample Chapter
Buy This Book Now
Meet The AuthorsCalled the ldquoFather of Modern Neworkingldquo by CNN Dr Ivan Misner is the Founder amp Chairman of BNI the worldrsquos largest business networking organization BNI was founded in 1985 The organization has over 6200 chapters throughout every populated continent of the world Last year alone BNI generated 69 million referrals resulting in $31 billion dollars worth of business for its members
Join Dr Misnerrsquos Facebook Fan Page
Hazel Walkerrsquos passion for lifelong learning personal growth and relationship-building has been invaluable in her evolution to serial entrepreneur seasoned author and dynamic speaker
Join Ms Walkerrsquos Facebook Fan Page
Frank De Raffele incorporated his first business at the age of 18 while attending college at Syracuse University and an has been an entrepreneur ever since He calls himself ldquounemployablerdquo and has started grown and sold several companies Frank has learned the right things to do in business through his experience of doing many things wrong His ability to understand his mistakes learn from them and implement his corrections has been a key to his success This along with his inspirational communication style is what allowed him to found his Consulting and Training firm and become one of the most sought after speakers in the USA Europe and Asia Join Mr De Raffelersquos Facebook Fan Page
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
8 BUSINESS BOOK OF THE MONTH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
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22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
9
Every Tuesday2pm Central
wwwFacebookcomTuesdaysat2
Join now wersquoll send you a reminder on Tuesday Morning
Your hostshellipShelly Rice wwwShellyRicecom ampPatty Farmer wwwPattyFarmercom
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
A large par t of net work ing is having a recognizable brand Prepar ing for such a conven-
t ion involves more than having enough business cards and brochures to hand out with
your company rsquos logo which ser ves as your company rsquos face I n the M ayJune issue of Be
the Boss Magazine we discussed having a mult i func t ional brand ident i t y ( logo) regard-
ing landscape and por tra i t layouts Now we are focusing on the necessar y f i le formats
to request when having a logo created S ome people mistakenly bel ieve that a JPG (a lso
k nown as JPEG) image is suf f ic ient for their businessrsquo needs For the entrepreneur i t
may be in the company rsquos best interest to have i t del ivered in several other f i le formats
P lanning for the mult iple uses of the logo wi l l save t ime and money
The brand ident i t y wi l l most l ikely be used for more than a 3 5rdquo x 2rdquo business card As a
vendor at net work ing events i t may be ideal to display a large company banner to attrac t
consumers Given the vast d i f ference of the logo dimensions needed for each use i t
would be logical to have the or iginal computer ar t work avai lable in vec tor format Vec tor
f i les are usual ly created with Adobe I l lustrator sof t ware saved in PDF or EPS format
When saved proper ly vec tor f i les are eas i ly edited and scalable whi le preser ving image
qual i t y
Chocolate and Shopping Show net workers and encounters at the Chamber of Commerce
Schmooza Palooza may search for your business on the web v ia computer or cel l phone
Be sure there is a logo vers ion that may be used in var ious instances for monitorscreen
v iewing Two f i le t ypes used on web pages are PNG and JPG The char t below detai ls a
few common f i le t ypes and how each are most of ten used
YOUR COMPANY LOGOONE FILE FOMAT IS NOT ENOUGH
Have a graphic design quest ion Send an emai l to Dayna bossdayofdesigningcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
10 DAYNA OFFUT T
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
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22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
FacebookcomReferralMachine
Between Facebook Linkedin Google+ Twitter and the in person networking groupsevents that you participate in chances are you are connected with hundreds if not thousands of people but how well do you really know them
Most of us spend a lot of time energy and money networking but how much time to you devote to truly getting to know your connections Do you know details about their businesses Do you know what their needs are Do you know who their ideal referral is Have you visited their websites Have you had any one-on-one time with them If you call them will they even know who you are
The more you know about your connections the better source of information and referrals you can be to them The more you help others the more they will want to help you Ask yourself do you really know who you know If not take a little time and learn about your connections This is the key to building a strong solid network that you can count on
FacebookcomReferralMachine
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
11
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
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Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
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The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
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25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Women smal l business professionals understand that they must gain exposure Marketing can
make or break a business S o how impor tant i s business net work ing I t i s one of the most
impor tant market ing investments that a profess ional woman can make
I t is exactly for this reason Dawn L Bi l l ings CEO amp Founder of The Hear t Link Networkreg created
a new way for women to power ful ly and inexpensively sat is fy both their network ing and mar-
ket ing needs Dawn and her team Laura Wel ls Pres ident Sherr y Roden market ing and socia l
media exper t and Yan Hughes creative director have dedicated themselves to unit ing women
in communit ies around the wor ld onl ine and off
Th e H e a r t L i n k N e t wo r k reg i s a d y n a m i c h i g h to u c h m a r k e t i n g a n d n e t wo r k i n g to o l s p e c i f i -
ca l ly des igned for women Dawnrsquos background in psychology personal i t y and neurophysiol -
ogy enabled her to create a net work ing model that women can re late deeply too and enables
women to bond share and encourage one another toward success Dawn even developed a
way to incorporate professional women who have tradit ionally been excluded from network ing
exper iences l ike nurses teachers mothers cancer sur vivors and many others Dawn bel ieves
that net work ing for profess ional women should include ALL profess ional women
I n 2008 Oprah Magazine and The White House Projec t se lec ted Dawn as one of 80 emerging
women leaders in the nat ion The Cobb Count y Y WCA also selec ted Dawn as one of 15 Women
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
12 How IMPOR TANT IS NE T WORKING FOR PROFESSIONAL WOMEN
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
14
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
of Achievement Dawn said The Hear t L ink Networkreg was born out of her long standing love
for women and a rea l izat ion that women needed an oppor tunit y to showcase who they
were and what they were pass ionate about in an environment that was int imate informal
and inspir ing to encourage them to share not only their produc ts and ser v ices with one
another but more impor tant ly their hear ts
Because of the HEAR T at the center of th is organizat ion The Hear t L ink Net workreg is one of
the fastest growing net work ing organizat ions in the nat ion opening over 220 locat ions
in the US Canada Austra l ia and the UK where women can share care create last ing re la-
t ionships and grow their businesses
So what are some of the most valuable net work ing pr inciples to remember Dawn shares
a few that she bel ieves are at the lsquohear t rsquo of net work ing success
bull The race to hand out business cards in not a race wor th winning Net work ing is about
bui ld ing mutual ly benef ic ia l re lat ionships
bull Paying dues does not buy you a net work Becoming a member of a net work ing organi-
zat ion is just the beginning of the wonder ful t reasure hunt ahead
bull You are not just se l l ing your produc ts or ser v ices you are se l l ing YOU so be the best
you can be Look sharp th ink sharp and be the k ind of person you would want to do
business with
bull To benefit f rom your network ing t ime and effor ts be of benef it to those with whom you
are net work ing Reciprocit y is a cr i t ica l component of successful net work ing
bull Net work ing is not s imply showing up I t i s about ac t ively involv ing yoursel f in the l ives
and cares of others I f you plan on s imply showing up stay home
bull Net work ing is a t reasure hunt I f you were walk ing on a beach you wouldnrsquot p ick up
ever y shel l Find just the r ight f i t Look for t reasures and your net work ing exper iences
wi l l become r ich and rewarding
bull Be upfront and honest Net work with integr i t y Leave myster y and manipulat ion at the
door Say what you mean and mean what you say I ntegr i t y is the foundat ion of a l l suc-
cessful re lat ionships
Remember developing trust ing re lat ionships takes t ime mdashusual ly s ix to e ight encounters
to star t and then a l i fet ime to maintain Be pat ient but most of a l l be consistent
How impor tant is net work ing for profess ional women I t can be the di f ference bet ween
success and fa i lure To f ind a local Hear t L ink Net work chapter meet ing in your area or to
lead a chapter v is i t w w wthehear t l ink net work com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
13
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
14
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
15
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Open your calendar and look at al l the things yoursquove got on your schedule Is i t beyond full Do you really have t ime to waste just hoping that lady who said she knew someone who needed health insurance wil l pass along your informa-tion And even then wil l that someone cal l you
The majority of people yoursquore going to meet while networking wil l be just this type of networker Their heart is in the right place but therersquos a lot more that goes into creating the referral machine yoursquore looking for and it rsquos upto you to take control of the entire process
Who else wants to create long
term business connec t ions
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
16
JAY NAPIER
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
The core of every bus iness re la t ionship s tar ts wi th creat ing connect ions These connections are the similarit ies you have with other business profes-sionals Several years ago I ran a national campaign in a magazine and got a cal l from a well known speaker and coach in my industry His immediate connection to me was my 65 Mercedes 230 SL So image yoursquore going along enjoying your l i fe and a guy you respect cal ls you out of the blue based on your love for cars
Your abil i ty to connect with someone is based on you being ready to create that connection I f you ask me where I rsquom originally from I rsquom going to say Cincinnati Ohio At this point your mind should be looking for something to talk with me about from Cincinnati Some examples are I went to Xaviar University I l ived in Columbus Ohio Cincinnati Chili or the Cincinnati Reds are just a few
There are many key areas you can make a connect ion Family Kids Pets Career Sports Charit ies and Hobbies are al l keys to creating the connection yoursquore looking to create When you and I have similar interests i t makes i t easier for us to develop long term relationships
I always l ike to begin with the end in mind In this case your objective is to create long term business relationships that are mutually beneficial As yoursquore looking for people to connect with know that everyone will not have the same outlook that yoursquol l be looking for One thing yoursquol l f ind is that most people have a me mentality They are looking out for themselves I t rsquos all about them and how you can help f ind them more cl ients What yoursquore looking for are the people who are looking to help you
At this point i t rsquos a great opportunity to have a meeting with your selected referral partner to f ind out what theyrsquore looking for You want them to know that yoursquore on their side and if you can refer a few friends to them at that time i t make i t even better I t rsquos your job to get the referring started Remember i t rsquos not referring business to them and expecting them to do the same i t rsquos referring and expecting nothing in return When yoursquove made a great selec-t ion the reciprocal effect wil l kick in and yoursquove got yourself a great new business relationship
https wwwfacebookcomjaynapier
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
I n today rsquos age of technology there is an over load of information which has brought about an
interest ing turn of events As we get blasted by ads on the internet T V mobi le the t rends
seems to be moving back to the impor tance of bui lding trust ing relat ionships Whether you
are in t radit ional business or Direc t SalesNet work M arket ing i t i s def in i te ly NE T-WORK ing
that i s the bread and butter these days
People do business with people they know and trust or someone who has been a sol id referral
Even the t radit ional businesses are tak ing on af f i l iate market ing for referr ing your f r iends
and receiv ing addit ional d iscounts This i s WORK dur ing these competit ive t imes and I rec-
ommend that you stand up walk out of your of f ice and meet some new people There are
amazing business net work ing groups popping up a l l the t ime
I t i s most impor tant that you get out and l i s ten to what other people are saying How does
yo u r p ro d u c t o r s e r v i c e m e e t t h e i r n e e d s U s e t h e a c ro ny m F O R M Fa m i l y O c c u p a t i o n
Relat ionshipsRecreat ion Money Take the t ime to get to k now them
You can check out s i te such as Meetupcom There are business groups but you can also jo in
a recreat ional group you enjoy and just meet people Take the ver y successful Chocolate
Blues Net work ing Events I t i s a per fec t environment to get to k now people and br ing your
business cards
Bui ld ing these re lat ionships take t ime and need to be nur tured I have never been in the
same room as Shel ly R ice or M argie Baxley but I have successful ly net worked with them
and feel they are f r iends and a ver y impor tant par t of my business
M ake i t fun and enjoy what you do ever y day When i t s tops being fun MAKE A CHANGE
Please feel f ree to connec t with me I look for ward to Network ing with you in the near future
Mar la Stoch
MAKE A CHANGE
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
18 MARLA STOCH
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
21
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
9728324494
M ikeI nsureYouToocom
w w wI nsureYouToocom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
19
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Wi t h t h e re ce n t e co n o m i c s h i f t m o r e p e o p l e t h a n e ve r a re m a k i n g t h e d e c i -s ion (or having i t made for t h e m ) t o l e a v e c o r p o r a t e A m e r i c a a n d s t a r t t h e i r v e r y o w n e n t r e p r e n e u r i a l adventure With th is sh i f t n e t w o r k i n g h a s b e c o m e a h o t t o p i c a n d e v e r y o n e seems to be going to mixers and net work ing events
To make sure your message i s h e a rd a n d p e o p l e w a n t t o g e t t o k n o w y o u y o u m u s t h a v e a f l a w l e s s e l e -vator speech When craf t-ing a new elevator speech a l w a y s k e e p t h e s e t i p s i n mind bull Memorize your e levator
s p e e c h ndash D o N O T u s e notes E VER R emember i f you donrsquot care enough a b o u t yo u r b u s i n e s s to m e m o r i z e i m p o r t a n t ideas no one e lse wi l l
bull Be br ief and concisebull H ave d i f fe re nt e l e vato r
s p e e c h e s f o r d i f f e r e n t
occas ionsbull Smile breathe and speak c lear ly at an appropr iate
speedbull M ake ef fec t ive eye contac tbull Dress appropr iatelybull Use a catchy s loganbull I nvolve the people presentbull K now your produc t ins ide and out and be prepared
to answer quest ionsbull Ac t with conf idence (even i f you are shak ing ins ide)bull Prac t ice with fami ly and f r iends and take feedback bull I nc lude a giveaway For example schedule a quote
today and receive 15 off )bull No profanit y or of fensive language or remarksbull Keep i t age and event appropr iatebull Use 8th grade words - donrsquot t r y to lsquosmar tenrsquo yoursel fbull Be respec tful of othersbull I nclude a ver y speci f ic quest ion For example lsquo today
I hope to connec t with the of f ice manager for a real estate of f ice with at least 5 agentsrsquo
bull I nc lude a cal l to ac t ion For example lsquop lease cal l me by Fr iday to take advantage of this sa le pr icersquo
bull Donrsquot be dr y and predic tablebull I f poss ible use fac ts and stat ist icsbull NE VER ta lk or whisper when someone else is giv ing
their e levator speechbull Do not chew gumbull No pol i t ica l re l igious s landerous or inf lammator y
comments NONE E VERbull Thank the fac i l i tator or the person that invited youbull S t a n d u p - e v e n i f e v e r y o n e e l s e r e m a i n s s e a t e d
dur ing their e levator speech
YOU CANrsquo T NET WORKWITHOUT A ROCK SOLID ELEVATOR SPEECH
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
20 MICHELLE KE T TERMAN
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
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48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
MARK WERNER
Some Networking Dorsquos and Donrsquots
So yoursquove recently started a business joined a sales team or signed up with a MLM company Good for you Now how to promote that business Managers and up-lines will tell you to net-work network and network Networking is great and over the years Irsquove picked up some great tips as well as seen some other not so great things Irsquod like to share with you
First off the Donrsquots
1) Be on your cell phone the whole time Ok honestly I know texting and checking Facebook on your smart phone is addicting Itrsquos also rude Turn it off when you walk in Or leave it in your car if you can not be trusted
2) Disrespect the time limit given for your infomercial As much as you think people care about the name of your first hamster and your favorite color and what you were doing back in 1987hellipno one does I promise
3) Donrsquot pester a prospect to death A ldquonordquo isnrsquot a ldquonordquo forever it might just be a no for right now But keep on messing with them for that ldquo7 points of contactrdquo rule that some manag-ers like to insist upon and I can promise you it will be a no forever or they will just avoid you entirely
Now for the Dorsquos
1) Do be interested in who you are talking to That means coming up with interesting ques-tions instead of just smiling and nodding when they tell you their name and company Try ldquoWho would you need to meet in this room that could really help take your business to the next level and whyrdquo
2) Move around Make it a point to talk to as many people as possible Sit at new tables when
the meeting begins Donrsquot know anyone Get to the event early Stand at the entrance People will have to talk to you that way
3) Have good business cards Ok before I get a big ldquoduhrdquo hear me out I used to sell these things when I worked at a print company and it amazes me how many are so lame Get a good logodesigner Make sure the stock is thick And this is important 1 side can be glossy the other needs to be matte so you can write on it After all you will have left your cell phone in your car Texty McTexterson and you will want to write down some quick notes about your prospects and vice versa
Happy Networking
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
22
The Heart Link NetworkwwwFacebookcomTheHeartLinkNetwork
Premier Womenrsquos NetworkwwwFacebokcomPremierWomensNetwork
Ladies Evening OutwwwFacebookcomLadiesEveningOut
Women Who Mean BusinesswwwFacebookcomwwmbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
23
Shoe SisterswwwFacebookcomShoeSisters
Journey of PossibilitieswwwFacebookcomJourneyOfPossibilities
The SophisticateswwwFacebookcomtheSophisticatesTampaBay
eWomenNetworkwwwFacebookcomeWomenNetwork
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Recently I got into a discussion with a friend about podcasts A few years ago podcasts were all the
rage and everyone was jumping on board There are podcasts I would subscribe to and after just a few weeks the authors would lose interest and the feeds would stop updatingToday most of that has run its course and weeded out the ones who are less serious Podcasts today can be very entertaining but also very educational Irsquod like to take a minute to share with you some podcast tips on how to improve your business Podcasts can be a very good way of keeping up with new business tools technology and ideas dur-ing the day on your commute or while you are exercising
Just about any MP3 player smart phone tablet or computer will play a podcast I have an iPod I use just because my Bionic battery struggles enough getting through the day I also use iTunes to update my podcasts although there are many ways of subscribing to updates and putting them on your device You can search and find one that meets your needs easily
Some of my favorite podcasts that I would recommend are from a vari-ety of sources I listen to a lot of tech heavy podcasts Leo Laporte is considered by many to be the definitive source for tech podcasts He has built an entire brand around this This Week in Tech pod-cast He now has that one as well as This Week in Google (which also talks a lot about cloud technologies) These are two of my favorites Leo and his guests are entertaining and informative and all of his catalogue of podcasts is very professionally doneThe Wall Street Journal also has an excellent catalogue of pod-casts My favorites from them are Wall Street Journal This Morning Wall Street Journal on Small Business and Wall Street Journalrsquos Your Money Matters
The Harvard Business Review also has the HBR Idea Cast with the tagline ldquoBringing you the analysis and advice of the leading minds in managementrdquo The HBR is one of the biggest names in small business and entre-preneurship and I highly recommend this weekly podcast It covers everything from work-life balance to motivation
TWEETUPS
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
24 ROBER T NE W
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
TWEETUPS
One more that I recommend is The Smallbiz Brain This podcast is hosted by David Wolf and includes experts and leaders in the world of small business This podcast is
also a weekly podcast
There are many ways of finding new podcasts and I hope if you arenrsquot familiar with podcasting you will give a few of these a listen Who knows you might hear a solution to problem or a get an idea for a great start-up If you find any not mentioned here let me know Irsquom always search-ing for new podcasts to check out
httpwwwbobnewcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
25
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
26
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Southern Vendors for Events
East Coast Vendors for Events
Western Vendors for Events
M idwest Vendors for Events
Texas Vendors for Events
Chicago Vendors for Events
Flor ida Vendors for Events
Georgia Vendors for Events
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
N e t wo r k i n g i s g e n e ra l l y d e f i n e d a s i n fo r m a l l y s h a r i n g i n fo r m at i o n b e t we e n p e o p l e o r gro u p s
that share a common interest I s th is how you def ine net work ing Do you consider net work ing
events to be casual meet ings or oppor tunit ies that should be approached with a plan in mind
For most people ldquowinging i t rdquo i s not a good idea I f you want to bui ld real last ing re lat ionships
you need to get in the r ight mind set before attending a net work ing event Before you go here
are a few things you should consider
1 What is the network ing event going to be about Some events are held to promote a cer tain
business or speaker but some are held str ic t ly for interac t ion bet ween l ike -minded profess ion-
als Wi l l the event theme benef i t your business or introduce you to other businesses l ike yours
2 What is your e levator speech When you meet people at the event you must be prepared
with a business card f lyer or brochure about your business You have only a few moments to help
each contac t determine i f you are a good f i t for them or for their business
3 Does the event suppor t your values and goals Anything and ever ything you put your t ime
and energy into should uphold the values and goals of your business
4 What open ended quest ion wi l l you ask Get your contac ts ta lk ing to break the ice Set
up an appointment to meet for coffee within the nex t week or t wo to help each other ful ly under-
stand your businesses which wi l l lead to better referra ls for both of you
B e i n g p re p a re d w i l l h e l p yo u fe e l m o re co m fo r t a b l e i n n e t wo r k i n g s i t u a t i o n s A g o o d r u l e o f
thumb is to obtain at least t wo sol id connec t ions at each event This does not necessar i ly mean
t wo new c l ients- connec t with people to whom you can make referra ls and with people who can
refer others to your business Af ter attending a few events you may begin to see fami l iar faces
I t rsquos impor tant to focus on a di f ferent aspec t of your business at each event to continual ly educate
others about your goals and your ideal c l ients
Once a connec t ion is made be sure to fo l low up with each contac t You can reach out to your
contac ts by f r iending them or l ik ing their business pages on Facebook connec t ing with them on
L inkedI n ask ing them to jo in your newsletter d istr ibut ion l i s t sending them an emai l or mai l ing
them ldquogreat to meet yourdquo cards Be sure to let your contac ts k now that i f they have any ques -
t ions in your area of exper t ise that you would love to be a resource for them This wi l l keep you
in the f ront of their minds when they need ass istance or come across a referra l for your business
Wanda Johnson is a Vi r tual Ass istant who helps entrepreneurs and smal l businesses with their
to - do l i s ts that are a lways s tar ing them in the face so they can concentrate on thei r bus iness
goals Contac t Wanda at (319) 804-9489 corr idorcommunit ygmai l com or through her website
at w w wat yourser vicecorr idorcommunit ycom
WANDA JOHNSON
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
27
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
THOUGHTS before coffee
Robert Christiansen
Watching a variety of birds congregating at our new raised birdfeeders I thought ldquoHow easy to attract so many beautiful creatures Create a space where they all feel comfortable and safe fill with great stuff they can all enjoy then sit back and watch them show uprdquo This is what Chocolate Blues and Business Networking Festivals are all about Creating networking events that bring a diverse group of decision makers busi-ness owners and community leaders together ndash peo-ple who solve problems work hard and enjoy a good time ndash to build productive new connections and new relationships on common ground
ldquoAll successful people men and women are big dream-ers They imagine what their future could be ideal in every respect and then they work every day toward their distant vision that goal or purposerdquo -Brian Tracy
Dreamers seek dreamers Leaders seek leaders This is the way of the world Networking occurs natu-rally to people in all walks of life Wersquore hardwired to meet up with and work with others Itrsquos because humans are social creatures whose greatest strength in our ability to cooperate and leverage our collective strengths to make things happen Donrsquot think so Try this Search online for lsquoNetworkingrsquo and yoursquoll find over 965000000 listings Thatrsquos pretty convincing not to mention incredible
ldquoThe bigger your rolodex the bigger your businessrdquo -Anonymous
Some believe collecting a lot of business cards is networking and making a lot of connections this way is okay Itrsquos a beginning Next level networking is generating relationships from those connections and is better Yoursquore getting the idea Top level network-ing involves moving conversations and relationships forward on a regular basis with people in position to make decisions and make things happen and is the
best Being a good networker is a lot like being a good gardener You choose what you want to grow (type of connections) prepare the garden space (meetings and events) plant your seeds (ideas and possibilities) then tend to your garden as the plants grow to maturity and bear fruit (referrals introduc-tion and opportunities) for you in abundance
ldquoIf you want to go somewhere it is best to find someone who has already been thererdquo -Robert Kiyosaki
Every successful person leaves clues and paths that you can leverage to achieve your dreams and goals If yoursquore unable to figure how to achieve your vision out on your own itrsquos a good idea to just admit it find those who are where you want to be take some coaching and follow in their footsteps Basic networking is a means to meet the people who can possibly help you reach your dreams Creating a community event that provides possibilities for your target audience is the means to meet the peo-ple who will definitely help you achieve your goals
ldquoNo one lives long enough to learn everything they need to learn starting from scratch To be successful we absolutely positively have to find people who have already paid the price to learn the things that we need to learn to achieve our goalsrdquo -Brian Tracy
Imagine choosing to drive from New York to California without a map or GPS Itrsquos possible yoursquoll eventually get there but not without a lot of time used money spent and many mistakes made along the way Itrsquos also possible you may actually never get there Something occurs along the journey that stops you and wherever lsquotherersquo is you remain Networking provides you with allies supporters and mentors who have mutual benefit for your suc-cess Theyrsquoll help you create a business plan (road map) coach you (give directions) and provide an
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
28
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
29
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
NetworkGardener
THOUGHTS before coffee
accountability structure (kick your butt) to keep you on track
ldquoPosition yourself as a center of influence the one who knows the movers and shakers People will respond to that and yoursquoll soon become what you projectrdquo -Bob Burg
The easiest way to find lsquoCenters of Influencersquo - those with broad reaching relationships - is to become one Join a cause Create a networking event or volunteer to help conduct networking events Volunteer for lsquoBIGrsquo events involving the types of people and businesses yoursquore interested in Volunteering for an event your future mentor is passionate about is brilliant Yoursquoll demon-strate a lsquowhatever it takesrsquo attitude to be of ser-vice and get time with them too Enroll others to help you help others and yoursquore on your way to becoming the leader you dream of being
Itrsquos not what you know but who you know that makes the difference-Anonymous
Networking Tip Professionals become known as masters by staying within one industry Successful networkers become known as net-working lsquomastersrsquo by involving themselves across many industries This is the way you become aware of opportunities that you can share with your many connections helping everyone including yourself lsquowinrsquo
ldquoThe successful networkers I know the ones receiving tons of referrals and feeling truly happy about themselves continually put the other personrsquos needs ahead of their ownrdquo -Bob Burg
For extra credit after choosing who you want to network with do some research find out about their business interests and passions then search out a couple of opportunities as referrals of people you can introduce them to You may ask ldquoBut why They are already so successful What good does this do for merdquo Are you being a good gardener Let me ask you do you like getting referrals Yes Being introduced to people Yes Spoken well of Yes Guess what EVERYBODY DOES By acknowledging and uplifting others and being a connector of people to possibili-ties yoursquoll raise yourself in the opinion of everyone as you raise them also
ldquoNetworking is an essential part of building wealthrdquo -Armstrong Williams
Being of service to others will generate referrals introductions and connections the like of which you can never do with conventional advertising Donrsquot get me wrong advertising plays an important part in business However the Return on Investment of intel-ligent networking is incalculable Wherever you go think ldquoHow can I help yourdquo rather than ldquoHow can you help merdquo and plant today for the results yoursquoll harvest tomorrow
ldquoThe way of the world is meeting people through other peoplerdquo -Robert Kerriga
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
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B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
30
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Michelle Ketterman
11 Goof Proof Rules to Successful Social NetworkingSome days it seems like new Social Media Gurus Experts Specialists Mavens etc pop up every-
day It can be overwhelming trying to keep up with the seemingly endless social media advice
I have taken classes webinars and seminars and have found a system that really works for me
Remember that there are no one size fits all social media rules but hopefully a few of my tips will
help you create your own Goof Proof social media rules
1 Only play on social media sites that you have the time to participate regularly Itrsquos too easy
to get sucked into this weekrsquos newest fad and before you know it an entire day is gone
2 Be sincere always In my profession there many fake testimonials awards and identities
Guess what No matter how slick they are eventually their ruse is discovered and they are dis-
credited The risk just is not worth it ndash be yourself and enjoy productive and long term on-line
presence
3 Remember the meaning of the word lsquoFriendrsquo It is YOUR wall and NEVER be afraid to
unfriend or block someone for bad behavior
4 Be consistent with your on-line handle so people can find you easier on every social medial
platform
5 Have a profile picture of you Never use the generic profile clip art instead use a photo with
a friendly and welcoming expression
6 There is no such thing as a private page Seriously just get over that idea right now If you
put it on a social media site anyone and yes I mean ANYONE can gain access to your page fairly
quickly
7 If you are a business owner do not post religious political inflammatory posts This is abso-
lutely an iron clad rule that I never breakhellipsome people are not as rigid about this as I am (Once
again you are encouraged to create your own goof proof list)
8 Do not post about alcohol or excessive partying Many times I have seen business owners
post several times every week about how drunk they are Seriously unless you needed a new
bartender would you hire a professional who bragged about habitual intoxication Probably not
9 Stop talking about your clients or customers ndash I have seen pages where a business owner com-
plains about their clients If you arenrsquot sure why this is potentially professional suicide see item 6
10 Protect your network and hide your friends list
11 Never send a friend request to someone just because they are connected to a connection ndash that
is not networking or an introductionhellipitrsquos tasteless spamming
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
31
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
NET WORKING IN TODAYS WORLD
By Definition NETWORKING is noun 1 the exchange of information or services among indi-viduals groups or institutions specifically the cultivation of productive relationships for employment or business 2 The establishment or use of a computer network (Source Merriam-Webster Dictionary)
What do you use networking for Do you network so you can find clients Do you network so you can find friends Do you leverage your existing contacts to meet new people Do you like meeting new people We all have our own personal reason for how and where we network
There are so many ways to network both In-Person and On-line Letrsquos explore some networking options available to usIn-Person networking can be accomplished via a variety of avenues such as Local City Chambers Small Business Chambers BNI Groups BRN Groups Neighborhood Associations Home Builders Associations the BBB Business Clubs Groups and Organization Some are fee based and others are free Explore all options in your area and decide what groups work best for you and your business needs
On-line Networking has a greater number of choices including Social Media options like Linkedin Facebook Twitter Pintrest and a host of other choices All of these are free and some have can fee based upgrade options
Now that you have places to connect whatrsquos next First look at each networking opportunity with the understanding that not everyone attending these events or on-line social media sites have the same personalities Be sure to accept each for who they are by embracing people around you who are honest and welcoming also learn to accept people who are more reserved and to themselves There is an opportunity to learn and grow from each otherNext determine if you are looking to build a Local or Global Network or both For some your most valuable connections will be your local sphere of influence and for others your global con-nections may be the ones that take your business to a whole new level
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
32 L ISA CAIN
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
When building a more locally based network one-on-one time is essential and getting to know these individuals will take time and effort and is always a great way to enjoy a cup of coffee or lunch with great conversation When you meet look for ways you can offer them value or a benefit and think along the line of ldquoWhat can you giverdquo Be genuine in your interest of the individual and their business and most often they will return the favor In many cases itrsquos not your connection that will be yoursquore future clients itrsquos your connections connections While building a local network in addition to one-on-one look for ways to bring multiple people together and view yourself as the builder in your community by bringing people togetherBuilding a Global Network can take on a life of its own and can take up a lot of your time but just as with local networking the more you put into your global network the more
you will get from it Letrsquos take Linkedin and Facebook as an example they have totally changed how we connect with people Your biggest connection could be a ex-classmate that you havenrsquot seen in years but finds you through a ldquoLIKErdquo on your High School page on Facebook has a need that you can fill gives you a call and is now one of your best cli-ents Linkedin is a great way to pursue new connections by pealing away the top layer and getting inside your connections and who they are connected to is a great opportunity Be as genuine in your online approach as you are with your local connections
Lastly once yoursquove made the connections had the one-on-one or on-line meeting be sure and follow-up with a simple
Thank You for their time referral etc be a source of information for your connections and keep in touch as you never know where yoursquoll find your next best connection
By Lisa CainNational DirectorChocolate amp Shopping Showwwwfacebookcomlisacain716
What do you use net work ing for Do you net work so you can f ind c l ients Do you net work so you can f ind f r iends
Do you leverage your exist ing contac ts to meet new people
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
33
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
LEGALSHIELD
Hello My name is Craig Thomas I had always looked for an opportunity to make money and work from home
I had tried some of everything just to make some extra money phone services weight loss helping people get their unclaimed tax money if It could help me make extra money I tried it But I couldnrsquot find anything that I could put my heart into until I was exposed 3 times to a 40 year old company called LegalShield (formerly Pre-paid Legal ServicesInc) LegalShield provides access to law firms for less than $20 a month We also have the best identity theft plan on the market we help protect and grow small businesses with our small business plan and we also offer our legal plan to companies as an employee benefit When I was exposed to the LegalShield membership I was not in need of an attorney at the time but I understood the need to have access to one or in this case access to a law firm In my mind I thought it was better to have this member-ship and not need it than to need it and not have it Well the next month I needed it and Irsquove used it quite a bit ever since Irsquove used my membership to get my sons drivers license reinstated to get a roofing company that reneged on repairs from the damage they caused to come back out to repair it my wife and I have had our wills done and just last year my wife had to call the law firm to ask about Healthcare power of attorney for her father The membership is life saving and its saving 14 million families in the US and Canada
We are currently going through a re-branding because last year a New York investment firm MidOcean Partners invested over $650 million in our company because they saw what they called ldquoNetwork marketingrsquos best kept secretrdquo One of their goals is to take us from 14 million LegalShield memberships to within the next 5 years 7 million member-ships Sounds like opportunity to me
When the gentleman came to my home and presented the LegalShield membership to me I knew it made sense but he told me there was also an opportunity behind it He showed me the compensation plan and I was extremely excited I had finally found
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
34 CRAIG THOMAS
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
the opportunity that I was looking for To be able help people with their everyday legal problems and getting paid to do it My second week in LegalShield I made an extra $400 Not big money but to any average American today an extra $400 a month could mean keeping your home out of foreclosure or using it to upgrade the car you drive Our business is set up so that you donrsquot have to recruit to make money we have lots of associates that make 6-figure incomes just selling our mem-bership as an employee benefit to companies but I chose to recruit to leverage my time J Paul Getty once said he would rather have 1 of 100 people efforts than to have 100 of his own My wife and I started recruiting and we have associates on our team across the country My goal is to retire my wife or to at least give her the option to work if she wants me personally I never want to work for anyone AGAIN I know that LegalShield is the vehicle that will help me to accomplish my goals LegalShield over the past decade has paid over $1 Billion to its associates 1000+ are earning over $50000 a year and many are earning between $100000 and $1million+ per year
LegalShield has a unique service and a unique opportunity Where else can you get legal services from the best Law firms in every state for less than $20 a month Nowhere but LegalShield You canrsquot go get our services from a retail store or even on ebay You can only get it from LegalShield associates incredible If you are looking for an opportunity where you can really change your family tree and create generational wealth LegalShield could be what you are looking for
(219) 413-6204wwwfacebookcomlegalshieldhammondwwwlegalshieldcomhubcraigdthomas
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
35
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Shelly Rice 4173532610
Tit le Ser ia l Entrepreneur
Company Shel ly Rice and Associates Be The Boss Magazine Chocolate Blues and Business Networking Fest ivals Chocolate Shopping Shows Nat ional Networking News Li fe Changing Conference Women Who Mean Business
CityState Playa del Rey CA
About My business Every project every event and every business that I create al l boi ls down to the same thinghellipI help smal l businesses grow
My Special ty Smal l business growth strategies
My ideal Referral Partners Industr ies Are Movers shakers and business connectors
Best Networking Tip LISTEN
Favor i te Quote Think and do ndash Emil MackeyDupont Engineer
Websi te ht tp shel lyr icecom
Facebook Fan Page ht tp FacebookcomReferralMachine
Emai l Shel lyShel lyRicecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
36
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Margie Baxley 803-673-1487
Tit le Vir tual Margie and Senior Partner at L inton-Cole Associates
Company Vir tual Margie L inton Cole Associates Be the Boss Magazine
CityState Columbia SC
About My business Iam a Vir tual Assistant and Websi te and Magazine Designer I design Be The Boss Magazine
My Special ty Websi te and Magazine Design
My ideal Referral Partners Industr ies Are Anyone want ing to promote their business through a magazine or anyone in need of a new websi te or websi te makover
Best Networking Tip JOIN Tuesdays at Two
Websi te ht tp v i r tualmargiecom
Facebook Fan Page ht tps wwwfacebookcomvir tualmargie
Emai l margiebaxleyvir tualmargiecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
37
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Joanne Quinn-Smith 412-444-5197
Tit le Creat ive Energy Off icer aka TechnoGranny
Company Dreamweaver Market ing Associates
CityState Pi t tsburgh Pennsylvania
About My business Host of pod casts Techno Granny Showtrade Posi t ively Pi t tsburghLivetrade MondayMorningMarketeertrade over 1800 interviews Winner of the US Smal l Business Administrat ion Nat ional Journal ist of the Year Award has developed Web 20 Gueri l la Branding Trainingtrade to teach smal l busi -nesses onl ine plat forms Publ isher of Pi t tsburghrsquos First Internet Radio and TV Network Posi t ivelyPi t tsburghLiveMagazinecom a mult i media resource about Pi t tsburgh
My Special ty Web 20 Branding
My ideal Referral Partners Industr ies Are Professional Organizat ions Web Services Cross Market ing wi th SEO Experts New Media Personal i t ies and Promoters
Best Networking Tip Your search resul ts are your onl ine business card and resume make sure they rock by concentrat ing on your Web 20 Branding
Favor i te Quote ldquoDef in i t ion of madness is to do the same thing and expect di f ferent resul tsrdquo Albert Einstein
Websi te ht tp pplmagcom
Facebook Fan Page ht tps wwwfacebookcomMondayMorningMarketeer
Emai l infopplmagcom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
38
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Regina Hoover 615-812-9158
Tit le Chocolate Blues amp Business Networking Fest ivals Area Director TN amp KY Promoter ViSalus ndash Body by Vi
Company Chocolate Blues amp Business Networking Fest ivals amp ViSalus ndash Body By Vi
Ci tyState Nashvi l le Tennessee
About My business Chocolate Blues amp Business ndash We br ing business decis ion makers together in a fun amp product ive environment for the purpose of develop-ing referral partnerships and strategic al l iances
ViSalus ndash Body By Vi ndash Helping people f ind f inancial f reedom whi le gett ing in the best shape of their l ives
My Special ty Being a connector ndash I am a master at being the br idge that con-nects you to the person you need to meet that takes your business to the next level
Best Networking Tip Your 1 goal in business networking should always be to help others FIRST I f yoursquore there for any other reason yoursquore doing i t wrong
Favor i te Quote You must be the change you wish to see in the wor ld - Mahatma Gandhi
Websi te ht tp b izfest ival com
Facebook Fan Page ht tps wwwfacebookcomMsReginaHoover
Emai l msreginahoovergmai l com or reginabizfest ival com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
39
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Tonie Boaman 9728043442
Tit le Resource Queen
Company Dash Notary LLC
CityState The Colony Texas
About My business Dash Notary provides prompt accurate and courteous at tent ion to those request ing our services We are ldquomobi lerdquo which means we travel to your locat ion We accept most forms of credi t cards r ight f rom our phones Bonded $10000 E amp O Insurance $100000 We can also help you locate a educated notary publ ic in other states
My Special ty 24 Hour Travel ing Notary Publ ic
My ideal Referral Partners Industr ies Are hospices at torneys hospi ta ls t i t le companies insurance schools hotels ndash we are publ ic service or iented
Best Networking Tip Be open to al l adventures or opportuni t ies that present themselves Never of fer your business card f i rst
Favor i te Quote ldquoWhy are you try ing so hard to f i t in when you were born to stand outrdquo
Websi te wwwDashNotarycom
Facebook Fan Page ht tp wwwfacebookcomdashnotary
Emai l infodashnotarycom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
40
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
James E Boggus 800-803-1546 x 7177
Tit le Corporate Vacat ion Benef i t Consul tant
Company Genesis Li fe Travel
Ci tyState Plano Texas
About My business Our unique vacat ion benef i t is avai lable to indiv iduals and associat ions to create a work l i fe balance resul t ing in an unparal le led return on investment for l i t t le to no cost We partner wi th businesses to assist in achiev-ing objectives l ike reducing healthcare cost and increased productivi ty by taking real vacat ions Imagine the memorieshellip
My Special ty I fo l low the Zig Zig lar approach to business that states ldquo i f you help enough people get what they want you wi l l automat ical ly have everything that you wantrdquo
My ideal ReferralPartnersIndustries Are Group Benefit Consultants HR experts Health and Wellness professionals Employee Benefi t experts Voluntary Benefi t Experts Insurance Agents Heal thcare special ist
Best Networking Tip Go beyond your industry
Favor i te Quote ldquoThose who say i t cannot be done should get out of the way of those who are doing i t rdquo
Websi te Dtmembershipcom
Facebook Fan Page ht tps wwwfacebookcomvacat ionandtravel theworld
Emai l boggus24gmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
41
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Robert New 859-302-0024
Tit le Senior Partner
Company Linton-Cole Associates
CityState Berea KY
About My business L inton-Cole provides onl ine consul t ing services includ-ing web si te development and host ing onl ine market ing and advert is ing and social media management
My Special ty Social media management for smal l business non-prof i ts and pol i t ical campaigns
My ideal Referral Partners Industr ies Are Smal l business real estate pol i t i -cal campaigns
Best Networking Tip I t rsquos cal led SOCIAL media for a reason i t rsquos about relat ionships
Favor i te Quote Buzz doesnrsquo t just happen
Websi te ht tp wwwLintoncolecom
Facebook Fan Page ht tps wwwfacebookcomLintonCole
Emai l l intoncolegmai l com
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
42
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Alicia White 800-313-5911 x304
Tit le CEO
Company Back of the Room Product ions
Ci tyState Dal lasTX
About My business Your stage presence is impeccable But is your back of the room presence just as stel lar Speakers l i fe and business coaches corporate t ra iners and authors let us design your products so you can generate revenue at the back of the room and professional ly promote your brand every t ime you speak
My Special ty Graphic Design and Pr int
My ideal Referra l Partners Industr ies Are Independent Publ ishers Speaking bureaus Speaking agencies Publ ic ists
Best Networking Tip When speaking to your audience be sure to add value People love l is tening to stor ies but i f i t doesnrsquo t benef i t them then you are an entertainer Be sure your speech provides at least one valuable lesson that your l is tener can use for personal growth or business success Also make people smi le or laugh Who can forget someone that makes them feel good
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwbackoftheroomproduct ionscom
Facebook Fan Page ht tp wwwfacebookcomSpeakersBriefcase
Emai l Al ic iabackoftheroomproduct ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
43
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Michel le Ketterman 972-834-8592
Tit le The Inventory Expert
Company The Inventory Expert
Ci tyState North America
About My business A professional Home Inventory is when a home or busi -ness owner hires a Home Inventory Professional (HIP) to compi le comprehen-sive reports of i tems on their property Third-party HIP reports are exponential ly more rel iable and respected than sel f -compi led reports when complet ing insur-ance claims stolen property reports loan appl icat ions and so on
My Special ty Helping new business owners f ind c lar i ty and success through proven pract ices and techniqueshellipno f luf f or BS ndash just what works
My ideal Referral PartnersIndustr ies Are Experienced execut ives in the insur -ance real estate f inancial p lanning or estate planning arena or anyone whose focus has been working closely wi th homeowners
Best Network ing Tip Network ing does not begin and end wi th your e levator speech
Favor i te Quote You canrsquo t get weal thy when you feel poor
Websi te ht tp wwwProveItsYourscom
Facebook Fan Page ht tp FacebookcomTheInventoryExperts
Emai l michel leProveItsYourscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
44
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Nancy Becher 269-221-2220
Tit le Founder and Chief Connector
Company Business Success Unl imited
CityState Three Rivers MI
About My business The purpose and mission of BSU is to provide effect ive busi-ness growth strategies to smal l and medium sized businesses through shared of f ices networking educat ional forums and peer support Done through ef fec-t ive af fordable and convenient onl ine webinars podcasts desk spaces admin serv ices and hands-on personal in teract ion our members receive the la test support
My Specialty Connecting people and helping them grow their businesses through commonsense workable ideas and techniques
My ideal Referral Partners Industr ies Are Mom and Pop businesses entrepre-neurs who get that i t is bet ter to work on their own businesses in the presence of other businesses
Best Networking Tip Donrsquo t be afraid to create relat ionships wi th others
Favori te Quote Al l our dreams can come true i f we have the courage to pursue them Walt Disney
Websi te ht tp wwwsuccess4bizbiz
Facebook Fan Page ht tp wwwfacebookcombsuconnector
Emai l nancysuccess4bizbiz
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
45
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Patty Farmer 9726038209
Tit le FounderCEO
Company Biz Link Global
Ci tyState Dal las Texas
About My business Patty Farmer referred to as ldquoThe Networking CEOrdquo is a Branding Market ing amp Social Media Strategist as wel l as a Speaker Author Radio Show Host and the founder of a global networking and educat ional onl ine community cal led Biz Link Global
My Special ty I partner wi th speakers authors t ra iners and coaches to help grow their l is ts their c l ient base and their bot tom l ine through ef fect ive net-working social media and market ing strategies
My ideal Referral Partners Industr ies Are Speakers Authors Coaches Trainers amp Event Planners
Best Networking Tip ldquo I t is a l l about relat ionshipshellip I am not in the B2B or B2C business I choose to be in the P2P (People to People) business At the end of the day people do business with peoplerdquo - Patty Farmer
Favor i te Quote ldquoLet your dreams be bigger than your fears amp your act ions speak louder than your wordsrdquo ~ Wi l l Smith
Websi te ht tp BizLinkGlobal com
Facebook Fan Page ht tp FacebookcomBizLinkGlobal
Emai l pat typattyfarmercom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
46
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Carol Smith 650-275-3817
Tit le CEO
Company Revenue Attract ion
Ci tyState Si l icon Val ley (Los Al tos Hi l ls) Cal i fornia
About My business Carol Smith has created 4+ mult i mi l l ion dol lar companies as a struggl ing entrepreneur and single mother of a young chi ld Today Carol shares her proven step by step process for creat ing the l i fe you love and gett ing paid what yoursquore worth through her Emerald mentorship program and speak-ing engagements
My Special ty Growing businesses from local nat ional to global $2M-$80M
My ideal Referra l Par tners Industr ies Are F inance market ing branding and operat ions consul tants who see the opporuni ty to scale nat ional or g lobal and want to help their c l ient succeed Leveraging the internet market ing brand-ing operat ions process al ignment and logist ics Why can I help Created and ran HPrsquos branding market ing and product ecommerce channel an internat ional product importat ion and distr ibut ion business and a global vendor negot iat ions t ransportat ion logist ics organizat ion
Best Networking Tip Create a quant i f iable goal to provide high qual i ty busi -ness referrals to your network My goal is 1 per day Everyday What rsquos yours
Favor i te Quote ldquoWhether you th ink you can or you th ink you canrsquo t - -yoursquo re r ight rdquo ― Henry Ford Website
Facebook Fan Page wwwRevenueAttract ioncom
Emai l Carolrevenueattract ioncom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
47
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Marsha Talley 469-444-0580
Tit le CEO and Founder
Company Si lhouettersquos Cafeacute LLC
CityState Ar l ington TX
About My business Si lhouettersquos Cafeacute is the home of organic products f rom coffee essent ia l o i ls to weight management products We have searched and found i tems that are 100 cert i f ied organic and therapeut ic grade and are sui table for the Halal and Kosher communit ies I f you have been looking for heal th ier a l ternat ives look no further
My Special ty Heal thy and organic al ternat ives
My ideal Referral Partners Industr ies Are Ideal for anybody especial ly those who suffer f rom migraines those in need of stress reduct ions and those looking for a weight management plan
Best Networking Tip Do business with people you l ike and trust
Favor i te Quote I t rsquos your s i lhouette Decide to shape i t
Websi te ht tp wwwSi lhouettesHealthCafecom
Facebook Fan Page ht tp wwwfacebookcomSi lhouettesHealthCafe
Emai l marshaSilhouettesHealthCafecom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
48
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Anthony Jones 972-591-3840
Tit le Business Development Consul tant
Company ABC Solut ions
Ci tyState Dal lasTX
About My business I work wi th start ups and smal l cash f lowing businesses to grow revenues through increasing sales reducing expenses and int roducing new opportuni t ies Our Business Bui lder program involves no upfront money or direct out of pocket cost i f business is qual i f ied (200K yr revenues and 2 yrs in business)
My Special ty Business development consul t ing
My ideal Referral Partners Industr ies Are Commercial loan of f icers business brokers accountantsbookkeepers other consul tants loan brokers
Best Networking Tip Think of how you can be of service f i rst
Favor i te Quote ldquoThe thousand mi le journey starts wi th the f i rst steprdquo
Websi te ht tp wwwab-consul t ingsolut ionscom
Facebook Fan Page wwwfacebookcomabconsul t ingsolut ions
Emai l a jonesab-consul t ingsolut ionscom
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
49
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Carol SmithConnect with Carol
650-275-3817
Danielle Mohr Cards and Mohr
Connect with Danielle
Sabine BarnettLiving Well with Healing Essentioal Oils
Connect with Sabine
Michelle KettermanThe Inventory Expert
Connect with Michelle
Melissa AllenDominoe Barter
Connect with Melissa
Laurie SullivanPlexus Simply Pink
Connect with Laurie
Margie BaxleyVirtual Margie
Connect with Margie
PREFERREDBusiness Directory
The Preferred Business Directory is no
ordinary directory This is not just a list of businesses
This directory is designed to help you to grow your professional network instantly Everyone in our directory is a business owner who is a true lsquobusiness connectorrsquo dedicated to helping others succeed while they grow their own businesses
Each listing features a live link that will take you directly to the personrsquos Facebook fan page or to their website When you join their fan pages be sure to leave a note and introduce yourself
Building a strong network is vital to business today Be sure toconnect with each person in our directory and start the process of building new friendships alliances and referral partners
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
50
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Marla StochXocai
Connect with Marla
Bob New Linton-Cole
Connect with Bob
Patty FarmerBiz Link Global
Connect with Patty
Shelly RiceThe Referral MachineConnect with Shelly
Katie WeggSocial Outbreak
Connect with Katie
Dayna OffuttDay of Designing
Connect with Dayna
Julia HullCalifornia Real Estate Mart
Connect with Julia
Catherine MorganPoint A to Point B Transitions Inc
Connect with Catherine
Mark Werner Miracles Through Water
Connect with Mark
Kristi WillisRodan and Fields Dermatologists
Connect with Kristi
Alice SchmittKara Vita
Connect with Alice
Michael BattagliaInsureYouToo
Connect with Michael
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
51
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Linda FitzgeraldAffiliated Women International
Connect with Linda
Debbie MurlinItWorks
Connect with Debbie
Bonnie KarpayCEO Space Houston
Connect with Bonnie
K Andre AnktonInnovarus
ldquoConnect with K Andre
Darby RaeMerciful Law
Connect with Darby
James BoggusGenesis Life Travel
Connect with James
Dana MazurekSoZo Life
Connect with Dana
Purse Party IncConnect with Purse Party
888-367-0416
Angie RyaniZigg
Connect with Angie
Dale LittleBusiness StrategistConnect with Dale
Nancy BeecherBusiness Success Unlimited
Connect with Nancy
Errol AllenErrol Allen ConsultingConnect with Allen
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
52
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
Joe ChandlerConnect with Joe
Jennifer VarnderhoffLrsquoBEL
Connect with Jennifer
Dawniel Patterson-WinninghamConnect with Dawniel
Sandy LawrencePerceptive MarketingConnect with Sandy
Ronette WoodOrgana Gold
Connect with Ronette
Robert ChristiansenChocolate Blues Director
Connect with Robert
Carole GarrettOrgana Gold
Connect with Carole
Peggy LeNoueRodan + Fields
Connect with Peggy
Dr Carol WatsonJuice Plus
Connect with Carol
Toni HarrisTonia Harris SpeaksConnect with Toni
Susan EndrissOrgano Gold
Connect with Susan
Sharon RowleyDove Chocolate Discoveries
Connect with Sharon
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
53
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54
B E T H E B O S S M A G A Z I N E | D E C E M B E R 2 0 1 2
54