Switching their strategic focus from customer acquisitionto revenue and margin development, telecommunicationoperators in highly competitive mature markets arepressed to develop new services to retain their customerbase while increasing revenue. Innovative offerings such as video and file sharing, e-mailand message services, integrated communication andother mobile office functionalities for business users haveemerged.At the same time a strong monitoring process foroperational cost control and compression is mandatory.Essential elements of revenue development - meeting andstimulating customer demand, and ensuring accuratebilling and timely collection - include quality of service andrevenue assurance. The level of risk telecom operators face today regardingrevenue development has never been so high. Minimal time-to-market for more complex services isexpected from leaner organizations, while massive scaledeployments rely on third parties and ever-changingdelivery infrastructures. Industrializing service and revenue assurance operations

has now become mission critical, along with the need forprocess automation to be powerful enough to supportorganizations' agility and complexservices scenarios.

ANTS "ZERO-HOLE" ASSURANCEANTS is an proven solution enabling telecom operators toimplement agile and industriai operations that will verifyservice quality via end-to-end testing and revenueassurance through usage and rating verification. • Pre-built test libraries and Key Performance/Quality

Indicators (KPI/KQI) provide extensive servicecoverage including video cali, WAP/ HTML navigation,contents download/streaming, IVR/VAS all networksaccess technologies (GSM, GPRS, Edge, UMTS, LTE,PSTN, ISDN, Lan, WiFi etc.) which dramaticallydecreases implementation time. Furthermore, the ANTS Test Procedure Editor moduleallows users to autonomously and rapidly create largenumbers of test scenarios and KPI/KQIs on the fly thatthen become part of their libraries.

ANTS (Automatic Network Test System)Service & Revenue Assurance enabled by End-to-end active testing

Agility and industrialization are key to support revenue development

For more information please email infomarketing@selex-es.comSelex ES S.p.A - A Finmeccanica CompanyThis publication is issued to provide outline information only and is supplied without liability for errors or omissions. No part of it may be reproduced or used unless authorized in writing.We reserve the right to modify or revise all or part of this document without notice.

2013 © Copyright Selex ES S.p.A. www.selex-es.com CODE: e-P-IT-467/V1/12/Y

• Usage/ratingverification from the originai CDR

generation to the rating stage addresses the revenue

leakage risk and combines real traffic analysis with

artificial traffic testing.

• Real traffic CDR analysis enables a powerful fraud

investigation and usage statistics for marketing

analysis.

BUSINESS & OPERATIONAL SUPPORTService and revenue assurance roles and responsibilitiesare often spread across many individuals and departmentswithin an organization. This makes achieving success atthe corporate-level highly dependent on the effectivenessof their collaboration.ANTS solutions can mitigate that risk through enterprisewide collaboration support. Based on pre-defined roles andrights, all these disparate contributors have access to theservice and revenue assurance KPI/KQIs that are relevantfor their roles. Alarms can be automatically generated if anissue occurs and requires immediate action. Businessusers and troubleshooting agents are then in a position toanalyze test results, access further technical information,and run ad-hoc complementary tests if necessary torapidly diagnose the issue and minimize resolution time.

EXTENDED PROCESS AUTOMATIONANTS 5-step test management process (design, plan,execute, monitor and analyze) supports end-to-end testsand usage/rating verification with various degrees ofautomation:• 24/7 testing for continual performance monitoring• Semi-automatic non-regression testing• Ad-hoc testing to aid diagnosis of issues

In each of the five process steps, repetitive tasks areautomated to support massive testing while enablingusers to best leverage their expertise. Users can designfunctional scenarios without needing knowledge of theinfrastructure topology, run tests on a dynamicallygenerated combination of network elements and SIM-based user profiles, conduct exploratory analysis toresolve issues identified by automatically producedKPI/KQIs, etc.

AGILITY EVERYWHEREANTS process automation capabilities are designed toaddress the needs of agile organizations required to:• Assure quality of and ability to invoice for new services

immediately upon deployment• Integrate new performance dimensions or KPI/KQIs

on-the-fly• Provide a proactive quality assurance (QA) feature that

prevents issues and alerts troubleshooting teamsinstantaneously should one occur

• Contribute to diagnostic and further analysis throughad-hoc testing and online analytical processing (OLAP)

PERFORMANCE & ARCHITECTUREUsed by operators with extensive service offerings andmassive customer bases, ANTS is accessible via any webbrowser. The server platform relies on core engines (end-to-end test management, scheduling and resourcesmanagement, CDR verification, KPI/KQI and alarmgeneration, reports and analysis) which pilot Remote TestUnits (RTU) executing tests over the air throughout thenetwork coverage using SIM/USIMs virtually displaced fromcentral SIM Archives, while Remote Record Selectors (RRS)collect and process CDRs from any infrastructure element.

KEY BENEFITS• Secure revenue through quality & invoicing issue

prevention and accelerated resolution• Support service revenue growth by closely monitoring

the service quality to ensure a positive customerexperience

• Streamlined, highly effective service and revenueassurance operations

• Short time-to-assurance for new services deployments