AUTHORRANK AND

GUEST BLOGGING

…the reputation of a particular agent, and therefore the reputational score assigned to the particular agent, should depend not just on the number of references to the content signed by the particular agent, but on the

importance of the referring documents and other agents…

A LOT OF REFERENCES FROM AUTHORS &

PAGES = HIGH AUTHOR RANK

“

…the reputation of a particular agent, and therefore the reputational score assigned to the particular agent, should depend not just on the number of references to the content signed by the particular agent, but on the importance of the referring documents

and other agents…

BOTHFROM AUTHORS *&

PAGES* = HIGH AUTHOR RANK

“

How can one build that high "author reputation" unless he/she is already

well known in the industry

?

GUEST POSTS!

GUEST POSTS: LINKING TO YOUR

AUTHOR PAGE = HIGHER AUTHOR RANK

THAT’S NOT ABOUT YOU LINKING TO YOURSELF ONLY

THOUGH

...the reputation of a particular agent, and therefore the

reputational score assigned to the particular agent, should depend *not just* on the

number of references to the content signed by the particular agent, but on the importance of

the referring documents and *other* agents

REMEMBER:

“

THIS MEANS:GUEST POSTING

FOR THE SAKE OF LINKS

*WON’T* WORK

IT'S GUEST BLOGGING

FOR CONTACTS

WHICH WILL...

Example: I did a guest post for Lisa Irby a few years ago

Lisa is a huge authority and she had found out about MyBlogGuest.com from my guest post. Lisa is still mentioning MBG each time when she mentions guest blogging!

AND THEN THE LINKS KEPT

COMING!

IT'S LIKE I GOT ONE LINK FROM MY GUEST POST ONCE

THE TIPS!

Start building your author profile NOW.(If you own a business, identify your best authors and build several author brands)

Make sure to claim your authorship with Google Plus:Make sure your byline is always connected to your G+ page (and Your G+ Contributor section links to that guest post)

Identify powerful authors in your niche and start building your relationships with them now!

...reputational scores are relatively difficult to increase and relatively easy to decrease, creating a disincentive for an agent to place its reputation at risk by endorsing content

inappropriately. Since the signatures of reputable agents can be used to promote

the ranking of signed content in web search results, agents have a powerful incentive to establish and maintain a good reputational

score.

A WORD OF CAUTION:Don't risk your author rank!

It's easier to lose than re-build

“