Barac isoj touchingthenews
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Transcript of Barac isoj touchingthenews
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Touching the news
John-Henry Barac
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A few years of change
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A few years of change
Hot metal to hot wax
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A few years of change
Hot metal to hot wax
Editing by touch
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Then cameHypertext
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Giant news sites
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and newspapers?...
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1821
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Print Internet
2006 ?
The advertising black hole
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Mobileinternet
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Mobile views: Guardian network
Aug ‘08 Sep Oct Nov0
250,000
500,000
750,000
1,000,000
Apple iPhone Apple iPod TouchNokia N95 8GB Nokia N95RIM Blackberry 8310
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76%iPhone and iPod touch
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SocialSportMediaPhotosNews
Sport
Environment
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ImagesPoliticsCultureOpinionNews
Sport
Environment
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8:00 am
Daily usage of Guardian app
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Daily usage of Guardian app
10:00 pm
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“Steve believes in old media companies and wants them to do
well. He believes democracy is hinged on a free press and that
depends on there being a professional press.”
The Guardian, quoting NYT source
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“It’s just a big iPhone isn’t it?”“I’ve heard it has some problems”
Random UK airport staff on my way here
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“So what is our unique selling point?”
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“How do we make it more, exciting?”
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Editors
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EditorsDesigners
Sub editors
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EditorsDesigners
Sub editorsDevelopers
UX/UI design
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EditorsDesigners
Sub editorsDevelopers
UX/UI designSound design
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How do you open a paper?
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How do you open a paper?And grab hold of the news
http://johnhenrybarac.com