Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light...

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36 Brazil automotive Guide • 2008 The automobile and light commercial vehicle segment will have over R$5 billion invested in it by 2012 A utomobiles and light commercial vehicles

Transcript of Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light...

Page 1: Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light commercial by motor type Source: ... Volkswagen do Brasil Ltda. ... Fiat PowerTrain

36 Brazil automotive Guide • 2008

The automobile and light commercialvehicle segment will have over R$5 billion invested in it by 2012

A utomobiles and light commercial vehicles

Page 2: Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light commercial by motor type Source: ... Volkswagen do Brasil Ltda. ... Fiat PowerTrain

372008 • Brazil automotive Guide

Automobiles and light commer-cial vehicles account for about 94% of all vehicle production, exports and domestic sales

in Brazil, which ended 2006 as the ninth largest light car producer in the world. Thirteen manufacturers have been set up in the country, al-most all of them multinational com-panies, producing global models in eighteen industrial plants spread around seven of the twenty­six Bra-zilian States.

In its fifty­year history the Brazil-ian automotive industry has never before produced and sold as many automobiles and light commercial vehicles as now. The national fleet numbers in the region of 25 mil-lion units and production has been through successive year­on­year phases of advancement. From 2005 to 2006 the fleet expanded by 3.9% and Brazilian plants produced almost 2.5 million units. In 2007 expansion was even greater, up by about 13% on 2006. Until December 2007, about 2.8 million light vehicles will have left Brazilian plants in twelve months.

This is a record, and close to the maximum capacity of most Brazil-ian assembly plants. This explains why expansion plans have been an-nounced, with investment in excess of US$ 5 billion being made by 2012.

Before this, the performance by Bra-zilian plants in 2007 will make Bra-zil the seventh or eighth largest light vehicle producer in the world, over-taking traditional producer coun-tries such as the United Kingdom and Canada.

From the beginning of this de-cade exports have driven produc-tion, with Brazil producing over two million units a year since 2004. Now, however, it is the strong growth on the domestic market that is fueling light vehicle assembly lines.

Following expansion of 13% in 2006, with sales of 1.83 million au-tomobiles and light commercial ve-hicles – 7.4% of them imported – do-mestic sales experienced their largest growth ever in 2007, with forecasts of about 25% growth for the year, getting close to sales of 2.4 million light vehicles in Brazil – about 10% of them imported.

credit based – Increased income and economic predictability have created a larger contingent of people willing to buy cars who have access to credit to consolidate this willing-ness. Proof of this is the volume of financed light vehicle sales in 2007: around 70% of all sales.

Financial assets in Brazil for ve-hicle purchasing have grown by close

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38 Brazil automotive Guide • 2008

to 25% in 2007 and total over US$ 35 billion. In the first half of 2007 alone financial institutions leant US$ 15 billion, up 28% on the same period in 2006.

At the same time that there is no lack of resources to finance pur-chases of automobiles and light com-mercial vehicles, credit has become cheaper and repayment periods have stretched. The average rate of inter-est for vehicle finance was 1.5% a month in 2007, compared with 3% in 2002. Currently payment plans are being offered over 80 months, but the most common are for 36 months, representing over half of the busi-ness done.

The combination of lower interest and longer repayment terms has in practice created lower installments, creating another Brazilian market phenomenon for automobiles and light commercial vehicles: people are buying more expensive cars. Hence sales of entry­level models with 1.0­

liter engines have been growing at a slower pace than sales of more expen-sive cars. What are known as “popu-lar cars” with 1.0­liter engines that accounted for 71% of the Brazilian market at the beginning of the decade now account for around 55% of sales.

Another factor that has driven the Brazilian market has been the growth, since 2003, of bifuel tech-nology – “flex fuel” cars – that run on gasoline, ethanol or a mixture of both in any proportion. As Brazil is the world’s second largest producer of ethanol and bifuel is now distrib-uted on a large scale in the country, the advantage of ethanol’s lower price in comparison with gasoline has encouraged consumers to trade in their old vehicles for a new flex model.

Bifuel cars have rapidly taken over the automobile and light commer-cial vehicle market in Brazil, now ac-counting for about 85% of new vehicle sales. Since 2003 over four million units have left the assembly lines.

exPorts – In 2006 exports reached 790,000 automobiles and light commercial vehicles. In 2007 about 750,000 units will be exported from Brazil.

Of the thirteen light vehicle plants installed in Brazil, seven produce automobiles and light commercial vehicles: Fiat, Ford, General Mo-tors, Mercedes­Benz, PSA Peugeot Citroën, Renault, and Volkswagen. Two ­ Toyota and Honda – only make automobiles. Four, Agrale, Iveco, Mitsubishi and Nissan, make only light commercial vehicles, with the first two also operating in the truck and bus segments.

The strong growth of the domestic light vehicle market has been supported by a set of macroeconomic factors:

• Greater price stability and predictability, with annual inflation of around 4%;

• A fall in unemployment to below 10%;

• Constant increase in income. Average income for workers in Brazil rose by 2.5% between 2006 and 2007 alone;

• Significant growth in the population aged between 20 to 30 years of age, which is precisely when people most buy cars;

• Large potential market, as in Brazil there are eight people per vehicle, which is a lower index than in neighboring countries such as Argentina, where it is 5.7;

• Lower interest rates, longer repayment plans, and fast credit growth – the most important factor for automobile purchases.

The performance by Brazilian

plants in 2007 will make Brazil the

seventh or eighth largest light vehicle

producer in the world.

Domestic sales of automobiles and light commercial by motor type

Source: Anfavea

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42 Brazil automotive Guide • 2008

Agrale S.A. BR 116, km 145, 15.104

95059-520, Caxias do Sul, RSTel. 55 54 3238 8000www.agrale.com.br

PresidentHugo Zattera

PlantCaxias do Sul, RS,

BR 116, km 145, 15.104,95059-520

ProductsLight commercial and utility vehicle

Fiat Automóveis S.A. Rod. Fernão Dias, km 429

32530-000, Betim, MGTel. 55 31 2123-2111

Office: Rua do Paraíso, 148, 11º andar

04103-000, São Paulo, SPTel. 55 11 2126 2000

www.fiat.com.br

PresidentCledorvino Belini

PlantBetim, MG,

Rod. Fernão Dias, km 429

ProductsAutomobiles,

light commercial

Ford Motor Company Brasil Ltda.

Av. do Taboão, 899, Rudge Ramos, 09655-9000

São Bernardo do Campo, SPTel. 55 11 4174 8855

www.ford.com.br

PresidentMarcos S. de Oliveira

PlantsSão Bernardo do Campo, SP,

Av. do Taboão, 899, Rudge RamosTaubaté, SP,

Av. Charles Schneider, 2.222, Parque Industrial, 12040-001

Camaçari, BA, Complexo Industrial Nordeste,

Rua dos Polimeros, 2.000, Área Industrial Leste, 42810-000

Horizonte, CE, Rod. BR 116, km 37,7, 62880-000

ProductsAutomobiles,

light commercial

General Motors do Brasil Ltda.Av. Goiás, 1.805

09550-900, São Caetano do Sul, SP

Tel. 55 11 4234 7700www.chevrolet.com.br

PresidentJaime Ardila

PlantsSão Caetano Sul, SP

Av. Goiás, 1.805São José dos Campos, SP, Av. General Motors, 1.959

12224-300Mogi das Cruzes, SP,

Rod. Pedro Eroles, km 39, 08741-970,

Gravataí, RS, Rod. BR 290, km 67, 94000-000

Products Automobiles,

light commercial

MMC Automotores do Brasil Ltda.

Av. das Nações Unidas, 19.84704795-100, São Paulo, SP

Tel. 55 11 5694 2700www.mitsubishimotors.com.br

Executive President Paulo Arantes Ferraz

Plant Catalão, GO,

Quadras 05, 07 e 07A, Distrito Mineiro-Industrial de

Catalão, Dimic, 75701-970

Products Light commercial

Nissan do Brasil Automóveis Ltda. Av. Renault, 1.300, Borda do Campo,

83070-900, São José dos Pinhais, PR,

Tel. 55 41 3380 2000Office:

R. Fidêncio Ramos, 223, 11º04551-010, São Paulo, SP

www.nissan.com.br

President Thomas Besson

Plant São José dos Pinhais, PR,

Av. Renault, 1.300, Borda do Campo

Products Light commercial

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432008 • Brazil automotive Guide

Volkswagen do Brasil Ltda. Via Anchieta, km 23,5,

09823-901, São Bernardo do Campo, SP,

Tel.55 11 4347 2355www.vw.com.br

President Thomas Schmall

PlantsSão Bernardo do Campo, SP

Via Anchieta, km 23,5São José dos Pinhais, PR

Estrada PR, km 675, 83183-000Taubaté, SP

Av. Carlos Pedroso da Silveira, 10.000

Piracangaguá, 12043-000São Carlos, SP

Rod. Luiz Augusto de Oliveira, km 148,8, 13560-970

Products Automobiles,

light commercial

Honda Automóveis do BrasilR. José Áureo Bustamante, 377,

04710-090, São Paulo, SPTel. 55 11 5576 5122www.honda.com.br

President Sho Minekawa

Plant Sumaré, SP,

Estrada MunicipalValêncio Calegari, 777,

13170-190

ProductsAutomobiles

Karmann-Ghia do Brasil Ltda. Av. Álvaro Guimarães, 2.487, 09810-901, São Bernardo do

Campo, SP, Tel. 55 11 4344 5800/5855/5841

www.karmannghia.com.br

Director General Wagner Leonard Silvério

Plant São Bernardo do Campo, SP, Av. Álvaro Guimarães, 2.487,

09810-901

Products Special vehicles

Mercedes-Benz do Brasil Ltda.

Av. Alfred Jurzykowski, 562, Vila Paulicéia, 09680-900

São Bernardo do Campo, SP, Tel. 55 11 4173 6611

www.mercedes-benz.com.br

President Gero Herrmann

Plant Juiz de Fora, MG,

Rod. BR 040, km 773Distrito Industrial II

36088-410

Products Automobiles

Peugeot Citroën do Brasil Automóveis Ltda.

Praia de Botafogo, 501, cj. 703/704,

Centro Empresarial Mourisco, Botafogo

22250-040., Rio de Janeiro, RJ Tel. 55 21 2565 4900

www.psa-peugeot-citroen.com

Director General Vincent Rambaud

Peugeot do BrasilManaging Director

Laurent Tasté

Citroën do BrasilManaging Director

Sergio Habib

Plant Porto Real, RJ,

Centro de Produção, Estrada Renato Monteiro s/nº,

27570-000

Products Automobiles,

light commercial

Renault do Brasil S.A. Av. Renault, 1.300Borda do Campo

83070-900 São José dos Pinhais, PR

Tel. 55 41 3380 2000. Office:

R. Fidêncio Ramos, 223, 9º, 10º, 11º e 15º andares, Vila Olímpia,

04551-010, São Paulo, SP, Tel. 55 11 2184 8300www.renault.com.br

President Jérôme Stoll

Plant São José dos Pinhais, PR,

Av. Renault, 1.300Borda do Campo

Products Automobiles,

light commercial

Toyota do Brasil Ltda.Av. das Nações Unidas, 12.901, Torre Oeste, 14º e 15º andares,

Brooklin, 04578-000, São Paulo, SP,

Tel. 55 11 5502 9100www.toyota.com.br

President Shozo Hasebe

PlantsIndaiatuba, SP,

Rod. SP 75, km 48, s/nº, Marginal Sul,

Bairro Caldeira, 13300-000São Bernardo do Campo, SP,

Av. Piraporinha, 1.111, Bairro Planalto, 09891-002

Products Automobiles

Iveco Latin America Ltda.R. Senador Milton Campos, 175Ed. Piemonte, 8º, Vila da Serra

34000-000, Nova Lima, MGTel. 55 0800 704-8326

Office: R. do Paraíso, 14, 6° andar, 04103-000, São Paulo, SPTel. 55 11 2126 2490/2489

www.iveco.com.br

PresidentMarco Mazzu

Plants Unidade de Veículos,

Rodovia MG 238, km 74Sete Lagoas, MG

Fiat PowerTrain Technologies, Rodovia MG 238, km 73,5

Sete Lagoas, MG

Products Light commercials

Page 9: Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light commercial by motor type Source: ... Volkswagen do Brasil Ltda. ... Fiat PowerTrain

www.scania.com.br

Scania.Always headed towards the future.

When you purchase a new P-, G- and R-series Scania truck, you get more than a long haulage truck.You get technology, reliability, durability, and positive certainty that you will arrive at your destination with the lowest operational cost.The chassis, the engine and the powertrain are manufactured to guarantee this result.It offers comfort, safety, and productivity.Start to shorten your paths.Go straight to a Scania dealer.Get to know the best solutions to keep your business always on the move.

The best way to reach your destination.

Anúncio_Inglês_Rodoviário_410x271 1 19/11/2007 18:10:24

Page 10: Automobiles and light commercial vehicles - ANFAVEA · Domestic sales of automobiles and light commercial by motor type Source: ... Volkswagen do Brasil Ltda. ... Fiat PowerTrain

www.scania.com.br

Scania.Always headed towards the future.

When you purchase a new P-, G- and R-series Scania truck, you get more than a long haulage truck.You get technology, reliability, durability, and positive certainty that you will arrive at your destination with the lowest operational cost.The chassis, the engine and the powertrain are manufactured to guarantee this result.It offers comfort, safety, and productivity.Start to shorten your paths.Go straight to a Scania dealer.Get to know the best solutions to keep your business always on the move.

The best way to reach your destination.

Anúncio_Inglês_Rodoviário_410x271 1 19/11/2007 18:10:24