BBT Corporate Social Responsibility Report 2017 · Corporate Profile Founded in 1872, Branch...

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2017 CORPORATE SOCIAL RESPONSIBILITY

Transcript of BBT Corporate Social Responsibility Report 2017 · Corporate Profile Founded in 1872, Branch...

Page 1: BBT Corporate Social Responsibility Report 2017 · Corporate Profile Founded in 1872, Branch Banking and Trust Company and its parent company, BB&T Corporation, continue ... D.C.,

2017 CORPORATE SOCIAL RESPONSIBILITY

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Table of Contents

Letter from Chairman and CEO 3

Corporate Profile 4

Multicultural Banking 9

Helping Our Clients Build Leaders 11

Building Future Leaders 12

A New Home 13

Responsible Banking Policies 14

Commitment to Cybersecurity 16

Associate Engagement 17

Commitment to Serving Our Communities 25

Environmental Sustainability 34

Rewarding Our Shareholders 37

General Information 38

Executive Management 39

Corporate Board of Directors 40

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Letter from Chairman and CEO – Kelly S. King

At BB&T our associates know we want them to come to work every day committed to doing all they can to make life better for everyone they encounter.

Clearly, we want to help our clients achieve their financial goals, and we want to create a sound investment for our shareholders. But our commitment to helping others extends well beyond offering products and services. We often find the most fulfilling work we do is helping those who are struggling. We love to share these stories with our BB&T family, and we appreciate this opportunity to share them with you.

For instance, BB&T associate Birkir Gunnarsson works diligently to make life better for our clients with disabilities. Birkir, who leads BB&T’s digital accessibility efforts, lost his eyesight when he was 5 years old due to retinoblastoma. He knows better than anyone how access to information is key for independence. “For a person with a disability, that kind of digital transformation is not just an evolution, but a revolution,” he said (see page 10).

And BB&T associates never fail to perform at their absolute best during the worst situations, like when hurricanes Harvey and Irma devastated areas of Florida and Texas (see page 29).

Our belief in going over and above for our clients and communities is one of the reasons we adopted the “All we see is you” brand tagline in 2017. Those words ring true for us in situations like those above, as we partner with nonprofits during our annual BB&T Lighthouse Project or when friends and families need helping hands to overcome natural disaster. Those words are constant reminders to slow down, look and listen for ways to genuinely make a positive difference. That’s how you create stronger communities.

Our 2017 Corporate Social Responsibility report provides a glimpse into the very heart of BB&T. It’s rewarding to see all we accomplished last year, but there’s always more to be done.

We’re committed to combining our individual efforts to make the world a better place. But it begins with one – one day at a time, one person at a time, one interaction at a time.

Thank you for your interest in BB&T and the opportunity to show you what it means to be part of the BB&T family.

Sincerely,

Kelly S. KingChairman and Chief Executive Officer

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Corporate Profile

Founded in 1872, Branch Banking and Trust Company and its parent company, BB&T Corporation, continue to build on a strong foundation of excellence.

Headquartered in Winston-Salem, N.C., BB&T is one of the largest financial services holding companies in the U.S. with $221.6 billion in assets and market capitalization of $38.9 billion as of Dec. 31, 2017. BB&T operates more than 2,000 financial centers in 15 states and Washington, D.C.

Building on a long tradition of excellence in community banking, BB&T offers a wide range of financial services including retail and commercial banking, investments, insurance, wealth management, asset management, mortgage, corporate banking, capital markets and specialized lending. A Fortune 500 company, BB&T is consistently recognized for outstanding client service by Greenwich Associates for small business and middle market banking.

At BB&T, we’ve spent 146 years sharing knowledge with our clients. By offering sound consultative advice, personal attention and intellectual capital insights, we help our clients make informed choices as they manage their day-to-day finances and set a course to reach their long-term financial goals.

Our fundamental strategy is to deliver the best value proposition in our markets. Recognizing value is a function of quality to price, our focus is on delivering high-quality client service resulting in the Perfect Client Experience.

Consistent with our values, our overarching purpose is to achieve our vision and mission with the ultimate goal of maximizing shareholder returns.

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The secret to BB&T’s success is no secret at all. It’s our culture – a deep-rooted and personal commitment to our vision, mission and values – as the basis for every decision we make. It’s what allowed us to survive and thrive for more than 146 years.

OUR VISION

To Create the Best Financial Institution Possible – “The Best of the Best”

OUR MISSION

To make the world a better place to live, by:

n Helping our Clients achieve economic success and financial security;

n Creating a place where our Associates can learn, grow and be fulfilled in their work;

n Making the Communities in which we work better places to be; and thereby:

n Optimizing the long-term return to our Shareholders, while providing a safe and sound investment.

VALUES

With approximately 37,000 associates in different lines of business and a number of subsidiaries and our banking network in 15 states and Washington, D.C., it’s important to have a common thread to keep us all united and focused on a shared vision, mission and set of values. At BB&T, we cultivate a commitment to these key tenets through our deep-rooted culture.

COMMITMENT TO CULTURE

BB&T’s culture is intentional and absolute. In 2017, we celebrated our culture by holding 53 mission dinners in 39 cities throughout BB&T’s footprint (see page 18). Members of our Executive Management team attended each of these town hall-style meetings to inspire and more deeply connect our associates to our culture. In a constantly changing world, our strategies and tactics must continually evolve, but our vision, mission and values have led us through challenging times and will guide us to the BB&T of tomorrow.

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We believe enduring relationships start with listening, and that’s where our consultative approach begins. We listen to our clients to help them evaluate and choose the best products and services to meet their fi nancial goals. Helping our clients achieve economic success and fi nancial security is at the core of our culture and is the fi rst tenet of our mission. That philosophy guides us every day and drives every decision.

We ultimately seek to build long-term relationships of trust with our clients, and we strive to provide the Perfect Client Experience by being reliable, responsible, empathetic and competent. Keeping our clients’ best interests at heart means re-evaluating and adapting fi nancial strategies as their needs and goals change through various life stages – from buying their fi rst home, preparing for a fi rst child, saving for college, buying a second home, preparing for retirement or something altogether different.

We are grateful our clients have chosen to do business with us. We know many organizations promise quality client service, so we work very hard to ensure we defi ne and deliver quality. We’re proud many independent agencies consistently acknowledge our efforts, recognizing BB&T for superior client service, fi nancial strength, stability and community service. Consistently doing the right thing for our clients not only benefi ts our clients but ultimately contributes to the strength of the communities we serve. And the only way we succeed, is if our clients and communities succeed.

� BB&T received 24 Greenwich Excellence Awards in Small Business and Middle Market Banking from Greenwich Associates for our overall satisfaction and outstanding client service in 2017. Greenwich Associates is a leading fi nancial services research and consulting fi rm*.

� BB&T was named on the FORTUNE “World’s Most Admired Companies®” list in the superregional bank category in 2017.

� BB&T has been named one of the 2017 Best Banks in America by Forbes.

Helping Our Clients Achieve Economic Success and Financial Security

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� BB&T Retirement & Institutional Services earned 32 Best in Class Awards in a 2017 national survey of 401(k) providers conducted by PLANSPONSOR magazine. BB&T received a 90.6% overall recommendation likelihood score.

22 out of 22 awards for plans in the $5MM-$25MM asset range, including:

• Technology• Education and communications• Investments and fees

14 awards for plans under $5MM in assets, including:

• Value for price• Industry knowledge• Plan communications

� BB&T ranked No. 245 on the 2017 FORTUNE 500 list of America’s largest corporations.

� Training magazine recognized BB&T as one of the world’s Top 125 Organizations for Excellent Training in 2017. This marks the 16th consecutive year BB&T has received this coveted recognition.

� BB&T has paid a cash dividend every year since 1903.

� BB&T is regularly featured as a Company of the Week by The Financial Services Roundtable. Companies are showcased for their leadership and dedication to improving our communities and expanding financial literacy in America.

� Forbes ranked BB&T as the top large bank among America’s Best Large Employers for 2017.

� In 2017, BB&T scored 100 out of 100 for the Human Rights Campaign’s Corporate Equality Index.

� BB&T Insurance Services, Inc., is the Fifth-Largest Insurance Broker in the Nation and the World, according to the Business Insurance 2017 ranking.

� BB&T has been ranked the top American bank in the 2017 Barron’s 500, at No. 103, up from No. 205 in 2016.

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Nurturing Our RelationshipsTo Collins Machine Works CEO Robert Twine, BB&T is more than a bank. “BB&T is an extension of my company,” says Twine. “They’re like family.” The relationship began with Twine as a BB&T Scott & Stringfellow client, then evolved to include wealth and corporate banking services for his Portsmouth, Va.-based company, which engineers, manufactures and repairs parts and machinery for a variety of industries including marine, power generation and mining. “BB&T saves us hundreds of thousands of dollars a year by helping in areas like group insurance and treasury services that we’d otherwise have to hire executive staff to manage,” adds Twine.

“And for me personally, it’s convenient and comforting knowing I have one person to call, whether it’s about our company’s 401(k) plan or putting money in my grandkids’ accounts to help pay for college.” That one person is Al Craft, a BB&T Wealth advisor who leads a comprehensive team across multiple lines of business. “One of BB&T’s strongest value propositions is our Integrated Relationship Management platform,” says Craft. “That unique structure enables us to put the best interests of our clients – both business and personal – at the forefront of everything we do.”

From left to right: Jane Phillips, Personal Trust Specialist; Dan Peterson, Market President; Lillian Dunlevy, Business and Financial Planning Strategist; Al Craft, Wealth Producing Regional Director; Robert Twine, CEO of Collins Machine Works and BB&T client

“No matter what I need – business or personal – I can get it from BB&T. What more can I ask for in a bank?”

Robert Twine

CEO of Collins Machine WorksPortsmouth, Va.

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Multicultural Banking

Welcoming and serving our multicultural communities is a commitment BB&T has made and continues to make throughout our footprint. From growing our presence in our Asian and African-American communities to expanding our support for our LGBT friends, family and neighbors, we are constantly looking for new and better ways to make a difference in all our communities.

� Added 200 Multicultural Banking Centers in 2017 focused on Asian and African-American clients, for more than 600 Multicultural Centers total

�Had 225 bankers graduate from our Amigos training program, learning cultural differences and how best to serve the needs of their communities

� Continued our Lunar New Year program, including the creation of a Lunar New Year calendar for the Year of the Rooster

�Worked with our partners in BB&T Home Mortgage to reach out to current and prospective homeowners and realtors serving multicultural clients and areas

� Continued to provide appropriate language services both at financial centers throughout our footprint and through BB&T Phone24

� Implemented new strategies to hire associates in our multicultural banking centers who represent those communities

BANK ON YOUR SUCCESS PROGRAM

BB&T continues to work with community partner organizations to share the Bank on Your Success Program with communities throughout our footprint. The free financial education program was conducted more than 1,900 times during 2017, and included these three course topics:

� Banking Basics: Learn the value of a checking account, use tools to help save money and find out how to establish credit.

� Family Budgeting: Learn the key steps to developing a solid budget.

� Becoming a Homeowner: Learn about buying a home and how to prepare.

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Connecting with Our ClientsFor the visually and hearing-impaired, navigating a website can be a challenge. Though fully capable of overseeing their fi nances, learning about fi nancial options for those with disabilities can be diffi cult due to limitations in how a bank’s website allows users to access information. BB&T’s Birkir Gunnarsson understands the importance of digital accessibility. Birkir himself is visually impaired, and uses his personal experience and digital expertise to help lead BB&T’s Digital Services team to make our services accessible to everyone. “Through the site enhancements we’ve already made and the future plans for our other digital platforms, we will be improving the digital experience for all users, not just

those with disabilities,” says Gunnarsson, who lost his eyesight to cancer at age 5. “And for a person with a disability, the advancements we’re making can revolutionize the way they manage their fi nancial lives.” From running color-blind simulators to incorporating client accessibility feedback, BB&T’s growing team of certifi ed accessibility professionals are constantly providing updates and improvements to BB&T’s digital platforms. “BB&T has a culture of building the perfect client experience,” says Jon Howarth, Digital Services User Experience Designer at BB&T. “Accessibility for all fi ts within our core competencies.”

From left to right: Terry Mckenzie, User Acceptance Test Analyst; Birkir Gunnarsson, Digital Channel Senior Analyst; Jon Howarth, Digital Services User Experience Designer; Miranda Capra, Digital Services User Experience Researcher; Liheng Zhu, Digital Services User Experience Designer

“Digital access offers a person with disabilities the dignity, pride and comfort to handle their fi nances on their own terms.”

Birkir Gunnarsson

Digital Channel Senior Analyst

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Helping Our Clients Build Leaders

The BB&T Leadership Institute provides leadership development, human resources programs and consulting to empower corporate executives, business owners, education leaders and BB&T associates to build leadership capacity and reach performance goals.

The Leadership Institute’s goal is to help companies attain their business objectives for increased fi nancial and operational performance, enhanced risk management of human resources and business activities, the creation of a values-driven culture, and retention of high-potential employees. Our collaborative work with senior executives provides sustained performance improvements that have a deep and broad impact in the organization.

The BB&T Leadership Institute, and its predecessor fi rm Farr Associates, has developed and refi ned approaches to business leadership through collaborative work with clients in top companies throughout the United States. Beginning with each client’s specifi c goals and challenges, the institute’s consultants identify the best approaches to address a company’s needs and tailor offerings to individual executives, teams or both.

One example of BB&T’s leadership development expertise is offered through the Mastering Leadership Dynamics course. This fl agship program can raise a leader’s self-awareness, develop conscious leadership practices and improve skills critical to individual, team and organizational performance. Surveys show that 97% of participants rank it as one of the most powerful and impactful experiences of their professional development.

Building on its success in developing business leaders, The BB&T Leadership Institute has also customized a program to meet the specifi c leadership development needs of public school leaders. Through both open-enrollment programs and specifi c state-level partnerships in North Carolina, South Carolina and Kentucky, over 500 public school principals and other administrators have benefi ted from this highly experiential program that focuses on developing conscious leadership. In addition, the institute provides ongoing learning opportunities that support principals as they face some of their biggest leadership challenges, such as leading change and fostering teacher engagement. We recognize that strong leadership in schools is known to be a determining factor in student outcomes, and our commitment to provide this programming tuition-free represents a long-term investment in the future of our communities.

The BB&T Leadership Institute offered one-day, free-of-charge leadership symposiums throughout our footprint in 2017. The program was called, “The Change Challenge: A Leadership Perspective.” We hosted more than 1,100 executives from BB&T clients, prospects and community leaders.

BB&T’s Rich Heritage of Leadership DevelopmentBB&T has spent nearly 50 years developing its own leadership model based

on the concept that beliefs drive behavior, which drives results.

James Farr, Ph.D., opens leadership development

firm Farr Associates

1956

BB&T starts its own Leadership Development Program to prepare future

leaders of the company

1971

BB&T purchases Farr Associates and continues to operate it for BB&T leaders

as well as external clients

1994

Farr Associates rebranded as The BB&T Leadership Institute with expanded corporate and

philanthropic services

2014 2018

Construction completed on a new, world-class executive

education center in Greensboro, N.C.

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Building Future Leaders

The BB&T Leadership Institute’s mission includes the desire to expand learning experiences and empower the next generation of leaders by creating greater awareness of leadership and financial education concepts.

One element of this effort includes a one-day leadership program funded and hosted by The BB&T Leadership Institute which was held at more than 36 schools in 2017. The Emerging Leaders Certification Program offers key components of BB&T’s Leadership Development curriculum to college students throughout our footprint. More than 3,000 students have been certified in the program since 2014.

We encourage students to download our digital app, LEGACY: A BB&T Leadership Challenge, an innovative multi platform, mobile gaming app that teaches players valuable leadership skills. Players are catapulted into the journey of a fledgling settler who aspires to become the new ruler of a Gothic-themed medieval province. With help from the king, players can rise to a position of leadership and influence, depending on the choices they make and interactions with other game characters. The whimsical game is designed to be fun for players as they become better leaders in their particular provinces and learn valuable leadership lessons. It’s free and available on the Apple™ iTunes App Store, Google Play™ and at DownloadLegacy.com.

Leadership Institute associate Jasmine Frinks facilitated a session in September to nearly 60 students at Winston-Salem State University.

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A New Home

During 2017, construction began on the new home of The BB&T Leadership Institute. The 58,000-square-foot, approximately $34 million facility is being built on a heavily wooded 11-acre site adjacent to the BB&T Triad Corporate Center in Greensboro, N.C.

Featuring a rustic lodge ambiance with extensive use of glass and an open floor plan to fully feature the scenic surroundings, the three-level facility includes meeting spaces, 48 guest rooms for overnight visitors and room for staff offices and opened in June 2018.

Project architects sought to create a relaxing, comfortable environment where participants become receptive to the program’s mission of exploration and self-discovery. By offering overnight lodging, the new facility will eliminate the added cost of hotel accommodations for educators, making the specialized offering even more accessible and cost-effective for school systems.

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Payday Lending

Reverse Mortgages

Pick-a-Payment Residential Mortgage Loans

Oversized Hold Positions

Financing for Commercial Property Seized through Eminent Domain

High Risk Investments

Leveraged Lending

Mountaintop Removal Mining

Buy Here/Pay Here Lenders

Responsible Banking Policies

BB&T’s culture guides the way we lend and invest as an institution. Our values ensure the needs of our clients come first. We have avoided many products, practices and industries that are not in the best interest of our clients and ultimately our shareholders.

BB&T and all our lending associates strive to achieve the highest possible ethical standards. Credit will not be extended where the funds will knowingly be put to an unethical use. We base all our lending activities and decisions upon careful, deliberate and logical consideration and aspire to the highest possible standard of professionalism and excellence.

Listed below are a few examples of products, practices and industries that, in general, BB&T has avoided:

All types of commercial property are subject to environmental due diligence. Certain industries, risks and/or events require additional due diligence such as: landfills; industrial sites; underground storage tanks; mold; hazardous waste; wetlands and stormwater; building materials, including asbestos, lead paint and Chinese drywall.

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ANTI-MONEY LAUNDERING

BB&T has established and continues to maintain an enterprise Anti-Money Laundering Program, designed to ensure, at a minimum, BB&T and all its businesses are in compliance with all applicable laws, rules and regulations related to anti-money laundering and anti-terrorist financing initiatives. Specifically, the BB&T Anti-Money Laundering Program requires:

n A system of internal controls to ensure appropriate due diligence, and when necessary, enhanced due diligence, including obtaining and maintaining appropriate documentation with regard to our customers. These internal controls are required at account opening and through the course of the customer relationship;

n The designation of an anti-money laundering compliance officer responsible for coordinating and monitoring day-to-day compliance with the Anti-Money Laundering Program and applicable laws, rules and regulations;

n Recordkeeping and reporting practices in accordance with the Anti-Money Laundering Program and applicable laws, rules and regulations;

n Appropriate methods of monitoring transactions and account relationships to identify potentially suspicious activity;

n Reporting of suspicious activity to governmental authorities in accordance with the Anti-Money Laundering Program and applicable laws, rules and regulations;

n Training of appropriate personnel with regard to anti-money laundering and anti-terrorist financing issues and their responsibilities for compliance; and

n Independent testing to ensure the controls required by the Anti-Money Laundering Program and applicable laws, rules and regulations have been implemented and continue to be appropriately maintained.

All associates receive Bank Secrecy Act/Anti-Money Laundering training annually.

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Commitment to Cybersecurity

Realizing our vision of creating the best financial institution possible requires substantial investments in our cybersecurity capabilities. These investments help prevent and mitigate the risks of an increasingly sophisticated and ever-present cyberthreat landscape. They are part of BB&T’s comprehensive risk management framework and enable our clients to focus on their economic success and financial security while we safeguard their financial transactions and financial assets. Our cybersecurity efforts include internally and externally focused capabilities and risk reduction.

Our internal focus includes:

n Engaging our board of directors, Executive Management, senior leadership and a robust governance network in a holistic cybersecurity strategy

n Building our cybersecurity organization with advanced capabilities and highly skilled talent required to manage risks as well as identifying and deploying specific controls best suited to help proactively prevent and mitigate those risks

n Enhancing multilayered defenses pertaining to cyberthreat identification, detection, protection, response and recovery

n Promoting data protection awareness and accountability through robust training for our associates

n Creating and providing data protection guidance and capabilities to our clients

Our external focus includes:

n Proactively engaging with regulatory agencies as well as performing required compliance activities

n Participating in industry trade organizations to develop and promote harmonized cybersecurity standards and best practices throughout the financial services sector

Our comprehensive focus also covers protecting BB&T’s online environment to secure our clients’ financial transactions and helping ensure the integrity, stability and resilience of our systems as well as the overall financial system – called “cyberresilience.” Given the interconnected nature of networks and payment systems among financial institutions and their business partners, a cyberincident at one financial institution may impact others. Therefore, each financial institution must commit to cyberpreparedness.

At BB&T, we continue to enhance our cybersecurity, business continuity and disaster recovery plans. We engage our executive leadership, industry trade organizations and regulators in our preparedness efforts as well as promote cyberreadiness throughout the industry. We are also partnering with the education sector to prepare students for cybersecurity and technology careers.

Maintaining stakeholder confidence in the financial markets is critical to the success of all financial institutions, and we will continue to help educate our stakeholders on these initiatives. To ensure our communities grow and thrive, we remain diligently committed to preventing and mitigating cybersecurity risks – now and in the future.

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Associate Engagement

The strong relationship between a company’s overall performance and stability, and the overall engagement of its associates has been objectively established by Gallup, the Corporate Leadership Council, the Society of Human Resources Management (SHRM) and a range of other highly respected research firms and thought leaders. BB&T recognizes this reality. Led by our Executive Management team, BB&T embraces associate engagement and with complete transparency measures and reports associate engagement internally each year. Our goal is to remain one of the most highly engaged companies in the financial services industry. The engagement level of our approximately 37,000 associates is 77%, compared to the global average of 67%.1

BB&T Overall Engagement Score: 77%

41

43

42

33

46

10

13

13

18

15

2

2

1

5

2

42

37

42

30

30

I am motivated to put forth extra effort in my job

I would recommend BB&T as an employer

I am proud to work for BB&T

I rarely consider looking for a job outside of BB&T

Overall, I am very satisfied working at BB&T

Overall Associate Engagement Score

5

5

3

14

7

Note: Rounding caused the sum of percentages in one item to total 1011PwC’s 2017 Employee Engagement Landscape Study

The Most Engaged Associates Strongly Agree Agree Neither Agree nor Disagree Disagree Strongly Disagree

Creating a Place Where Our Associates Can Learn, Grow and Be Fulfilled in Their Work

41 14 236 7

Overall Satisfaction Global Norm: 67%

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BB&T’s unique culture is not an accident – it’s part of an intentional effort to achieve our mission by leveraging our most important asset: our people. So in 2017, we sought to reinforce our culture by conducting a series of mission dinners – 53 events in 39 cities over 17 days – attended by nearly all of our 37,000 associates. The evenings included food, fellowship and conversation about BB&T’s vision, mission and values to inspire and connect associates more deeply with our culture. The program included a personal video message from CEO Kelly King, followed by a town hall-style Q&A with other members of

Executive Management, who traveled the country to ensure a presence at each of the dinners. Associates also received a book about BB&T’s culture and a values pyramid depicting what BB&T stands for as an organization. Refl ecting back on the experience, Kelly King says, “We had 53 mission dinners across the country that brought our associates together for fun and sharing. It was a wonderful experience that allowed all of us to bond closer together in our commitment to making the world a better place to live.”

In inset boxes, clockwise from top left: Chris Henson, President and Chief Operating Offi cer; BB&T associates at mission dinner; Daryl Bible, Senior Executive Vice President, Chief Financial Offi cerBottom image: Kelly King, Chairman and Chief Executive Offi cer, greets associates as they arrive

“It’s absolutely worth the time and investment for all of us to get together and talk about how important our culture is at BB&T.”Kelly S. King

Chairman and Chief Executive Offi cer

Reaffi rming Our Mission and Commitment to Our Culture

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EXCELLENT ASSOCIATE VALUE PROPOSITION

BB&T is a service organization. We accomplish everything through our associates. We do this by creating a place where our associates can learn, grow and be fulfilled in their work. We are in the business of sharing financial knowledge and are only as good as the talent we attract, develop and retain.

In December 2017, BB&T announced additional investments in its associates and communities as a result of Congress passing tax reform legislation. In light of the new corporate tax rate deductions, BB&T’s Executive Management team made the decision to:

n Raise BB&T’s minimum hourly pay rate from $12 to $15 per hour, effective Jan. 1, 2018

n Provide a special, one-time $1,200 bonus to be paid in January 2018, for almost three-fourths of its associates (about 27,000), most of whom do not receive incentives or commissions

n Donate $100 million to BB&T’s philanthropic fund to support charitable organizations in our communities

The total cost of the program was $152 million, with $15 million related to the pay rate increase, $37 million (including fringes) as a one-time bonus and $100 million to BB&T’s philanthropic fund. The pay increase and bonuses did not apply to senior leaders or the Executive Management team.

“By far, our associates are our most important asset. They’re the biggest reason we’re able to serve our clients each and every day in an extraordinary way,” said BB&T Chairman and CEO Kelly S. King. “They’ve worked so hard, especially over the last few years, to position BB&T for continued success. So, I’m delighted to reward them for all of their hard work and dedication.

“BB&T’s mission is to make the world a better place to live, so it makes perfect sense to share these benefits and continue making a positive difference in the communities we serve. We’re pleased this legislation makes that possible,” King added.

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KNOWLEDGE-BASED LEARNING ORGANIZATION

We are committed to making substantial investments in associate education to create a knowledge-based learning organization, founded on the premise that knowledge (i.e., understanding) when properly applied is the source of superior performance. We attempt to train our associates with the best knowledge/methods in their fields and support productive behaviors through consistent coaching and management reinforcement. The goal is for each associate to be an “expert” in his or her role, whether as a computer programmer, branch banker, lender, financial consultant or any other position.

The mission of BB&T University is to create a competitive advantage by providing associates with comprehensive educational opportunities. BB&T considers training an investment in the future. BB&T University is responsible for creating a knowledge-based learning organization where our associates can grow and develop. Training is a strategic tool used to help associates perform their jobs in the most competent manner and accomplish BB&T’s mission.

The BB&T Banking School at Wake Forest University is an intensive, 18-month program designed to move selected, high-performing associates from a tactical understanding of their current jobs to a broader appreciation for the bank, the financial services industry and business as a whole. The BB&T Banking School prepares participants to make better decisions in their current jobs as well as provides and facilitates career development opportunities.

The Leadership Development Program (LDP) is nationally recognized as one of the best and most comprehensive leadership training programs in the financial services industry. It offers all-inclusive structured training that provides future leaders of BB&T with a strong foundation in our culture, philosophy and values, our leadership and coaching models, and the financial services industry. Participants of the LDP participate in an intensive curriculum of classroom and on-the-job training with an emphasis on providing superior client service. After successfully completing the program, associates are equipped to assume positions with excellent opportunities for advancement.

The Early Career Program (ECP) provides an opportunity for associates to jump-start their career while providing an excellent experience for professional and personal growth. The goal of the ECP is to attract the best talent in an effort to build bench strength for BB&T’s dynamic future. The ECP is targeted towards candidates who have an interest in beginning a career in a specific area of financial services. The ECP structure enables associates to actively work in their role while also providing the opportunity to receive supplemental training in the following areas: BB&T Culture & Philosophy; Leadership & Self Awareness; General Banking Knowledge; and Professionalism & Career Management. Training for the ECP features both in-person learning events and monthly virtual sessions designed to enhance the day-to-day learning associates gain while working with their teams and managers.

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ASSOCIATE WELL-BEING

To have a highly engaged workforce, it is appropriate to focus on our associates’ well-being. Our approach is to offer our associates careers, not jobs. We provide associates with important information, and we invest heavily in benefi t programs that support their fi nancial security and physical well-being.

At BB&T, the Associate Well-Being program supports our personal journeys toward career, social, fi nancial, physical and community fulfi llment. Our individual well-being creates genuine happiness and self-esteem as we thrive in all areas of our lives.

The Associate Well-Being program ensures associates have the necessary tools, resources, programs and knowledge available to achieve career, social, financial, physical and community fulfillment.

Career Well-Being is enjoying your work and being in the right job, on the right team, and with a company that matches your values; having a career that allows associates to learn, grow and be fulfi lled.

� Career Opportunities website

�Mentoring opportunities and resources

� BB&T University

• Leadership Development Program • Early Career Program

• The BB&T Banking School at Wake Forest University • University Learning Program

• Education Assistance Program

� The BB&T Leadership Institute

Social Well-Being is having meaningful, genuine relationships in all aspects of life. At BB&T, it’s about genuinely enjoying work relationships, building trust with co-workers and celebrating together.

� Recognition and Reward Program

� BB&T Marketplace

�Up to eight hours of paid time off to attend school-related activities for associate’s children, up to age 26

� Paid time off available for parental bonding for non-birthing parents

� Paid time off available for adoption or foster care

� Eight hours off for birthday

Happiness is at the very top of our values system, and BB&T is taking the next step in promoting optimism, resilience and strong relationships. Happiness! at BB&T is a new initiative based in the science of positive psychology – the scientifi c study of how people succeed, pursue happiness and fl ourish even under adverse circumstances. Positive

psychology research shows all people can be happier, more satisfi ed with their lives and become better performers by integrating simple and effective practices into their everyday lives. Happiness! at BB&T provides practical, science-based tools and concepts for all associates. In the fall of 2017, Happiness! at BB&T for Organizations, an intensive two-day workshop in positive psychology, was piloted in three lines of business. Online resources are being made available for managers and associates in the summer of 2018. Additionally, a Happiness Council was formed, including high-performing, enthusiastic, positive associates from every line of business within the BB&T enterprise. Happiness Council members are ambassadors, bringing the science of positive psychology to their fellow associates and reporting back on what BB&T can do to inspire, develop and support the happiest and most fulfi lled associates in the world.

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Financial Well-Being is the safety and security that comes from having a financial “plan.” BB&T helps by providing associates practical knowledge, banking benefits, market-competitive total compensation and excellent retirement benefits.

� 401(k) matching

�Defined benefit pension plan (for associates of BB&T and select subsidiaries)

� Associate Banking

� Financial webinars for associates

�Helping associates who have been affected by a natural disaster

� Educational assistance program

� BB&T Scholarship Program for children of BB&T associates

BB&T is one of more than 230 corporations, foundations and businesses that sponsor scholarships for graduating high school students through the National Merit Scholarship Corporation (NMSC). Since 2004, BB&T has awarded 10 scholarships annually to qualifying children of BB&T associates, until 2016, when BB&T doubled the amount to 20 annual scholarship awards.

Each year, over 1 million high school juniors enter the National Merit Scholarship Competition by taking the Preliminary SAT/National Merit Scholarship Qualifying Test. Finalists then go through a rigorous competition that considers academic standing, recommendations, extracurricular activities, as well as a written essay.

Physical Well-Being is personal health, feeling good and having the energy to do the things that matter the most. BB&T’s CarePlus program, when combined with the right daily choices and periodic physical checkups, provides a great foundation.

� Employee assistance program

�Diet and nutrition

� Fitness and exercise

� Smoking cessation

� LifeForce wellness program

�On-site health care clinics

�Mobile mammogram

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Community Well-Being is living, working and enjoying life to give you a deep, gratifying sense of purpose and belonging; being a lighthouse to the communities we serve by supporting civic and charitable organizations.

� Participation in annual BB&T Lighthouse Project

�United Way – BB&T associates individually contributed more than $3.46 million in 2017

�United Way Day of Caring

� Support associates’ involvement in their child’s education (i.e., volunteering or serving at child’s school)

� Eight hours paid time off for involvement in community service

DIVERSITY AND INCLUSION

BB&T always seeks to attract the best talent in the marketplace, and we understand cultivating a respectful work environment through diversity and inclusion will attract and retain the best talent. Diversity and inclusion makes good business sense, and it is the right thing to do. We are committed to fair treatment and respect for everyone, without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity or expression, genetic information, veteran status, disability, bankruptcy or any other legally protected status.

BB&T’s enduring commitment to a diverse and inclusive environment starts at the top of our organization and impacts the decisions we make each day. We are proud of our diversity progress, but we look forward to doing even better. Publicly sharing our workforce metrics is a demonstration of our strong commitment to this critical priority.

WomenPersonsof Color

Board of Directors 28.5% 28.5%

Executive/Senior Managers 25.7% 5.7%

First/Mid -Level Managers 54.5% 16.9%

Professionals 46.1% 17.9%

All Others * 79.3% 33.3%

Total 67.0% 26.8%

* ‘All Others’ is a combination of sales workers and administrative support EE0-1 job categories.Source: December 31, 2017 associate data produced in a manner consistent with EE0-1 reporting, with aggregation across race categories.

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EXECUTIVE DIVERSITY AND INCLUSION COUNCIL

One of the biggest difficulties in initiating change is identifying committed leaders who will decide upon a direction, be advocates for change, and develop and implement strategies that support the process of building a diverse and inclusive organization.

BB&T’s commitment to diversity and inclusion is a priority. That commitment is consistently demonstrated by our leader, Chairman and CEO Kelly King. Our EDIC Chair, General Counsel/Corporate Secretary Bob Johnson, and EDIC Vice Chair, Chief Diversity Officer Tricia Haley, along with all members of Executive Management and other select BB&T leaders form our EDIC Council. They oversee strategies and programs for the organization that ensure meaningful progress toward our objectives around key dimensions of diversity that build an inclusive culture for our associates and clients.

BUSINESS RESOURCE GROUPS

Business Resource Groups (BRGs) are one of the many ways our organization encourages collaboration and cooperation so our associates can learn, grow, be fulfilled and produce innovative, world-class results. BB&T has five BRGs of diverse associate volunteers who are focused on increasing engagement with specific segments of our workforce and client base (African-American; Asian Pacific Islander; Hispanic; Lesbian, Gay, Bisexual, Transgender Associates and Allies; and Women).

These groups represent an overwhelming majority of our workforce and client base and serve as communication and cultural conduits between management, associates and external stakeholders. They work together to support the organization’s vision, mission and business objectives as they relate to specific diversity demographics and characteristics.

DIVERSITY AND INCLUSION BUSINESS COUNCILS

Diversity and Inclusion Business Councils (DIBCs) are sponsored by various lines of business throughout BB&T. They help drive corporate value propositions deeper into the organization to promote and embrace diversity and inclusion.

DIBC members are associate volunteers who advise and influence Executive Management on achieving business goals through diversity and inclusion. They leverage the corporate diversity strategy to develop and implement areas of focus that will succinctly measure accountability and sustainability for their respective lines of business that augment workforce diversity and workplace inclusion.

Women’s Information NetworkHispanic Leadership

Connection

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Commitment to Serving Our Communities

We believe in being strong community partners. BB&T is a reflection of the financial strength and vibrancy of our communities. We believe in engaging our communities through lending and banking services financial support, associate volunteer work and leadership roles. This includes supporting charitable organizations, providing financial education at all levels, financial literacy and leadership development. BB&T actively supports the United Way and leads numerous community-based Lighthouse Projects throughout our footprint. Teamwork within our communities is vital to their growth and our success. We are proud to serve as leaders in our communities.

AFFORDABLE HOUSING

� BB&T provided affordable housing financing of more than $718 million with bridge, construction, rehabilitation and permanent lending in 2017.

– Affordable housing was a component of BB&T’s total community development lending of more than $2 billion in 2017.

� To support construction and rehabilitation of affordable housing, BB&T invested more than $543 million in Low Income and Historic Preservation Tax Credits. In addition, BB&T invested $109 million in securities which provided permanent financing for affordable housing projects.

� As a member of the Federal Home Loan Bank of Atlanta, BB&T:

– Supported 26 developments for the Affordable Housing Program competitive application. Eleven projects in five states were awarded $4 million, leveraging a projected $39 million in total development financing.

– Provided $340,000 in down-payment assistance to 81 home buyers through the First-time Homebuyer Program and Community Partner Programs.

Making the Communities in Which We Work Better Places to Be

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� BB&T provided approximately $2.5 billion in mortgage financing to low-to-moderate income communities.

– BB&T offers Community Homeownership Incentive Program (CHIP) loans for first-time and low-to-moderate home buyers qualifying with a low down payment mortgage need. More than $233 million in financing was made available with CHIP in 2017.

– BB&T partnered with state housing agencies across its footprint to offer qualified home buyers first mortgages and down payment assistance programs. More than $47 million in financing was made available through these partnerships in 2017.

BB&T BANK BUS

The BB&T Bank Bus participated in 114 events in 2017, helping meet the needs of our clients and communities where they are. It is equipped with 11 internet-ready computers, two printers, a shredder, its own generator and a cellular data system. The computers can be used to obtain credit reports, open accounts on BBT.com and visit financial education websites that provide information on money management, home ownership, credit management, the Earned Income Tax Credit and general financial health.

MICRO- AND SMALL BUSINESS ASSISTANCE

� Through direct training and contributions for small business assistance organizations, BB&T and our partners support entrepreneurs. BB&T provides financial support to a wide range of small business-oriented organizations including: women’s business centers, small business development centers, micro enterprise networks, community development financial institutions and more.

� Lending

– In 2017, BB&T made 194 Small Business Administration loans for a total of more than $78 million to our small business clients.

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BB&T LIGHTHOUSE PROJECT

The demand for services to address the critical needs of our communities is immense. You can see it everywhere – from our school systems where hunger prevents children from focusing on their education – to our streets and homeless shelters where many, including veterans, search to escape oppressive heat and bitter cold.

The BB&T Lighthouse Project gives us an opportunity to provide corporate financial support to local charities, while our associates work on projects including landscaping, painting, preparing meals and more.

In 2017, associates completed over 1,200 projects, provided more than 80,000 volunteer hours and helped change the lives of more than 1.5 million people. Since we began the BB&T Lighthouse Project in 2009, we have completed more than 10,000 community service projects, provided more than 500,000 volunteer hours and helped change the lives of more than 15 million people throughout the BB&T footprint.

The Children’s Foodie Truck-Cafe To GrowRoanoke, Va.

The Children’s Foodie Truck is used in the Roanoke Valley to help eliminate childhood hunger and increase the quality of food being provided to children’s programs sponsored by Feeding America Southwest Virginia. The Foodie Truck allows families to have prepared snacks and meals with more fruits and vegetables that have a higher nutritional value. Our BB&T team prepared meals as well as assisted at the community centers, parks and housing projects when the truck delivered these meals.

HandsOn of NWNCWinston-Salem, N.C.

Associates partnered with an organization that purchases discounted, dilapidated homes and coordinates volunteers to help renovate them to a livable condition. The BB&T team participated in a variety of rehabilitation projects at one such house by removing inadequate infrastructure and providing landscaping services. The veteran’s family moving into the home was thrilled to witness these improvements.

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FINANCIAL EDUCATION

The need for financial education is great. Proactively teaching personal finance in schools and providing students with a foundation of knowledge is critical, because the financial knowledge teenagers develop today will set the tone for the decisions they make in their future. BB&T is proud to partner with EverFi to offer our award-winning curriculum at no cost to local schools throughout the BB&T footprint. EverFi is the leading technology platform that teaches, assesses and certifies students in these critical skills.

� The BB&T Financial Foundations program continued to grow through 2017, ending the year in 1,289 high schools in 15 states and Washington, D.C.

– After taking the BB&T Financial Foundations course, students increased their scores on assessment tests by an average of 77% or improved to a B+ from an F.

� Topics covered include: savings, banking, credit card and interest rates, credit score, financing higher education, renting versus owning, taxes and insurance, consumer fraud and investing.

� BB&T reinforces the Financial Foundations program online curriculum with classroom presentations by bank associates.

Other opportunities are ongoing and in 2017 included financial education provided for:

�Youth, adults, seniors, first-time home buyers and small business owners led by BB&T associates.

�More than 240,000 students in kindergarten through high school with BB&T’s support.

�More than 16,000 college students through partnerships with Historically Black Colleges and Universities (HBCU), community colleges and institutions of higher education.

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BB&T CHARITABLE GIVING

Part of the BB&T Mission is “making the communities in which we work better places to live.” Our economic results are significantly affected by the success of our communities. As a good corporate citizen, it is appropriate for BB&T to be actively involved through our philanthropic efforts and our relationships with nonprofit organizations to help meet the unique needs of the communities we serve. BB&T desires to build strong relationships and focus our financial support on those organizations and projects that provide the most value to our communities.

During 2017, BB&T and its Charitable Fund granted over $26 million to support communities and charitable organizations across its footprint. These grants include over $750,000 to fund relief efforts in the aftermath of the damage left behind by Hurricanes Harvey, Irma and Maria along with destructive tornadoes that impacted the state of Georgia.

Additionally, we donated $100 million to our philanthropic fund in 2017. Those funds will be used to support organizations and communities throughout our footprint.

DOING OUR BEST IN THE WORST OF TIMES

Often we see the best side of humankind during the worst of times, and that’s certainly true at BB&T. Perhaps that has seldom, if ever, been more apparent than during 2017’s hurricane season.

In Houston and the surrounding area, the season began with what the National Weather Service called “unprecedented, catastrophic, historic and life-threatening” conditions due to Hurricane Harvey in late August and early September. In about a week, Houston was pummeled with nearly as much rain as it would normally receive in an entire year. And BB&T responded with a $100,000 donation to the Houston Chapter of the American Red Cross.

“The response from our associates to help this community was nothing short of inspiring. Even through adverse conditions, so many showed up to lend a helping hand. It really showed what a great culture we have at BB&T,” said BB&T’s Houston and Central Texas Region President Bill Toomey. “It was really heartwarming to be able provide support for our associates as well as the entire community with much-needed water and cleaning supplies. We were also fortunate to have a safe working environment for associates and be one of the first banks to reopen and assist so many people – clients and non-clients – with their financial needs during this incredibly difficult and emotional time.”

Just a couple of weeks later, Hurricane Irma tore through Florida, and once again, in South Florida BB&T was among the first banks to reopen and help those struggling to access their finances and begin the recovery process. In the devastated Florida Keys, BB&T associates were also some of the first civilians into the area to assist with desperately needed relief efforts.

2017 Charitable Giving by BB&T

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“We had over five tractor trailers full of water, ice and supplies to deliver to Key West and Marathon,” said BB&T’s South Florida Regional President Tony Coley. “Thirty associates from our Senior Leadership Team joined in to help. We delivered the water to our branches to distribute to clients and others in the community, and gave the ice to FEMA to distribute to the community. The convoy was a fantastic coordination effort thanks to the support from Executive Management and our Business Recovery Management teams. We had 11 vehicles and six state troopers escort us down to Key West to make the trip easier.”

In addition to the delivery of supplies to Key West and Marathon, Market President Dale Bittner and his team packed a U-Haul to deliver a generator, chainsaw, chain oil, gloves, masks, etc., to the Keys to help those with the greatest needs. And BB&T delivered 19 pallets of water (47,424 bottles) to Jacksonville, Daytona and Orlando. Teams with trucks and rented U-Hauls also took some of the water to Ocala, Melbourne, Kissimmee and Polk County, where several dozen associates from multiple lines of business were able to take the water into their communities.

In our West Florida Region, associates near Ft. Myers unloaded essential supplies at Florida Gulf Coast University, which served as a shelter for hundreds of residents. Associates near Naples also worked with employees from our partner company CBRE to distribute 20 pallets of ice to associates, clients and local residents in many locations throughout the city – one with over 100 cars waiting in line!

With more supplies and donations than associates could use, a team formed to distribute the surplus to the Immokalee community, a farming community in the eastern part of Collier county in great need of help after the hurricane. The team loaded up a truck of water, trash bags and hygiene products and delivered them to Immokalee High School.

Natural disasters are nothing to celebrate, but our determination, leadership and response to these historic storms is admirable and encouraging. In the face of adversity, BB&T associates are strong and resilient. But more importantly, our communities are better because of them.

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RECENT COMMUNITY REINVESTMENT ACT (CRA) PERFORMANCE

� BB&T received an outstanding rating on our most recent CRA exam (2014-2016).

� Community Development Lending

– Our community development lending performance exhibits an outstanding level of commitment to meeting the credit needs of the communities we serve.

– BB&T Annual Development Lending Totals

• 2017 - $2 billion

• 2016 - $2 billion

• 2015 - $1.7 billion

� Community Development Services

– BB&T is a leader in providing community development services through partnerships with local and statewide organizations dedicated to affordable housing, economic development, community services and revitalization activities. Associates are engaged as board members, financial experts and financial educators to both individuals and small businesses. In 2017, BB&T associates provided more than 2,700 qualified community development services across our footprint.

� Community Investments

– BB&T works diligently with government agencies, tax-credit syndicators and nonprofits to seek investment and charitable contribution opportunities. Our corporate investments include low-income housing tax credits, historical rehabilitation tax credits, small business investment company, bonds and several other impactful offerings. The majority of our investments support affordable, multifamily rental projects.

– BB&T Annual Investment Totals

• 2017 - $665 million

• 2016 - $608 million

• 2015 - $533 million

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BB&T HOMELESSNESS OUTREACH PROGRAM

BB&T launched our homelessness outreach program in 2012. Recognizing homelessness often affects struggling families with children, the program focuses on getting families back into more permanent housing, providing educational opportunities for work stability and helping overcome barriers to achieving those priorities. In 2017, our support assisted students and their families in eight counties in three southeastern states. To date, BB&T has provided assistance to approximately 75,000 students and their families identified through the McKinney-Vento Homeless Assistance Act.

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SUPPLIER DIVERSITY PROGRAM

The vision of the BB&T Supplier Diversity Program is to be the “Best of the Best,” perpetuating and enhancing BB&T core values through leadership in supplier diversity. We do this in many ways, including providing opportunities for certified diverse suppliers to participate in the supplier selection process, tracking and monitoring spend among our diverse supplier base, and supporting the community through participation in diverse supplier events at the local, regional and national levels. Our commitment to supplier diversity permeates our organization.

It is critically important that we leverage our buying power and include certified diverse suppliers within the supply chain to create mutually beneficial relationships. That is why we are committed to providing an environment that encourages diverse suppliers to participate.

We provide opportunities to diverse suppliers because it’s the right thing to do. BB&T is committed to supplier diversity, its value, and the long-term success of our company and the communities we serve.

The BB&T Supplier Diversity Program recognizes the following classifications as diverse suppliers:

�Minority-Owned Business

• Subcontinent Asian/Asian-Indian

• Asian-Pacific

• Black

• Hispanic

• Native American

�Women-Owned Business

• Economically Disadvantaged Women-Owned Small Business

• Women-Owned Small Business

�Veteran-Owned Business

� Service Disabled Veteran-Owned Small Business

� Small Business

� 8(a) Certified Small Business

� Small Disadvantaged Business or Disadvantaged Business Enterprise

�Historically Underutilized Business Zone Small Business

� Lesbian, Gay, Bisexual, Transgender-Owned Business

Diverse suppliers represented 12% of our Requests For Proposal in 2017, and the associated spend in the year was $124 million, up 3% from 2016.

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Environmental Sustainability

In many aspects of our company’s operation, we closely consider our environmental impact on the neighborhoods and communities we serve.

Even though the company continued to grow in 2017, BB&T was able to meaningfully reduce overall real estate space and plans to continue that trend. We are also focused on finding ways to promote “paperless” internal business processes and are investing in new technologies that will accelerate those changes. By providing our clients with an ever-expanding array of digital services that allow BB&T to serve many client needs from anywhere, we are reducing trips to a physical bank and their associated carbon emissions.

In 2018, BB&T is investing over $40 million across more than 1,200 of our facilities with the specific goal of decreasing energy and water consumption. This is the largest annual sustainability investment in our company’s history. Major initiatives include installation of new LED lighting, upgrades to highly-efficient heating and cooling technology, incorporation of an intelligent Energy Management System to eliminate waste, and use of smarter irrigations systems to limit water use. Further, we’ve set new targets to reduce our environmental impact over the next five years, by decreasing our energy consumption by 25% and our water consumption by 10%.

A new state-of-the-art facility for The BB&T Leadership Institute opened in June 2018. The site preservation and construction standards were developed with environmental stewardship in mind. The facility is designed to LEED standards, and is expected to qualify for official certification in 2018. While all our new construction is designed to maximize energy efficiency, the new home of The BB&T Leadership Institute will be the first building owned and constructed by BB&T to achieve LEED certification. Not only good for the environment, this site will promote a deeper connection to nature for all future leaders who enjoy the site for years to come.

In other building construction projects, BB&T is an advocate for environment and sustainable design. We promote the incorporation of sustainable design strategies where applicable, practical, economically feasible and consistent with the function and operations of the facility. BB&T focuses on general design strategies that promote sustainability and wellness rather than on a specific rating system. General principles for design and construction include:

�Maximizing use of natural light to promote well-being and reduce electricity consumption

�Designing a more engaging workplace focused on the wellness and satisfaction of occupants while minimizing the amount of real estate needed

�Use of native plants to reduce irrigation requirements

� Specification of construction materials with recycled content

� Specification of low volatile organic compound content materials

� Purchase of flooring and furniture products made from recycled material

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15.8 Million Lbs. of Paper Recycled

11.4 Million Lbs.CO2 Avoided

More than132,000 Trees

Preserved

More than 31,000 Cubic YardsLandfill Space Conserved

216.7 Million GallonsWater Saved

17.9 Million kWhElectricity Saved

Other bank-wide conservation initiatives include:

�Corporate Paper Shredding and Recycling: All offi ce paper waste is shredded and recycled, and we regularly host document shredding and recycling days for the public in our communities. Through these efforts, BB&T recycled nearly 15.8 million tons of paper in 2017.

�Offi ce Paper: We purchase copy paper made with recycled content and/or new content using sustainable forestry practices.

� Janitorial Cleaning Products: We use environmentally friendly or “green” cleaning products within all BB&T locations.

�Carpet Cleaning: Our vendors use a dry polymer method to reduce water used in traditional extraction cleaning methods. We also discontinued routine carpet cleaning to conserve resources and only clean when necessary.

�Drive-Thru Concrete Cleaning: A waterless, environmentally friendly cleaning process has replaced traditional water based pressure-washing.

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Optimizing the Long-Term Return to Our Shareholders, While Providing a Safe and Sound Investment.

We are steadfast in our mission to optimize the long-term return to our shareholders, while providing a safe and sound investment. Dividends are very important to us. More than a third of our shareholders are individuals who have accumulated their BB&T shares over many years. We are committed to continuing a policy of predictable dividends to reward all our shareholders for their support. BB&T has paid a cash dividend to shareholders of its common stock every year since 1903, and we have consistently had among the highest dividend payout ratio compared to our peers.

We believe the best long-term measure of stock performance is total return to shareholders, which includes the change in stock price plus dividends paid.

BB&T’s total return to shareholders is superior to our peers in the last 10-, 15- and 20-year periods. BB&T’s 20-year annualized return of 5.7% compares to our peers’ average of 4.0%. In 2017, BB&T’s total return to shareholders was 8.7%.

Source: S&P Global As of 12/31/2017

BB&T Among Leaders in Dividend Yield BB&T Peers

Peer 1 BBT Peer 2 Peer 3 Peer 4 Peer 5 Peer 6 Peer 7 Peer 8 Peer 9 Peer 10 Peer 11 Peer 12

3.02%

2.65% 2.57% 2.48%2.24%

2.11% 2.08% 2.08% 2.08%

1.75% 1.72%

1.38% 1.26%

Peers include CFG, CMA, FITB, HBAN, KEY, MTB, PNC, RF, STI, USB, WFC and ZION 1, 5, 10 and 20 year are for periods ended 12/31/2017. Source: Nasdaq IR and S&P Global

Total Shareholder Return BB&T Peer Average S&P Financials Index

8.7%

17.5%

22.2%

1 YEAR

14.7%

19.4%18.2%

5 YEAR

8.6%

5.4%

3.8%

10 YEAR

5.7%

4.0%4.6%

20 YEAR

30.0% 24.0% 10.0% 8.0%

24.0%18.0%

8.0%6.0%

18.0%

12.0%

6.0%

12.0%

6.0%

4.0%

4.0%

6.0% 2.0%2.0%

0.0% 0.0% 0.0% 0.0%

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Rewarding Our Shareholders

BB&T remains committed to the highest standards of corporate governance, beginning with the corporation’s board of directors and Executive Management team who foster an environment conducive to sound corporate governance practices. Our corporate governance practices are described in the Corporation’s Bylaws, Corporate Governance Guidelines and the charters specifying the duties and responsibilities of each of the committees of the board of directors. Our board reviews environmental, health and safety, and social matters annually.

ACTIVE, INDEPENDENT BOARD OF DIRECTORS

Twelve of our 14 directors are independent, and, in the aggregate, our directors attended 98% of board and committee meetings last year in addition to several other BB&T events. Our directors also engage in a comprehensive training program designed to support their responsibilities as directors.

LEADER IN BOARD DIVERSITY

Of our directors, 28.5% are persons of color and 28.5% are women. Our board diversity goal seeks to include members with diverse backgrounds, skills and characteristics that, taken as a whole, will help ensure a strong and effective governing body. The Nominating and Corporate Governance Committee annually assesses these factors in the director selection and nomination process.

EMPHASIS ON ETHICS

BB&T can achieve its corporate goals and protect its reputation only by conducting business in accordance with the highest ethical, legal and moral standards. Our clients, associates, shareholders and the communities we serve expect us to act in an ethical manner at all times if they are to continue to place their trust and confidence in us. Our chief ethics officer provides reports to the board of directors and our Nominating and Corporate Governance Committee, and underscores our commitment to sound ethical practices. Our Executive Management oversees BB&T’s antibribery and anticorruption programs.

We maintain three separate board-approved Codes of Ethics that apply to our associates, senior financial officers and directors. These codes govern our corporate conduct, and each code is specifically tailored to recognize the importance of each group maintaining a strong culture based on our values and adherence to ethical business practices. Any future waivers or substantive amendments of the Codes of Ethics applicable to our directors and certain executive officers will be disclosed on our website.

BB&T monitors internal compliance with our associate Code of Ethics through the BB&T Ethics Committee. For more information on BB&T corporate governance, visit our website at bbt.investorroom.com/corporate-governance.

At BB&T, we are creating the best financial institutional possible. We invite you to join us on the journey. We fully believe our best days are ahead!

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Executive ManagementDaryl N. BibleSenior Executive Vice President Chief Financial Offi cer

W. Bennett BradleySenior Executive Vice President Chief Digital Offi cer

Barbara F. DuckSenior Executive Vice President Chief Information Offi cer

Jim D. GodwinSenior Executive Vice President Chief Credit Offi cer

Donna C. GoodrichSenior Executive Vice President Deposit, Operations and Fraud Manager

Christopher L. HensonPresident and Chief Operating Offi cer

Robert J. Johnson, Jr.General Counsel, Secretary and Chief Corporate Governance Offi cer

Kelly S. KingChairman and Chief Executive Offi cer

Brant J. StandridgeSenior Executive Vice President President, Retail Banking

Clarke R. Starnes IIISenior Executive Vice President Chief Risk Offi cer

David H. WeaverSenior Executive Vice President President, Community Banking

Dontá L. WilsonSenior Executive Vice President Chief Client Experience Offi cer

W. Rufus YatesSenior Executive Vice PresidentPresident and CEO of BB&T Securities and Financial Services and Commercial Finance Manager

Standing left to right: Jim Godwin, Bennett Bradley, Barbara Duck, Rufus Yates, Dontá Wilson, Donna Goodrich, Bob Johnson, David Weaver, Brant Standridge Seated left to right: Daryl Bible, Chris Henson, Kelly King, Clarke Starnes

Corporate HeadquartersBB&T Corporation200 West Second StreetP.O. Box 1250Winston-Salem, NC 27102-1250336-733-2000

Equal Opportunity EmployerBB&T Corporation is an equal opportunity employer including individuals with disabilities and protected veterans. All matters regarding recruiting, hiring, training, compensation, benefi ts, promotions, transfers and all other personnel policies will continue to be free from discriminatory practices.

News MediaNews media representatives seeking information should contact:Brian E. DavisSenior Vice PresidentCorporate Communications336-733-2542

Analyst InformationAnalysts, investors and others seeking additional fi nancial information should contact:Alan W. GreerExecutive Vice PresidentInvestor Relations336-733-3021Richard D. BaytoshSenior Vice PresidentInvestor Relations336-733-0732

ClientsClients seeking assistance with BB&T products and services should call 800-BANK BBT (800-226-5228).

WebsitePlease visit BBT.com for information concerning BB&T’s products and services, news releases, fi nancial information, corporate governance practices and other information.

General Information

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Corporate Board of DirectorsJennifer S. BannerChief Executive Offi cerSchaad Companies, LLCand President and CEOSchaadSource, LLCKnoxville, Tenn.

K. David Boyer, Jr.Chief Executive Offi cerGlobalWatch Technologies, Inc.Oakton, Va.

Anna R. CablikPresidentAnasteel & Supply Company, LLC and Anatek, Inc.Marietta, Ga.

I. Patricia HenryRetired Director of Strategic ProjectsMiller Brewing Co.Stone Mountain, Ga.

Eric C. KendrickPresidentMereck Associates, Inc.Arlington, Va.

Kelly S. KingChairman andChief Executive Offi cerBB&T CorporationWinston-Salem, N.C.

Louis B. Lynn, Ph.D.President and Chief Executive Offi cerENVIRO AgScience, Inc.Columbia, S.C.

Charles A. PattonConsultant and ManagerPatton Holdings, LLCFormer President and CEOVirginia First Savings BankHopewell, Va.

Nido R. QubeinPresidentHigh Point UniversityExecutive ChairmanGreat Harvest Bread Co.High Point, N.C.

Willam J. ReuterRetired Chairman and Chief Executive Offi cer of Susquehanna Bancshares, Inc.Lititz, Pa.

Tollie W. Rich, Jr.Retired Chief Operating Offi cerLife Savings BankCape Coral, Fla.

Christine SearsPresident and Chief Executive Offi cerPenn National InsuranceHarrisburg, Pa.

Thomas E. SkainsFormer Chairman, President and Chief Executive Offi cerPiedmont Natural Gas Company, Inc.Charlotte, N.C.

Thomas N. Thompson PresidentThompson Homes, Inc.Owensboro, Ky.

Standing left to right: David Boyer, Thomas Skains, Eric Kendrick, Kelly King, William Reuter, Anna Cablik, Nido QubeinSeated left to right: Charles Patton, Patricia Henry, Louis Lynn, Jennifer Banner, Thomas Thompson, Tollie Rich, Christine Sears

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CORPORATE SOCIAL RESPONSIBILITY2017

*The 2017 Greenwich Associates Commercial Banking Study is with companies with sales of $1MM to $500MM and is based on more than 28,000 interviews.BB&T supports a diverse workforce and is an Equal Opportunity Employer who does not discriminate against individuals on the basis of race, gender, color, religion, national origin, age, sexual orientation, gender

identity, disability, veteran status or other classifi cation protected by law.BB&T, Member FDIC and Equal Housing Lender . Credit products are subject to credit approval. Only deposit products are FDIC insured.

BB&T and its representatives do not offer legal or tax advice. Consult your individual legal or tax professional concerning your personal situation.© 2018, Branch Banking and Trust Company. All rights reserved. BBT.com