Avnet Digital Signage Solutions - Avnet Integrated | World leader in … · 2016-02-04 · most...

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Avnet Digital Signage Solutions Technology Special edition “ISE 2016” www.avnet-embedded.eu Publication

Transcript of Avnet Digital Signage Solutions - Avnet Integrated | World leader in … · 2016-02-04 · most...

Avnet Digital Signage Solutions

Technology

Special edition “ISE 2016”

www.avnet-embedded.eu

Publication

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Avnet Transforms the Shopping Experience

Today’s Challenges

• Retail is changing, with modern shoppers empowered as

never before by greater choice and access to data about

everything from products to pricing

• Exciting new models of engagement like touch, gesture and

voice make shoppers expect retail interactions to be rich,

engaging and immersive

• Connecting and managing disparate in-store devices puts

pressure on retail staff and can result in inconsistent

consumer experiences

Our Solutions

• One-size-fits-all print advertising is replaced by personalised,

rich media experiences and directed ads through devices at

the edge (ATM, kiosks, signs) that bring online experiences

into the store

• Traditional customer loyalty cards and coupon schemes are

replaced by customised offers and product information in

real time, for maximum shopping value

• Enhanced security and manageability, and breakthrough

performance allow customers to check out anywhere in the

store, or use their phones for tap-to-pay transactions

Tools for real-time customer response

Enabling a new world of shopping experiences, our range of

solutions enhances intelligent retail through improved me-

dia and graphics, enhanced security and manageability, and

breakthrough performance to transform retail: ranging from

point-of-sales (POS) devices, interactive kiosks and intelli-

gent vending to digital signage and automated teller machines

(ATMs).

Through improved media and graphics capabilities, enhanced

security and manageability, and break-through performance, we

enable OEMs and SIs to develop enhanced user experiences and

drive intelligent retail.

• Captivating visuals are vital for attracting customers. Built-in

visual technologies allow for rich interactive 2D/3D graphics

and compelling interactive digital experiences.

• Secure, fast transactions at point-of-sale devices are a must-

have during peak selling times. Our solutions provide speedy

data encryption and description for securing personal data,

without compromising performance.

• Anonymous viewer analytics are the foundation of directed

promotions. Our solutions bring fast anonymous analytics

and decisions for directed promotions, while also offering

smooth, responsive interactive experience.

Shoppers experience the responsive store

What will shopping at a brick-and-mortar store be like five years

from now? The future may be closer than you think.

Technology already available is at the heart of new tools to

help customers find what they need, exactly when they need it.

These new tools help people make sense of the dizzying choices

laid out in front of them through a more engaging shopping

experience that can offer instant, just-in-time incentives based

on expert suggestions. Here’s how:

Digital Signage Innovations

Whether incorporated into a point-of-sale end-cap display, used

as a stand-alone marketing system at an airport, or designed to

draw customers to interactive vending systems, digital signage

is expanding.

Central Management and Control

Digital signs can deliver rich multimedia content while enabling

remote management, advanced security, energy savings and

lower total cost of ownership. The benefits are both practical

and measurable. For example, systems can be scheduled to

automatically turn on and off, dramatically reducing power

consumption. Plus, as more and more systems operate over

Wi-Fi networks, implementation gets even easier.

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Signage Interchangeability with Ops

Open Pluggable Specification (OPS) simplifies the installation,

usage, maintenance and upgrade of digital signage infrastructure.

It helps make digital signage devices more intelligent and

connected while reducing costs by ensuring that components are

interchangeable by design.

Point of sale is moving away from passive marketing and

promotions to engaging, two-way experiences that actively

change shopping behaviour. From the moment customers

enter a store to the point at which they make a purchase, new

innovations enhance variety, convenience and personal service.

As vending technology evolves, new machines are going well

beyond dispensing snacks and drinks. We help transform these

machines into intelligent, seamless systems with a multitude

of new features – including HD digital signs, interactive touch

screen controls, even cashless payment mechanisms – to create

a fuller, more engaging shopping experience that motivates

consumers to buy. Our signage solutions can interact intelligently

with consumers via a range of digital media – from HD to 3D

video to touch-enabled displays to gesture-controlled screens

.

Web, Mobile & Social Integration

When in-store digital signage connects to the web, social media,

and mobile devices, it becomes an engaging access point to

a wealth of information – for consumers and retailers alike.

Consumers get the experience of shopping online along with the

chance to physically compare products and services. Best of all,

they can start enjoying their purchases on the spot. Increasingly,

these digital signs can go further – delivering coupons, shopping

lists, recipe suggestions, and product information to customer

mobile devices.

New Tools for Retail Associates

The benefits of networked signage also extend to retail

employees. Sales associates can use intelligent digital signage

to demonstrate products to customers, provide training, check

inventories and more.

Available through Avnet

Avnet Embedded offers a complete portfolio of display, periph-

eral and support accessories from world-class manufacturers

and combines them with state-of-the-art integration services to

deliver solutions tailored specifically to your applications and

business model.

We offer a complete range of size and performance options;

touch technologies that improve the human machine interface

experience, and solutions that are adaptable for kiosk and hand-

held applications.

Avnet Embedded technical specialists are recognised subject

matter experts, trained in the latest technologies, whose prac-

tical real-world experience will provide you with cost-effective,

customised solutions for all of your display requirements.

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Media Player Solutions

A media player is a key component of a digital signage

deployment, but the choice of a media player can have a

significant influence on the total cost of ownership for that

deployment. If the deployer buys a media player that is not

powerful enough for the intended application, not only will he

quickly become dissatisfied with its performance, he will likely

have to replace it. As a result, the original investment ends up

being wasted dollars.

On the other hand, buying a media player that is more powerful

than needed means the deployer has spent money on features

that will probably never be used.

Avnet offers a variety of media players designed to fit a range of

applications. Starting from entry-level solutions all the way up to

high-end solutions video wall applications. All are purpose built

for 24/7 operation in the signage markets. Together with our

partners and our own manufacturing and integration services,

we can always offer the best tailored solution for each customer.

Customised branded display solutions for Retail applications

Customised is all about leveraging the company brand,

marketing investment and packaging design into a creative and

engaging digital signage solution. Several studies have shown

that a properly designed and placed custom signage solution

can increase product sales by triple digits! But a poorly designed

solution can have the opposite effect. With this in mind, it is

easy to understand why we work closely with our clients to

make sure that the goal is clear and achievable before the design

starts. The creative process is essential to complete before the

technology is considered. We have seen far too many projects

fail because it has started with technology center stage, as

opposed to the messaging concept.

The goal is to develop a creative, eye-catching display that

delivers the intended messaging as a stunning experience. This

can only be achieved when all aspects are considered and the

most suitable components of fixture, screen, technology and

content are integrated as one harmonising unit.

Avnet offers a wide range of solutions spanning from 3.5” and

up to + 60” screen sizes.

Mounts

One of the considerations that is often overlooked is how your

display will be mounted. Avnet offers mounts and enclosures to

meet the needs of any digital signage installation, from wall and

ceiling mounts to custom outdoor and flush wall installations.

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Servers

Servers are essential in managing installations across a network

of digital signage located in a single area or across the globe.

Avnet Embedded can build specialist servers as complete,

bespoke solutions. Maybe in the past you have chosen

commercial Windows® Server licenses by default, without

realising you are paying for services and functions you don’t

actually need; perhaps your focus is on application development

and you’re looking for the best-fit licensing and hardware to

deliver a turnkey server appliance?

Avnet Embedded brings you specialist server platforms -

combining the business value of Windows Embedded Server

with best-in-class hardware from Dell, HP, IBM, Supermicro and

Intel. We also provide design services on related hardware, and

can fully integrate a range of embedded systems and servers.

We can help you build a server to your exact specifications, with

an incredibly wide range of options.

Unstructured data types, vast content repositories containing

rich media, the need for business intelligence data, along with

the maintenance of legacy systems make IT environments more

complex than ever and exacerbate the storage challenges.

Avnet Embedded help you find solutions for virtualisation,

convergence, and data migration.

Software

Content

Professional, targeted content is crucial in driving return-on

investment. With the premier content developers in the industry,

we deliver the most professional and effective content at the

consumer’s point-of-decision.

Software / SaaS

Advanced content management software allows for easy,

instant updates and scheduling of content. The software allows

you to manage your own content, reducing the time and costs

associated with continually having a creative/design firm make

changes.

Operating System

The operating system provides the platform on which software

and content run. Microsoft offers the Windows Embedded

platform which gives you access to embedded enabling tools

for building digital signs that are more secure, reliable and

manageable.

There’s been lots of coverage in the press about the launch

of Windows 10 and the benefits it can bring to businesses

everywhere. You probably also know that Windows 7 and 8 are

going end of life following the launch of Windows 10.

If you’re building fixed function or dedicated devices you

don’t have to worry about how these changes will affect your

development cycles. The Windows Embedded products (WES7,

WE8S, 8.1) provide a number of options to take your designs

forward, with the support and security you’ll need for many

years to come.

Avnet Embedded also offers operating system design and

integration service: consultation, development and toolkits,

training operating system design and test, application integration

and volume installation onto the target device.

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Our products @ ISE 2016

New performance IPS display series from LG Display

LG Display launched a remarkable generation of new professional

displays for the digital signage market. The screens with a

resolution of 1920 x 1080 pixels come with a brightness of

700 cd/m2. With this brightness the professional displays differ

significantly from “Consumer” devices that achieve almost half

of the value. Thus, they are ideally suited to the long-lasting use

in the digital signage applications. The new series will replace the

existing formats of 42”, 47” and 55”. The 47” is replaced by a 49”

size. There are many improvements like faster response time, 4

mm slimmer bezel and the transition into a 60Hz technology,

which lowers the costs of controlling. But unique feature is that

the panels are designed for an operating time of 24/7. So far yet

no TFT-manufacturer has the courage to do so.

The standard black frame offers an interesting solution, easing

the integration in a closure. With a black and narrow bezel

of only 5.6mm, it is suitable for a video wall application at

comparatively low cost.

The series, like all professional displays from LG Display, have

a high TNI of 110 ° C (clearing point), which can be used, for

example, in the shop window in direct sunlight without additional

cooling.

Services

When it comes to sourcing, managing and monetising your

technology assets, the process can be complex, and at times,

overwhelming. When it comes to dealing with IT Lifecycle

Management, Avnet can help.

Design

Our experts can help plan, design and build innovative solutions.

Integration

We can ensure your solutions work together in the most

complex environments. Our extensive knowledge across various

technology brands allows us to provide seamless solutions and

integration no matter the environment.

Maintenance

For maintenance and support of assets coming off warranty,

we offer one contact, one contract solutions that allow you

to resolve business needs while eliminating complexity, and

reducing the risks and administrative costs associated with

multiple outsourcing contracts.

Repair/Spare Parts Logistics

Scale your company’s effectiveness and reduce transportation

and inventory costs by allowing us to focus on this area of your

business while you shift your internal resources to focus on

areas that are core to your business.

Remarket

Do you have multi-generational, multi-platform IT assets? We

can help you maximise the value of your existing assets to insert

back into your IT budget for upgrades and migrations. We also

offer certified materials for you to buy or sell.

Refurbish/Recycle

Let our certified technicians extend the life of your assets by

refurbishing and reinstalling them. Or we can break down your

old assets to a higher commodity level, improving your recovery

value for otherwise obsolete equipment, while remaining green

compliant in your disposal practices.

Financing Services

Leverage our rental programs, such as swing gear and buy

backs, to free up cash flow.

Design - our IT operations and management

experts can help plan, design and build inno-

vative IT solutions using your existing assets.

Integration – we can ensure your converged

solutions work together in the most complex

environments. Our extensive knowledge across

various technology brands allows us to provide

seamless solutions and integration no matter the

data center environment.

Maintenance – for maintenance and support of assets

coming off warranty, we offer one contact, one contract solutions

that allow you to resolve business needs while eliminating

complexity, and reducing the risks and administrative costs

associated with multiple outsourcing contracts.

Technology Assistance Center (TAC) - leverage our team of

certi�ed technicians and engineers by using our TAC as your own.

Repair/Spare Parts Logistics - scale your company’s effectiveness

and reduce transportation and inventory costs by allowing us to

focus on this area of your business while you shift your internal

resources to focus on areas that are core to your business.

Remarket - does your data center have multi-generational,

multi-platform IT assets? We can help you maximize the value

of your existing assets to insert back into your IT budget for

upgrades and migrations. We also offer certi­ed materials for you

to buy or sell.

Refurbish/Recycle – let our certi�ed technicians extend the life of

your assets by refurbishing and reinstalling them. Or we can break

down your old assets to a higher commodity level, improving your

recovery value for otherwise obsolete equipment, while remaining

green compliant in your disposal practices.

Financing Services - leverage our rental programs, such as swing

gear and buy backs, to free up cash �ow.

• Manage a data center refresh or complete migration

• Identify gaps in your operational processes and  x them

• Locate a vendor to provide quality maintenance and support

of assets coming off of warranty

• Uncover resources to buy assets, erase data, improve security

or manage destruction or recycling of your assets

Avnet Can Help – No Matter What Stage of the IT Asset Lifecycle You Are In

PR

OD

UC

T M

AT

UR

ITY

T IME

Maintain/Tech Call Center

Install

Remarket

Design

IntegrateRecycle

Repair

Refurbish

THE IT LIFECYCLE VALUE CONTINUUM

Professional Services Asset Value Services

Financing Services

Just imagine the amount of planning and resources it takes to:

This is only a sample of the challenges companies face every

day. When it comes to dealing with IT Lifecycle Management,

look to the experts.

When it comes to sourcing, managing and monetizing your technology assets, the

process can be complex, and at times, overwhelming. Wonder where to begin?

AccelerateReimagine Transform services.avnet.com

Get the Most Value from Your IT Assets Any Brand. Any Equipment.

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By utilising a dedicated controller kit, the new performance

displays from LG Display go live. The INB-1003 board has a

compact design with 90 x 60mm form factor. Input connections

are VGA and DVI. Control settings can be adjusted by the

included OSD keypad. RS232, Remote Control (IR) or light sensor

are available optionally. The kit can

be used for all sizes of the new LG

Display performance line.

Outdoor applications are offering a huge potential for the

digital signage market. On the other hand the environment

conditions are challenging the hardware seriously. Application

cases are information totems in public buildings and places,

outdoor promotion panels or simply the usage in shop windows.

Samsung has anticipated the enormous growth potential of this

market and released a product line ideally designed for such

requirements. The high brightness displays generates 2500 cd/

m2 luminance and are available in 3 different sizes of 46“ (117

cm), 55“ (140 cm) and 75“ (190 cm).

This strong luminance is required to guarantee readability under

high ambient light conditions. Another important parameter for

the legibility is the contrast. The SPVA technology is impressive

with a high contrast ratio of 5000:1. An embedded λ/4 filter

enables a clear and bright image even with sunglasses with

Samsung is launching new panel series for outdoor

applications

polarising treatment. If the displays are located in direct sunlight,

the liquid is heated up which can result in serious damage of

the display (“blackening effect”). In order to prevent this sun-

load effect, the panels run a special liquid which operates up to

110°C. Thus, the heat management is much easier.

LTI460HZ1 is designed for extreme conditions and the

highlighting big sign content. The 46” (117 cm) display beams

with splendid 5000 cd/m2 luminance and is dedicated for long

viewing distance. It results in a wider coverage and increases the

number of contacts for the advertiser.

In spite of the incredible high luminance, the power consumption

of LTI460HZ1 is very reasonable. This is possible because of

a new backlight design from Samsung. A blue and white LED

backlight in combination with a sequential driving is increasing

the transparency through the colour filter significantly. Finally

the power consumption is specified with 310W only. For

operation during normal ambient light the display is switching

into the “night-mode” which regulates the brightness to max.

1500 cd/m2.

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Interactive 65” –

4K monitor with integrated multitouch PCAP

Latest generation of smartphones or tablets perform an

outstanding readability by offering pixel resolution of more than

400 ppi. Premium laptop displays still carry a resolution of 100

to 150 ppi. This pixel density cannot be kept on large format

display. Basically this is not a big drawback as the usual distance

to the device is quite big. But there are professional applications

where the user stands directly in front of the display, particularly

if it is an interactive device. Thus, it is important to display the

content in high quality which is comparable with the readability

experienced from our personal IT devices.

A standard 65” (165 cm) display with FHD resolution (1920 x

1080 pixels) results in a resolution of 34 ppi only. The new 4k

panel TOV-L654KLTMMC has four times more pixels than the

FHD version. By having 3840 x 2160 pixels the ratio achieves

68 ppi. This is increasing the readability significantly and

unintended blur effects are minimised.

The monitor comes in ruggedised aluminium housing and

integrates a high sophisticated 40-point multitouch PCAP. All

well-known touch functionalities from the portable devices are

supported. For video input signals the monitor is providing 1 x

Display port and 4 x HDMI. Utilised display technology is IPS

which guarantees vivid colours over a wide viewing angle. The

brightness of 250 cd/m2 under the touch cover glass with 5mm

thickness is sufficient for indoor applications particularly if the

user is close to the display.

TOV-L654KLTMMC is the ideal device for mall finding services,

passenger information, production plans, employee information

posting or electronic newspaper.

Eye-catching dual side monitor in 55” (140 cm)

DIS5505HVN04 is probably the slimmest 55” dual side monitor

in the world. The total thickness is 24.2mm only covering a dual

side display. The housing design gives a very light impression.

But because of a special mechanical inner construction, the 50

kg monitor can be fixed at 2 points, which makes it possible

to hang the device from the ceiling. Individual contents can be

displayed from front and rear side. Utilised professional display

technology allows the long-term operating usage. The brightness

with 700 cd/m2 guarantees a great eye-catching effect even

from longer distance.

The totem can be mounted in portrait and landscape mode

and is ideally situated for foyers, shops and event arenas.

21,5” (55 cm) PCAP display for POS/POI

M215HJK-L3B stands for easy integration in POS/POI

applications. The display has already integrated 10-point

multitouch PCAP. Therefore, annoying set-up of a separate

touch is no longer required. The display comes with a resolution

of 1920 x 1080 pixels and generates 250 cd/m2 brightness

under the cover lens. This is sufficient for a shelf display

especially if the user is standing directly in front of the panel

and communicates over touch. The integrated touch controller is

connected by USB with the hosting PC and supports all common

operating systems. The panel is offered in a bundle with a cost

efficient controller set providing VGA and DVI input connections.

It is an ideal device for system integrators at the point-of-sale.

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Simple videowall with superb eye-catching factor

At the times of online shopping the challenge for

shop owners is to make real shopping attractive

enough. Creating a customer friendly environment

and drawing the attention to the right place

is paramount. Videowalls are quite suitable

to do this job but generally very expensive.

LD490DUN-THC1 is part of the LG portfolio of

videowall displays. The Bezel-to-Bezel distance is

just 3,5mm. But from price/performance ratio, it

is very attractive. A simple 1x2 videowall is very

easy and cost effective to produce. The displays

are bundled with simple controller set with DVI

input. By connecting those to a NUC media player with 2xHDMI,

a resolution of 3840 x 1080 pixels can be displayed. This simple

solution is cheap, yet gives a splendid eye-catching factor.

Made for Digital Signage and POS: HSPA+ dongle

QuickCarrier® USB-D from MultiTech

Cellular modules or routers are important bricks in the process

structure of digital signage applications. Digital signage totems

may be located in areas where the wired network is not available.

Cellular 3G/4G modules or routers connected to the USB of a

media player turn a totem into an autarkic stand-alone unit with

wide area access and no local infrastructure requirement.

The QuickCarrier® USB-D is a USB 2.0 High Speed plug-and-

play cellular modem with 3G/HSPA+ capabilities covering 7

frequency bands for largest possible coverage. This USB cellular

modem is certified and approved for use on American, as well

as Canadian, European and other international networks. Being

designed for M2M customers, the QuickCarrier® USB-D is of

industrial grade (-40° to +85° C), including the internal antenna,

and offers reliable data connectivity around the world.

Hence it is ideally made for e.g. Digital Signage, POS and POI

especially for outdoor usage. Also long and stable life cycles

and long-term driver support make it different to comparable

consumer products. MultiTech offers a two-year warranty,

which is upgradable to five years. Using the QuickCarrier®

USB-D drastically shortens time to market when it comes to

implementing cellular technologies to your application. Drivers

are available for Windows® and Linux.

Industrial Open Frame Tablets

Shelf displays are very flexible devices

for the promotion at the point-of-sale.

The small to mid-size panels are stand-

alone units with on-board processors and

multiple storage options. Controlling and

communication is possible through LAN,

WiFi, 3G/4G modules or USB interfaces. With a PCAP touch, the

shelf display becomes a modern interactive sales tool.

OFT-10W01-7V39C-2R is a ruggedised housing open frame

tablet in 10,1” (26 cm). Heart of the system is an Intel Atom Quad

Core processor with 2 GB RAM. Different storage options are

available from 8-32 GB. Multitouch PCAP is integrated. Various

interfaces provide a lot of possibilities for transmitting the

content data e.g. 10/100 Ethernet (PXE Boot), RS232(TX/RX) or

RS485, optional WIFI 802.11 b/g/n/, bluetooth 4.0, 2x USB 2.0,

1x micro USB client, 1x HDMI, 1x headphone jack, 1x micro SD

slot, 1x DC jack. Power can be received by PoE. The display has a

resolution of 1280 x 800 pixels and illuminates with 350 cd/m².

The open frame tablet OFT-10W01-7V39C-2R supports Windows

8.1/ Windows 10/ Android 4.4/ Android 5.1 and Ubuntu 14.04.

Other sizes from 7” to 23.6” are available as well.

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Notes

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Design, source, integrate, test, deploy – Avnet does it all.

When your core competence is system and software design and time to market is critical, you

don’t have time to worry about the make or buy question. Relax. Avnet Embedded offers expert

support and a full suite of highly integrated solutions – from storage, computing, software and

networking products to disk drives, flat panels and embedded boards. So, before you start

pondering that question again, get in touch with the experts at Avnet first. You’ll be glad you did.

What can we do for you?

Integrated.Embedded Solutions from Avnet

About Avnet Accelerate Technology

www.avnet-embedded.eu

Avnet Embedded Offices.

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Fax: +33 4 78 77 13 97

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01/2016

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