Attend a Mastering Value Innovation Workshop€¦ · Attend a Mastering Value Innovation Workshop...

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Attend a Mastering Value Innovation Workshop “73% of CTOs surveyed, do not believe their companies have the tools to innovate successfully” PriceWaterhouseCoopers 2014 Global Innovation 1000 Report CEOs and CTOs know their organizations must innovate How are you innovating? Are you producing great results? Do you need help? You’ll learn: How to identify your Most Important Customers (If you are a B2B company, they are probably not your direct customers) How to uncover your Most Important Customers’ unmet needs What you need to do to deliver exceptional value to your Most Important Customers Your best options on “How” to deliver that value Workshop History The first custom Workshop was delivered to Halliburton in June, 2002. The first public 2-Day Workshop was delivered in Singapore in November, 2005. Since then more than 100 Workshops have been held on three continents in ten countries. Value Innovation Process is a trademark of Value Innovations, Inc. Every attendee will receive a copy of Value Innovation Works, published in 2012.

Transcript of Attend a Mastering Value Innovation Workshop€¦ · Attend a Mastering Value Innovation Workshop...

Page 1: Attend a Mastering Value Innovation Workshop€¦ · Attend a Mastering Value Innovation Workshop “73% of CTOs surveyed, do not believe their companies have the tools to innovate

Attend a Mastering Value Innovation Workshop

“73% of CTOs surveyed, do not believe their companies have the tools to innovate successfully” – PriceWaterhouseCoopers 2014 Global Innovation 1000 Report

CEOs and CTOs know their organizations must innovate• How are you innovating?• Are you producing great results?• Do you need help?

You’ll learn:• How to identify your Most Important Customers (If you are a B2B company, they are

probably not your direct customers)• How to uncover your Most Important Customers’ unmet needs• What you need to do to deliver exceptional value to your Most Important Customers• Your best options on “How” to deliver that value

Workshop HistoryThe fi rst custom Workshop was delivered to Halliburton in June, 2002. The fi rst public 2-Day Workshop was delivered in Singapore in November, 2005. Since then more than 100 Workshops have been held on three continents in ten countries.

Value Innovation Process is a trademark of Value Innovations, Inc.

Every attendee will receive a copy of Value Innovation Works, published in 2012.

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Mastering Value Innovation Workshopswww.valueinnovations.com

Who, What, and Why Attend?

Why Attend?• Learn how to: - Take your business to the next level - Grow with confi dence - Transform a commodity into a breakthrough• Understand how to manage the Front End of

Innovation• Stop poor quality projects entering your project

portfolio• Network with other Value Innovators and business

owners

Who Should Attend?• “C” level executives and Managing Directors - Small business owners (11-499 employees)• Presidents and Vice Presidents• Directors, Managers and Project Leaders• Industry, government and education leaders and

decision makers in all functional areas

Who will benefi t?• Any organization of any size• For profi ts and not for profi ts• Manufacturing or services based organizations• Federal, state or local government agency• Associations• Small Businesses• Universities, schools and school boards, etc.

What Will You Learn?• How to grow your business with confi dence• How to use the Value Innovation Process• How to deliver exceptional value• How to develop a Value Chain• How to identify the Most Important Customer• How to develop and use Value Curves with Metrics• How to uncover unmet needs• How Value Innovation companies achieve success• …and much, much more

Guaranteed Results: You will leave highly energized and confi dent you can introduce the process and tools when you return to the offi ce. If you don’t, we’ll give you a full refund!

For More Information: Visit our website (www.valueinnovations.com) and join the “Value Innovations” and “Small Business Network: Using the Value Innovation Process to drive Growth” Groups on LinkedIn

Dick has managed, and had full P&L responsibility for, operating units of Fortune 500 Companies and led R&D organizations. He served as Vice President, Strategic Business Operations, Johns Manville Corporation [1988-1992]; Vice President R&D for Pharmaseal, a division of American Hospital Supply and subsequently Baxter Healthcare Corporation [1985-1988]; Vice President, Onan Corporation and General Manager, Elgar Corporation (McGraw Edison Corporation) [1982-1985]; Vice President and General Manager, the Portable Battery Division of Gould Inc [1977-1982]; and Manager, Vehicle Emission Control R&D, UOP Inc. [1972-1977].

Dick Lee is CEO and Chief Innovation Offi cer of Value Innovations, Inc. (VI). VI was incorporated as a Chapter C company in Colorado in August, 1999. VI helps its customers value innovate and drive sustainable, profi table growth through webinars, workshops and consulting services. VI has 14 team members and 20 partners in Canada, India, Serbia, UK and the USA.

Dick has delivered more than 100 Value Innovation Workshops in Asia, Europe, South East Asia and North America; and led consulting projects for more than forty clients including: Alcan, Albany International, Arkema, Ashland Chemical, Beaulieu International Group, Bekaert, Brady, Cargill, Chevron, Ciba Corning Diagnostics, Exxon Research and Engineering, Gates Corporation, Goodyear Tire and Rubber Company, Honeywell, Johns Manville, Johnson Controls, KBR (an operating unit of Halliburton), Kennametal, Merck KGaA, Millipore, Mobil Oil Corporation, Nanophase, PG&E, Philip Morris USA, Procter and Gamble, Raychem, SAIC and Spectranetics.

Workshop Leader Richard (‘Dick’) LeeValue Innovation Black Belt, Small Business Champion and Fulbright Academy Member.

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Mastering Value Innovation Workshopswww.valueinnovations.com

The Value Innovation Process

The centerpiece of the workshop is the Value Innovation Process, (see below).

For Stage 3 and Large companies (>100 employees): Bolts onto the front end of your Phase-Gate, Stage-Gate or Agile Process. If you are a student of Eric Riess’s Lean Start Up, the Value Innovation Process will reduce cycle time and increase your success rates.

For Start Ups and Stage 2 companies (<100 employees): Helps you ask the questions you need to ask and understand the problems you need to solve….not how to make your idea work.

®

Define ValueChain and identifythe Most ImportantCustomer (MIC)

Develop “As Is”and “Best in Class”Value Curves

Contextual Interviews:Uncovering the MIC’s unmet needs

Develop “To Be”Value Curve

Review “To Be”Value Curve withthe MIC

Define ProjectMission andObjectives

Modify “To Be”Value Curve

Define ValueProposition

Determine how to Deliverthe “What”

Confirm with MIC that the “How” isCompelling

© Copyright Value Innovations, Inc. 2006 -2013

The Value Innovation Process

DELIVERING EXCEPTIONAL VALUE TO YOUR MOST IMPORTANT

INTERNAL AND EXTERNAL CUSTOMERS

®

Value Innovation Process is a registered trademark of Value Innovations, Inc.

Each step is defi ned and enabling tools are described. Case Studies Include:

• American Vanguard (Stage 3; >30% of their associates have been trained)

• Ampex (invented a seminal technology, didn’t value innovate and closed its doors in 2008)

• Chevron (their IT group has completed 100 projects)

• Compassion International’s (Not-for-Profi t) Water of Life (sold $5mm in one day)

• FoldedPak’s (Stage 2) ExpandOS (Amazon has required all TV manufacturers use ExpandOS)

• Hussmann (refrigerated cases) • Nautilus (Sales increased 31% over prior year)

• Pharma Diagnostics, (Trained all associates and board members on the Value Innovation Process)

• Tesla Motors (The S P85D accelerates from 0-60mph in 3.1 seconds)

• RE/MAX International (the largest real estate company in the world)

• Samsung Electronics (the world’s largest technology company)

• Sherwin Williams (stock price increased 3x from 2009-2013)

• Thermo King • Virgin Group

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Mastering Value Innovation Workshopswww.valueinnovations.com

Workshop Agenda

Attendees learn how to follow the process and use the Vi tools in a series of fi ve breakout sessions over the two days - teams are challenged to transform a commodity to a breakthrough. They are amazed how close they come to what the company developed.

VIP Step Session/Subject Book

Chapter Format*

Introduction and Success Stories 1 PPT &Discussion

The Most Innovative Companies 1 Discussion1 Defi ne the Project 2 PPT2 Value Chains 3 PPT2 Introducing Aplicare – Who is their MIC? 3 Breakout3 Value Curves with Metrics 4 PPT3 RE/MAX International – Developing EoPs 4 PPT3 Aplicare – Develop VCs for the PA and HCP 4 Breakout3 Value Curve Bonanza 4 Discussion3 Slalom® Software to generate Value Curves 4 Demo

Virgin Group and Ampex: The diff erence between Innovation and Invention

1 PPT

Samsung Electronics – A Value Innovation Company

Ends the day on a high

4, 6-7, 10

Contextual Interviewing 5, 7 &10 PPT

4 1st Round Instrument Template 5 .docx fi le5 The 6 Questions 6 PPT5 Aplicare – Develop “To Be” VC for the HCP 6 Breakout8 Develop the Value Proposition 8 PPT9 Aplicare – How can we deliver the What? 9 Breakout

Six Keys to enabling an Innovation Culture PPTWhere can you go from here? PPTFeedbackValue Innovation: Passport to Value Creation PaperThe Value Innovation Process Assessment Tool Paper

Day 1: Start, 8:00am End, 5:00pm

Day 2: Start, 8:00am End, 3:00pm

*PPT = Presentation; Presentations, 45 minutes max, only one exception

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Mastering Value Innovation Workshopswww.valueinnovations.com

Testimonials

“Recently, I had the opportunity to attend Value Innovations’ “Mastering Value Innovation” workshop. This well-crafted event was among the best 2 days of professional education I’ve experienced in years. Dick Lee’s mastery of the subject matter, excellent case studies and practical approach for product and service innovation equipped me to immediately apply the Vi methodology. I especially recommend “Mastering Value Innovation” to leaders in Strategy, Marketing or Product Development roles who need to facilitate customer-driven breakthrough thinking.”Global Marketing Manager, Fortune 20 Company

“The best workshop I’ve ever attended.” CEO, American Vanguard ,Sr. Director, Advanced Technology, Flextronics.

“I have had the opportunity to work with Value Innovations on multiple occasions and have found their approach to be the most industry relevant and practical of all the various innovation schools of thought that I have been exposed to. As a strategist with a deep technology background I have had the opportunity to explore a number of diff erent approaches and products in the innovation arena and none have the level of maturity and applicability that I have seen in the VI work.”Technology Strategy Director, Pearson

“Fantastically useful! I have so many nuggets to take back and implement immediately.Dynamic presenter! GREAT case studies and stories. Group activities to reinforce learning”Global Product Line Manager, Planview

“We brought in Value Innovations Inc. to develop the materials for, and lead, three 2-Day Mastering Value Innovation Workshops with the leaders of Ingersoll Rand’s fi ve business sectors: Two in Davidson, NC and one in Prague, Czech Republic. The goal was to increase the awareness of I-R’s leadership team in Value Innovation methodology and tools, how they are used to identify Blue Oceans and how, when used consistently, they dramatically improve an organization’s performance.”Innovation Project Manager, Ingersoll-Rand

“An excellent experience forcing you to look in the mirror and create customer centric approaches before deciding where to develop…guided by a very passionate speaker, Dick Lee”VP, Fellowes Holdings BV

“Overall topic very interesting and useful. Good pace and content”VP, Supply Chain Engineering and Innovation, Deutsche Post DHL IT Services GmbH

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Mastering Value Innovation Workshopswww.valueinnovations.com

Workshop VenueThe aLoft hotel at Denver International Airport

The MVI Workshop is held at the aLoft Hotel (A Starwood Property), 15 minutes away from Denver’s International Airport. You will have free internet access in your room and all public rooms. You do not need to rent a car. The Aloft has a free shuttle service to, and from, the airport. You do not need to call, the shuttle is on a 30 minute schedule. Pick up the Shuttle on the baggage claim level (5) from Aisle 3.

The aLoft is located at 16470 E 40th Circle, Aurora, CO 80011 (+1-303-371-9500). For more information, go to http://www.starwoodhotels.com/alofthotels/property/overview/index.html?propertyID=3166

Value Innovations has a $114/night room rate for workshop attendees. When you call to make your reservation, let them know you are with the Value Innovation Group.

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2015 Workshop Schedule, Registration Fees and Registration/Payment:

Dates Registrationon or before

Fee$

RegistrationAfter

Fee$

January 22-23 January 2 2,195 January 3 2,695

February 25-26 February 4 2,195 February 6 2,695

March 26-27 March 5 2,195 March 6 2,695

April 23-24 April 2 2,195 April 3 2,695

May 28-29 May 7 2,195 May 8 2,695

June 25-26 June 4 2,195 June 5 2,695

August 27-28 August 6 2,195 August 7 2,695

September 24-25 September 3 2,195 September 4 2,695

October 29-30 October 8 2,195 October 9 2,695

November 19-20 October 30 2,195 October 31 2,695

Mastering Value Innovation Workshopswww.valueinnovations.com

Discounts: For multiple attendees from the same company, the registration fee after the fi rst attendee is reduced by $500/person

No-Risk Guarantee:Your satisfaction is 100% guaranteed – money back or credit. If you are not satisfi ed with the quality and content of the Workshop, let us know in writing.

Payment: Option 1: Register and pay on line: Go to www.valueinnovations.com , click on Products and Services, Click on Public and Custom Workshops. There will be a dialogue box that will walk you through the processOption 2: Complete the Registration Form below:

To register, complete the following form:and fax to +1-303-660-4202 or send a pdf to [email protected]

Cancellation Policy:Cancellations made within 15 days prior to the Workshop are subject to a $350 administration fee, or the full fee can be credited towards a future purchase. No refunds or credits will be made within the two week window prior to the Workshop. No shows are liable for the full fee.

Name

Title

Company

Phone No:

Email:

Workshop Date: January 30-31, February 25-26, March 26-27 , April 23-24, May 28-29,

June 25-26, August 27-28, Sep 24-25, October 29-30, November 19-20 (Circle One)

Registration Fee: $ _____________________Once we receive your registration information, we will generate an invoice using PayPal. You will be able to pay the invoice using a credit card of your choice.