Barter for Hotels and Resorts
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Transcript of Barter for Hotels and Resorts
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
BARTER FOR
YOUR
ESSENTIAL
HOTEL NEEDS
YOUR CHALLENGE
• Find new customers
• Maximize occupancy
• Grow income
• Increase profitability
• Enhance brand image / value
• Remain competitive
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
UNSOLD ROOM
=
LOST REVENUE
• Every unsold room represents an opportunity to earn revenue that you will never recover
• Your occupancy rate is limited by the number of people who see you or hear about you
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
USING YOUR
UNSOLD ROOM
TO BUY
PRODUCTS &
SERVICES
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
WHAT IF YOU COULD SWAP
YOUR EMPTY ROOMS FOR
CONSUMABLES…
And much more…
• Cleaning Products • Staff Uniforms
• Fresh Fruits and Vegetables • Shop Gift Items
• Food Stocks • Toiletries
• Plates and Crockery • Towels
• Spa Products • Wines
• Printing
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
YOU CAN ALSO SWAP
FOR BUILDING
RENOVATION SUPPLIES
And much more…
• Carpets • Repairs & Maintenance
• Ceramics • Safe Boxes
• Furniture • Security Locks
• Flooring • Shower Heads
• Light Fixtures
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
USING YOUR
UNSOLD ROOM
TO BUY
ADVERTISING
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
WHAT IF YOU COULD
SWAP YOUR EMPTY
ROOMS FOR
ADVERTISING IN …
• Television • Billboards
• Radio • Magazines
• Newspapers • Bus Stop Posters
• Online Ads • Expos and Events
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
And much more…
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
ORMITA CAN PROVIDE YOU
WITH A GLOBAL
ADVERTISING CAMPAIGN
WITHOUT YOU NEEDING TO
SPEND CASH • Canada
• China
• Germany
• Hong Kong
• India
• Israel
• Italy
• Jordan
• Mexico
• Singapore
• South Korea
• Thailand
• Turkey
• United Arab Emirates
• USA
• ZambiaAnd more…
BARTERING …
• Conserves your cash
• Allows you to maintain your budget regardless of cash sales.
• Lets you test new markets.
• Helps you deposit the value of unsold rooms instead of losing it forever.
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
You need them but
they do not need you
You need a lot of
what they have, they
only want a little of
what you have
You need to buy
now, they want to
buy later
Unfortunately direct barter can be
extremely difficult to organise by
yourself
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
ORMITA IS INDIRECT BARTER
Retail Shop
Radio Station
Hotel
Manufacturer
Restaurant
Accounting Firm
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
OTHER
BENEFITS
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
BARTER PROVIDES MORE
REFERRALS
• Creates more credibility than advertising alone
• Travellers often view referral information before making online bookings
• Builds consumer trust
• May lead to additional cash business (and
often - repeat business)
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
INTEREST FREE FINANCE
• Bartering offers finance without interest
– (buy now – repay with barter)
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
ORMITA :
• Finds your needs and wants on barter and negotiates on your behalf
• Lets you buy now and repay using your hotel rooms later
• Records the value of each transaction when it takes place
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
TYPICAL
CONCERNS
ABOUT
BARTERING
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
DO I HAVE TO SELL
FIRST?
No :
• Depending on the desirability of your hotel you can buy first and sell later
• Our line of credit is interest-free
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
IS RECORD KEEPING
EASY?
Yes:
• You receive a monthly statement which shows all purchases and expenses
• Works just like a bank account!– You set up a “barter” bank account
– Expenses paid using barter dollars are debited from this account
– Sales made on barter are credited to this account
WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?
THANK YOU!
Present in 24 countries and
growing
Customers from 54 countries
More than $3.4 billion WHO WILL YOU BILL FOR LAST NIGHTS EMPTY HOTEL ROOMS?