Bachelor of Graphic Design and Animation Programme

U.O.No. 4649/2013/CU Dated, Calicut University.P.O, 09.10.2013

File Ref.No.4006/GA - IV - B1/2013/CU

UNIVERSITY OF CALICUT

AbstractBachelor of Graphic Design and Animation Programme- under School of Distance Education -

implemented with effect from 2013 admission onwards - approved - orders issued

UNIVERSITY OF CALICUT (G & A - IV - B)

Read:-1.U.O No.GAIV/J2/3601/08 Dated 17.12.2010.

2. Minutes of the meeting of the Board of Studies in Multimedia held on 22-05-

2013(items No. b and f)

3. Letter dated 01-07-2013 from the Dean, Faculty of Journalism

4. Minutes of the meeting of the Academic Council held on 30-07-2013 (item No. 15)

5. Letter dated Nil from the Chairman, Board of Studies in Multimedia received on

26.09.2013.

ORDER

Vide paper read first above, Choice based Credit Semester System and Grading has been

introduced for UG programmes under School of Distance Education /Private mode of University

with effect from 2011 admission onwards.

Vide paper read second above, the Board of Studies in Multimedia at its meeting held on 22-05-

2013 vide item No. b, resolved to approve the syllabus of Bachelor of Graphic Design and Animation

under School of Distance Education and vide item No. f, the Board also resolved that the

continuous assessment method be re-introduced for the Bachelor of Graphic Design and

Animation Programme by School of Distance Education as this programme is practice oriented.

Vide paper read third above, the Dean recommended the minutes of the meeting of the Board of

Studies in Multimedia held on 22/5/2013 for approval with no change.

Vide paper read fourth above, the Academic Council at its meeting held on 30-07-2013, vide item

No.15, resolved to approve the minutes of the meeting of the Board of Studies in Multimedia held on

22.05.2013.

Vide paper read fifth above, the Chairman, Board of Studies in Multimedia has clarified that the

Bachelor of Graphic Design and Animation Programme is a practice and practical oriented

programme. This particular programme can only be conducted through specific study centres,

which must have adequate infrastructural facility to provide practical training for the students. Even

the theory classes for the said programme requires technical infrastructure support for proper

delivery of classes. Regular attendance of students have to be ensured, especially, for instructional

classes and practical classes/sessions on software. The core course content necessarily has

Muhammed S

Deputy Registrar

Forwarded / By Order

Section Officer

important software to be introduced in the class. The regularity in attendance is an essential

requirement for meaningful completion of the Bachelor of Graphic Design and Animation

Programme

Vide paper read sixth above, Vice Chancellor has approved the clarifications offered by the

Chairman.

Sanction has therefore been accorded to:

1. Implement the syllabus of Bachelor of Graphic Design and Animation under School of Distance

Education with effect from 2013 admission onwards.

2. The continuous assessment method is re-introduced for the Bachelor of Graphic Design and

Animation Programme by School of Distance Education as this programme is practice oriented.

3. Since Bachelor of Graphic Design and Animation Programme is a practice and practical

oriented programme, it can only be conducted through specific study centres, which must have

adequate infrastructural facility to provide practical training for the students. Even the theory

classes for the said programme requires technical infrastructure support for proper delivery of

classes.

4. Regular attendance of students have to be ensured, especially, for instructional classes

and practical classes/sessions on software. The core course content necessarily has

important software to be be introduced in the class. The regularity in attendance is an essential

requirement for meaningful completion of the Bachelor of Graphic Design and Animation

Programme

Orders are issued accordingly.

To

The Director, School of Distance Education

Copy to:CE/ Ex Section/ EG Section/ DR and AR SDE/ EX IV/ Tabulation Section/ SDE

Exam / System Administrator with a request to upload the Syllabus in the University

website/ GA I F Section/ Library/ SF/ FC/DF

Bachelor ofGraphic Designand Animation

(BGDA)

Under The School of Distance Education from 2013-14 onwards

Rules, Regulations, Scheme and Syllabus

1

1. Introduction :

Digital technologies have brought about tremendous changes in arts and media

industries to deliver value – added communication systems at affordable cost.

Graphic designs, multimedia products & services and animation have immense

demand in sectors like social services, commerce, industry, healthcare,

education, governance and entertainment. To cater to the increasing demands

the undergraduate programmes in the universities are now being re-structured

to train media personnel in the new media industries, under the choice-based

credit and semester system. The BA Programme in Graphic Design and

Animation (BGDA) is introduced as a choice based credit and semester system

programme (CCSS) under the School of Distance Education (SDE) of the

University of Calicut from 2013-14 academic year.

2

2. Objective :BGDA is designed to equip students in the art and craft of graphic

design, multimedia production and animation so as to enable them to emerge as

multitasking media professionals in the fast growing multimedia industry. The

programme provides good grounding in theory and practice on par with

international standards. Apart from the core and complementary areas of graphic

designing, multimedia & animation BGDA gives emphasis to common courses and

open courses under the re-structured CCSS program introduced in the University

from 2009-10 academic year.

3. Duration : of the programme shall be six semesters, spread over three years.

4. Eligibility for Admission : Candidates who have passed Pre-degree/Pre-

university/Plus two course with not less than 45% marks in aggregate shall be

eligible to apply for admission to the BGDA programme. Relaxation of 5% marks

will be allowed to candidates belonging to socially and educationally backward

communities as referred to by Govt. of Kerala. SC/ST candidates need to have only

a pass in their qualifying examination. Those awaiting results of their qualifying

examinations also can apply. But such candidates will be admitted provided they

produce the mark sheets of the qualifying examination on or before the date

prescribed for admission.

5. Admission Criteria : A screening-cum-aptitude test will be conducted for all

eligible candidates by the institution which offers BGDA Programme at suitable

centres reachable to majority of candidates. Usually, the centres will be at Calicut,

Ernakulam and Trivandrum. More centres will be added or the existing centres will

be dropped depending upon the number of candidates in a particular region in a

notified year. The entrance shall be written or oral or both and in on-line or

conventional methods.

6. Course Requirements : Students should attend the prescribed lecture and

practical sessions without fail and should submit their assignments, practical work

and projects in the prescribed mode within the deadlines. Those who fail to put in

75% attendance in both the lecture and practical sessions will not be permitted to

appear for the semester-end examinations. The University can however condone

the shortage of attendance as per the rules and procedures framed by it from time

to time.

3

7. Assessment and Examinations : There shall be semester-end examination as

notified by the University. As per the regulations of CCSSUG under the School of

Distance Education, the internal examination will be conducted with 20 multiple

choice questions by using OMR answer sheet at the beginning of the semester-end

examination for the first 15 minutes and rest of the 2 hours 45 minutes is to be

utilized for external examination. While theory component evaluation will be carried

out by external examiners the practical and projects will be evaluated by two

examiners – one external and one internal as nominated by the University. In other

matters of external evaluation, the clauses 9.3, 9.4 and 9.5 of the regulation of

CCSSUG approved by the University will be applicable.

8. Grading of Successful Candidates : The regulations of the CCSS (UG) shall

be followed in grading students in continuous internal evaluation and in the

semester-end examinations. Based on their performance in the internal and

external examinations put together, the students will be graded from Grade A to E

as stipulated in Clause 10.1 of the University approved regulations of the CCSS

(UG). The candidates failing to secure the minimum grade for a course in the

semester-end examinations will be permitted to reappear along with the next batch.

There shall not be any chance for improvement for internal assessment grade.

9. Programme Structure : In all other matters regarding the regulations of the BGDA programme which are not specified in the above or in the succeeding sections, the regulations of the Calicut University CCSS (UG) will be applicable.

10. Faculty:Students shall be admitted into the undergraduate programme under the faculty of Communication & Journalism.

11. Duration: The duration of an under graduate programme shall be 6 semesters distributed in a period of 3 academic years. The odd semesters shall be from June to October and the even semesters shall be from November to March. Each semester shall have a minimum of 90 working days inclusive of all examinations.

12. Courses: The under graduate programme shall include four types of courses, viz., Common courses (Code A), Core courses (Code B), Complementary courses (Code C) and an Open course (Code D).

13. Course code: Each course shall have an alpha numeric code number, which includes abbreviation of the subject in two letters, the semester number (1 to 6) in which the course is offered, the code of the course (A to D) and the serial number of the course (-0, 02…..). For example: EN 1 B01 means the core course in English for the first semester.

4

14. Common courses:BGDA programme offers the following 10 common courses (total 38 credits), for completing the programme:

1. Communication Skills in English

2. Critical Reasoning, Writing and Presentation

3. History and Philosophy of Science

4. Readings on Indian Constitution, Secularism and Sustainable Development

5. Literature &Contemporary Issues

6. Culture and Civilization

7. General Informatics

8. Basic Numerical Skills

9. Basics of Business Management

10. Entrepreneurship Development

15. Core courses: Core courses are the courses in the major (Core) subject of the

degree programme chosen by the student.

16. Complementary courses: Complementary courses cover one or two

disciplines that are related to the core subject and are distributed in the first

four semesters.

17. Open Courses: There shall be one open course in in the fifth semester.

18. Credits: Each courses shall have certain credits. For passing the degree programme the student shall be required to achieve a minimum of 120 credits of which 38 credits shall be from common courses, 78 credits from core and complementary courses and 4 credits from the open course.

19. Attendance: The minimum requirement of attendance during a semester shall be 75% for each course. Attendance shall be maintained by the concerned course teacher. Condonation of shortage of attendance to a maximum of 10% of the working days or 9 days in a semester subject to a maximum of 2 times during the whole period of a Degree programme may be granted by the University.(Amended vide U.O No. GAI/J2/3601/08 Vol. II dated 09-09-2009)

Benefits of attendance may be granted to students who attend to University Union activities, meetings of University bodies and participation in extracurricular activities by treating as present for the days of their absence for the above purpose on production of certificate from the authorities.

5

20. Internship: Students are required to undergo two months of internship. There are two options: (a) 30 days of internship in an accredited media production unit arranged by the institution & the remaining 30 days of internship in a foreign university’s media production unit arranged by the institution, (b) 60 days of internship in an accredited media production unit in India arranged by the institution. This intensive hands-on training is an essential requirement and the prescribed fee has to be paid by the student through the institution. It shall be the responsibility of the head of the institution to arrange the internship in the Indian media institution as well as in the foreign university’s media production unit. One of the faculty members shall accompany the students to the foreign university. The foreign internship provides an opportunity to gain practical knowledge in the area of study on par with international standards.

21. Courses of Study and Scheme of Examinations: The BGDA Programme is

structured to provide a sound grounding in theoretical and practical areas of

multimedia.

6

Semester I - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and ExamContinuous Assessment

OMR Theory Practical

GD 1 A01 Communication Skills in English

5 3 20 20 60

GD 1 A02 Critical Reasoning, Writing and Presentation

5 3 20 20 60

GD 1 A06 History and Philosophy of Science

4 3 20 20 60

GD 1 B01 Core Exercise in Graphics & Animation – I

3 4 20 - 80

GD 1 C01 Introduction to Visual Language

4 2 20 20 60

GD 1 C02 Still Photography 4 2 20 20 60

Total 25 17 120 100 300 80

Semester II - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and ExamContinuous Assessment


GD 2 A04 Readings on Indian Constitution, Secularism and Sustainable Development

5 4 20 20 60

GD 2 A05 Literature and Contemporary Issues

5 4 20 20 60

GD 2 A10 Culture and Civilization

5 5 20 20 60

GD 2 B02 Introduction to Sound Design

3 2 20 20 60 -

GD 2 B03 Core Exercise in Graphics & Animation – II

3 4 20 - - 80

GD 2 C03 Introduction to Multimedia

4 4 20 20 60 -

Total 25 23 120 100 300 80

7

Semester III - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and Exam

Continuous Assessment


GD 3 A07 General Informatics 5 4 20 20 60

GD 3 A08 Basic Numerical Skills 4 4 20 20 60

GD 3 B04 Fundamentals of Cinematography

3 4 20 20 60

GD 3 B05 Pre-Production, Production and Post-Production

5 4 20 20 60

GD 3 B06 Multimedia Designing & Authoring

3 2 20 20 40 20

GD 3 B07 Core Exercise in Graphics & Animation – III

5 4 20 - 80

GD 3 C04 Film and TV Appreciation

3 2 20 20 60

Total 25 24 140 120 340 100

Semester IV - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and Exam



GD 4 A12 Basics of Business Management

5 4 20 20 60

GD 4 A13 Entrepreneurship Development

5 4 20 20 60

GD 4 B08 Computer Graphics (Media Design)

2 2 20 20 40 20

GD 4 B09 Modeling & Animation 3 4 20 20 40 20

GD 4 B10 Core Exercise in Graphics & Animation- IV

5 4 20 - - 80

GD 4 C05 Reporting and Editing News

2 4 20 20 60 -

GD 4 C06 Advanced Techniques in Graphics and Animation

3 2 20 20 60

8

Total 25 24 140 120 320 120

Semester V - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and Exam



GD 5 B11 Graphic Synchronized Visual Image Editing

5 4 20 20 40 20

GD 5 B12 Graphics and Animation in Advertising

5 4 20 20 40 20

GD 5 B13 Introduction to Online Media

5 4 20 20 40 20

GD 5 B14 Core Exercises in Graphics & Animation – V

5 4 20 - - 80

GD 5 D01 Open course: Other Streams

5 4 20 20 60 -

Total 25 20 100 80 180 140

Semester VI - Courses of Study and Scheme of Examination

Code & Courses

Course TitleHours

per week

Credit

Marks

Semester and Exam



GD 6 B15 Introduction to Web Programming

2 2 20 20 60

GD 6 B16 Multi camera Production : Online & Offline

3 2 20 20 40 20

GD 6 B17 Final Exercise: I Degree Animation Film (2D / 3D)Final Exercise: IIDegree Video Film / Interactive Media

20 4 20 80

GD 6 B18 Internship 4 100Total 25 12 60 40 100 200

Total Number of courses - 35

9

Total credits - 120Core courses - 18 (62 credits)Common courses - 10 (38 credits)Complementary courses - 6 (16 credits)Open course - 1 (4 credits)

DETAILED SYLLABUS

I SEMESTER

GD 1 A01

COMMUNICATION SKILLS IN ENGLISH

1. COURSE DETAILS

MODULE I: PHONETICS BASICS

Received Pronunciation – Sounds: Vowels/Diphthongs, Consonants –

Syllables – Word stress – Transcription of words- Weak forms – Intonation

MODULE II: ENGLISH LANGUAGE

Parts of speech – Articles – Modals – Sentence types – Subject-verb concord

– Tenses – Voice – Reported speech – Clauses – Tag questions –

Punctuation – Common errors - Jumbled sentences

MODULE III: VOCABULARY

Word formation – Synonyms, Antonyms – Homonyms, Homophones – Words

often confused – One word substitution – Phrasal verbs – Idiomatic

expressions - Eponyms

MODULE IV:

(A) Communication

Communication, an overview – Definition & Process – Features – Importance

– Forms – Barriers – Remedies – Nonverbal communication – Body language

– Paralinguistic features – Proxemics/Space distance – Haptics

(B) Telephonic skills – Group Discussion – Facing interviews

10

2. READING LIST

a) Core Text

Sl. No.

Title Author Publisher & Year

1 Communication Skills in English

Sanjay Kumar & Pushpa Lata New Delhi, Oxford University Press,

June, 2012

b) Further Reading

Sl. No


1 Communication Skills Sanjay Kumar & Pushpa Lata New Delhi, OUP, 2011

2 Communication Skills Meenakshi Raman & Sangeeta Sharma

New Delhi, OUP, 2011

3 A Remedial English Grammar for Foreign Students

F.T. Wood New Delhi, Macmillan, 1965

4 Towards Academic English Mark Cholij New Delhi, CUP, 2007

3. WEB RESOURCES

Phonetics

Available at http://alturl.com/5ts8a, accessed on 1stFebruary 2012.

Available at http://alturl.com/vdj22 , accessed on 1stFebruary 2012.

English Language

Available at http://alturl.com/rmyic, accessed on 1stFebruary 2012.

Available at http://alturl.com/5berq, accessed on 1stFebruary 2012.

Vocabulary

Available at http://alturl.com/tjwbe, accessed on 2ndFebruary 2012.

Available at http://alturl.com/8pahp, accessed on 2ndFebruary 2012.

11

Communication

Available at http://alturl.com/vs5n6, accessed on 2ndFebruary 2012.

Available at http://alturl.com/5ciin, accessed on 2ndFebruary 2012.

GD 1 A02

CRITICAL REASONING, WRITING & PRESENTATION

1. COURSE DETAILS

MODULE I: CRITICAL THINKING

i. Facts and Opinions

fact – opinion – to confirm – source – critical - premise

ii. Comparing

to compare – to contrast – to distinguish – analogy – metaphor –

model

iii. Reasoning

statement – argument – conclusion – evidence - to infer –

reason - reasoning

iv. Mistakes in Reasoning

fallacy – propaganda – irrelevant - to rationalize - slippery slope - ad

hominem – false dilemma - to beg the question

MODULE II: READING COMPREHENSION

Reasons for Poor Comprehension – How to Improve Comprehension

Skills – Techniques for Good Comprehension – Skimming and

Scanning – Non-verbal signals – Structure of the text – Structure of

Paragraphs – Punctuation – Author’s Viewpoint – Reader Anticipation –

Summarizing – Reading Comprehension

MODULE III: ACADEMIC WRITING

i. Note Making (Methods of preparing notes)

ii. Précis (Summary – Abstract – Synopsis – Paraphrase – Précis:

Methods)

iii. Letter & Résumé

a. Letter

12

Structure & Elements – Types of letter: Application & Cover –

Acknowledgement Recommendation – Appreciation – Acceptance –

Apology – Complaint – Inquiry – Order

b. Résumé

Types & Features – Preparing a Résumé

iv. Essay

a. Writing a five paragraph essay

b. Essay analyzing literature

MODULE IV: PRESENTATION SKILLS

Combating stage fright – Public Speaking - Preparing Power Point

Slides for Presentations – Delivering a Presentation

2. READING LIST a) Core Text

Sl. No

Title Author Publisher & year

1 Critical Thinking, Academic Writing and Presentation Skills

BoS English (ed) New Delhi, Oxford University Press,

June, 2012

b) Further Reading

Sl. No


1 The Vocabulary of Critical Thinking Phil Washburn New York, OUP, 2010

2 A Practical Guide to Critical Thinking

David A. Hunter New Jersey, Wiley, 2009

3 Reason to Write: Strategies for Success in Academic Writing

Robert F. Cohen & Judy L. Miller

New York, OUP, 2003

4 Communication Skills Sanjay Kumar &PushpLata


5 Communication Skills Meenakshi Raman &Sangeeta Sharma


6 English Idioms in Use Michael McCarthy & Felicity O’Dell

Cambridge, CUP, 2002

3.WEB RESOURCES

Critical thinking

Available at http://alturl.com/rbymr, accessed on 26thJanuary 2012.

Available at http://alturl.com/ms2jc, accessed on 26thJanuary 2012.

13

Reading Comprehension

Available at http://alturl.com/bv5ph, accessed on 26thJanuary 2012.

Available at http://alturl.com/tmaxt, accessed on 26thJanuary 2012.

Précis

Available at http://alturl.com/nqjfi, accessed on 26thJanuary 2012.

Available at http://alturl.com/fse58, accessed on 26thJanuary 2012.

Letters

Available at http://alturl.com/hvqes, accessed on 26thJanuary 2012.

Available at http://alturl.com/prfxa, accessed on 26thJanuary 2012.

Résumé

Available at http://alturl.com/9b4pa, accessed on 26thJanuary 2012.

Available at http://alturl.com/ci55g, accessed on 26thJanuary 2012.

Essays

Available at http://alturl.com/9txx2, accessed on 26thJuly 2012.

Available at http://alturl.com/q9wky, accessed on 26thJanuary 2012.

Presentation Skills

Available at http://alturl.com/hgyy8, accessed on 26thJanuary 2012.

Available at http://alturl.com/4nayz, accessed on 26thJanuary 2012.

14

GD 1 A06

HISTORY AND PHILOSOPHY OF SCIENCE

1. COURSE DETAILS MODULE I THE HISTORY OF SCIENCE

1. General History of Science - Paul Tannery 2. The Actuality of the History of Sciences -Gaston Bachelard3. The Need for Studies in the History of Science -Susheel Kumar Mukherjee

MODULE II THE GREAT MASTERS 1. The World as I See it. - Albert Einstein 2. Some Memories - C.V.Raman3. Alfred Nobel - Igon Larsen

MODULE III THE SOCIAL DIMENSIONS OF SCIENCE 1.Science and Society - Albert Einstien2.Public Knowledge - An Essay concerning Social Dimensions of Science. 3.The Responsibility of a Scientist - SoshichiUchii (English version of a paper published in Physics Education in University. 1998, Japan Physical Society)

MODULE IV SCIENCE AND LITERATURE 1. Are Men of Science Scientific? - Bertrand Russel

15

2. The Two Cultures - C.P.Snow3. Dover Beach - Mattew Arnold 4. The Pylons - Stephen Spender 5. My Son, the Physicist - Issac Asimov

2. READING LIST

Sl.No


1 Ideas & Opinions Albert Einstien(Translation & Revision by

Sonja Bargman2 Science and Society – A Collection of

Essays Susheel Kumar Mukharjee Breakthrough

Science Society, 2007

3 The History of Sciences: The French Debate

Edited by PietroRedondy with P.V.Pillai

Orient LongmanLtd,

1989 4 Mortals & Others: American Essays

1931-1935 Vol.1 Bertrand Russel

5 Twentieth Century Prose Edited by Dr. V. Sachithanandan

Macmillan. 1973

6 Drumbeats: An Anthology of Prose by Nobel Laureates

Edited by Mary T David & V.S Muthiah

B I Publication 1991

7 Paths of Glory: An Anthology of Biographies

Edited by P. Rangasamy Macmillan India Ltd. 1983

BGDA 1 B01

CORE EXERCISE IN GRAPHICS & ANIMATION - I

1. COURSE DETAILS

Mother software based exercises- Photoshop - 2D- Paint shop

GD 1 C01

INTRODUCTION TO VISUAL LANGUAGE

1. COURSE DETAILS

MODULE I: VISUAL COMMUNICATION

Fundamental principles of visual communication, visual communication and

visual culture.Sensual and perceptual theories of visual communication, what

the brain sees, colour, form, depth and movement, viewers’ meaning making

process, perception, visual thinking/visualization, practice of looking, images,

power and politics.

16

MODULE II: VISUAL LANGUAGE & VISUAL LITERACY

Development of visual media communication, visual language, reading

pictures, lights, shade and color in communication, expressions, costumes,

symbols and signs of body language, language of pictures and graphics,

physiological function of visual communication.

MODULE III: TYPES OF VISUAL MEDIA

Folk and performing art forms, theatre, drawing, painting, photography, film

and television, new media and multimedia products.

MODULE IV: VISUAL ELEMENTS

Line, plane, shape, form, pattern, text gradation, colour, symmetry, order,

balance, unity, contrast, mass and proportion, spatial relationships,

compositions in 2 and 3 dimensional space, visual communication aesthetics,

the structure and appearance.

MODULE V: LANGUAGE OF FILM

Evolution of cinematic language, shot, scene and sequence, shot-break down,

180° rule, visual media tools and technologies.

2. READING LIST

Sl.No


1 An Introduction to Visual Culture

Nicholas Mirzoeff New York, Routledge

2 Image, Text, Ideology W.J.T. Mitchell Chicago, University of Chicago Press

3 Seeing is Believing: An Introduction to Visual

Communication

Arthur Asa Berger New York, Mary Field, 1998

4 Visual Analogy: Consciousness as the Art of

Connecting

Barbara Maria Stafford Cambridge, MIT Press, 2001

5 Visual Elements of Art and Design

Frederic Palmer Longman, 1989

6 Visual Communication: More than Meets the Eye

Harry Jamieson Intellect Books, 2007

7 Visual Journalism: Images with Messages

Paul Martin Lester Wadsworth Publishing, 2005

17

8 Visual Communication Arun Bhatia New Delhi, Rajat Publications, 2005

9 Microphone to Ear G. Slot New York, McMillan, 1960

10 Visual Communications: From Theory to Practice

Jonathan Baldwin and Lucienne Roberts

AVA Publishing, 2006

GD 1 C02

STILL PHOTOGRAPHY

1. COURSE DETAILS

MODULE I:UNDERSTANDING BASICS

What is photography; difference between still and movie; purpose of photography; different categories of photography (travel, commercial, wedding, documentation, hobby, family album, tour, landscape, profile etc); qualities and qualifications of a photographer; lighting; composition; creativity; lenses, exposure; technical knowledge; understanding of behavior and psychology of photographers; experimentation; light and shadows; difference between analogue and digital photography.

MODULE II:HANDLING THE CAMERA AND THE VARIOUS TYPES OF CAMERAS

Holding the camera; using tripods and monopods; tricks and tips; white balance; shift; bracketing; choosing; colour temperature; white balance preset; light; shutter speed; aperture; ISO, ASA, DIN; the relationship

18

between light, shutter speed, aperture and ISO; mobile camera; point and shoot;presumer; SLR, built-in-digital and digital backs.

MODULE III:UNDERSTANDING OF LIGHT, SHUTTER SPEED, APERTURE & ISO

Available light; artificial light; hard and soft light; definition of subject detail and shape; choosing the right colour; moving camera and subject; high shutter speed and low shutter speed; frozen picture; movement in picture; control of lighting conditions; colour difference in relation to shutter speed; shallow depth of field and increased depth of field; varying ISO for getting more depth; speed and light.

MODULE IV:DIFFERENT TYPES OF SHOOTING MODES AND MENU OPTIONS

Programmable modes; preset modes; special modes; setting camera menu; easy accessing switches; in-camera picture editing (D-lighting, crop, retouching).

MODULE V:COMPOSITION

Different types of composition; rules of composition; colour harmony; focal length; selection of lenses (zoom, wide angle zoom, tele zoom and fixed lenses); metering systems, measuring falling light and reflecting light; auto focusing; manual focusing.

MODULE VI:INTRODUCTION TO DIGITAL IMAGE EDITING

Introduction to Adobe Photoshop; basic image editing tools, basic image manipulations

MODULE VII:PRACTICALS

Portraits, news photographs, lighting for still life, lighting for table-top, tricky lighting for special effects, macro and micro photography, use of different focal length of lenses for landscape shooting, architectural photography etc.

2. READING LIST

a) Essential reading

Sl.No Title Author Publisher & Year 1 Basic Photography Michael Longford London, Focal Press,

20052 Advanced Photography Michael Longford London, Focal Press,

20083 Ways of Seeing John Berger London, Penguin, 2009

4 The 5 C’s of Cinematrography

Joseph Mascelli Los Angeles, Silman James Press, 2007

5 Digital Camera Technique Jon Torrant Focal Press, 2002

6 Basics of Video Lighting Des Lyver& Graham Swainson

Focal Press, 1995

19

7 A World History of Photography

Naomi Rosenblum New York, Abbevilla, 1964

b) Additional reading

Sl. No


1 Visual Journalism Christopher R. Harris & Paul Martin Lester

Boston, Allyn& Bacon, 2002

2 Visual Culture Jessica Evans & Stuart Hill New Delhi, Sage, 2001

3 Seeing is Believing: An Introduction to Visual

Communication

Arthur Asa Berger New York, May Field, 1998

c) Journal articles

Sl.No Article Author Issue1 “Distorted Picture”,

American Journalism Review

Sherry Ricchiardi V.29, No.4 August/September 2007,

pp 36-432 “Photography in the Age of

Falsification”, The Atlantic Monthly

Kenneth Brower May 1998, pp 92-111

3. WEB RESOURCES

http://www.digital-web.com/articles/on_digital_photography/

http://www.dpreview.com/

http://en.wikipedia.org/wiki/Digital_Photography_Review

http://photography-on-the.net/forum/

http://digital-photography-school.com/

http://www.digitalcameraworld.com/

20

II SEMESTER

GD 2 A04READINGS ON INDIAN CONSTITUTION, SECULARISM AND

SUSTAINABLE DEVELOPMENT1. COURSE DETAILS

MODULE I: ESSAYS

1. Ambedkar’s speech on 4thNovember 1948 in the Constituent Assembly

2. Salient features of Constitution - Subhash C. Kashyap

3. Why is secularism important for India? - NeeraChandhoke

4. The Limits of Human Power - Bertrand Russell

21

5. Silent Spring (Chapter II) - Rachel Carson

MODULE II: STORY

1. A Night Never to be Lost - Sara Joseph

(chapter 15 of ‘Gift in Green’- translated by ValsanThampu)

2. Talking Plough – PonkunnamVarkey (Translation)

3. Another Community – R.K.Narayan

MODULE III: POETRY

1. On Killing a Tree – Gieve Patel

2. Factories are Eye-sores – BaldoonDhingra

3. In the Sanatorium for Trees – Veerankutty

MODULE IV: DRAMA

1. English Translation of ‘Abhijnana Sakunthala’ Act IV

2. READING LIST

a) Core Text

(A text containing the above lessons will be made available)

GD 2 A05 LITERATURE AND CONTEMPORARY ISSUES

1. COURSE DETAILS

MODULE I: PROSE

1. F. Douglas Narrative of the Life of Frederick Douglas, An

American Slave (Chapter VIII)

2. Roland Barthes Toys

3. Andrew Clapaham Discrimination and Equality

4. VijayalakshmiPandit So I Became a Minister

MODULE II: POETRY

5. Ibrahim al-Rubaish Ode to the Sea

6. Pablo Neruda The Portrait in the Rock

22

7. Maya Angelou Still I Rise

8. Kamala Das Ghanashyam

9. Sylvia Plath Daddy

10.ImtiazDharker Another Woman

MODULE III: SHORT STORY

11. BibhasSen Zero-Sum Game

12. WamanHovalThe Storied House

13. XiaoluGuoAn Internet Baby

14. Cornelia Sorabji The Fire is Quenched

MODULE IV: DRAMA

15. NabaneetaDevSen Medea

2. READING LIST


Sl.No Title Author Publisher & Year 1 Literature and

Contemporary IssuesBoS English (ed) Orient Blackswan 2012

b) Further reading

Sl. No


1 Globalization: A Very Short Introduction

Manfred B. Steger New york, Oxford University

Press, 2009The Poisoned Bread. Arjun Dangle (ed) Bombay, Orient

Longman, 1992The Individual and Society The Dept of English,

University of DelhiNew Delhi, Pearson

Longman, 2005

Human Rights:A Very Short Introduction

Andrew Clapham New York, Oxford University

Press, 2007Indian English Poetry MakarandParanjape (ed) Chennai, Macmillan,

1993Women’s Voices: Selections from

Nineteenth and EarlyTwentieth Century Indian

Writing in English

Eunice de Souza &Lindsay Pereira (ed)

New Delhi, Oxford University

Press, 2002

Living Literatures: An Anthology of Proseand

Poetry.The Dept of English,

University of Delhi

New Delhi, Orient Longman,

2007Silence: Vijay Tendulkar New Delhi, Oxford

23

The Court is in Session University Press, 2000

c)Web Resources

• ‘Narrative of the Life of Frederick Douglas, An American Slave’ by F. Douglas: (in pdf. format)Available at http://alturl.com/64dzw Accessed on 20th April 2012

• ‘Ode to the Sea’: From Marc Falkoff. Poems from Guantánamo: The Detainees SpeakAvailable at http://alturl.com/6uiye Accessed on 20th April 2012

• XiaoluGuo’s ‘An Internet Baby’Available at http://alturl.com/dz8ev Accessed on 20th April 2012

• Sylvia Plath’s ‘Daddy’Available at http://alturl.com/fym99 Accessed on 20th April 2012

GD 2 A10

CULTURE AND CIVILIZATION

1. COURSE DETAILS

MODULE I INTRODUCTION

Culture has great influence on individual value framework. It is a set of traditional belief and values thatare transmitted and shared in a given society. Culture is also the total way of life and thinking patterns, speechaction and

24

artifacts that are passed from generation to generation. However, this is dependent on the man’scapacity for learning and transmitting knowledge to succeeding generation. In nutshell, culture is a total sum ofcustoms, rituals, artifacts, beliefs and values.

MODULE II CULTURE OF INDIA

About 2400 BC, spread over half a million square miles on the Indus Valley, lived a people belonging toan advanced civilization. Their cities were built on a grid system, whose population numbered about 30000.There were houses with baths, plumbing and drainage, made of uniformly sized bricks. This civilization inventedscript and standard systems of weight and measures.

MODULE III BUSINESS CULTURE

Business culture is the outlook of business concern. That is the way it responds to management opportunities andproblems and the way in which it adapts to internal and external changes and requirements. Business culture isinternationalized in the form of collective beliefs and trends and are transmitted and taught to new members as acohesive way of thinking living and acting. These basic beliefs, with their corresponding commitments andtrends, form the business culture that, under the company leadership, define the target identity and developsinternal mechanisms for dealing with challenges of management in an individual way.

MODULE IV CORPORATE CULTURE

Corporate culture refers to the shared values, attitudes, standards and beliefs that characterizemember of an organization and define its nature. Corporate culture is rooted in an organization’s goals,strategies, structure and approaches to labour. As such it is essentials component in any business ultimate successor failure. In a well established company the culture is so strong that even new top management may not be ableto change it or if they try. It may take five, ten or twenty years to change. A winning corporate culture is theenvironmental keystone for maintaining the highest level of employee satisfaction, customer loyalty andprofitability. A healthy corporate culture is one in which employees are encouraged to work together to ensurethe success of the overall business.

GD 2 B02INTRODUCTION TO SOUND DESIGN

1. COURSE DETAILS MODULE I

Perception of sound, hearing sensitivity, frequency, range-sound wave length-measuring sound-basic setup of recording system-analog digital cables, connecters, analogue to digital conversion. microphone types-unidirectional, bidirectional, omni directional, cardioids-direction and pickup pattern, noise,

25

choosing the right mike, technique-sound reproduction devices, input devices, various sound file extensions.

MODULE IIAudio studio fundamentals: introduction to Pro Tools, installing Pro Tools and the textbooks, DVD contents, the Pro Tools interface, signal flow, gain stages, I/O setup, types of tracks, creating a new session in Pro Tools, keyboard shortcuts.

MODULE IIIPro Tools recording techniques: setting recording levels, sample rate and bit depth, sound wave fundamentals, deeper into sampling, sampling and anti-aliasing, quantizing and coding, hard drive space requirements, disk allocation, session parameters, buffer settings and latency times, the basics of microphones and microphone techniques, Pro Tools preferences, importing audio and session data, keyboard shortcuts, assignment: the ultimate recording.

MODULE IVRecording: busses, playlists, use of sound fx, dialogue, music. equalization. balancing of levels- panning, mixing, creative use of sound track, the art of producing and recording Your Own Music, memory locations and markers, window configurations and arrangements, using inserts, the basics of effects loops, headphones and headphone mixers.

2. READING LIST

Sl.No Title Author Publisher & Year 1 The Theory of Sound John Strutt & Baron Williams Rayleigh, 19962 Sound and Recording: An

IntroductionFrancis Rumsay and Tim Mick Oxford, Focal

Press3 Pro Tools for Music Production:

Recording, EditingCollins Mike Academic P,

20094 Audio and Video Systems R G Gupta New Delhi, Tata

McGraw Hill, 2003

5 Audio Post Production in Video and Film

Tim Amyes Boston, Focal Press, 1998

6 Television Production Gerald Millerson London, Focal Press, 1999

7 Audio and Video Systems R G Gupta New Delhi, Tata McGraw Hill,

20038 Digital Film Making Handbook Ben Long Rockland,

CRMIC, 20019 Multimedia: An Introduction John Vallamill & Louis Molina New Jersey,

Prentice Hall, 2001

10 Directing the Documentary Michael Rabiger London, Focal Press, 1998

26

GD 2 B03

CORE EXERCISE IN GRAPHICS & ANIMATION - II

COURSE DETAILS

27

Exercises on SPECIAL EFFECTS- practical control-spin panorama-morphing-

applications of software like After Effects, Combustion and Linear Morphing.

GD 2 C03INTRODUCTION TO MULTIMEDIA

1. COURSE DETAILS

MODULE IDefinition of multimedia, multimedia systems; multimedia elements, multimedia applications, multimedia system architecture, evolving systems of multimedia, digital media and hyper media.

MODULE II Multimedia file formats, standards, communication protocols, conversions, data compression and decompression, types and methods of compression and decompression, multimedia I/O technologies.

MODULE IIIImage authoring and editing tools, image file formats, layers, RGB, CMYK; contrast, brightness, hue, slicing, contrast ratio, aspect ratio. gray scale, filters, blending tools, image enhancing, designing technique.

MODULE IVIntroduction to 2D animation, definition of 2D, characteristics of 2D, authoring tools for 2D animation, SWF, FLA, FLV, streaming media, key frame animation, shape animation; path animation, action script, use of action script in animation, integrating audio with animation.

2. READING LIST

Sl.No Title Author Publisher & Year 1 Multimedia Communication Systems Rao etal New Delhi, Prentice

– Hall India, 20012 Multimedia: An Introduction John Villamil &

Louis MolinaNew Jersey,

Prentice – Hall India, 2002

3 Dictionary of Multimedia and Internet Applications

Francis Botto New York, John Wiley & Sons, 1999

4 Dream Weaver MX 2004 Bible Lowery 20045 Flash MX 2004 Thyagarajan 20046 Multimedia Systems John F.Koegel

BufordNew Delhi, Persons Education, 2002

7 Designing Visual Interfaces & Communication Oriented Technologies

Kevin Mullet & Darrel Sano

New Jersey, Prentice – Hall, 2001

8 Visual Journalism: A Guide to New Media Professionals

Christopher R. Harris & Paul Martin Lester

Allyn& Bacon, 2001

28

III SEMESTER

GD 3 A07 GENERAL INFORMATICS

1. COURSE DETAILS

29

MODULE I COMPUTERS AND OPERATING SYSTEMMan developed computers so that he could perform intricate operations such as calculationand data processing or simply for entertainment. Today, computers are everywhere-in our offices,homes, appliances, automobiles- the list is endless. Much of the world runs on computers, andcomputers have profoundly changed our lives, mostly for the better. Let us discuss some of thecharacteristics of a computer, which make them an essential part of every emerging technologyand such a desirable tool in human development.

MODULE II BASICS OF IT : INFORMATIONThe Information Age, also commonly known as the Computer Age or Digital Age, is anidea that the current age will be characterized by the ability of individuals to transfer informationfreely, and to have instant access to information that would have been difficult or impossible tofind previously. The idea is linked to the concept of a digital age or digital revolution, and carriesthe ramifications of a shift from traditional industry that the industrial revolution brought throughindustrialization, to an economy based on the manipulation of information, i.e., an informationsociety.

MODULE III KNOWLEDGE SKILLS FOR HIGHER EDUCATIONDATA, INFORMATION AND KNOWLEDGE REPOSITORYAll of us have some knowledge about computers. But do we know how it works and how itis useful for academic purposes? A computer connected to internet opens up a whole new worldfor us and we can enhance our knowledge. You can have any information on your fingertips as youcan search for them using a search engine. You can search content, images, videos etc. using asearch engine by simply typing the keywords in the search bar. Also academic learning gets aboost by the existence of online encyclopedias like Wikipedia. Using email, instant messaging,online forums and groups, learning and transfer of knowledge is possible. This section deals withthe uses of computer in knowledge management and higher education.

MODULE IV SOCIAL INFORMATICSIT & SOCIETYInformation Technology (IT) is a broad term which covers all aspects of the use ofcomputer technology. It includes not only hardware and software, but also communicationtechnology applied to linking computer systems, software engineering, and the administration anduse of computer systems. Modern information technology (IT) has been affecting the way peoplelive and work since at least the 1850s. Telegraph lines strung within and between cities created thefirst electronic “Internet.” Suddenly, news, memos, personal communications, command andcontrol directives, and monetary transactions could connect people thousands of miles apart. Inaddition to vastly enhanced capabilities to transact business, coordinate troops and the like, theability to transmit personal messages revolutionized people’s ability to conquer time and distance.By the end of WWI, the telephone had become ubiquitous in business and was rapidly becomingcommon place in homes. Shortly thereafter, the rapid development and dissemination of radioreceivers created yet another IT revolution; and, after WWII, pictures were added to sound withthe development of television. The Internet now joins this long list of significant technologicalinnovations.

MODULE V PROGRAMS FOR OFFICE MANAGEMENT30

INTRODUCTION TO LINUXLinux is an operating system that evolved from a kernel created by Linus Torvalds when hewas a student at the University of Helsinki. Linux is an operating system that is meant to be usedas an alternative to other operating systems like MS-DOS, the various versions of MS Windows,Mac OS, Solaris and others.

GD 3 A08

BASIC NUMERICAL SKILLS

1. COURSE DETAILS

MODULE I

The theory of sets was introduced by the German mathematician Georg Cantor in1870. A set is well defined collection of distinct objects. The term well defined we mean thatthere exists a rule with the help of which we will be able to say whether a particular object‘belong to’ the set or does not belong to the set. The objects in a set are called its members orelements..

MODULE IITHEORY OF EQUATIONSAn equation is a statement of equality between two expressions.For eg:‐x +2 = 5. An equation contains one or more unknowns.

MODULE III PROGRESSIONS

Arithmetic ProgressionA series is said to be in Arithmetic Progression, it its terms continuously increase ordecrease by a constant number . It is a series, in which each term is obtained by adding ordeducting a constant number to the preceding term. The constant number is called commondifference of the progression and is denoted by ‘d’. It is the difference between the two termof the series i.e., the difference between second term and first term or third term and secondterm and so on.

MODULE VI MEANING AND DEFINITIONS OF STATISTICS

The word statistics is derived from the Latin word ‘Status’ or Italian word ‘Statista’ orGerman word ‘Statistik’ which means a Political State. It is termed as political state, since inearly years, statics indicates a collection of facts about the people in the state foradministration or political purpose.Statistics has been defined either as a singular non or as a plural noun..

GD 3 B04FUNDAMENTALS OF CINEMATOGRAPHY

1. COURSE DETAILS

MODULE I INTRODUCTION OF PHOTOGRAPHY

31

Expression through photographic image, brief history of the developmentof still cameras from camera obscura to the modern digital camera, types of cameras and focusingmethods, exposure controls, shutter speed and aperture, different types of lenses, depth of field, filters,basics of colour and digital photography, photo editingsoftware

MODULE IIFUNDAMENTALS OF IMAGING Elements of composition, image size, camera and subject movements,creative use of light and colour, 5 C's of cinematography (camera angles, continuity, cutting,close - ups & composition)

MODULE III LIGHTING SOURCESAmbient/natural light, hard and soft lights, light fixtures and reflectors, indoorlights, three - point and four - point lighting, functions of lighting

MODULE IV INTRODUCTION TO VIDEOGRAPHY Principles of videography, video recording systems, colour codingsystems, TV broadcast systems, difference between studio cameras and camcorders, types of videocameras, video recording formats, camera operations, single camera and multi camera shoots

MODULE VVIDEO CAMERA WORKSHOP

2. READING LIST

Sl.No


1 The 5 C’s of Cinematography

Joseph V. Mascelli Los Angeles, Silman – James Press, 1965

2 Television Production Television Production London, Focal Press, 1999

3 Basics of Video Lighting Des Lyver & Graham Swainson

London, Focal Press, 1995

4 A Short History of the Movies

Gerald Mast Oxford, Oxford University Press, 1981

5 A Discovery of Cinema Thorold Dickinson New York, OUP, 19716 Oxford Companion to Film Liz – Anne Bawdon New York, OUP7 Non linear Editing Basics:

Electronic Film and Video Editing

Steven E. Browne London, Focal Press, 1998

8 Multimedia System John Koegel Buford New Delhi, Pearson Education, 2002

9 The Technique of Lighting for Television and Film

Gerald Millerson London, Focal Press, 1991

10 Digital Camera Techniques Jon Torrant London, Focal Press, 2002

11 The Use of Microphones Alec Nisbett London, Focal Press, 1994

12 Concepts in Film Theory Dudley Andrew London, OUP, 1984

32

GD 3 B05PRE-PRODUCTION, PRODUCTION & POST-PRODUCTION

1. COURSE DETAILS

MODULE I

Conceiving the idea; theme and story, screenplay, dialogue; script development

MODULE II

Budgeting; choosing the right equipment, schedule and location planning; audition for actors/actresses, casting and scheduling; role of production crew – director, assistant director, producer, production controller, cinematographer/videographer; camera assistant(s)

MODULE III

From script to story board; objectives and structure of story board; story board styles; story board exercises. shot division of script; shot types – extreme long shots(ELS); long shots(LS); medium long shots(MLS); medium close-up(MCU); big close-up(BCU); extreme close-up(ECU); low angle shots; high angle shots; extreme wide shot.

MODULE IV

Language of Cinema: visual composition and visual space, balance, contrast, depth of field; narrative structure, three-act structure, dramatic aspects, acting, costumes, make up; cinematic aspects, camera, lighting and sound, mise-scene, shots, scene and sequence, editing-formal and stylistic techniques, generic organization of film.

MODULE V

The art of writing for films; fundamentals of screen writing; script formats; stages of script and screenplay – idea, research, treatment, draft script, revision of script; Scripts for film/TV fiction and non-fiction, educational documentaries, docudramas and advertisement, scripts and story board.

MODULE VI

Analogue and digital film/video technologies, video camera and tape formats: linear and non-linear editing systems and softwares; art of videography/cinematography; great cinematographers, indoor and out shoot; organising the scene, creating ‘mood’ and the required ambience.

MODULE VII

Digital film making techniques and technologies, DTS, latest advancement of theatre system, 2D, 3D, 4D, 6D, Dolby Digital, different types of camera and formats.

MODULE VIII33

Rough cut of film/video footage, final cut of film/video, adding special visual effects including animation, editing sound track, dubbing the dialogues, recording of narration, adding sound effects and music, adding tiles and graphics, colour and exposure correction, re-shooting sensor shots if required, final touch-ip to the creative work done, releasing of the film/video.

2. READING LIST

Sl.No


1 Script Analysis for Actors, Directors, and Designers, 3rd

edition

James Thomas Focal Press, 1992

2 Producing and Directing the Short Film and Video

Peter W. Rea & David K. Irving

Focal Press, 2001

3 Directing the Documentary Michael Rabiger Focal Press,1998

4 Film as Art Rudolf Arnheim Los Angeles, University of California Press, 1957

5 Movies and Methods Bill Nichols Los Angeles, University of California Press, 1976

6 Video Production Handbook Gerald Millerson New Delhi, Focal Press, 1992

7 Video Production Gerald Millerson New Delhi, Focal Press, 1999

8 Film and Video Making Michael Wiese Oxford, Focal Press, 1994

9 Cinema Studies: Key Concept Susan Hayward Routledge, 2005

10 TV Scenic Design Gerald Millerson Focal Press, 1997

11 Video users Hand Book Peter Utz Elsevier Science & Technology Books, 1989

12 Elements of Sound Recording Frayne and Wolfe J. Wiley, 1949

13 Digital Film-Making Mike Figgis Faber and Faber, 2007

14 The Digital Film Making Handbook

Ben Long and Sonja Schenk

Course Technology PTR, 2001

15 Digital Film Making for Beginners: A Practical Guide to

Video Production

Michael K. Hughes Mc Graw-Hill Professional, 2012

16 In Short: A Guides to Short Film-Making in the Digital Age

(BFI Modern Classics)

Gareth Evans, Eileen Elsey & Andrew Kelly

BFI Publishing, 1995

17 Teaching Digital Video Production (Teaching Film and

Media Studies Series)

Pete Fraser, Barney Oram and Vivienne Clark

BFI Education, 2003

GD 3 B06MULTIMEDIA DESIGNING & AUTHORING

1. COURSE DETAILS

34

MODULE I

Multimedia applications in business, education and entertainment-multimedia Project management (project manager, designers, writers, audio-video specialists & multimedia programmers)

MODULE II

Multimedia production-idea/concept, outline, script, storyboard, templates, user interface, production and delivery strategies, design and navigation structures (linear, hierarchical, non-linear and composites), multimedia building blocks preparation and assembling, pre and post production problems and solutions.

MODULE III

Multimedia authoring tools-page based, icon based, time based and object-oriented tools.

MODULE IV

Characteristic features of 2D authoring tools-production tools and applications, interfaces, importing text/images, working with action scripts and OOPs, Xtras, assembling a multimedia project, authoring.

2. READING LIST


Sl.No


1 An Introduction to digital Media T. Fieldman London, Routledge, 1997

2 Multimedia and Hypertext: The Internet and Beyond

J. Nielson London, Academic Books, 1995

3 Multimedia and Virtual Reality Richard Brice New York, Newness Publishers, 1997

4 Digital Video and HDTV Charles Poynton London, Focal Press, 2002

5 Dream Weaver MX 2004 Bible Lowery 2004

6 Flash MX 2004 Thyagarajan 2001

7 An Introduction to Digital Media T. Fieldman London, Routledge, 1997

8 Multimedia and Hypertext: The Internet and beyond

J. Nielson London, Academic Books, 1995

9 Multimedia and directory of Internet Application

Francis Botto New York, Wiley & Sons, 1999

10 Multimedia Systems John F. Koegel New Delhi, Pearson Education, 2002

11 Designing, Visual Interfaces & communication Oriented

Technologies

Kerin Mullet & Darel Sano

New Jersey, Prentice Hall-2001

12 Media Writing: A Practical Introduction

Craig balty & Sandra Cain

Hampshire, Palgrave, Macmillan, 2010

GD 3 B07

CORE EXERCISE IN GRAPHICS & ANIMATION - III

35

COURSE DETAILS

Exercises based on 2D ANIMATION- Adobe Flash, Toon Boom, Cell Animation

etc.

GD 3 C04FILM & TV APPRECIATION

1. COURSE DETAILS

MODULE I EVOLUTION OF CINEMA

Origin of cinema and its development into a distinctive visual narrative art form; brief description of the major landmarks in the history of cinema from Lumiere brothers’ actuality shots to the present digital trends; film as an art, industry and political propagandist.

MODULE II MAJOR FILM MOVEMENTS

German expressionism; Italian neo-realism; French new wave; the westerns and Hollywood cinema; comedy films; cinema verite; horror and psycho analytic movies & documentary movies.

MODULE IIIBRIEF HISTORY OF NATIONALIST FILM

Films of great masters from Japan, China, Korea, Sweden, Africa, Latin America, Spain, Greece, Iran and Sri Lanka.

MODULE IV INDIAN CINEMA

Brief history; great masters of Indian cinema – Satyajit Ray, Mrinal Sen, Ritwik Ghatak, Shyam Benegal, G. Aravindan, Adoor Gopalakrishnan, Mani Kaul, Balachandar & Girish Kasaravally; popular and middle cinema; film society movement.

MODULE V MALAYALAM CINEMA

Brief history of Malayalam cinema, adaptation of Malayalam literary works.

MODULE VIMAJOR TV PROGRAMME FORMATS

TV documentaries, soap operas, TV serials, news and magazine programmes, reality shows, chat shows, quiz programmes, other competition programmes, sports programmes, sting and reverse sting operations, educational and cultural programmes, live public information programmes.

MODULE VII FILM FESTIVAL APPRECIATION

2. READING LIST


Sl.No


1 Beginning Film Studies Andrew Dixx Viva, New Delhi, 2005

36

2 A Short History of the Movies Gerald Mast OUP, Oxford, 1985

3 Seing is Believing: An Introduction to Visual Communication

Arthur Asa Berger Mayfield, New York, 1998

4 Film as Art Rudolf Arnheim University of California Press, Los Angeles, 1957

5 Cinema Studies: Key Concepts Susan Hayward Routledge, London, 2005

6 Movies and Methods Bill Nichols University of California Press, Los Angeles, 1976

7 The Five C’s of Cinematography Joseph V. Mascelli Silman James Press, Los Angeles, 1965

8 Film Production Technique Bruce Mamer Thomson Wadsworth, New York

9 Anatomy of Film Bernard F. Dick St. Martin’s Press, New York, 1978

10 Understanding Movies Louis. G Simon & Schuster Co,New York, 2004

b) Further readingSl.No


1 Oxford Companion to Film Bawden, Liz-Anne OUP, New York, 1976

2 Films Till Now Paul Rotha & Richard Griffith

T-Wayne, New York, 1960

3 The Comic Mind: Comedy and the Movies

Gerald Mast University of Chicago Press, Chicago, 1979

4 From Caligari to Hitler Siegfried Kracauer Noonday, New York, 1959

5 History of the Russian and Soviet Film

Jay Leyda Kino, Macmillan, New York, 1960

6 What is Cinema (2 volumes) Andre Bazin University of California Press, Los Angeles, 1971

7 The Indian Film Erik Barnouw & S. Krishna Swamy

Columbia University Press, New York, 1963

8 The Japanese Cinema Donald Richie Doubleday, New York, 1971

9 Ingmar Bergman: Essays in Criticism

Stuart Kaminsky OUP, New York, 1975

10 Portrait of a Director: Satyajit Ray

Marie Seton Indiana University Press, Bloomington, 1971

11 Cinema Beyond the Danube Michael J. Stool Scarecrow Press, New Jersey, 1974

12 Contemporary Cinema Penelope Houston Penguin, Baltimore, 1964

3. WEB RESOURCESwww.imbd.comwww.mrqe.comwww.wikipedia.org

37

IV SEMESTER

GD 4 A12

BASICS OF BUSINESS MANAGEMENT

1. COURSE DETAILS

MODULE I ECONOMIC SYSTEM

An economic system is the system of production, distribution and consumption of goodsand services of an economy. An economic system covers the economical elements and participants,private and public households as well as enterprises, and their control over production andconsumption of goods. Apart from this, economic system evolves the economic relations. ieproduction, distribution and consumer process in and between the units. Finally the economic orderdevelops by co-operating the elements and participants of the economic system. Economic systemis a system which consists of those institutions which a given people or nation or group of nationshas chosen or accepted as the means through which their resources are utilized for the satisfactionof human wants.

MODULE II ROLE OF BUSINESS

Definition of public sector :A public sector enterprise is an industrial, commercial or other economic activity ownedand managed by the central or state govt. or jointly by both. It consist of units engaged in differentspheres of industrial and commercial activities.Experts at the international centre for public enterprises define, ”a public enterprises is anorganization which is:i. Owned by public authorities including central, state or local authorities, to the extent of 50%or more;ii. Is under the top managerial control of the owning public authorities, such public controlincluding inter-alia, the right to appoint top management and to formulate critical policydecisions;iii. Is established for the achievement of a definite set of public purpose, which may be multidimensionalin character;iv. And is consequently placed under a system of public accountability;v. Is engaged in the activities of a business character;vi. Involves the basic idea of investment and returns;vii. And which markets its output in the shape of goods and services.

MODULE III ENTREPRENEURSHIP: CONCEPT AND DEFINITION

Entrepreneurship plays an important role in the economic growth and development of nation.It is a purposeful activity and it includes initiation, promotion and distribution of wealth andservice. An entrepreneur is a critical factor in economic development and an integral part of thesocio-economic transformation. It is a risk taking activity and challenging tasks, needs utmostdevotion, total commitment and greater sincerity with fullest involvement for his personal growthand personality. The entrepreneurial career is not a one day job. Prosperity and success never comeeasily. It takes time and needs hard work. Systematic planning and management are needed tocreate a successful entrepreneur.

38

MODULE IVMANPOWER TRAINING

The Manpower (human resource) is indispensible for an organization to perform the activitiesefficiently. Human resources are the set of individuals who make up the workforce of anorganization, business sector or an economy. “Human capital” is sometimes used synonymouslywith human resources. ”manpower”, ”labour” or simply “people”.

GD 4 A13

ENTREPRENEURSHIP DEVELOPMENT

1. COURSE DETAILS

Module IEntrepreneur and fundamentals of Entrepreneurship: - Entrepreneurial competencies –Factors affecting entrepreneurial growth – Role of entrepreneur in economic Development –Challenges of women Entrepreneurs.

Module IIMicro small and Medium Enterprises – Legal Framework – Licenses – Role of PromotionalInstitutions with Special Reference to KINFRA, KITCO. MSME & DICs – Concessions –Incentives and Subsidies.

Module IIIProject Management – Feasibility and Viability analysis – Technical – Financial – Network–Appraisal and Evaluation – Project Report Preparation.

Module IVIdentification of Business Opportunities in the context of Kerala – Rate of ED Clubs –Industrial Policies – Skill Development for Entrepreneurs. Business incubation – Meaning –Setting up of Business Incubation Centres.

2. READING LIST


Sl.No


1 Entrepreneurial Development S.S. Kanka Sultan Chand

2 Project Planning, Analysis, Selection, Implementation and

Review

Prasanna Chandra Tata McGraw Hill

3 Dynamics of Entrepreneurial Development

Vasantha Desai Himalaya

4 Entrepreneurial Development C.B. Gupta&N.P. Sreenivasan

Sultan Chand

5 Small Industry – Challenges and PerspectivesAnmol Publications

Nirmal K. Gupta

6 Small Scale Industries and Entrepreneurship

Vasantha Desai Himalaya

39

GD 4 B08COMPUTER GRAPHICS (MEDIA DESIGN)

1. COURSE DETAILS

MODULE I

Features and application of photo editing software; image sizes and resolutions; creating new images; placing images; file browser; tool selections; colour models and modes; adjusting colour display for cross platform variations; working with layers; features of layer masks and clipping path; blending modes; adjustment layers; 3D editor.

MODULE II

Features and applications of illustrator; vector and raster images: resolution in images: illustrator environment; documents; working with colours.

MODULE III

Features and applications of drawing software; interface and toolbox; common tasks; creating basic shapes: reshaping objects; applying colour fills and outlines; text tools; text formatting; embedding objects into text; text wraps; text object links.

MODULE IV

Applying effects – distortion effects, contour effects, transparency and lens effects; depth effects; working with bitmaps; editing and applying bitmaps.

2. READING LIST

Sl. No Title Author Publisher & Year1 The Graphic

CommunicationRussell N. Barid Holt, Rinehart and

Winston, Canada, 19872 Design and Aesthetics Jerry Palmer & MacDodson Routledge, London, 1995

3 Design Methods John Christopher Jones Wiley, 1992

40

GD 4 B09

MODELING AND ANIMATION

1. COURSE DETAILS

MODULE I

Concept of dimensionality of objects/images-learning 3D graphic software, basics of modeling, use of primitive polygons, curves and surfaces, 3D object creatin, Boolean operation, creating/editing spline and shapes, Nurbs modeling, 3D transformation and projection, rendering.

MODULE II

Principles of animation-cell animation and computer animation, animation software, animation production technology, use of light, cameras, textures, maps and shades, motion.

MODULE III

Animation techniques-key frame, editing key frames, track views, trajectories, animation modifiers, hierarchies, animation helps and controls, morphing and wrapping.

MODULE IV

Special effects-applications and advantages, creation of particles and illusions, compositing, layers, animate text.

2. READING LIST

Sl. No Title Author Publisher & Year1 Multimedia and virtual

realityRichard Brice New York, Newness

Publishers, 19972 Digital Video and HDTV Charles Poynton London, Focal Press,

20023 Dream Weaver MX 2004

BibleLowery 2004

4 Flash MX 2004 Thyagarajan 2001

41

GD4 B 10CORE EXERCISE IN GRAPHICS & ANIMATION - IV

COURSE DETAILS

Exercises based on 3D animation – acquaintance of software Maya, 3ds Max, Mud Box etc.

GD 4 C05 REPORTING AND EDITING NEWS

1. COURSE DETAILS

MODULE I WHAT IS NEWS

Elements of news, functions of news; news values; definitions of news; redefinitions of news in the age of media convergence.

MODULE II STRUCTURE OF A NEW STORY

Inverted pyramid and other narrative styles (like hour glass and nut graph); lead writing; various kinds of lead writing; readability factors, news writing exercises in the class and outside.

MODULE III NEWS GATHERING

Cultivating sources-interviews, press conferences, beat reporting, accident and disaster reporting, crime and legal reporting, reporting of the procedure in the houses of people’s representatives (Parliament, state legislature, corporation councils etc), reporting meetings, election reporting, sports reporting, business reporting, investigative and interpretative reporting.

MODULE VI FUNDAMENTALS OF COPY EDITING

Rewriting techniques; space saving techniques; readability formula; style sheet; copy reading and proof reading symbols; headline writing; various types of headlines; desktop publishing kinds of typefaces (classifications and style); print and edit software.

MODULE V NEWSPAPER LAYOUT AND DESIGN

Principles and systems of design; traditional and modern systems of page make up (modular and grid make up, formal and symmetrical balance, informal and asymmetrical balance, circus make up); make up of different pages and pullouts; modern concepts of page make up and newspaper design; use of page make up and design software; picture editing; cutline and caption; info graphics; bumpers; info boxes; timeline and fast-fact-boxes.

42

MODULE VI FUNCTIONS AND RESPONSIBILITIES OF EDITORS AND REPORTERS

Editorial and reportorial hierarchy in the organization and the functions and responsibilities of each.

MODULE VII PRACTICALS OF NEWS WRITING AND EDITING

In addition to class room exercises each student will be assigned to report regularly from his/her beat. Each student has to publish at least two issues of the campus newspaper in the first semester.

2. READING LIST

a) Core Text

Sl.No


1 Reporting for the Media Fred Fedler, John.B. Bender, Lucinda Davenport & Michael W. Drager

OUP, New York, (2001)

2 Writing for the Mass Media, James Glen Stovall Pearson Education, New Delhi, (2008)

3 Print Journalism; A Critical Introduction

Richard Keeble Routledge, London, 2005

4 The Newspapers Handbook.

Richard Keeble Routledge, London, 2001

5 Working With Words: A Concise Handbook for Media Writers and Editors.

Brian Brooks & James L. Pinson

St. Martin’s Press, New York, 1997

6 Associated Press Guide to News Writing

Rene J. Cappon AP Press, New York, 1991

7 The Associated Press Style Book and Libel Manual,

Goldstein Norm AP Press, New York, 1998

8 Art of Editing Baskett, Scissors and Brooks (1990), Mac Millan, New York.

9 Editing & Design Harold Evans OUP, New York, 1997

10 News Editing Bruce Westley Houghton Mifflin, Boston, 1972

11 Essential English for Journalists, Editors and Writers.

Harold Evans Pimlico, London, 2000

12 Pictures on a Page: Photo Journalism, Graphics and Picture Editing

Harold Evans Book club Associates, London, 1979

13 Subediting for Journalists W. Hicks & T. Holmes Routledge, London, 2002

43

14 News and News Sources: A Critical Introduction.

P. Manning Sage, London, 2001

b) Further Reading

Sl.

No


1 Intimate Journalism Walt Harrington Sage, London, 1997

2 News: A Reader Howard Tumber OUP, New York, 1999

3 Journalism: A Critical

Dictionary

Martin Conboy Sage, London, 2004

4 Key Concepts in Journalism

Studies

Bob Franklin etal Sage, London, 2005

5 News Writing and Reporting

for Today’s Media

Bruce D. Itule& Douglas A

Anderson

, McGraw Hill, New York,

19986 The Language of News: A

Journalist’s Pocket

Reference

Jack Botts lowa State University

Press, 1994

7 News Writing: From Lead to

30

William Metz Prentice Hall Englewood

Cliffs, New Jersey, 19908 Deciding What is News Herbert J. Gans Random House, 1980

9 The Language of the News

Media

Allan Bell Blackwell, Oxford, 1991

10 News From No Man’s Land: Reporting the World

J. Simpson Macmillan, London, 2002

11 Ethics and Journalism K. Sanders Sage, London, 2003

12 Investigative Reporting: A Study in Techniques

D. Spark Focal Press, Oxford, 2000

3. WEB RESOURCES

www.cybercollege.com

www.wirearcy.com

www.newmediastudies.com

44

GD4 C 06 ADVANCED TECHNIQUES IN GRAPHICS AND ANIMATION

COURSE DETAILS

Module 1 Concept of dimensionality of objects/ images; 2D/ 3D graphic software; 2D object/ image creation methods; using primitives and mapping on-line cameras and lights

Module 2 Basics of 3 D modelling: use of primitives - Polygons, curves and surface; 3D objects creation methods; Boolean operations; lofting: 3D transformation and projection; rendering.

Module 3 Principles of animation- cell animation and computer animation, Key frame animation, Non linier animation, Path Animation, Motion capture.

Module 4 Animation tools, Animation Menus, Animation windows and editors, Character animation, Story board and Animation, animation software; basic animation techniques; kinematics; using cameras and lights, basics of animal animation, live Action, rendering

Sl.No


1 The Animator’s survival kit Richard Williams faber and faber, 2009

2 The animation book: A complete guide to Animated

filmmaking

Kit Laybourne and John canemaker

Flip book to Sound Cartoons to 3D Animation,1998

3 Blender Foundation: The Esssentials Guide to Learning

Blender 2.6

Roberts Charles Blender Foundation, 2010

Weblinks:1) www.blender.org2) www.echoecho.com/flash.htm

V SEMESTER

GD 5 B11 GRAPHIC SYNCHRONIZED VISUAL IMAGE EDITING

1. COURSE DETAILS

MODULE I VIDEO EDITING EQUIPMENT:

45

analog and digital; linear editing; A.B roll editing; edit controllers and mixers; basic non-linear editing equipment and software (Avid, Adobe Premiere, Final Cut Pro, Final Cut Express); post production; shot logging; metadata, re-shoot; EDL; importing and organizing, video clips; time line tools; trimming clips; batch capturing.

MODULE II THE EDITING PROCESS

playing multiple formats; working with master clips; logging information in browser columns; finding and labeling project items; customizing shortcut keys and button bars; applying transitions; viewing transition options; modifying and copying transitions; using the transition editor; changing transition parametres; previewing and rendering effect.

MODULE III MOTION GRAPHICS

Titling, Camera Tracking, match making, Keying, rotoscoping- Practicing with software - After effect, Apple motion, Adobe Premier

MODULE IV SELECTION OF SHOTS

timing; ordering of shots; manipulating time through editing continuity; structuring a scene; structuring a film/programme; mixing under tracks; editing and organizing audio effects; monitoring and adjusting audio levels; applying transitions to fade volume; setting key frames to change volume; using the audio mixer; recording a narration track; applying filters; viewing and modifying filter parameters; applying audio filters; using a colour correction filter; animating filters.

MODULE V FINISHING AND OUTPUTTING

preparing the project to the finish; detecting audio peaks; adjusting video levels for broadcast; exporting quick time files; compressor; outputting to tape; making a timecode window burn; backing up projects.

MODULE VI PRACTICALS

exercise in FCP; importing and assembling clips; batch capturing; use of transition devices; sound mixing, cutting on dialogues (studio drama/fiction), dubbing with lip synchronization (studio drama, fiction and movie), mixing dialogue/narration track with sound effects and music.

2. READING LIST

Sl.No


1 Video Editing Post Production James R. Caruso & Maris E. Arthur

Prentice Hall, New Jersey, 1992

2 Nonlinear Editing Media Manual

Patrick Morris Focal Press, London, 1999

3 Digital Video Editing with Final Cut Express

Roberts Charles 2007

4 Producing and Directing the Peter W. Rea & David K. Focal Press, London,

46

Short Film and Video Irving 2001

5 Sound and Recording; An Introduction

Francis Rumsay & Tim Mick

Focal Press, Oxford, 2009

6 Video Production Handbook Gerald Millerson & Jim Owens

Focal Press, London, 2004

7 Producing for TV and Video Catherine Kellison Focal Press, London, 1999

3. WEB RESOURCES1. http://fm.berkeley.edu/

2. http://www.conferencealerts.com/topic-listing?topic=Film%20studies

3. http://en.wikipedia.org/wiki/Film_studies

4. http://www.jaduniv.edu.in/view_department.php?deptid=68

5. http://filmstudiesforfree.blogspot.in/

6. http://www.jnu.ac.in/SAA/

GD 5 B12 GRAPHICS AND ANIMATION IN ADVERTISING

1. COURSE DETAILS

MODULE I

Advertising, definitions, functions, types of advertising, ad agencies, world famous advertising agencies, marketing, marketing mix, media mix. social and ethical issues

MODULE II

Online advertising, web banner ad, expanded ad, polite ad, wallpaper ad, trick banner, pop up, pop under, video ad, map ad, mobile ad, interstitial ad, contextual advertising.

MODULE III

Outdoor publicity, point of purchase ads, hoardings, banner, wall posters, flex, sky writing, balloon ads, illuminated hoardings.

MODULE IV

New trends in advertising, environmental conscious ads, talking babies, interactive tablet advertising, animated ads, cartoon ads. episodes, viral videos, convergent advertising cultural icons, cultural jamming, universal advertising, creative ads

MODULE V

Writing &creating advertising for TV & new media2. READING LIST

Sl.No


1 Advertising Principles and Practice William D Well Pearson – 2007

47

2 Outdoor Advertising, General Books American Marketing,2010

3 Fundamentals of Advertising Theory and Practice

S.A.Chunawalla, K.C.Sethia.

GD 5 B13INTRODUCTION TO ONLINE MEDIA

1. COURSE DETAILS

MODULE I INTRODUCTION TO INTERNET JOURNALISM

Internet as a medium of communication, history of internet, characteristics of online journalism (immediacy, interactivity and universality), difference between websites and portals

MODULE II CITIZEN JOURNALISM ON THE WEB

Blogs, podcasts, search engines, online sites of leading media organizations/web servers/administrators, internet service providers

MODULE III ONLINE REPORTING CONTENT DEVELOPMENT FOR ONLINE MEDIA

Language and style of on – line journalism, tools for news gathering, floating pyramids in cyberspace, screen – chunk and scroll – page formats, characteristics of journalistic writing on the web (conciseness, scannability, objectivity, TOC, section summaries, bullets, numbered lists, keywords, additional headlines, shorter paragraphs, summary decks, pull quotes/callouts, story shell style, side bars, infoboxes, slide show, photo gallery, etc)

MODULE IVWEB PROGRAMMING TOOLS

HTML/XML, hypertext, links, finding information on the Web, directories and search engines

MODULE VDESIGN OF ONLINE SITE

Linear and non–linear presentations, integration of design, graphics and visual computing, picture editing software, page design tools, typography and colour

MODULE VIETHICAL ISSUES IN ONLINE JOURNALISM

Obscenity and privacy, copyright and libel, cyber laws

MODULE VIICYBER TECHNOLOGY TRENDS

An overview of current trends in information technology, the ICE concept, digital convergence

MODULE VIII

48

Practicals on website creation and uploading content

2. READING LIST

Sl.No


1 The Online Journalist Reddick, Randy Elliot King Harcourt College Publishers, New York,

19972 Writing for the Internet Jane Dorner OUP, New York, 2002

3 Dictionary of Multimedia and Internet Applications

Francis Botto John Wiley & Sons, New York, 1999

4 Broadcasting, Cable, The Internet and Beyond: An Introduction to Modern

Electronic Media

Domnick, Barry & Fritz Surjeet Publication, New Delhi, 2004

5 Informatics: Technology in Action

Alan Evans etal Pearson Education, New Delhi, 2010

6 Digitising the News: Innovation in Online Newspapers

Pablo J. Boczkowski MIT Press, Massachusetts, 2004

7 Digital Journalism: Emerging Media and the Changing Horizons of Journalism

Kevin Kawamoto Rowman & Little field, New York, 2003

8 Website Usability: A Designer’s Guide

J. M. Spool etal Morgan Kaufmann Publishers, London, 1997

3. WEB RESOURCEShttp://w.w.w.usit.com/papers/webwriting/index.htmlhttp://w.w.w.scripps.ohiou.edu/mediahistoryhttp://w.w.w.poynter.org/research/nm/timelinew.w.w.isoc.org/internet/history/brief.shtmlw.w.w.glreach.com/globatatsw.w.w.newschool.edu

49

GD 5 B14

CORE EXERCISE IN GRAPHICS & ANIMATION - V

COURSE DETAILS

Exercises on COMPOSITING/LIGHTING – After Effects- Combustion- NLE- Adobe Premiere- FCP etc/ - Effects- Formats/Principles- Encoding-Telecasting Formats- Processing.

GD 5 D01 OPEN COURSE FROM OTHER STREAMS

VI SEMESTERGD 6 B15

INTRODUCTION TO WEB PROGRAMMINGModule 1: Introduction to HTML, elements of HTML, Formatting web page by using styles, defining the style sheet type, defining style, style sheet, rules, linking developing styles, building a style sheet, text properties, Box properties, classification properties, font properties, CSS

Module 2: Introduction to XML,DTD, XML DOM, XSL, XSL-FO, X-Path, X-queary, X-link, X-pointer, scheme, X-forms

Module 3: AJAX, JAVA, Creation of JAVA, JAVA applets and applications, JAVA script, adding Java scripts to documents, embedding Java scripts, adding Java scripts block, Linking Java scripts

Module 4: Programming in PHP, Understanding client- server model, Creating and running active server pages and PHP objects

Module 5: Introduction to database, purpose of database, data base models, Relational database design, database languages, administrator, My SQL.

READING LIST

Sl.No


50

1 HTML, XHTML, and css Bible Pfaffenberger, Bryan et al. Willy New Delhi, 2004

2 Internet and World Wide Web: How to Program

H.M Deitel, P.J Deitel Pearson Education, 2000

3 The Complete Referance JAVA Herbet Schildt Tata McGraw-Hill Education, 2002

4 Mastering Java script James Jaworski BPB Publication New Delhi

5 PHP 5 in Practice Elliott III White, Jonathan D. Eisenhamer

Pearson Education

6 Mysql/PHP Database Appliction

Jay Greenspan, Brad Bulger

IDG Book India (P) Ltd.

WEB RESOURCES

1. http://www.w3schools.com

2. http://php.net

3. http://www.xmlmaster.org4. https://www.developers.google.com

51

GD 6 B16MULTICAMERA PRODUCTION : ONLINE & OFFLINE

1. COURSE DETAILSMODULE I

Production techniques, planning and management of live shows, single and multi, camera productions, camera controls unit, mounting equipments, preview monitors, switcher, line monitor, VTR, optical disc, hard drives

MODULE IIMicrophones, audio mixer, console, audio monitor, sound recording and play back devices.

MODULE IIILighting in studio,3 point lighting, lighting for an event, studio lighting instruments, lighting control devices

MODULE IVSwitching or instantaneous editing, multi-function switcher, basic switcher operations, studio floor, treatments, properties, set backgrounds, platforms

MODULE VCovering events, location sketch and remote set ups, OB vans, camera lighting, audio, intercommunication, signal transmission. multi camera production practicals.

2. READING LIST

Sl.No


1 Television: Critical Methods and Applications

Blue print London,1995

2 Video Production Handbook Gerald Millerson & Jim Ovens

Focal Press,2004

3 Producing for TV and Video Catherine Kellison Focal Press,1999

4 Television Production Jim Ovens Focal press,2012

5 Studio Television production and Directing

Andrew .H.Utterback Focal press,2012

GD 6 B17

FINAL EXERCISE – I – DEGREE ANIMATION FILM (2D/3D)

Making of a 2D or 3D animation film on an assigned theme with mixed sound track. Duration 1-3 minutes.

52

FINAL EXERCISE – II – DEGREE VIDEO FILM / INTERACTIVE MEDIA

(Video film with emphasis on graphics)

Duration 1-3 mts

GD 6 B18

INTERNSHIP

Each student is required to undergo 2 months of internship in anyone or two

accredited media organizations selected by the institution. There are two options: (a)

53

30 days of internship in an accredited media production unit arranged by the

institution & the remaining 30 days of internship in a foreign university’s media

production unit arranged by the institution, (b) 60 days of internship in an accredited

media production unit in India arranged by the institution.

At the end of the internship the student is required to prepare a report in the

prescribed format (at least 25 typed pages) to the head of the institution, along with

certificate of performance of his/her supervisor in the organization, proof of work

done and diary of events during the internship period. The report will be forwarded to

the University for evaluation by a board of examiners, appointed by the University. If

any student fails to do internship his/her result will be withheld until the internship

requirement is met within 12 months from the completion of the course.

Common Courses

I SEMESTERCod

eCourse Credits

A 01 Communication Skills in English 3A 02 Critical Reading, Writing and Presentation 3A 06 History and Philosophy of Science 3

II SemesterA 04 Reading on Indian Constitution, Secularism and Sustainable

Development4

A 05 Literature and Contemporary Issues 4A 10 Culture and Civilization 5

III SemesterA 07 General Informatics 4

A 08 Basic Numerical Skills 4IV Semester

A 12 Basics of Business Management 4A 13 Entrepreneurship Development 4

Total 38 Credits

Core Courses

I SEMESTERCod

eCourse Credits

B 01 Core Exercise in Graphics and Animation-1 4II Semester

B 02 Introduction to Sound Design 2

54

B 03 Core Exercise in Graphics and Animation -2 4III Semester

B 04 Fundamentals of Cinematography 4B 05 Pre-production, Production & Post-production 4B 06 Multimedia Designing and Authoring 2B 07 Core Exercise in Graphics & Animation-3 4

IV semesterB 08 Computer Graphics (Media Design) 2B 09 Modeling and Animation 4B 10 Core Exercise in Graphics and Animation-4 4

V semesterB 11 Graphics Synchronized Visual Image Editing 4B 12 Graphics and Animation in Advertising 4B 13 Introduction to Online Media 4B 14 Core Exercise in Graphics and Animation-5 4

VI SemesterB 15 Introduction to Web Programming 2B 16 Multi camera Production : Online & Offline 2B 17 Final Exercise 1 & 2 4B 18 Internship 4

Total 62

Complementary Courses

I SEMESTERCod

eCourse Credits

C 01 Introduction to Visual Language 2C 02 Still Photography 2

II semesterC 03 Introduction to Multimedia 4

III SemesterC 04 Film and TV Appreciation 2

IV SemesterC 05 Reporting and Editing News 4C 06 Advanced Techniques in Graphics and

Animation2

Total 16

Open Courses

V SEMESTERCod

eCourse Credits

D 01 Open course: Other Streams 4Total 4

55

Total number of courses: 18 + 6+ 10+ 1 = 35

Total number of credits: 62 + 16 + 38+ 4 = 120

56

Bachelor of Graphic Design and Animation Programme

Documents

Transcript of Bachelor of Graphic Design and Animation Programme