BA and UX: Intrinsically Incompatible?
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BA and UX: Intrinsically Incompatible? Nick de Voil 22 January 2015
Transcript of BA and UX: Intrinsically Incompatible?
UX Designers are not
capable of analysing
requirements or considering
business issues
Business Analysts are not
capable of conducting
research, empathising with
end-users or designing
UX Designers should analyse
requirements and consider
business issues
Business Analysts should
conduct research, empathise
with end-users and design