[AV]Management Structure

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Nhóm 2 Nhóm 2 Cơ cấu tổ chức và tình hình Cơ cấu tổ chức và tình hình hiện tại của hiện tại của Vinamilk Vinamilk

Transcript of [AV]Management Structure

Page 1: [AV]Management Structure

Nhóm 2Nhóm 2Cơ cấu tổ chức và tình hình hiện tại củaCơ cấu tổ chức và tình hình hiện tại của

VinamilkVinamilk

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*Company history:*Company history:*Company structure:*Company structure:*Company products:*Company products:*Company plan and project:*Company plan and project:

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VinamilkVinamilk  is the biggest dairy company in Vietnam.is the biggest dairy company in Vietnam.Based on the UNDP 2007 Top 200 largest firms in Based on the UNDP 2007 Top 200 largest firms in Vietnam report, it is also the 15th largest company Vietnam report, it is also the 15th largest company in Vietnam.in Vietnam.In 2010, it is the first company in Vietnam to be In 2010, it is the first company in Vietnam to be included in the Forbes Asia's 200 Best Under A included in the Forbes Asia's 200 Best Under A Billion list that highlights 200 top-performing small- Billion list that highlights 200 top-performing small- and mid-sized companies with annual revenue and mid-sized companies with annual revenue under US$1 billionunder US$1 billion..

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History of the CompanyHistory of the Company

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Company StructureCompany StructureCompany StructureCompany Structure

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Company Products:Company Products:

Condensed Milk

Yoghurt

Fresh Milk

Another milk products

Company Products:Company Products:

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CondensedCondensed

• Condensed milk is one of traditional products of Vinamilk since its establishment with “Longevity” brand name.

• In the Vietnam market, Vinamilk almost unique position of milk products with 79% market share with two brands that “Longevity” and “SOUTHERN STAR”

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Longevity condensed milk

Fast-opened lidded can with white label

Ordinary lidded can with red label

Ordinary lidded can with blue label

50g can

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Southern Star condensed

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Yoghurt

Drinking YoghurtDrinking Yoghurt

Spoon YoghurtSpoon Yoghurt

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Spoon YoghurtSpoon Yoghurt

1. PROBI YOGHURT WITH PROBIOTIC ADDED1. PROBI YOGHURT WITH PROBIOTIC ADDED2. SWEETENED SPOON YOGHURT2. SWEETENED SPOON YOGHURT3. ALOE VERA YOGHURT MILK3. ALOE VERA YOGHURT MILK4. STRAWBERRYSPOON YOGHURT4. STRAWBERRYSPOON YOGHURT5. KEFIR SPOON YOGHURT5. KEFIR SPOON YOGHURT6. FRUITFLAVORED SPOON YOGHURT6. FRUITFLAVORED SPOON YOGHURT7. SWEETENED SUSU SPOON YOGHURT (for kids)7. SWEETENED SUSU SPOON YOGHURT (for kids)8. VINAMILK NON-SUGAR SPOON YOGHURT8. VINAMILK NON-SUGAR SPOON YOGHURT

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Fresh Milk

FRESH MILK WITH SUGAR 100%FRESH MILK WITH SUGAR 100% SterilizationSterilization

100% pure fresh milk Thanh Trung100% pure fresh milk Thanh Trung

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• About Yogurh

PricePrice

PromotionPromotion

DistributionDistribution

Company plan and project:

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• Vinamilk Fresh Milk’s development strategyPlacePlace

PricePrice

ProductProduct

PromotionPromotion

Company plan and project:

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The EndThe End

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