AUSTRALIA’S CORAL COAST HOLIDAY PLANNER 2020 · finished (Hi-resolution) PDF. • Alternatively,...
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AUSTRALI A’S CORAL CO AST HOLIDAY P LAN NER 2020 DOMESTIC DISTRIBUTION • Distributed throughout Australia (WA, SA, NSW, VIC, QLD) Accommodation properties, Visitor Centres, Car Hire outlets, Attractions and RAC Travel Centres. • Tourism WA’s East Coast office. • Select media, trade events & training in Australia. • Caravan and Camping Shows in Perth, Sydney, Melbourne, Brisbane and Adelaide. INTERNATIONAL DISTRIBUTION • Travel agents within Australia and overseas who create & book regional itineraries. • International consumer fairs in key markets like South East Asia. • Trade events in New Zealand, Asia, USA, UK and Continental Europe. • Tourism WA’s international offices in the UK, Europe, New Zealand, USA, Malaysia, Singapore, Indonesia, Japan and China/Hong Kong. ONLINE • An interactive digital version of the holiday planner is available for reading and download on australiascoralcoast.com and on our Facebook page. • Google adwords campaign to promote dowload IN 2020 WE WILL DISTRIBUTE 80,000 COPIES (INCREASE OF 10,000) DOMESTICALLY AND INTERNATIONALLY DUE TO THE DEMAND FOR OUR BROCHURE. ADDITIONALLY WE HAVE 13,500 DIGITAL DOWNLOADS FROM OUR WEBSIT E. One of the most valuable marketing tools for reaching our target markets is the Australia’s Coral Coast Holiday Planner, available both in print and online.
Transcript of AUSTRALIA’S CORAL COAST HOLIDAY PLANNER 2020 · finished (Hi-resolution) PDF. • Alternatively,...
AUSTRALIA’S CORAL COAST HOLIDAY PLANNER 2020
DOMESTIC DISTRIBUTION• DistributedthroughoutAustralia(WA,SA,NSW,VIC,QLD)
Accommodation properties,VisitorCentres,CarHireoutlets,AttractionsandRACTravelCentres.
• Tourism WA’s East Coastoffice.
• Selectmedia, trade events & traininginAustralia.
• Caravan and Camping ShowsinPerth,Sydney,Melbourne,BrisbaneandAdelaide.
INTERNATIONAL DISTRIBUTION• Travel agentswithinAustraliaandoverseaswhocreate&book
regionalitineraries.
• International consumer fairsinkeymarketslikeSouthEastAsia.
• Trade eventsinNewZealand,Asia,USA,UKandContinentalEurope.
• Tourism WA’s international officesintheUK,Europe,NewZealand,USA,Malaysia,Singapore,Indonesia,JapanandChina/HongKong.
ONLINE• Aninteractive digital versionof
theholidayplannerisavailableforreadinganddownloadonaustraliascoralcoast.comandonourFacebook page.
• Google adwordscampaigntopromote dowload
IN 2020 WE WILL DISTRIBUTE 80,000 COPIES (INCREASE OF 10,000) DOMESTICALLY AND INTERNATIONALLY DUE TO THE DEMAND FOR OUR BROCHURE. ADDITIONALLY WE HAVE 13,500 DIGITAL DOWNLOADS FROM OUR WEBSITE.
One of the most valuable marketing tools for reaching our target markets is the Australia’s Coral Coast Holiday Planner, available both in print and online.
FINISHED ARTWORK SPECIFICATION In order to present the planner in the best possible way, all ads must follow the format detailed. Thecreationofanadtothestandardformatisincludedintheadvertisingrate.Thecreationofanonstandardlayoutmayincuradditionaldesigncharges.Pleasesendin,faxoremailmaterialtoMatrixGraphicDesign.Imagesshouldbeataminimum300dpi.PreferredformatforlogosisvectorAdobeIllustratororeps.
ADVERTISING MATERIAL & LAYOUTS
4 UNIT, 1/2 PAGE & FULL PAGE ADS ARE NOT
BOUND TO TEMPLATE STYLE AND CAN BE
DESIGNED BY MATRIX IF REQUIRED.
STANDARD 1 UNIT
1 Unit Company NameUnique selling point or tag line. Les iducil earum reped et laborem porror eium unt ommodit aepudae sum qui derum vent labo. Ntatiurest lis volorum iumquiam aborentia volecesendis eationet od eum, quam quidebi ssimincid quid ut am rerum rem dunt aborerume.
Tel: (08) 9000 0000 E: [email protected] www.companyname.com.au
3 Unit Company Name HereUnique selling point or company tag line here as subheadingAnde denderibus resti de ommodipides duciuscim repeliquid excepti squuntur, officimusam quis aborum, ullam faccum dolupic iumquiam la sam volorehent occum facesto quaes et essint ad modi officia consequam, sum qui derum vent labo. Nequunt qui consequo et est liquo etur sapic to eos necabor autatiae offic tem hilis dolorepeles mi, quam arum earum quis et ipicid et hici doluptur?Les iducil earum reped et laborem porroreium unt ommodit aepudae ptatiurest lis volorum comni quo et abor entia volecesendis eationet od eum, quam quidebi ssimincid quid ut am rerum rem dunt aborerume. Nequunt qui consequo et est liquo etur sapic to eos necabor autatiae offic tem hilis dolorepeles mi repeliquid excepti squuntur, officimusam quis aborum, ullam faccum dolupic iumquiam la sam volorehent.
Address details go in here, Suburb Tel: (08) 9000 0000 • www.companyname.com.au
Nature Tourism
One or two images >Accreditation Tick if applicable >
One or two images >Accreditation Tick if applicable >
One image >Accreditation Tick if applicable >
Company Name > Unique selling point or tag line >
Body (approximately 70 words) >
Company Logo (space permitting) > Accreditation / Award (x1) >
Contact Details, inc. Address, Phone, Toll Free, Fax, Email & Web >
Company Name > Unique selling point or tag line >
Body (approximately 120 words) >
Company Logo (space permitting) > Accreditation / Award (up to 2) >
Contact Details, inc. Address, Phone, Toll Free, Fax, Email & Web >
Company Name > Unique selling point or tag line >
Body (approximately 30 words) >
Company Logo (space permitting) > Contact Details, inc. Address, Phone,
Toll Free, Fax, Email & Web >
2 Unit Company Name HereUnique selling point or company tag line here as subheadingAnde denderibus resti de ommodipides duciuscim repeliquid excepti squuntur, aborentia officimusam quis aborum, ullam faccum dolupic iumquiam la sam volorehent occum vent labo. Nequunt qui consequo et est liquo etur sapic to eos necabor autatiae offic tem hilis dolorepeles mi, quam arum earum quis et ipicid et hici doluptur?Les iducil earum reped et laborem porroreium unt aepudae ptatiurest lis volorum comni quo et aborentia eat eum, quam quidebi quid ut am runt aborerume.
Address details go in here, Suburb Tel: (08) 9000 0000 • www.companyname.com.au
FINISHED ARTWORK• AlladvertisementsarefullcolourandshouldbeinCMYK
colourformat(NotRGB).• Artworkshouldbesuppliedviaemailedordropboxasa
finished(Hi-resolution)PDF.• Alternatively,wecanacceptInDesignartworkbutallfonts
andlinkedimages,supportinggraphicsandlogosMUSTalsoaccompanythefile.
• Aproofofyouradwillbeemailedtoyouforapprovalpriortopublication–evenifyouhavesuppliedprintreadymaterial.
4 UNIT SIZE
2 UNIT SIZE
3 UNIT SIZE
1 UNIT SIZE
HALF PAGE
FULL PAGE
STANDARD 2 UNIT
STANDARD 3 UNIT
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