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B2B Writing Success Member Update March 2017 Web Copywriting Intensive
Transcript of B2B Writing Success Member Update › wp-content › ... · B2B Writing Success Member Update March...
B2B Writing Success Member Update
March 2017 Web Copywriting Intensive
March 2017 Member Update
Web Copywriting Intensive
What’s New on the Site
What’s Coming…
Q & A
Web Copywriting Intensive
Nick Usborne
Adjacent Possibilities
Adjacent Possibilities
Web Copywriting Intensive
Ryan Deiss
Funnel Selling Secrets
Funnel Secrets
Web Copywriting Intensive
Brian York
PPC Ads
PPC Ads
A good ad doesn’t stand alone Keywords are the foundation Keywords must be granular 30:30:80 format
Web Copywriting Intensive
Gary Hennerberg
Crack the Email Marketing Mind Code
Email Marketing - Personas Trailblazers Self-focused Money Matters On Financial
Edge Right Thing to
Do Love/Relationshi
ps
• Opportunist • Plays it Safe • Hiding Compulsion • 50+ • Business 9-5 • Seeking Legacy
Web Copywriting Intensive
Brian Clark
Seductive Content
Content Marketing
4 Steps to a Winning Story Concept: 1. Be Unpredictable 2. Be Simple 3. Be Real 4. Be Credible
Web Copywriting Intensive
Nick Usborne
Social Media Marketing and the Rise of Mobile
Social Media Marketing
Social Media is becoming pay to play for marketers
You absolutely should become an expert in Facebook ads
Headlines! Mobile use means more visual elements
Web Copywriting Intensive
Jon Morrow
How to Write Posts That Go Viral
Blog Posts
3 C’s of Virality: 1. Content 2. Connection 3. Conversion
Challenge the conventional wisdom: “Why you shouldn’t [conventional wisdom]… do this instead…
Web Copywriting Intensive
Pam Foster
Web Copy Makeovers
Web Copy Makeovers
February Content
5 More Tips for Content Marketing Success (Tasia Gonsalves-Barriero)
5 Ways Content Mills Can Boost Your Career (Don Holt)
Today’s Opportunity as an Import Copywriter (Stacy Fox)
February Content
Business Essentials: Marketing and Sales
Business Essentials: Operations Management
Business Essentials: Economics and Finance
Business Essentials: Accounting
February Reality Blogs
3 Challenges to Freelance Success
Tips and Tools for Editing Your Work
A Freelancer’s Nightmare on Anne Street
How to Build a LinkedIn Network
February Podcasts
4 Client “Motivators” that Get You Hired
When a Client Cancels a Project
Creating a Buyer’s Persona
Juggling Two Niches with Casey Demchak
February Events
7 Proven Prospecting Strategies — Steve Slaunwhite
Marcia Yudkin on Marketing for Introverts
Coming to B2B Writing Success
B2B Success Path Roadmap Website Redesign
Your B2B Community
Like the B2B Writing Success Facebook page
Join the B2B Copywriters Facebook group
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B2B Forum on Groupsite
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