BATA

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Transcript of BATA

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Company Profile

Founded in 1894 In ZliN,Czech Republic

Founder Thomas G. Bata

Headquarters in Lausanne Switzerland

Area covered worldwide

Products Footwear, Clothing and Fashion accessory

“Our success is built on our legacy of values and beliefs "Thomas G. Bata,

Chairman and Grandson of Founder"

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BATA Core Value

Constant Innovation In Design And Product Development

Superior Customer Service

Excellence In Operational And Commercial Execution

Entrepreneurial spirit and passion to win

Team work in International environment

Trust and respect for the employees

“Courage – Half way to success” -Thomas G. Bata

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BATA Brands

Bata Comfit (Comfort Shoes)

Ambassador (Classic Men Shoes)

North Star (Urban Shoes)

Weinbrenner (Premium Outdoor Shoes)

Marie Claire (Women Shoes)

SunDrops (Women Shoes)

Bubblegummers (Children Shoes)

Baby Bubbles (Children Shoes)

Safari (Desert Shoes)

Power (Athletic Shoes)

Patapata (Flip Flops)

Toughees (School Shoes)

Verlon (School Shoes)

Teener (School Shoes)

Bata Industrials (Work & Safety

Footwear)

“Let’s not put up with small targets. Whatever you want, you can”– Thomas Bata

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Diversified Business Strategy

Bata build Towns And Factories (1915)

The Energy Industry (1917)

Agriculture (1917)

Forest Farming (1918)

Newspaper Publishing (1918)

Brick Manufacturing (1918)

Wood Processing (1919)

The Rubber Industry (1923)

The Construction Industry (1924)

Railway And Air Transport (1924)

Book Publishing (1926)

The Film Industry (1927)

Food Processing (1927)

Chemical Production (1928)

Tyre Manufacturing (1930)

Insurance (1930)

Textile Production (1931)

Motor Transport (1930)

Sea Transport (1932)

Coal Mining (1932)

Airplane Manufacturing (1934)

Synthetic Fibre Production

(1935),

River Transport (1938)

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BATA India Limited

One of the biggest footwear manufacture company

Enter in India 1931

Operations

BATA- India’s favorite Footwear brand

“Don’t chase after money. The one’s who chase after money will never catch it. Serve! If you serve to the best of your abilities, you will never be able to escape

from money.” – Thomas Bata

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Facts About BATA India

Sells approximately 50 million pair of footwear every year

Serves more than 1,50000 customers every day

Sells more than 1250 retail outlets

Bata shoe Stores located in over 500 cities across India Operating 5 manufacturing Factory

“Danger? The biggest number of people die in bed after they stop moving. If you stop, you’re dead. If you slow-down, you’re half-dead. The world was, is and will always be a dangerous place. Life is movement, motionlessness is death.”

–Thomas Bata

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Store Types

City Store

“Customer’s order is sacred” - Thomas G. Bata

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Store Types

Large Format Store

” It is the moral duty of each employee to keep on learning” – Thomas Bata

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Store Types

Family Store

Open communication belongs to conditions of success. Open, simple communication evokes good instincts in people. If you act openly with the aim to serve people, your

success is irreversible –Thomas Bata

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Store Types

Factory Store

Our customer – our master - Thomas Bata

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Retail Division

Hush Puppies

Retail networks of 31 exclusive concept store

28 Shop-in-shop stores

Fastest growing footwear

Our customer – our master - Thomas Bata

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Retail Division

Footin

Casual footwear for men & women

Affordable Fashion

Our customer – our master - Thomas Bata

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BATA Awards

Our customer – our master - Thomas Bata

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Reference

Our customer – our master - Thomas Bata

http://mcrcontherecord.blogspot.in/2008/09/batas-new-retail-strategy-q-with-deepak.html http://www.batabd.com/about-us/retail.htmlhttp://batastory.net/en/hlavni/http://blog.batakenya.com/bata-culture/http://www.topbusinessfans.com/en/clanek/clanky/citaty-tomas-bata-jedinecny-podnikatel.htmlhttp://www.batabd.com/about-us.htmlhttp://www.bata.com/bata-shoes-heritage.php

http://profit.ndtv.com/news/corporates/article-bata-to-invest-rs-100-crore-in-retail-323015

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Thank you

Our customer – our master - Thomas Bata