BCCJ ACUMEN - September 2014

4
e magazine of the British Chamber of Commerce in Japan INDUSTRY & A-LIST HR, CORPORATE TRAINING & EDUCATION FINANCE SOCIETY MEDIA ARTS BOOKS HEALTH INDUSTRY COMMUNITY EVENTS and much more ACUMEN inspired minds How science helps create global leaders 16 September 2014 | ¥900 bccjacumen.com Self-branding hints and tips Raising awareness of suicide Rise of modern dads 30 39 44 SEPTEMBER 2014 BCCJ ACUMEN THE MAGAZINE OF THE BRITISH CHAMBER OF COMMERCE IN JAPAN BCCJACUMEN.COM

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This is a free sample of BCCJ ACUMEN issue "September 2014" Download full version from: Apple App Store: https://itunes.apple.com/us/app/id904225546?mt=8&at=1l3v4mh Google Play Store: https://play.google.com/store/apps/details?id=com.presspadapp.bccjacumen Magazine Description: BCCJ ACUMEN―the official magazine of The British Chamber of Commerce in Japan (BCCJ)―is published every month with special Industry reports and features on business, lifestyle, culture, people and politics, as well as interviews, opinions and the UK-Japan community. Published by Custom Media KK. Mission To strengthen UK-Japan economic and cultural relations by providing BCCJ Members, the British community, and others in Japan with a forum to promote their products and services, share ide... You can build your own iPad and Android app at http://presspadapp.com

Transcript of BCCJ ACUMEN - September 2014

Page 1: BCCJ ACUMEN - September 2014

The magazine of the

British Chamber of

Commerce in Japan

INDUSTRY & A-LIST

HR, CORPORATE TRAINING &EDUCATION

FINANCE

SOCIETY

MEDIA

ARTS

BOOKS

HEALTH

INDUSTRY

COMMUNITY

EVENTS

and much more

AC

UM

EN

inspired mindsHow science helps create global leaders

16

September 2014 | ¥900 bccjacumen.com

Self-brandinghints and tips

Raising awarenessof suicide

Rise of modern dads

30 39 44

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Page 2: BCCJ ACUMEN - September 2014

ALL 380 GAMES LIVE!

Exclusive access for BCCJ ACUMEN readers

To register for FREE* one-month access simply visit

www.en.jsportslive.comand use the promotion code BCCJ2014.

Don’t miss any of the Premier League action!Watch anywhere, anytime on your PC, tablet or smartphone.

*Credit card details need to be entered to register, but registration can be cancelled anytime during your free trial.

Footy_v3.indd 1 8/5/14 1:09 PM

Page 3: BCCJ ACUMEN - September 2014

7 EDITOR

Making the grade

kathryn wortley

8 MEDIA

UK-Japan news

11 EXECUTIVE DIRECTOR

Snapshots from the

BCCJ ecosystem

lori henderson mbe

12 MEDIA

Japan news

15 PRESIDENT

Welcoming tourists

and new initiatives

david bickle

16 TOP STORY

Inspired minds

How science helps create

global leaders

20 INTERVIEW

Branding with the human touch

Connecting with consumers

23 FINANCE

Examining UK inheritance tax

A guide to the most emotive tariff

25 TRAINING

Credibility is king in sales

Become a trusted business partner

26 CREATIVE

Selling the snapper’s dream

Changing the camera industry

30 SOCIETY

The rise of modern dads

Support from government,

media and firms

September 2014

33 EXPORT TO JAPAN

Hiring firms note solid demand

INDUSTRY

HR, Corporate Training

& Education

34 A-LIST

39 The art of self-branding

Making an impact on

prospective employers

43 JET

Where are they now?

Giving back: changing participants

and communities

44 HELP

Raising awareness of suicide

45 LONDON CALLING

Marking 100 years

since World War I

46 ARTS

UK events in Japan

• Children’sTVseriesspecial

• Memoryplay

• Acclaimedmusical

• Shakespearedrama

• Livebrassband

• Playdrama

48 COMMUNITY

Photos from

UK-Japan events

51 HEALTH

Having a baby in Japan

53 IF YOU ASK ME

A writer’s responsibility

54 BOOK REVIEW

Sake Confidential

ian de stains obe

26

45 9

16

Page 4: BCCJ ACUMEN - September 2014

4 bccj acumen, september 2014

The British Chamber of Commerce in Japan

BCCJ MISSION

TostrengthenbusinesstiesbetweenBritainandJapan,promote

and support the business interests of all our Members, and actively

encourage new business entrants into the Japanese market

as well as Japanese investment into the UK.

LEADERS

President:DavidBickle

DeloitteToucheTohmatsu

Vice-president:AnnaPinsky

Individual Member

EXECUTIVESTAFF

ExecutiveDirector:LoriHendersonMBE

Operations Manager: Sanae Samata

MembershipandMarketingAssistant:SarahFirth

EXECUTIVECOMMITTEE

Jonty Brunner | British Airways

GrahamDavis|Individual Member

JamesDodds|KPMG

SimonFarrell|Custom Media K.K.

IainFerguson|Lloyd’sJapanInc.

PhilipTGibbOBE|CanningProfessionalK.K.

Alison Jambert | Eat CreativeK.K.

Yoko Kosugi | TheRoyalBankofScotlandplc

AnnaPinsky|Individual Member

ReikoSakimura|CliffordChanceLawOffice

RichardThornleyCBE|Individual Member

James Weeks | Kreab Gavin Anderson K.K.

Haruno Yoshida | BTJapanCorporation

EXOFFICIO

Sue Kinoshita | BritishEmbassyTokyo

Jeff Streeter | British Council Japan

BCCJACUMEN

EditorinChief:SimonFarrell

British Chamber of Commerce in Japan

12FArkMoriBldg.

1-12-32Akasaka,Minato-ku,Tokyo107-6012

Tel:(03)4360-8361|Fax:(03)4360-8454

[email protected] | www.bccjapan.com

BCCJACUMENisthemagazineof

the British Chamber of Commerce in Japan

PrintedonpapercertifiedbytheUSForestStewardshipCouncilwith

vegetableoilinkcertifiedbyTheJapanPrintingInkMakersAssociation.