BANNER ADVERTISING - VivaRep · BANNER ADVERTISING. 2019 MEDIA KIT. 4 3 2 1. Home Page. Website...
Transcript of BANNER ADVERTISING - VivaRep · BANNER ADVERTISING. 2019 MEDIA KIT. 4 3 2 1. Home Page. Website...
BANNERADVERTISING
2019 MEDIA KIT
4 3
2
1Home Page
Website Monthly Stats• 250,000pageviews• 40,000visits• 18,000uniquevisitors• 2,800newsign-ups• 9,000reservedseats• 30,000webinarsviewed• 85%UnitedStatesvisitors
LeftSideAd-Slots1thru10(200 x 140 pixels)1,500,000annualimpressionsperadslot;10adslots
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RightPremiumAd(400 x 200 pixels)600,000annualimpressionsperadspot;5adspots
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HomePageSlider-Slots1thru5(400 x 169 pixels)300,000annualimpressionsperadslot;5adslots
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TopPremiumAd(All Pages - 800 x 100 pixels)600,000annualimpressionsperadspot;5adspots
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Keep the Buzz and Momentum Going
TakeadvantageofViva’shightrafficandfast-growingaudience.
www.vivalearning.comTarget Audience: Dentists/Staff
VIVA PORTAL BANNER ADS
2|www.vivalearningllc.comLEARNINGTM
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Inside Page (All CE Classes)
AllContentBannerAd#4(650 x 100 pixels)120,000annualimpressionsperadspot;5adspots
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AllContentBannerAd#3(650 x 100 pixels)120,000annualimpressionsperadspot;5adspots
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AllContentBannerAd#2(650 x 100 pixels)120,000annualimpressionsperadspot;5adspots
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AllContentTopBannerAd(650 x 100 pixels)120,000annualimpressionsperadspot;5adspots
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When searching all content
www.vivalearning.comTarget Audience: Dentists/Staff
VIVA PORTAL BANNER ADS
3|www.vivalearningllc.comLEARNINGTM
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Inside Page (Classroom)
ClassroomRightSideAd(195 x 80 pixels)IncludedwithCategoryBannerAd
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When in a category classroom page
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Inside Page (All CE Classes - Category Search)
CategoryBannerAd#2(650 x 100 pixels)Annualimpressionsdependentoncategory
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CategoryTopBannerAd(650 x 100 pixels)Annualimpressionsdependentoncategory
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When searching a specific category
www.vivalearning.comTarget Audience: Dentists/Staff
VIVA PORTAL BANNER ADS
4|www.vivalearningllc.comLEARNINGTM
* Displayed on Login and Reserved Seat pages.
13Login Page Monthly Stats• 18,000logins/reservedseats• Highvisibility• Premiumplacement• Limitedto2rotatingads
Login/ReserveSeatAd(370 x 210 pixels)
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When logging in and reserving seats
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TrainingActivityAd(650 x 100 pixels)40,000annualimpressionsperadspot;5adspots
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When accessing the following pages:- Reserved Seats, In Queue, CE In Progress, CE Completed, Podcast History, Viewed Tutorials, and Edit Profile
www.vivalearning.comTarget Audience: Dentists/Staff
VIVA PORTAL BANNER ADS
5|www.vivalearningllc.comLEARNINGTM
Call-to-ActionYougetthenamesandemailsofallopt-insinrealtimeandattheendofeachcampaignyouwillreceivealltheleadsinaspreadsheet.
Post-Exam AdAfteradentistcompletesandsubmitsthewebinarexamforCEcredit,thePost-ExamAdandSpecialOfferisprominentlydisplayedatthetopoftheexamresultspage.
TakeadvantageofoneofthehighestleadgenerationtoolsofferedbyViva!Yougetthedentist’sundividedattentionandyouradisthe
ONLYaddisplayedonthepage.
Target Audience: Dentists/Staff
POST-EXAM AD
6|www.vivalearningllc.comLEARNINGTM
Custom email includes:• Subjectline
• Productinformation
• Specialoffers
• Weblinks
Post-Exam EmailAftercompletingthewebinarexamforCEcredit,acustomemailisimmediatelysenttothedentist’sinbox.
AutomaticallyfollowupwithdentistswhojustcompletedyourCEwebinar!Sendproductinformation,promotionsandwebsite
linkstoyourhottestleads.
Target Audience: Dentists/Staff
POST-EXAM EMAIL
7|www.vivalearningllc.comLEARNINGTM
CE Exam
Step 4
Sponsored Video Ad(autoplay)
Step 3
Evaluation
Step 2
CE Webinar
Step 1
Your link here
5 Reasons to include the Viva Sponsored Video Program in your marketing mix:• Yougettheundividedattentionofanengagedtargetaudience
• Over90%viewabilityonalldevices
• Over120,000one-on-oneengagementopportunitiesperyear
• Calltoactionbuttondirectsusertoyourwebpage
• Videoadpackagesdesignedtomeetyourbudget
Target Audience: Dentists/Staff
SPONSORED VIDEO ADS
8|www.vivalearningllc.comLEARNINGTM
• Adsareinterspersedonclassliststomaximizeviewerparticipation
• Firsttapshowsdetailsaboutyourproductandspecialoffer
• Secondtapsendsoutafollow-upemailwithfulldetailsandlinkstoyourpromotion
1,300,000 annual impressions
Advertise in front of thousands of Viva CE mobile app users!
Strategic, high visibility ad placement!
Target Audience: Dentists/Staff
CE MOBILE APP ADVERTISING
9|www.vivalearningllc.comLEARNINGTM
Average Open Rates• 9-12%fordentalprofessionals
• 18-25%forretailsalesreps
Get Results!• Chooseyourtargetaudience:
DentistsorSalesReps
• Provensuccessfulbymanymajordentalcompanies
• Industry-highopenandclick-throughrates
• Trackandmeasureyouremailcampaignresultsthroughconcisee-reports
• >80,000dentalprofessionalopt-inrecipients
• >7,500retailsalesrepopt-inrecipients
Cut through the Clutter with Viva’s Email Marketing ProgramGenerate quality leads that turn into sales
Oneofthemostcost-effectivewaystoconnectwithdentalprofessionalsanddistributorsalesreps,Viva’sdirectemailmarketingprogramhasamuchlargerimpactonbothimmediatesalesandlong-termrelationshipstrengththantraditionaladvertisingmethods.
Target Audience: Dentists/Staff, Sales Reps
TARGETED E-BLASTS
10|www.vivalearningllc.comLEARNINGTM