Australia Professional Hair Care Market
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Transcript of Australia Professional Hair Care Market
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Australia Professional Hair Care Market Study
Choosing the Right Consulting Partner is Choosing the Growth Path
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Australia Professional Hair Care Products Market Scope
Australia Professional Hair Care Market Overview
Australia Country Overview.
Australia Salon Landscape
Australia Cosmetics & Personal Care Market Overview
Australia Professional Hair Care Market Revenue (2014-2020)
Australia Professional Hair Care Market by Distribution Channel
TABLE OF CONTENTS
Australia Professional Hair Care Market Share Analysis
Top 5 Company Profiles (Trends, Developments, Market Share by Product Category)
Appendix
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‘Professional Hair Care Products Market Study of Australia‘ includes the study of Back Bar and Over-
the-Counter products sold in the year 2014 and the estimation of market size by 2020
Back-bar products are used by professionals/stylist for the services in the salon
Over-the-Counter or take-home /salon retail product are the professional hair care product that are sold
over the salon counter by hairdressers or hair specialists and sales through other retail formats such as
speciality stores, supermarkets, online etc
The report focused more on the products sold and used for services in the salons
The report covers entire Australia country with special focus on the cities of Melbourne, Sydney,
Brisbane, Perth and Adelaide
This report deals with 4 major hair-care categories namely, hair coloring, straightening and perming,
Shampoos and conditioners and hair styling
SCOPE OF THE STUDY To Enquire
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Survey Questionnaire was designed with questions focusing on the aspects below
Average number of customers for each salon by Service Type
Performance of each brand and average share of sales for each of the product categories under the
scope
Product costs based on the Brands and Product Categories
Customer preferences with respect to Brands and Type of Products
Profit margins for various products and reason for using a specific product by a salon
Market Size for each product category from the Manufacturers’ Perspective
Distributors’ Perspective in terms of Demand and Salon Preference
SURVEY QUESTIONNAIRE : KEY DATA POINTS
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SHAMPOOS
Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos
CONDITIONERS
Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in conditioners, anti-dandruff conditioners
HAIR STRAIGHTENING & PERMING PRODUCTS
It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc.
HAIR COLORING PRODUCTS
These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demi-permanent, temporary colors and bleaches
HAIR STYLING PRODUCTS
Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers, hair spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions
HAIR TREATMENT PRODUCTS
These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, scalp cleansing solution, spray, lotion
CATEGORY DEFINITIONS To Enquire
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AUSTRALIA SALON LANDSCAPE, 2014
Source: Expert Insights & IndustryARC Analysis
Service
Price Range (AUD)
Hair Coloring 20-300
Straightening and Perming 90-990
Hair Wash(shampoo ,condition ,treatments) 10-100
Styling 50-200
There are around 12,100 hair salons in Australia
Approximately 2,750 of the salons are in the organized category
Most of the customers visiting hair salons belong to the age group of 20-40
Major Salon Chains in Australia includes Price Attacks(110), Toni & Guy(35), Franck Provost(10), Blow dry bar(5)
and others
Organized
Unorganized
Source: Expert Insights & IndustryARC Analysis
Services Pricing, 2014 Salon By Type, 2014
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AUSTRALIA PROFESSIONAL HAIR CARE PRODUCT MARKET REVENUE
Source: Expert Insights & IndustryARC Analysis Source: Expert Insights & IndustryARC Analysis
Category 2014(AUD) 2014($) 2020(AUD) 2020($) CAGR
Coloring XX.XX XX.XX XX.XX XX.XX X.XX%
Perming and Straightening
XX.XX XX.XX XX.XX XX.XX X.XX%
Shampoo & Conditioning
XX.XX XX.XX XX.XX XX.XX X.XX%
Styling XX.XX XX.XX XX.XX XX.XX X.XX%
Total XXX.XX XXX.XX XXX.XX XXX.XX X.XX%
Professional Hair Care Products Market Revenue, By Category, 2014,2020 ( in Million)
Professional Hair Care Product market of Australia was estimated to be $XXX.XXm(AUDXXX.Xm) in 2014, growing
at a CAGR of X.X% to reach $XXX.XXm(AUDXXX.XXm) by 2020
Professional hair shampoo and conditioning has the largest share of XX% in Australia’s professional hair care
product market with revenue of $XXX.XXm(AUDXXX.XXm) in 2014 and is estimated to reach
$XXX.XXm(AUDXXX.XXm) by 2020
Professional hair Shampoo and conditioners products market are estimated to witness highest growth rate of
CAGR X.X% whereas Perming and Straightening market to witness negative CAGR of X.X% during 2014-2020
Professional Hair Care Products Market Revenue, By Category, 2014( in Million)
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PROFESSIONAL HAIR CARE MARKET TRENDS BY PRODUCT CATEGORY, 2014
Category Trend
Hair Color
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Hair Straightening & Perming
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Shampoos & Conditioners
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Styling
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PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014
Australia Professional Hair Color Product Market Revenue, By Company, 2014(AUD Million)
Source: Expert Insights & IndustryARC Analysis Source: Expert Insights & IndustryARC Analysis
KEY DEVELOPMENTS
Rank Company Percent share Value (AUD Million)
1 L'Oreal Group XX.XX% XX.XX
2 Procter & Gamble X.XX% XX.XX
3 Kao Corporation X.XX% XX.XX
4 Henkel AG & CO X.XX% XX.XX
5 De Lorenzo X.XX% XX.XX
Total XXX.XX
Australia Professional Hair Color Market Revenue By Product Type, 2014
Hair coloring segment accounted for revenue of approximately $XXX.XXm(AUDXXX.XXm) in 2014 and poised
to exhibit growth rate of X.X%
Permanent Hair Coloring products accounted for XX.X% of the overall professional hair coloring product
market in Australia in 2014
L’Oreal, P & G and Kao have established a wide distribution network in the country offering high quality
products. L’Oreal Group is the overall market leader in this category
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L’OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - AUSTRALIA
Professional hair care brands of L'Oréal group available in Australia includes L’Oreal Professional, Redken, Shu
Umeura, Matrix , Pureology and Kerastase
Kerastase treatment is highly popular among females in premium salons and Matrix which is economical is in
high demand for hair color services in Australia
XX.XX% of L'Oreal Group's professional hair care products revenue in Australia was obtained from the sale of
professional shampoos and conditioners including treatment products in 2014, whereas hair coloring products
contributed to XX.XX% revenue
COMPANY PROFILE - L’OREAL GROUP
11
Source: Expert Insights and IndustryARC Analysis
L’Oreal Group, Australia Professional Hair Care Products Market Share, By Category(2014)
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Total number of primary respondents - XXX
Primary respondents of this survey are hair salon owners, managers, manufacturers of hair care products
and distributors.
Areas Covered – New South Wales, Queensland, Tasmania, Victoria and others
Salon Chains Covered for primary interviews includes both organized and unorganized salons along with
major salon chains in the country
RESPONDENTS SNAPSHOT
Total number of respondents
0
20
40
60
80
100
120
140
Price Attacks Toni & Guy Franck Provost Blow Dry Bar Sebastian Salons Others
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Statistical Tool Manufacturers
Distributors
Salon Owners
Survey Group 2
Survey Group 1
Survey Group 3
Survey Group 3
Survey Group 3
Survey Group 2
Survey Group 2
Survey Group 1
Survey Group 1
Final Processed Data
FOCUSED GROUPS RESEARCH FLOW To Enquire
About the Report Click Here
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Thank You!
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