GET DATA /TYPE=XLSX /FILE='F:\n\c\c_pgp\mda\ma14\ma14_cases\bbbc_case\Bookbinders Book Club Data (Customer Choice)_full data.xlsx' /SHEET=name 'Sheet1' /CELLRANGE=full /READNAMES=on /ASSUMEDSTRWIDTH=32767.EXECUTE.DATASET NAME DataSet1 WINDOW=FRONT.LOGISTIC REGRESSION VARIABLES Choice01 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CRITERIA=PIN(.05) POUT(.10) ITERATE(20) CUT(.5).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

.00

100.03900

.00

100.03900Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

Page 1

10Percentage

Correct

Choice (0/1)

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

84.5

.00604

100.003296ObservedObserved

Classification Tablea ,b

a. Constant is included in the model.b. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .183.00011469.831.044-1.697

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010729.177

.0001375.599

.19211.705

.05213.785

.3491.878

.7891.071

.4681.527

.000144.481

.0001151.784

.000132.373

.000162.690

Variables not in the Equation

Block 1: Method = Enter

Sig.dfChi-square

Step

Block

Model

Step 1

.00010720.273

.00010720.273

.00010720.273

Omnibus Tests of Model Coefficients

Page 2

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .292.1692642.054aStepStep

Model Summary

a. Estimation terminated at iteration number 6 because parameter estimates changed by less than .001.

10Percentage

Correct

Choice (0/1)

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

86.5

25.3153451

97.7753221ObservedObserved

Classification Tablea

a. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.468.000123.372.157-.758

2.027.000158.600.092.706

.394.000180.171.104-.932

.421.000194.416.089-.864

.560.000129.656.106-.579

.458.000180.031.087-.780

.996.6381.221.009-.004

1.714.000159.474.070.539

.912.000157.754.012-.092

1.002.00418.305.001.002

.405.000178.197.102-.904

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CRITERIA=PIN(.05) POUT(.10) ITERATE(20) CUT(.5).

Logistic Regression

[DataSet1]

Page 3

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .500

Page 4

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 5

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

160240

801120ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

89.080.0

38.77912540.0

93.9128196893.3ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1

Page 6

/METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /PRINT=ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.5).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

Page 7

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Page 8

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 9

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

160240

801120ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

89.080.0

38.77912540.0

93.9128196893.3ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .500

Page 10

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /PRINT=ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.3).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Page 11

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .300

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Page 12

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 13

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

253147

217983ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

79.977.3

61.31257963.2

81.7383171381.9ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .300

Page 14

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /PRINT=ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.1).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted Cases aUnweighted Cases a

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Page 15

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

4000

12000ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

8.925.0

100.02040100.0

.020960.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .100

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Page 16

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 17

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected Cases aPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

37624

760440ObservedObserved

Classification Table c

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected Cases bSelected Cases a

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

43.051.0

90.71851994.0

38.4129280436.7ObservedObserved

Classification Table c

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .100

Page 18

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /PRINT=GOODFIT ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.5).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted Cases aUnweighted Cases a

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Page 19

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Page 20

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 21

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

1 .93083.061StepStep

Hosmer and Lemeshow Test

ExpectedObserved ExpectedObserved Total

Choice (0/1) = 1Choice (0/1) = 0

1

2

3

4

5

6

7

8

9

10

Step 1

160120.82712039.17340

16079.7228080.27880

16055.79057104.210103

16040.45237119.548123

16031.47533128.525127

16024.37925135.621135

16018.89923141.101137

16014.06615145.934145

16010.0937149.907153

1604.2963155.704157

Contingency Table for Hosmer and Lemeshow Test

Page 22

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

160240

801120ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

89.080.0

38.77912540.0

93.9128196893.3ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1

Page 23

/METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CASEWISE OUTLIER(2) /PRINT=GOODFIT ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.5).

Logistic Regression

[DataSet1]

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

Page 24

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .500

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Page 25

Block 1: Method = Enter

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Page 26

Sig.dfChi-square

1 .93083.061StepStep

Hosmer and Lemeshow Test

ExpectedObserved ExpectedObserved Total

Choice (0/1) = 1Choice (0/1) = 0

1

2

3

4

5

6

7

8

9

10

Step 1

160120.82712039.17340

16079.7228080.27880

16055.79057104.210103

16040.45237119.548123

16031.47533128.525127

16024.37925135.621135

16018.89923141.101137

16014.06615145.934145

16010.0937149.907153

1604.2963155.704157

Contingency Table for Hosmer and Lemeshow Test

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

160240

801120ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

89.080.0

38.77912540.0

93.9128196893.3ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .500

Page 27

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

Page 28

Selected Status a Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

16

22

26

44

47

65

67

70

75

90

94

96

100

101

114

116

127

135

137

150

164

165

172

182

192

194

196

202

205

213

239

247

249

260

261 3.630.9290.0711**S

2.789.8860.1141**S

2.691.8790.1211**S

6.056.9730.0271**S

2.894.8930.1071**S

2.708.8800.1201**S

3.202.9110.0891**S

3.765.9340.0661**S

2.724.8810.1191**S

3.713.9320.0681**S

2.616.8730.1271**S

3.276.9150.0851**S

2.956.8970.1031**S

4.128.9450.0551**S

2.524.8640.1361**S

4.237.9470.0531**S

2.914.8950.1051**S

2.918.8950.1051**S

2.624.8730.1271**S

3.024.9010.0991**S

2.822.8880.1121**S

2.559.8670.1331**S

6.155.9740.0261**S

2.958.8970.1031**S

3.392.9200.0801**S

3.238.9130.0871**S

3.108.9060.0941**S

6.299.9750.0251**S

2.709.8800.1201**S

2.794.8860.1141**S

3.168.9090.0911**S

2.607.8720.1281**S

2.523.8640.1361**S

3.785.9350.0651**S

3.311.9160.0841**SCaseCase

Casewise Listb

Page 29

Selected Statusa Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

265

267

275

304

307

309

319

328

335

351

356

362

368

374

381

935

1394

1516 -2.663-.8761.8760**S

-3.108-.9061.9060**S

-4.028-.9421.9420**S

2.912.8950.1051**S

4.145.9450.0551**S

2.822.8880.1121**S

3.408.9210.0791**S

3.412.9210.0791**S

2.944.8970.1031**S

3.213.9120.0881**S

2.670.8770.1231**S

2.637.8740.1261**S

3.238.9130.0871**S

2.827.8890.1111**S

2.596.8710.1291**S

2.774.8850.1151**S

3.168.9090.0911**S

3.251.9140.0861**SCaseCase

Casewise Listb

a. S = Selected, U = Unselected cases, and ** = Misclassified cases.b. Cases with studentized residuals greater than 2.000 are listed.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CASEWISE OUTLIER(2) /PRINT=GOODFIT ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.3).

Logistic Regression

[DataSet1]

Page 30

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

0400

01200ObservedObserved

Classification Tablec ,d

Page 31

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

91.175.0

.00204.0

100.002096100.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .300

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

Page 32

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

1 .93083.061StepStep

Hosmer and Lemeshow Test

Page 33

ExpectedObserved ExpectedObserved Total

Choice (0/1) = 1Choice (0/1) = 0

1

2

3

4

5

6

7

8

9

10

Step 1

160120.82712039.17340

16079.7228080.27880

16055.79057104.210103

16040.45237119.548123

16031.47533128.525127

16024.37925135.621135

16018.89923141.101137

16014.06615145.934145

16010.0937149.907153

1604.2963155.704157

Contingency Table for Hosmer and Lemeshow Test

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

253147

217983ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

79.977.3

61.31257963.2

81.7383171381.9ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .300

Page 34

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

Page 35

Selected Status a Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

16

22

26

44

47

65

67

70

75

90

94

96

100

101

114

116

127

135

137

150

164

165

172

182

192

194

196

202

205

213

239

247

249

260

261 3.630.9290.0711**S

2.789.8860.1141**S

2.691.8790.1211**S

6.056.9730.0271**S

2.894.8930.1071**S

2.708.8800.1201**S

3.202.9110.0891**S

3.765.9340.0661**S

2.724.8810.1191**S

3.713.9320.0681**S

2.616.8730.1271**S

3.276.9150.0851**S

2.956.8970.1031**S

4.128.9450.0551**S

2.524.8640.1361**S

4.237.9470.0531**S

2.914.8950.1051**S

2.918.8950.1051**S

2.624.8730.1271**S

3.024.9010.0991**S

2.822.8880.1121**S

2.559.8670.1331**S

6.155.9740.0261**S

2.958.8970.1031**S

3.392.9200.0801**S

3.238.9130.0871**S

3.108.9060.0941**S

6.299.9750.0251**S

2.709.8800.1201**S

2.794.8860.1141**S

3.168.9090.0911**S

2.607.8720.1281**S

2.523.8640.1361**S

3.785.9350.0651**S

3.311.9160.0841**SCaseCase

Casewise Listb

Page 36

Selected Statusa Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

265

267

275

304

307

309

319

328

335

351

356

362

368

374

381

935

1394

1516 -2.663-.8761.8760**S

-3.108-.9061.9060**S

-4.028-.9421.9420**S

2.912.8950.1051**S

4.145.9450.0551**S

2.822.8880.1121**S

3.408.9210.0791**S

3.412.9210.0791**S

2.944.8970.1031**S

3.213.9120.0881**S

2.670.8770.1231**S

2.637.8740.1261**S

3.238.9130.0871**S

2.827.8890.1111**S

2.596.8710.1291**S

2.774.8850.1151**S

3.168.9090.0911**S

3.251.9140.0861**SCaseCase

Casewise Listb

a. S = Selected, U = Unselected cases, and ** = Misclassified cases.b. Cases with studentized residuals greater than 2.000 are listed.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CASEWISE OUTLIER(2) /PRINT=GOODFIT ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.1).

Logistic Regression

[DataSet1]

Page 37

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

4000

12000ObservedObserved

Classification Table c ,d

Page 38

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

8.925.0

100.02040100.0

.020960.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .100

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

Page 39

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

1 .93083.061StepStep

Hosmer and Lemeshow Test

Page 40

ExpectedObserved ExpectedObserved Total

Choice (0/1) = 1Choice (0/1) = 0

1

2

3

4

5

6

7

8

9

10

Step 1

160120.82712039.17340

16079.7228080.27880

16055.79057104.210103

16040.45237119.548123

16031.47533128.525127

16024.37925135.621135

16018.89923141.101137

16014.06615145.934145

16010.0937149.907153

1604.2963155.704157

Contingency Table for Hosmer and Lemeshow Test

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

37624

760440ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

43.051.0

90.71851994.0

38.4129280436.7ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .100

Page 41

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

Page 42

Selected Status a Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

16

22

26

44

47

65

67

70

75

90

94

96

100

101

114

116

127

135

137

150

164

165

172

182

192

194

196

202

205

213

239

247

249

260

261 3.630.9290.0711**S

2.789.8861.1141 S

2.691.8791.1211 S

6.056.9730.0271**S

2.894.8931.1071 S

2.708.8801.1201 S

3.202.9110.0891**S

3.765.9340.0661**S

2.724.8811.1191 S

3.713.9320.0681**S

2.616.8731.1271 S

3.276.9150.0851**S

2.956.8971.1031 S

4.128.9450.0551**S

2.524.8641.1361 S

4.237.9470.0531**S

2.914.8951.1051 S

2.918.8951.1051 S

2.624.8731.1271 S

3.024.9010.0991**S

2.822.8881.1121 S

2.559.8671.1331 S

6.155.9740.0261**S

2.958.8971.1031 S

3.392.9200.0801**S

3.238.9130.0871**S

3.108.9060.0941**S

6.299.9750.0251**S

2.709.8801.1201 S

2.794.8861.1141 S

3.168.9090.0911**S

2.607.8721.1281 S

2.523.8641.1361 S

3.785.9350.0651**S

3.311.9160.0841**SCaseCase

Casewise Listb

Page 43

Selected Statusa Choice (0/1)

Predicted GroupPredicted ZResidResid

Temporary VariableObserved

265

267

275

304

307

309

319

328

335

351

356

362

368

374

381

935

1394

1516 -2.663-.8761.8760**S

-3.108-.9061.9060**S

-4.028-.9421.9420**S

2.912.8951.1051 S

4.145.9450.0551**S

2.822.8881.1121 S

3.408.9210.0791**S

3.412.9210.0791**S

2.944.8971.1031 S

3.213.9120.0881**S

2.670.8771.1231 S

2.637.8741.1261 S

3.238.9130.0871**S

2.827.8891.1111 S

2.596.8711.1291 S

2.774.8851.1151 S

3.168.9090.0911**S

3.251.9140.0861**SCaseCase

Casewise Listb

a. S = Selected, U = Unselected cases, and ** = Misclassified cases.b. Cases with studentized residuals greater than 2.000 are listed.

LOGISTIC REGRESSION VARIABLES Choice01 /SELECT=Training EQ 1 /METHOD=ENTER Gender Amountpurchased Frequency Lastpurchase Firstpurchase P_Child P_Youth P_Cook P_DIY P_Art /CASEWISE OUTLIER(3) /PRINT=GOODFIT ITER(1) /CRITERIA=PIN(0.05) POUT(0.10) ITERATE(20) CUT(0.1).

Logistic Regression

[DataSet1]

Page 44

PercentN

Included in Analysis

Missing Cases

Total

Unselected Cases

Total

Selected Cases

100.03900

59.02300

41.01600

.00

41.01600Unweighted CasesaUnweighted Casesa

Case Processing Summary

a. If weight is in effect, see classification table for the total number of cases.

Internal Value

0

1 1

0Original ValueOriginal Value

Dependent Variable Encoding

Block 0: Beginning Block

-2 Log likelihood Constant

Coefficients

1

2

3

4

Step 0

-1.0991799.472

-1.0991799.472

-1.0961799.474

-1.0001802.437IterationIteration

Iteration Historya ,b ,c

a. Constant is included in the model.b. Initial -2 Log Likelihood: 1799.472c. Estimation terminated at iteration number 4 because parameter estimates changed by less than .001.

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 0

4000

12000ObservedObserved

Classification Table c ,d

Page 45

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 0

8.925.0

100.02040100.0

.020960.0ObservedObserved

Classification Tablec ,d

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. Constant is included in the model.d. The cut value is .100

Exp(B)Sig.dfWaldS.E.B

ConstantStep 0 .333.0001362.085.058-1.099

Variables in the Equation

Sig.dfScore

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Overall Statistics

VariablesStep 0

.00010384.097

.0001204.706

.8321.045

.10712.593

.26911.220

.7331.116

.8991.016

.000132.007

.000181.735

.000122.336

.000132.062

Variables not in the Equation

Block 1: Method = Enter

Page 46

-2 Log likelihood LastpurchaseFrequency

AmountpurchasedGenderConstant

Coefficients

1

2

3

4

5

Step 1

.612-.076.002-.863-.3521392.159

.612-.076.002-.863-.3521392.159

.607-.074.002-.857-.3591392.186

.556-.063.002-.783-.4271396.108

.388-.036.001-.524-.5431457.321IterationIteration

Iteration Historya ,b ,c ,d

P_ArtP_DIYP_CookP_YouthP_ChildFirstpurchase

Coefficients

1

2

3

4

5

Step 1

.686-.906-.923-.637-.811-.015

.686-.906-.923-.637-.811-.015

.682-.898-.916-.632-.806-.015

.634-.811-.832-.573-.736-.013

.471-.541-.566-.385-.505-.008IterationIteration

Iteration Historya ,b ,c ,d

a. Method: Enterb. Constant is included in the model.c. Initial -2 Log Likelihood: 1799.472d. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

Step

Block

Model

Step 1

.00010407.313

.00010407.313

.00010407.313

Omnibus Tests of Model Coefficients

Nagelkerke R Square

Cox & Snell R Square

-2 Log likelihood

1 .333.2251392.159aStepStep

Model Summary

a. Estimation terminated at iteration number 5 because parameter estimates changed by less than .001.

Sig.dfChi-square

1 .93083.061StepStep

Hosmer and Lemeshow Test

Page 47

ExpectedObserved ExpectedObserved Total

Choice (0/1) = 1Choice (0/1) = 0

1

2

3

4

5

6

7

8

9

10

Step 1

160120.82712039.17340

16079.7228080.27880

16055.79057104.210103

16040.45237119.548123

16031.47533128.525127

16024.37925135.621135

16018.89923141.101137

16014.06615145.934145

16010.0937149.907153

1604.2963155.704157

Contingency Table for Hosmer and Lemeshow Test

10

Choice (0/1)

Selected CasesaPredicted

0

1

Overall Percentage

Choice (0/1)Step 1

37624

760440ObservedObserved

Classification Tablec

Percentage Correct 10

Percentage Correct

Choice (0/1)

Unselected CasesbSelected Casesa

Predicted

0

1

Overall Percentage

Choice (0/1)Step 1

43.051.0

90.71851994.0

38.4129280436.7ObservedObserved

Classification Tablec

a. Selected cases Training EQ 1b. Unselected cases Training NE 1c. The cut value is .100

Page 48

Exp(B)Sig.dfWaldS.E.B

Gender

Amountpurchased

Frequency

Lastpurchase

Firstpurchase

P_Child

P_Youth

P_Cook

P_DIY

P_Art

Constant

Step 1a

.704.10112.689.214-.352

1.986.000129.178.127.686

.404.000139.738.144-.906

.397.000159.677.119-.923

.529.000119.741.143-.637

.444.000148.319.117-.811

.985.24811.333.013-.015

1.844.000142.526.094.612

.927.000120.709.017-.076

1.002.01915.542.001.002

.422.000139.443.137-.863

Variables in the Equation

a. Variable(s) entered on step 1: Gender, Amountpurchased, Frequency, Lastpurchase, Firstpurchase, P_Child, P_Youth, P_Cook, P_DIY, P_Art.

Casewise Lista

a. The casewise plot is not produced because no outliers were found.

Page 49