2013 Groundbreaking

Travelholic’sEssential:AtlantisAtlantisAtlantisAtlantis

Presented by Tina Shin

Table of Content• The Name

• Access

• Becoming a Member

• Setting up a Profile

• Posting on Atlantis

• What is Atlanta

The Name: Atlantis

• Catchy yet meaningful

• Atlanta = a map

• Atlantis = a paradise

• eg) I just atlantised my picture from Germany!

Access to Atlantis

• Website (www.atlantis.com)

• Mobile Application

Becoming a Member

• SPEED (lightning bolt here!)

• Username + Birthday + Email Address

• = now member of Atlantis

Setting up a Profile• Users will...

• 1) answer a few questions

• 2) be recommended users of similar tastes

• 3) choose [regional] or [global] atlantis

• All set to enjoy Atlantis now!

Posting on Atlantis

• Ratings (0-10 scale)

• Comment (max 100 characters)

• GPS

• Recommendee

• Pre-set Categories

Atlanta• Default Atlanta for [global] users

• Color coded footsteps

Monetarizing Atlantis• Personalize Backgrounds and Stickers

• Increase recommendees

Why Atlantis?

• Targeted at rich travelers in 20s-40s

• Provide free access yet make profits from monetarizing

• Fulfill people’s desire to show and share