Aziz Ansari
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Transcript of Aziz Ansari
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
AZIZ ANSARI Online Marketing/Print/Social Media
DMA: Los Angeles Project Manager: Sean Bello [email protected]
Overview of Campaign This report recaps our marketing efforts for AZIZ ANSARI’s show at the Orpheum Theatre. Our outreach included the following:
1. Banner Advertising – Hosted on campuscircle.com 2. Dedicated Emailing – To CC members in LA 3. Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (30K+) 4. Print Advertising – In Campus Circle 6. Newsletter Advertising/Calendar Listing – Promoting show date 7. Sweepstakes – Hosted on campuscircle.com
The campaign has 2,618 clicks (includes 1,390 bitly clicks) and 6,440 content related page views.
Print Advertising
Original Content
Page Views– 1,171 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 432K+. Clicks – 451
Dedicated Email
Delivered (2X) – 22K+ L.A. Email 1. Opened – 2,318
Clicks – 396 Email 2. Opened – 2,404
Clicks – 381 Total Clicks = 777
Campus Circle
Newsletter Emails – 22,188 Opens – 1,645
Weekly Newsletter Campaign
Total Clicks– 36
Calendar Listing
Page Views – 353 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Social Media
Social Media #2
Sweepstakes Page
Page Views– 1,365
Entries – 725 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Sweeps Demo - Age
Sweeps Demo - Gender
Sweeps Demo - Ethnicity
Sweeps Demos - Status