ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure...

Established Bike Parks

Frisco Adventure Park Frisco, CO

Eichler Bike Park THPRD Beaverton, OR

Tourism Grant

Clackamas County Tourism Heads in Beds

So What Does this mean for Meldrum Bar Park and Gladstone?

• Containment

• Environment

• Connectivity

• Integration

• Maintenance

• Insurability

• Sustainability

• Tourism

What’s the Process

Awarded Funds to complete The Feasibility study

1st Presentation to the Gladstone PRAC

2nd Presentation to the Gladstone PRAC in June

Gladstone City Council

Results of the Study to Clackamas County Tourism

Begin Construction Process

Since a 1995 Bond Measure, Metro has purchased or been given over 270 acres of forested land in Oregon City

Taking a Holistic Approach

Environmental Protection and Sustainability

Responsible Recreational Access

Community Input

Insert Picture

Where am I? What’s around me? How do I get there?

Pic of the falls

Transportation vs. Recreation

Portland/Urban Cycling Recreational Cycling

Hub of Clackamas County Cycle tourism

COURSE •County roads •Private land

•Construction began 2004

•Original use

•Training for local racers

•Cow “spring training”

•1st Race - 2009

3.5 MILES ON COUNTY ROAD VINEYARD LOOP

RIVER TRAIL MAIN TRAIL

Friday night registration

Coordinate with/in local businesses

Extra meals provided by local groups Camping/bike storage Music Sunday Poker Ride

& Breakfast

Niner demo rides

Volunteer non-profit (not 501 (c) 3)

Board & “members” Funds Echo Red 2 Red Proceeds:

Trail building and maintenance

Kiwanis Club of Echo

Echo Food Pantry

Mason’s ‘Bikes for Books’

Echo FFA & local 4H

Echo West Ranch & Vineyard, Sno Road Winery, Lloyd & Lois Piercy

City of Echo Oregon XC Series Oregon Bicycle Racing Association (OBRA) Scott’s Cycle & Sport Brian Cimiyotti & Shayne Myers Volunteers

2009 2010 2011 2012 2013 2014

175 riders 250 riders 425 riders 550 riders 550 riders 400 riders

Chip-timing

Capped at 600

Snow forecast & sanction change

Limited data available from 2009-2011.

2009 2010 2011

2012

2013

2014

175 riders 250 riders 425 riders


Riders Online Adult 10-18 Men Women

550 73% 95% 5% 84% 16%

550 83% 95% 5% 81% 19%

400 87% 95% 5% 80% 20%

2009 2010 2011

2012

2013

2014

175 riders 250 riders 425 riders


Riders Oregon WA ID NV, CA, AZ, CO,

MT

550 70% 24% 5% 1%

550 68% 26% 5% 1%

400 63% 33% 3% 1%

2012 2013 2014

Portland, OR 27 28 23

Bend, OR 11 10 10

Boise, ID 3 3 1

Eugene, OR 5 3 1

Camas, WA 3 2 3

Kennewick, WA 2 3 3

LaGrande, OR 3 3 3

Walla Walla, WA 2 2 4

Washougal, WA 2 2 3

Corvallis, OR 3 1 1

Spokane, WA 2 2 3

Used mailchimp.com and surveymonkey.com OBRA vs USA Cycling

780 email recipients

64% opened, 33% clicked

96% responded in 48 hours

80% want OBRA, 14% Don’t care

▪ 81% Oregon, 14% WA, 4% ID, 1% Other

80% wrote comments

60% would not come as USA Cycling

BUSINESS OWNERS

Recreational outlet (youth) Echo awareness

Vocabulary beyond cycling

Visitors and money from out of area

Attitude and energy Residual business Warm, friendly people Triple good sales days Friends of friends of friends

NON-PROFIT GROUPS

Scholarships (Kiwanis) Bicycles (Masonic Lodges) 20+ families @ food pantry

in population 700 Youth fundraisers Youth enrichment Volunteer hours &

community service

Stephanie Myers echored2red.com Facebook: Echo Bike & Board Echo Red 2 Red XC 541-289-2444 [email protected]

Cascade Locks, Oregon

CLIMB Trail

CLIMB Trail

Cascade Locks International Mountain Bike Trail

• Recreation as economic development for a struggling community

• A 25 mile multi-use trail network on USFS land

• Quality trail design and extended biking season

• Strategic location between Portland and Hood River

• Multiple trailhead connections to town

• Designed & flagged by IMBA Trail Solutions team

• Approx $100,000 in studies and staff time by Port

• NEPA expected to be completed by 2015 by USFS

• Next step: diverse trail stewardship group

• Long term project

Demonstration Project: easyCLIMB Trail

easyCLIMB Trail

• A 3 mile multi-use trail on vacant Port riverfront property

• Trail designed primarily by Andy Jansky at Flowing Solutions

• Phased construction by Northwest Trail Alliance (NWTA)

• Dimwits Withbritelites night rides & bonfires

• Low budget, high volunteerism

• Dedicated trail stewards

• Family friendly design

• Frequent trail building parties & pizza

• Local & regional engagement

• Successful memorable events

• Short term project with immediate results

Double Cross Cyclocross 2012

Gorge Short Track Mtn Bike Race Series 2013

Take a Kid Mountain Biking Day, 2013

Lessons from Cascade Locks

• Foster partnerships with public land managers

• Demonstration projects build capacity & momentum

• Host events to build visibility & support

• Leverage donations & grants

• Engage local elected leaders to build champions

• Tell your story often

• Involve all ages

• Feed your volunteers

• Have Fun

Holly Howell Marketing & Development Manager Port of Cascade Locks [email protected]

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ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure...

Government & Nonprofit

Transcript of ATS14- Bike grease + elbow grease = economic vitality for Oregon: Success with bike infrastructure...