Seven Habits for Winning at Direct Marketing With Credit to Steven Covey.
Automatic Success: How to Create Winning Habits
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Automatic How to Create Success Winning Habits
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The key to being successful in life is to create winning habits. In this Book Rapper slides show we offer a toolkit for creating successful habits. It's derived from Charles Duhigg's book The Power of Habits.
Transcript of Automatic Success: How to Create Winning Habits
AutomaticHow to Create SuccessWinning Habits
The
Geoff McDonald @BookRapper BookRapper.com
The Book
GeoffMcDonald.com/blog
The BIG Idea
Habits : I, We, Us
Speed RAP
How much do you think?
Speed RAP
Unthinking Habits
40%
Book Rapper Says...
POKE ME!
Your Challenge : Which Habits Will You Kick?
Human Becomings
Exposing your habits as habits
Invisible to the Naked Eye
What’s your Challenge?
The 30 Days of Habits
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I : Personal Habits
GeoffMcDonald.com/blog
One habit is nothing, all our habits are everything
We Are Our Habits
Change your habits, change your results
We Can Change
Our brains chunk our behaviour into habits
Shortcuts
ALL habits are triggered by some event
Something Happens!
Cue
ALL habits are automatic behaviours
We Respond!
Routine
There’s a reason for ALL of our habits
We Get Paid!
Reward
The general formula for habits includes these 3 steps
The Habit Steps
Routine RewardCue
Not Quite a Habit Loop
Routine
RewardCue
Why Do You Brush Your Teeth?
Image : WikiCommons
What do you crave?
Image : WikiCommons
Closing the Habit Loop
Routine
RewardCue
Craving
Visualize to build your desire
The people we hang out with reinforce our habits
We Are Our Habits
The secret to changing your habits
Routine
RewardCue
Create a list of triggers to identify the source of your habit
Half the Hab-battle
We : Organisational Habits
GeoffMcDonald.com/blog
Some habits are more important than others
Keystone
Master Habits trigger other responses
Cascade
Image : WikiCommons
What’s the typical Keystone Habit for wellbeing?
What is Michael Phelp’s Keystone Habit?
What was Alcoa CEO Paul O’Neill’s Keystone Habit?
The best way to uncover your Master Habits
Accumulate Small Wins
What’s the single most important habit you can develop?
How to develop your Willpower
The Habit Steps
Routine RewardCue
How to develop your Willpower
Delay Gratification
Routine RewardCue
The secret to building your Willpower
Routine
RewardCue
Routine
RewardCue
Plan Ahead
Give me autonomy and my willpower will grow
Room To Move
Use a crisis as an opportunity to shift organisational habits
Fan the Flames
Organisations are like civil-war battlefields
Truce
Us : Society Habits
GeoffMcDonald.com/blog
By definition, habits are predictable
Manipulating Habits
Supermarkets are designed to prey on our habits
Predictable
Image : WikiCommons
We change our habits when we change our lives
Predictably Unpredictable
Image : WikiCommons
Everything we buy is recorded and analysed
Too Predictable
How to Introduce Innovative Ideas/Products
The Habit Sandwich
Why do some small acts cause a ripple effect?
Rosa Parks
Movements thrive through creating new habits
Martin Luther King
The people we know directly
Strong Ties
The people you know through other people
Weak Ties
How to Create a Movement
Two Strategies
WeakStrong
How to Create a Movement
Two Strategies
WeakStrong
StrongWeak
How to Create a Movement
Three Essentials
Strong Weak Identity
Actions : Changing Your Habits
GeoffMcDonald.com/blog
No one strategy will work for every person every time
No Secret Formula
Step 1 to create new habits
Identify the Routine
Step 2 to create new habits
Test Rewards
Step 3 to create new habits
Isolate the Cue
1 Location2 Time3 Emotion4 People5 Action
Step 4 to create new habits
Create a Plan
Routine
RewardCue
Routine
RewardCue
More...
GeoffMcDonald.com/blog
CharlesDuhigg.com
Buy the Book!
Peter Sim • Little Bets
Your Challenge : Which Habits Will You Kick?
Who do you want to be?
Recording available for members at : BookRapper.com
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