Barcelona, September 6th 2019 - Prime Time Sport...Contents 01 TECHNICAL SHEET 02 SUMMER TRANSFERS...
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Barcelona, September 6 th 2019 edition
Transcript of Barcelona, September 6th 2019 - Prime Time Sport...Contents 01 TECHNICAL SHEET 02 SUMMER TRANSFERS...
Barcelona, September 6th 2019
edition
Contents
01 TECHNICAL SHEET
02 SUMMER TRANSFERS WINDOW 2019/20
03 SQUADS REVIEW LALIGA SANTANDER
04 CONCLUSIONS
05 ABOUT PRIME TIME SPORT AND SOCCEREX
22
About Football Transfer Review
MissionFootball Transfer Review by Prime Time Sport provides since 2009 relevant data and insightful and independent analysis on the variables that influence squad designs and player transfers at main European Clubs
Content
2 releases published every year, related to Summer and Winter transfer windows
The objective is to combine the available data in a way that helps to come-up with insightful analysis, rather than the publication of the information itself
Addressed to both football industry professionals and those that follow it with special interest
33
Technical Sheet
SpecificationsData included refer to main division of English Premier League, Spanish LaLiga Santander, Italian Serie A, German Bundesliga and French Ligue 1
Transfer figures include guaranteed amounts only
It includes player transfers that took place until September 2nd 2019
Transfer figures are gross of agent fees or revenue share with other stakeholders
It is considered that teams where players are landing have paid for transfer fees, regardless of the participation of other investors
Loan fees not included unless really relevant
Squads review includes only players registered as first team members
TeamDirector: Esteve Calzada
Head of Content: Marcel Miquel
Head of Communications: Pol Gustems
Collaborates: Soccerex
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Contents
01 TECHNICAL SHEET
02 SUMMER TRANSFERS WINDOW 2018/19
03 SQUADS REVIEW LALIGA SANTANDER
04 CONCLUSIONS
05 ABOUT PRIME TIME SPORT AND SOCCEREX
55
Contents
01 EUROPEAN FOOTBALL
02 LA LIGA SANTANDER
66
1.3211.723 1.544
2.162 2.238
2.9633.235
4.405 4.2424.720
2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19 2019/20
Top 5 European Leagues investment in new players hit for the sixth time in 7 years an all-time record, reaching a whopping 4,7 bio€ (+11% vs last season)
Player acquisition spending - Top 5 European leagues
Mio €
+11%
77
1.359
477664
545
190
1.573
556
850
574
853
1.400
8841.041
467 458
1.516
1.3191.178
742 670
2016/17 2017/18 2018/19 2019/20
+8%
Premier League led the way once again in terms of expenditure with 1,516m€ (+8%). However, LaLiga and SerieA had never been that close, after investing 1,319m€ and 1,178m€respectively. Both leagues hit all-time spending records and every league has grown more
than Premier League
Player acquisition spending - Top 5 European leagues
+49%+13%
+59% +46%
Mio €
88
9
556
884
1,319
850
1,041 1,178
35,3%
63,1%
87,0%
2017/18 2018/19 2019/20
54,0%
74,3%
77,7%
2017/18 2018/19 2019/20
Spending gap vs Premier League
9
Mio €
Premier League revenue stagnation and sterling pound devaluation means that LaLiga and SerieA have been rapidly reducing expenditure gap. Never before LaLiga and SerieA were
so close with 87% and 78% of Premier League investment respectively9
LaLiga is once again the most polarised league after major investment by not only Real Madrid and FC Barcelona but also by Atlético and Sevilla. Premier League was once
again the least polarized tournament with 41% invested by top 4 teams
% of total investment by top 4 in each league
JuventusInter
NapoliMilan
Bayern M.B.DortmundEintracht F.Bayer 04
AS MonacoPSG
O.LyonLOSC Lille
R.MadridFC Barcelona
At.MadridSevilla
Man CityMan United
ArsenalAston Villa
%
72,8%
59,5%51,6%
47,3%41,0%
1010
England’s Championship sides invested 181m€ in new players (+8%) and was once again the strong dominant second tier tournament in Europe. Both German and Spanish 2nd
divisions experimented record high investment with 55 and 39m€ respectively.
2nd division expenditure – Top 5 European leagues
232
15 1631
4
167
29 2041
16
181
5539 30
17
2017/18 2018/19 2019/20
Mio €
1111
In terms of player sales, LaLiga sides collected a whopping 1,027m€ (+29%), an all-time record. SerieA, Ligue1 and Bundesliga also hit all-time records, while Premier
League sides sold players for 810m€, 2nd highest amount in history
Player sales – Top 5 European leagues
438
649
324
569
460
671738 746
841
505
795 787730
383
500
1.027
845 833 810
575
2016/17 2017/18 2018/19 2019/20+29%
+7% +14%
+15%
+111%
Mio €
1212
After deducting income from player sales, Premier League had a net spending of 739m€, more than any other league. SerieA, LaLiga and Bundesliga sides made their
highest net investment in history, while Ligue1 continues to have a selling profile
Net spending - Top 5 European leagues
790
15 39 84
-133
732
111
-115
68 108
1017
254
81
-33
-272
739
332 292167
-163
2016/17 2017/18 2018/19 2019/20Mio €
1313
Real Madrid led the way again in Europe 6 years later, after investing a whopping 305m€, an all-time record for the club and 2nd highest in football history. LaLiga placed 4 sides
in the top 10. Only 3 Premier League sides made European top 10 (vs 5 in 2017)
Top 10 spending ranking 2019/20
Mio € 305
255 243
189168 159 158 152 148 138
R.Madrid FC Barcelona At.Madrid Juventus M. City M.United Sevilla Arsenal Aston Villa Inter
1414
Manchester City, Juventus and FC Barcelona made the biggest investment in new players over the last 5 years, all 3 close to 1bio€. Atlético de Madrid is now established at
European elite and has spent more than city rivals Real Madrid (728 vs 624m€)
Mio €
15
984 953 934850
781737 728
639 624 599
Man City Juventus Barcelona PSG Man United Chelsea At. Madrid Inter R. Madrid Milan
Top 10 teams player spending ranking last 5 years
*Includes both summer and winter transfer windows15
The top 3 Spanish forces (Real, Barça and Atlético) surpassed their all-time summer spending and made the all-time top 10. Real Madrid’s 305m€ expenditure surpassed their record breaking
09/10 window, when they signed Cristiano Ronaldo, Benzema and Kaká
Highest spending on summer transfer windows
League Position
UCL Position
Winner ? 2 Winner ? Winner ? 5 6 4
1/8 ? 1/8 1/4 ? 1/4 ? 1/8 - Semi-final
Mio €418
305265 257 255 244 243
221 210 200
17/18 19/20 09/10 18/19 19/20 17/18 19/20 17/18 17/18 15/16
1616
Top 5 spending clubs in each league
Man City 168
Man United 159
Arsenal 152,4
Aston Villa 148,6
Everton 119,9
Juventus 188,5
Inter 138
SSC Napoli 128
AC Milan 104
AS Roma 98
Bayern Munich 130
B. Dortmund 127,5
E. Frankfurt 64,5
Bayer 04 61
Leipzig 52
AS Monaco 133,0
PSG 95
Lyon 88
Lille 83
OGC Nice 48,5
Mio €
Real Madrid 305
FC Barcelona 255
At.Madrid 243
Sevilla 158
Betis 95
1717
Aston Villa is a unique case in Europe making the 4th spending position at Premier League despite just getting promoted. Köln (18m€), Brescia (14m€) Osasuna (14m€) and Metz (10m€)
where the promoted teams spending the most in their respective leagues
Investment by promoted teams – Top 5 European leaguesMio €
14
7 7
Osasuna Granada Mallorca
1412
3
Brescia Hellas Verona Lecce
149
48
1
Aston Villa Sheffield United Norwich City
106
Metz Brest
18
7
0
FC Koln Union Berlin Paderborn
1818
Atletico Madrid sold players for 311m€, more than any other club in Europe. FC Barcelona and Real Madrid also appear among top selling clubs after making 289m€ and 248m€ respectively in just 2 summers. 5 top teams in the top 10 confirms the trend provoked by Financial Fair Play. Benfica, a
usual suspect among top selling clubs, this time after raking 126m€ from Joao Felix sale
Top 10 teams in player sales income 2019/20
311
202 189
155 145 137 133115 112 102
At.Madrid Juventus Benfica FC Barcelona Lille Chelsea O.Lyon R.Madrid Hoffenheim E.Frankfurt
Mio €
1919
20
Top 10 teams player sales ranking last 5 years
Mio €851
710660 644 624 621 603 595
447 444
AS Monaco Juventus At.Madrid Barcelona Benfica Roma Dortmund Chelsea Liverpool Real Madrid
AS Monaco collected more money tan any other European club over the last 5 years(851m€). Other usual suspects such as Atlético, Benfica and Dortmund are joined by
giants Juventus, FC Barcelona, Real Madrid and Chelsea. Since establishment of FinancialFair Play top clubs are also forced to sell players to balance their accounts
*Includes both summer and winter transfer windows20
Players trading among top teams
P l a y e rT e a m o fo r i g i n
T e a m o f d e s t i n a t i o n
M i o €
Griezmann 120
Hazard 100
Lucas 80
Rodri 70
Cancelo 65
Lukaku 65
Kovacic 45
Danilo 37
This summer top European teams (with tradition of buying players) exchanged footballers for 688m€ (+36% vs last season). Transfers between dominant teams
has definitely become a standard practice.
*Loan + Buying option
2121
Top European teams player sales ranking
Chelsea 138,4
Leicester 87,3
Everton 80,5
Man City 69,5
Man United 65
At. Madrid 313,1
FC Barcelona 156,4
R. Madrid 130
Sevilla 101,2
Real Betis 69,5
Juventus 201,5
AS Roma 103,3
Atalanta 61,5
Napoli 56,2
Inter 51,6
Hoffenheim 118,8
E. Frankfurt 106,8
B. Dortmund 73,5
B. Munich 54
B.Monchengladbach 38,1
LOSC Lille 145
O. Lyon 133,3
PSG 103,5
AS Monaco 83
Rennes 54,5
Mio €
2222
Top 3 Spanish sides have been the most active teams in Europe, after participating in players trading for a whopping 1,4bio€
Most active teams in players trading (spending + sales)
244308
255189
58159 168
44 84159
313130
156202
206101 69
189 14570
At.Madrid R. Madrid FC Barcelona Juventus Ajax Sevilla Man City Benfica Lille Man United
Sales
Signings
557
438411 391
264 260 237 233 229 229
Mio€
2323
Joao Félix (126m€), Griezmann (120m€) and Hazard (100m€), all of them by La Liga sides, were the most expensive transfers of the summer. Four La
Liga transfers made the Top 10 (vs only 2 last year). Only 3 top 10 signings where made by Premier League clubs (vs 7 last season)
Top 10 most expensive players 2019/20
Mio€126
120
100
87 8580 80
7570
65
Joao Félix Griezmann Hazard Maguire De Ligt Lucas Pépé De Jong Rodri Lukaku
2424
Participation of top 10 most expensive European signings 2018/19
%Minutes
100%95% 93%
79%
59%53%
41% 39% 36%
25%
Alisson Kepa Jorginho Ronaldo Fabinho Lemar Keita Mahrez Fred Vinicius
Liverpool’s Alisson was the most profitable signing of last season after playing 100% of minutes, followed by Kepa (95%) and Jorginho (93%). Real Madrid’s Vinicius (just 25% of minutes), Fred (36%)
and Mahrez (39%) were the least used players among those most expensive
*Winter window transfers not included. Calculated on domestic league minutes. Most expensive signings2525
Top 5 spending expensive players in each league
Maguire 87
Pépé 80
Rodri 70
Cancelo 65
Ndombelé 60
Joao Felix 126
Griezmann 120
Hazard 100
De Jong 75
Jovic 60
De Ligt 85
Lukaku 65
Lozano 38
Danilo 37
Manolas 36
L. Hernandez 80
Pavard 35
Demirbay 32
Hummels 30
T. Hazard 25
Ben Yedder 40
Diallo 32
Gueye 30
G. Martins 30
Reine-Adelaide 25
Mio €
2626
Three signings of this summer made the ‘hall of fame’ of most expensive signings in football history, as La Liga sides Atletico Madrid, Barcelona and
Real Madrid invested big in Joao Felix, Griezmann and Hazard
Ranking most expensive transfers ever
Mio€
222
180
145126 120 117
105 105 101 100
Neymar Mbappé Coutinho Joao Félix Griezmann C.Ronaldo Pogba Dembélé Bale Hazard
2727
The amount of most expensive transfer of each window grew steadily until PSG brokethe bank and paid Neymar’s 222 m€ release clause. João Felix transfer for 126m€ means that for 4 consecutive seasons most expensive transfer has surpassed the 100m€ barrier
Most expensive transfer of last 10 summer windowsMio€
40 4555
10181 74
105
222
117126
Villa 10/11 Kun 11/12 Hulk 12/13 Bale 13/14 L.Suárez14/15
De Bruyne15/16
Pogba 16/17 Neymar 17/18 C.Ronaldo18/19
Joao Felix19/20
2828
Over the last five seasons the most expensive players have been youngerthan the decade before. Teams are forced to move into younger and
more risky players as best senior ones are not for sale or just unaffordable
Average age top 10 most expensive transfers last 10 years
Years
25,525,2
24,9
25,4
25,0
24,5 24,5
23,6
24,6
23,9
2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19 2019/20
2929
CONTENTS
01 EUROPEAN FOOTBALL
02 LALIGA SANTANDER
3030
FC Barcelona and Real Madrid’s combined investment represented a 42% of La Liga Santander total. Despite being higher than last year’s record low (30%), the polarization
trend continues far away from 80% dominance from the two giants in 2010
Player acquisition spending
500
223
518
381477
324
556
317
884,5
626,4
1319
759
Total Liga Liga excl. FCB & RM
2014/15 2015/16 2016/17 2017/18 2018/19 2019/20Mio €
+21,2%
3131
% of investment excluding R. Madrid and FC Barcelona
%
20,0%
67,9%
57,0%
69,7%
57,5%
2009/10 2016/17 2017/18 2018/19 2019/20
The total investment made by the rest of clubs from La Liga Santander excluding Real Madrid and Barcelona represents more than half of the total for 5th year in a
row (vs 20% in 2009/10)3232
227m€ worth of players (39% of total) signed by FC Barcelona over the last3 years had to leave on loan at some stage. For Real Madrid it was 56m€
worth of players (25%) released on loan
FC Barcelona & R. Madrid last 3 year signings
Mio€
587
227
Total moneyspent
Money spenton players now
on loan
A. Gomes (16/17): 35 MAlcácer (16/17): 30 M
Deulofeu (17/18): 12 MMarlon (17/18): 5 M
Coutinho (17/18):145 M
Players loaned during these years: 5Total players signed last 3 seasons: 16
222
56
Total moneyspent
Money spenton players now
on loan
39%
Players loaned during these years: 3Total players signed last 3 seasons: 10
T. Hernandez (17/18): 30 MCeballos (17/18): 17 M
Lunin (18/19):8,5 M
25%
3333
Real Madrid lead the spending table for second season in a row after having invested 305m€. 15 of 20 clubs spent 10m€ or more.
New players spending by team
47
193
38
62
2836 42
6
26
5 7 12
146
126 124
77
28
125
83
1526
12 188
259
22
1
28
305
255243
158
96
75
22 22 21 21 19 17 13 13 11 9 7 7 1
R.Madrid Barcelona At.Madrid Sevilla Betis Valencia Villarreal Leganes Celta R.Sociedad Espanyol Eibar Levante Osasuna Alavés Getafe Granada Mallorca Valladolid At.Bilbao
2017/18 2018/19 2019/20
*Data not included for seasons in which team not at LaLiga Santander
Mio €
3434
Purchasing power trend of LaLiga Santander sides
The centralized sale of TV rights and the new distribution model continues to produce good results, given that bottom of the table and mid-table clubs are now able to sign more expensive players. 18 of 20 clubs in LaLiga Santander invested 5m€ or more during the summer, whereas it was only 7 clubs five summers
ago. Only 2 clubs spent 2m€ or less (vs 11 four years ago)
Number of teams
Number of teamsinvesting…
2015/16 2019/20
30m€ or more 6 6
10m€ or more 7 15
5m€ or more 11 18
2mio€ or less 6 2
3535
The 10 clubs which invested the least this summer still spent almost 100m€ in total their spending around 100m€ for second season in a row, confirming
last year’s trend of doubling previous summer’s investments.
Investment in players by team - Bottom 10
*Data not included for seasons in which team not at LaLiga Santander
Mio€
97,0mio€
12,4
9,4
7,5 7,36,6
6,1
4,5 4,5
0,0 0,0
Getafe Málaga Deportivo Levante Eibar Leganés Girona Espanyol LasPalmas
At.Bilbao
2017/1822,3
18,015,4
13,312,0
10,28,5 8,0
3,01,0
Getafe Espanyol Leganés Rayo V. RealSociedad
Girona Alavés Eibar Huesca Valladolid
2018/19
111,7mio€58,2mio€
19,017,0
13,0 13,011,0
9,07,0 7,0
1,00,0
Espanyol Eibar Levante Osasuna Alavés Getafe Granada Mallorca Valladolid Athletic
2019/20
3636
% of total investment by top 4 spenders
%66,3%
61,6%57,9%
72,8%
2016/17 2017/18 2018/19 2019/20
Combined investment from Real Madrid, FC Barcelona, Atletico Madrid and Sevilla represented a 73% of the total, going back to the old scenario with more
polarization. This is due to all these 4 top teams breaking their all-time records
FC BarcelonaAt. MadridVillarrealSevilla
At. MadridValencia CFReal Madrid
FC Barcelona
Real MadridFC Barcelona
At. MadridSevilla
FC BarcelonaSevilla FC
Real MadridVillarreal CF
3737
Portuguese striker Joao Félix -most expensive Atlético signing ever- (126m€), Griezmann (120m€) and Hazard (100m€) were the most expensive signings in
LaLiga. All the Top 10 signings where from Champions League teams
Top 10 most expensive players 2019/20
Mio €
126120
100
75
6050 48 45
3530
João Felix Griezmann Hazard De Jong Jovic Militão Mendy Rodrygo Cillessen Llorente
3838
290
183
480 512
396 438
671758
1.026
2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19 2019/20
La Liga Santander sold players for 1bio€ during the summer transfer window, a historical high (+35% vs last season), led by
Griezmann’s transfer from Atletico to Barcelona.
Total value of player sales
Mio € +35%
3939
Atletico Madrid’s 311m€ in player sales establishes an all-time La Liga record, followed by Barcelona (146m€) and Real Madrid (130m€). Monchi’s return to
Sevilla also resulted in club selling big again, collecting 100m€ this time.
Player sales by team
49
132 128
27 2716 13 16
45
134 133
13
55
25
4758
8
35 31 28 22
4 0
311
146130
100
62 59 5243
2719 18
8 8 4 2 2 1
At.MadridFC BarcelonaReal Madrid Sevilla Villarreal Espanyol Betis Valencia Eibar Celta Alaves R. Sociedad Valladolid Levante Leganés Getafe Granada
2017/18 2018/19 2019/20
Mio €
*Data not included for seasons in which team not at LaLiga Santander4040
70
-55-84
-12
122
39
-115
140
292
2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19 2019/20
Due to astonishing investment by top clubs, La Liga breaks its all-time net investment record with 292m€
Total net spending
Mio €
4141
Net players spending by team
175
109
59
44
32
2013 13 9 7 7 7
1 0
-7 -7 -10
-40 -40
-68
R.Madrid Barcelona Sevilla Betis Valencia Leganés R.Sociedad Osasuna Levante Getafe Granada Mallorca Celta Athletic Alaves Valladolid Eibar Espanyol Villarreal At. Madrid
Mio€
4242
Contents
02 SUMMER TRANSFERS WINDOW 2019/20
03 SQUADS REVIEW LALIGA SANTANDER
04 CONCLUSIONS
05 ABOUT PRIME TIME SPORT AND SOCCEREX
43
03 SQUADS REVIEW LALIGA SANTANDER
01 TECHNICAL SHEET
43
LaLiga is established as the league with the most national players amongst the big 5 European leagues (59%), whereas Premier League clubs keep fighting to attract
national players
% of non national players by league
Non-national players
68%
51%57%
42% 43%
67%
52% 54%50%
43%
68%
58%53%
49%
41%
65%58%
53%46%
41%
2016/17 2017/18 2018/19 2019/20
4444
Homegrown players by squad
Athletic Bilbao tops the homegrown players ranking for the 6th consecutive year (17), followed by Real Sociedad (13).. FC Barcelona maintains 9 home-grown players in the squad, but has seen the number
progressively decreasing during the last 6 seasons (from 17 in 2013/14)
* Players having participated in any youth teams of the club, including reserves (B teams)
NO of players
17
1312
10 109
6 6 65
4 43 3 3
21
0 0 0
At.BilbaoReal Sociedad Celta Villarreal EspanyolFC BarcelonaReal Madrid Mallorca Osasuna Valencia Betis At. Madrid Valladolid Levante Sevil la Granada Alavés Eibar Getafe Leganés
4545
Real Madrid has once again the most stable squad despite breaking their all-time spending record, with players spending an average 4,2 years in the club
Average stability of squad - Top 10Years*
* Average time of stay in the club
3,8 3,7 3,6
2,8
2,3 2,3
3,5
1,2 1,2 1,2
3,9
3,43,5
2,9
2,4
1,91,7
1,41,6
1,3
4,2
3,6 3,5
2,0 2,0 2,01,9
1,7 1,6 1,6
Real Madrid FC Barcelona At.Bilbao At.Madrid Villarreal Celta R.Sociedad Levante Espanyol Eibar
2017/18 2018/19 2019/20
4646
Mallorca, Sevilla, Granada and Leganes are the clubs with a newest and most renewed squad with average of less than 1 year at the club
Average stability of squad - Bottom 10Years*
* Average time of stay in the club
0,7
1,0
0,9
1,2
1,4
0,5
0,8
0,7
0,9
0,6
1,5 1,51,5
1,21,1
1,1
0,90,8
0,70,7
Osasuna Alavés Valencia Getafe Valladolid Betis Mallorca Sevilla Granada Leganés
2017/18 2018/19 2019/20
4747
Contents
01 TECHNICAL SHEET
02 SUMMER TRANSFERS WINDOW 2019/20
03 SQUADS REVIEW LALIGA SANTANDER
04 CONCLUSIONS
48
05 ABOUT PRIME TIME SPORT AND SOCCEREX
48
Conclusions FTR 2020 (1 of 5)
Top 5 European Leagues investment in new players hit for the sixth time in 7 years an all-time record, reaching a whopping 4,7 bio€ (+11% vs last season)
Premier League led the way once again in terms of expenditure with 1,516m€ (+8%).However, LaLiga and SerieA had never been that close, after investing 1,319m€ and 1,178m€respectively. Both leagues hit all-time spending records and every league has grown morethan Premier League
Premier League revenue stagnation and sterling pound devaluation means that LaLiga andSerieA have been rapidly reducing expenditure gap. Never before LaLiga and SerieA wereso close, with 87% and 78% of Premier League investment respectively
LaLiga is once again the most polarised league after major investment by not only RealMadrid and FC Barcelona but also by Atlético and Sevilla. Premier League was once againthe least polarized tournament with 41% invested by top 4 teams
4949
Conclusions FTR 2020 (2 of 5)
England’s Championship sides invested 181m€ in new players (+8%) and was once againthe strong dominant second tier tournament in Europe. Both German and Spanish 2nd
divisions experimented record high investment with 55 and 39m€ respectively
In terms of player sales, LaLiga sides collected a whopping 1,027m€ (+29%), an all-timerecord. SerieA, Ligue1 and Bundesliga also hit all-time records, while Premier League sidessold players for 810m€, 2nd highest amount in history
Real Madrid led the way again in Europe 6 years later, after investing a whopping 305m€,an all-time record for the club and 2nd highest in football history. LaLiga placed 4 sides inthe top 10. Only 3 Premier League sides made European top 10 (vs 5 in 2017)
Manchester City, Juventus and FC Barcelona made the biggest investment in new playersover the last 5 years, all 3 close to 1bio€. Atlético de Madrid is now established at Europeanelite and has spent more than city rivals Real Madrid (728 vs 624m€)
5050
Conclusions FTR 2020 (3 of 5)
Atletico Madrid sold players for 311m€, more than any other club in Europe. FC Barcelonaand Real Madrid also appear among top selling clubs after making 289m€ and 248m€respectively in just 2 summers. 5 top teams in the top 10 confirms the trend provoked byFinancial Fair Play. Benfica, a usual suspect among top selling clubs, this time after raking126m€ from Joao Felix sale
AS Monaco collected more money tan any other European club over the last 5 years(851m€). Other usual suspects such as Atlético, Benfica and Dortmund are joined by giantsJuventus, FC Barcelona, Real Madrid and Chelsea. Since establishment of Financial FairPlay top clubs are also forced to sell players to balance their accounts
Joao Félix (126m€), Griezmann (120m€) and Hazard (100m€), all of them by La Liga sides,were the most expensive transfers of the summer. Four La Liga transfers made the Top 10(vs only 2 last year). Only 3 top 10 signings where made by Premier League clubs (vs 7 lastseason).
5151
Conclusions FTR 2020 (4 of 5)
Three signings of this summer made the ‘hall of fame’ of most expensive signings infootball history, as La Liga sides Atletico Madrid, Barcelona and Real Madrid invested bigin Joao Felix, Griezmann and Hazard
FC Barcelona and Real Madrid’s combined investment represented a 42% of La LigaSantander total. Despite being higher than last year’s record low (30%), the polarizationtrend continues far away from 80% dominance from the two giants in 2010
The total investment made by the rest of clubs from La Liga Santander excluding RealMadrid and Barcelona represents more than half of the total for 5th year in a row (vs 20%in 2009/10)
227m€ worth of players (39% of total) signed by FC Barcelona over the last 3 years had toleave on loan at some stage. For Real Madrid it was 56m€ worth of players (25%) releasedon loan
5252
Conclusions FTR 2020 (5 of 5)
Portuguese striker Joao Félix -most expensive Atlético signing ever- (126m€), Griezmann(120m€) and Hazard (100m€) were the most expensive signings in LaLiga. All the Top 10signings where from Champions League teams
FC Barcelona and Real Madrid continue to decrease the number of home-grown players intheir squads. The Catalans have now 9 (down from 17 in 2013) and Real Madrid have only 6(down from 9 last year)
Real Madrid has once again the most stable squad despite breaking their all-time spendingrecord, with players spending an average 4,2 years in the club
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Contents
01 TECHNICAL SHEET
02 SUMMER TRANSFERS WINDOW 2019/20
03 SQUADS REVIEW LALIGA SANTANDER
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05 ABOUT PRIME TIME SPORT AND SOCCEREX
04 CONCLUSIONS
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CEO and Founder
MBA by ESADE Business School and studies in USA (Berkeley, California)
FC Barcelona Chief Marketing & Commercial Officer (2002-2007)
Sports marketing professor & author of the book “Show Me the Money!”
Players agent with FIFA license (number E-599)
Contact details
+44 7741 3763 20
+34 669 84 24 46
COO
MBA by ESADE Business School and studies in USA (University of Michigan)
5 years consumer marketing experience at Unilever
10 years experience as Sports Management Manager
Projects with FIFA, UEFA and clubs all over the world
Contact details
+34 672 29 61 33
Esteve CalzadaLondon
Bruno BattleBarcelona
Contact details
Business Development
Bachelor in Business Administration at ESADE Business School
Marketing projects and campaigns fortop sportive brands
Marcel MiquelBarcelona
PR & CommunicationDegree in Journalism.
8 years of experience in traditional and digital media
Pol GustemsBarcelona
Contact details
+34 673 358 555
Contact details
+34 622 17 71 70
5555
Soccerex are supporting partners ofFootball Transfer Review by Prime Time Sport 56
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